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ALDI ADDS NEW PRODUCTS TO THEIR AWARD-WINNING MAMIA RANGE
21 Sep 2018



 
From Monday 24th September, Supermarket Aldi’s Mamia range will be boosted by 13 fantastic products, ranging from wipes and easy-pants to delicious new organic pouch flavours and meal options.
Having already won 46 awards for the Mamia range this year, including Best Performance Disposable Nappy or Nappy Range at the Mother & Baby Awards, parents can rest assured that the new additions will be a perfect fit for their new additions!
 
NAPPIES & WIPES
Part of the award winning nappy range, the Mamia Ultra Dry Easy Pants now come in Size 4 (£2.04 per 22 pack). Extra soft and breathable, all Aldi Mamia Easy Nappy Pants have guaranteed leak protection for up to 12 hours, day or night - perfect for wriggly babies.
 
At just 65p per 60 pack, the new Mamia Extra Sensitive Baby Wipes are made from 99.5% naturally derived ingredients and contain 0% perfume or alcohol making them PH skin neutral - they’re as close as you can get to cotton wool and water, but in a wipe! Aldi’s Mamia Extra Sensitive Baby Wipes are suitable for newborns, babies and children with extra sensitive skin and are dermalogically tested, hypoallergenic and paediatrician approved.
 
What’s more, all Aldi Mamia nappies and wipes are endorsed by the Skin Health Alliance.
 
DINNER TIME
Aldi’s brand new Mamia Organic Tray Meals Stage 4 (230g) are available in four delicious flavours, and whilst inspired by Hipp, they’re nearly 50% cheaper at just 95p.[i] Try the classic Beef Casserole or introduce Italian to your little one with Spaghetti Bolognese, Tomato & Mozzarella Spaghetti, or Chicken & Vegetable Risotto – perfecto!
 
Aldi are also adding two delicious new flavours to the award-winning Mamia organic food range which was named Best Organic Baby Food at the Loved by Parents Awards 2018. Now available in Cheesy Pie & Vegetable and Lamb & Vegetable, these Stage 2 pouches (130g) are fully organic and at just 55p they’re nearly two thirds cheaper than Ella’s Kitchen![ii]
 
For fruity fans, pick up the new Red Burst (choose from banana, strawberry, apple and raspberry) and Purple Burst (in banana, strawberry, apple, raspberry, blackcurrant and blueberry flavours).  Aldi’s Mamia multipack pouches (5 x 90g) are packed full of organic fruit and a bargain at just £1.99 for five pouches.
 
When it comes to snack time, Aldi’s got little tummies covered with new Mamia Organic Oaty Bars. Available in Carrot Cake, Strawberry & Apple or Raspberry & Apple, pick up a box of six for only £1.29.
 
-ENDS-
 
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com or visit www.aldi.co.uk
 
 Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards
 
References
[1] https://www.ocado.com/webshop/product/HiPP-Organic-Growing-Up-Meals-Squiggly-Spaghetti-Tasty-Tomato--Mozzarella/38693011?ULP_CAMPAIGN_ID=52&gclid=EAIaIQobChMIp4mnqKqw3QIVGYbVCh2vGQ2xEAkYBCABEgL6YfD_BwE&gclsrc=aw.ds&dclid=CLjEiq2qsN0CFcwh0wodxJ8AKQ Hipp Organic Growing Up Meals, 230g - £1.75 at Ocado
2 https://www.ocado.com/webshop/product/Ellas-Kitchen-Organic-Cheesy-Pie-with-Veggies/62512011?ULP_CAMPAIGN_ID=52&gclid=EAIaIQobChMIsaSTs6uw3QIVjrztCh1twAeXEAQYASABEgLfyPD_BwE&gclsrc=aw.ds&dclid=CKzw87WrsN0CFcsx0wodhn4BYg Ella’s Kitchen Organic Pouch, 130g - £1.50 at Ocado
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