Aldi is launching its own 100% recyclable freezer bag, becoming the first UK supermarket to do so.
From next week, the bags will be trialled in over 230 stores in parts of the East Midlands, Yorkshire, the North East, North West and South East of England.
The ‘eco’ freezer bags are made out of a fully recyclable polyethylene (95%) and seafood waste (5%) – known as shell waste – and are the only own-brand 100% recyclable freezer bags offered by a supermarket in the UK.
Retailing at 99p, the bags are also treated with an antimicrobial agent proven to inhibit the growth of common types of bacteria and mould.
If the trial is successful, the bags will be rolled out to all of Aldi’s 900 stores across the UK.
Chris McKenry, Plastics and Packaging Director at Aldi UK, said: “It’s more important than ever to strike a balance between reducing single-use plastic and maintaining food hygiene.
“Thanks to its antimicrobial qualities, this recyclable freezer bag enables us to continue on our mission to eradicate unnecessary non-recyclable materials while also offering customers a more hygienic way of storing and transporting food.
“Our promise to always offer quality at unbeatable prices goes beyond just great food – it’s about catering to the needs of our customers in every way we can, and a rapidly-growing number of those who shop with us want to do so sustainably without breaking the bank.”
The trial of the freezer bag is the latest in a number of steps taken by Aldi in its quest to become an even more sustainable retailer.
Aldi is also working towards 100% of its own label packaging being reusable, recyclable or compostable by 2022, and for brands by 2025.
For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk