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ALDI’S SELL-OUT LACURA HOT CLOTH CLEANSER IS BACK
20 Nov 2017


·         The luxury Hot Cloth Cleanser is 85%* cheaper than premium Liz Earle equivalent
·         Over 50% of stock sold within a week of the product going on sale in June
 
Discount supermarket Aldi took beauty fans by storm this summer with their Lacura Hot Cloth Cleanser 200ml (£3.99), which rivalled the premium equivalent from Liz Earle. Not only were beauty fans raving about the quality of the product, but at just £3.99, the Lacura version was 85%* cheaper than its benchmarked equivalent (£26).
 
Following the unprecedented customer demand, which saw more than 50% of stock being sold in just a week, the Hot Cloth Cleanser will be returning in store and online (aldi.co.uk) as a Specialbuy from Thursday 30th November.
 
Made with rosemary, chamomile, cocoa butter and eucalyptus oil, the Lacura Hot Cloth Cleanser works to gently soften, tone and purify the skin. Massaged onto dry skin, the rich formula works to remove makeup and cleanse skin, leaving the face feeling refreshed. As with the Liz Earle equivalent, the Lacura product comes with a 100% muslin cloth to polish off the cleanser, all included in the mere £3.99 price tag.
 
The cleanser will be available in store and will feature online at aldi.co.uk for a limited time only – so hurry, once it’s gone it’s gone!
 
-ENDS-
Hot Cloth Cleanser
ALDI LIZ EARLE
Lacura Hot Cloth Cleanser 200ml
£3.99
Cleanse & Polish Hot Cloth Cleanser 200ml Tube
£26.00
% SAVED WHEN SHOPPING AT ALDI SAVE 85%*
(£22.01)
 
 





 
 
 
 
*price for Liz Earle taken from http://uk.lizearle.com, October 2017
For more information, please contact the Aldi Health and Beauty Press Office on: 020 7025 6611 or email AldiHealthandBeauty@redconsultancy.com.
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