YORKSHIRE COMPANY HOPING TO SCORE WITH ALDI AT THE WORLD CUP

One of the region’s major employers is hoping to benefit from the ‘World Cup effect’ this summer.

One of the region’s major employers is hoping to benefit from the ‘World Cup effect’ this summer.

Greencore Grocery, which produces a range of cooking sauces, British pickles and British table sauces, is looking forward to increased sales via its partnership with premium discount retailer Aldi.

The business is hoping to score a hit with a number of new products it will be launching in time for the tournament, which include dips, sauces and salsas.

Originally founded as Fletcher’s Sauce Company in 1914 and acquired from Hazlewood Foods by the Greencore Group in 2002, Selby-based
Greencore Grocery employs up to 600 people and has a multi-million pound turnover producing in excess of 200 million jars of condiments each year.

Sarah Hepworth, Business Account Manager of Greencore Grocery said: “We will be launching a number of products into Aldi between now and the World Cup which we expect to be a success, as they are ideal to enjoy while watching the games at home with family and friends.

“We’ve been supplying Aldi since 1992 and the business has gone from strength to strength. Who knows, if England win the World Cup we might launch a special edition sauce to celebrate the achievement.”

A spokesperson for Aldi said: “Greencore Grocery is a great example of a business that has seen significant growth, year on year, through our partnership.

“Local suppliers are extremely important to Aldi and we are delighted to have supported Greencore Grocery in its business growth.”

Greencore Grocery products are available in Aldi stores across the UK.

Visit www.aldi.co.uk for details on your nearest store or contact customer services on 0844 406 8800.