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ROSES ARE RED, VIOLETS ARE BLUE, ALDI HAS THE PERFECT VALENTINE’S FLOWER TO SAY, I LOVE YOU
12 Jan 2018


 
ROSES ARE RED, VIOLETS ARE BLUE,
ALDI HAS THE PERFECT VALENTINE’S FLOWER TO SAY, I LOVE YOU
 
There are many ways to say I love you this Valentine’s Day, but there is no denying a bouquet of flowers is the most romantic.  From Sunday 4th February, the UK’s lowest-priced supermarket, Aldi has the perfect flowers to say I love you… in your own unique way. From secret admirers to long term romantics, you'll fall in love with what's on offer at Aldi this Valentine's Day. 
 
Julie Ashfield, Joint Managing Director of Corporate Buying at Aldi UK, says: “Aldi knows the perfect bouquet of flowers are essential to show loved ones how special they are. This year that special gift doesn’t mean breaking the bank because Aldi’s gorgeous selection of Valentine’s bouquets guarantee beautiful quality flowers at affordable prices.”
 
 
Red Roses
Make theirs a Valentine’s to remember by treating them to a bouquet they’ll never forget with Aldi’s Valentine’s Rhodos Bouquet, £30.00. This premium bouquet has everything but the premium price tag. Filled with a mix of 24 rhodos and burgundy roses and three red hypericum, this bouquet is the creme-de-la-creme of what Aldi has to offer this season.
 
Say I love you 100 times with Aldi’s Specially Selected 100 Sweetheart Roses, £25.00, this grand gesture is the ultimate display of affection. Choose between a full bloom of deep red roses or complimenting shades of both pink and red.
 
If bigger, fuller looking red roses say everything you need to say, then pick up Aldi’s new Specially Selected Ever Red Bouquet, £25.00. These stunning 12 ever red roses with three cinerea will set the mood perfectly for Valentine’s Day.
 
With red roses being the classic token of love, surprise you loved one with Aldi’s Luxury Freedom Roses, £15.00 this Valentine’s Day. Complemented with 12 rhodos red roses, this bouquet offers luxury looking roses at a fraction of the price.
 
A dozen red roses is a classic Valentine’s gift that never goes out of style. So, treat someone special to Aldi’s Dozen Red Roses, £5.00. This stunning bouquet of 12 furiosa roses will guarantee a smile on your loved one’s face this Valentine’s Day.
 
Make your sweetheart feel extra special this Valentine’s Day with something new and different this year. Aldi’s 24 Stems Top Secret Indian Rose, £10.00 offers a twist on your classic rose bouquet, with a lighter more intimate selection of Indian roses.
 
Mixed Bouquets
Go crazy in love for Aldi’s Specially Selected Luxury Mixed Rose Bouquet, £20.00. Filled with a selection of gorgeous pink and purple roses, green bells and cordyline, this stunning bouquet will have you picking up two!
 
Everyone wants luxury flowers without the luxury cost, lucky Aldi’s Luxury Valentine’s Bouquet, £10.00 delivers just that in time for Valentine’s Day. With luxury romance offering a beautiful bloom of pink and purple flowers and luxury passion displaying 12 stems of deep red and pristine white flowers, choosing between the two will be difficult.
 
Single Roses
Saying ‘I love you’ can be as simple as a single red rose. Sometimes less really is more, with Aldi’s new Rose in Cone, £2.50 you can choose from Madam Red or Monte Carlo Rose. Opt for something with a touch more opulence with Aldi’s Specially Selected Premium Red Rose in Vase, £3.50. This gorgeous ever red rose is stored inside a glass vase with a hanging red heart, a true display of love and passion.
Or if you’re feeling extra romantic, add one of Aldi’s new Valentine’s Balloon Picks, 0.99p or Aldi’s Valentine’s Decorative Picks, £2.09 to your beautiful bouquet of flowers, for a keepsake Valentine’s treasure.
 
Aldi’s Valentine’s Flowers are available in-store from on Sunday 4th February, but hurry as with all Specialbuys once they’re gone, they’re gone!
 
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.
 
Notes to editors:
Aldi is the UK’s fastest growing and fifth largest supermarket with over 700 stores and over 29,000 employees.
 
The company has more than doubled its market share since 2010. In the 12 weeks ended 03/12/2017, Aldi grew sales by 15.1% and has a 6.9% share of the market (Kantar Worldpanel data).
Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices.
In 2017 Aldi will open over 70 stores. By 2022, Aldi will operate over 1,000 stores.
The company’s current achievements and initiatives include:
·           Aldi currently offers employees the highest starting pay in the sector – at least £8.53 an hour to all employees and more to those in London. This is significantly higher than the Government’s National Living Wage.
·           Aldi’s investment in people was recognised at the Grocer Gold Awards, which celebrate outstanding achievement and practice across the grocery sector – Aldi was crowned ‘Employer of the Year’ 2017.
·           Aldi has launched a five year partnership with the Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK. 
·           Aldi was named Fresh Produce Supermarket of the Year at the FPC Fresh Awards 2017 and Supermarket of the Year at the 2016 Retail Industry Awards.
·           Aldi is the highest ranked supermarket in the Institute of Customer Services’ UK Customer Satisfaction Index 2017.
·           Aldi launched its eCommerce platform in January 2016, selling a range of high quality wines and Specialbuys – receiving approximately over 11,000 orders per week.
·           Aldi is the official supermarket partner of Team GB, and has extended this commitment to the Tokyo 2020 Olympic Games.
·           Aldi is the lowest priced supermarket in the UK and 15.2% cheaper than its nearest competitor (The Grocer 33, published 24th August 2017).
·           In 2017, for the fourth consecutive year Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.
·            Recent research from the Centre for economics and business research (Cebr) showed that the value of Aldi’s relationships with UK suppliers will increase by £2.2bn during the next five years to £6.7bn in 2022. Additionally, in 2016 Aldi supported 146,000 direct and indirect jobs in the UK and this figure is set to rise to 205,000 by 2022.   
 
 Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards
View our 'Notes to Editor'