Aldi is to trial removing plastic-shrink wrap from multipacks of baked beans in a bid to further reduce plastic waste.
The UK’s fifth-largest supermarket is to remove the wrap from its four-pack of Corale Premium baked beans while still offering a multi-buy discount at the checkout, meaning customers who buy four cans of beans – priced at 29p each – will pay just 96p, the same price as a multi-pack, when purchased in store.
The plastic-free multi-buy offer is being trialled in 86 stores across the Midlands and if successful and rolled out across all stores, this will remove 78 tonnes of plastic per year.
Richard Gorman, Plastics and Packaging Director at Aldi, said: “We are committed to reducing plastic and unnecessary packaging wherever possible, while still offering the highest-quality products at the lowest prices.
“This trial offers customers the best of both worlds, allowing them to benefit from multipack prices without the plastic waste.”
In July, Aldi announced new commitments to halve the volume of plastic packaging it uses by 2025.
The commitment will see the supermarket remove 74,000 tonnes of plastic from use over the next five years.
Last night The Great British Bake Off featured caterpillar cakes in Party Week of the popular baking show. The technical challenge saw the quarter finalists take on the task of making a caterpillar cake.
The UK’s favourite supermarket couldn’t resist responding to the episode with a series of social posts, including an open letter to Channel 4, which shoppers have found hilarious. It reads:
“To Channel 4, We are intellectual caterpillar counsel to Aldi UK. We write to you regarding Channel 4’s violation of Cuthbert’s rights. Aldi has always been a big fan of the Great British Bake Off, and we’ve long craved a Hollywood handshake… But tonight’s episode really took the biscuit.”