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SALES OF ALDI FIZZ SOAR 200% AS BRITS GET SET FOR BUBBLY NEW YEAR’S EVE

• Supermarket expects to sell a bottle every second in the run up to New Year’s Eve
• The popular Costellore Prosecco Spumante is currently reduced to £4.75 – down from £5.75
• Nicolas de Montbart Champagne is also reduced to under £10 per bottle
• Sales of Aldi’s award-winning Veuve Monsigny Champagne are also up over 30% year on year

Aldi is popping the cork on bumper sales of its award-winning fizz ahead of New Year’s Eve celebrations.

The supermarket saw sales of its Costellore Prosecco Spumante jump by over 200% in the first week of December[1], and predicts it will sell a bottle every second in the run up to the big celebrations. 

The Italian sparkler – currently on offer for just £4.75, down from £5.75 – is the supermarket’s most popular Prosecco, with delicious notes of peach, apple, pear, and lemon zest.

Aldi is also cutting the cost of its best-selling, Nicolas de Montbart Champagne (75cl) again, just in time for New Year’s Eve celebrations. Available in stores now at a dashingly good price of just £9.99 (originally £14.49, then reduced to £11.99), shoppers better run to stores to stock up on this bottle of bubbly.

But shoppers aren’t stopping there. Sales of Aldi’s Veuve Monsigny Champagne (£14.99, 75cl) have also seen an uplift of over 30%, year on year. A blend of Chardonnay, Pinot Noir and Pinot Meunier, and aged in cellars to enhance complexity and length, the award-winning tipple recently beat a Champagne costing more than double in a blind taste test[2].

Aldi shoppers are clearly ready to party this New Year’s Eve, as the discount retailer has experienced bumper sales of its bestselling Party Food range ahead of the celebrations.

Frozen party food has been particularly popular, with shoppers buying more than 14 million individual Tempura King Prawns from Aldi this festive season. Plus, more than 100 cheese bites are flying off Aldi shelves every minute that stores are open.

The nation’s cheapest supermarket expects sales to continue to be strong in the lead up to New Year’s Eve, especially as these festive favourites are now reduced:

Let’s Party Tempura King Prawns (WAS £1.79, now £1.19, 12 pack)

Let’s Party Garlic & Herb Cheese Bites (WAS £1.99 now £1.49, 12 pack)

In fact, all frozen party food at Aldi is reduced by at least 25% until 31st December.

With this year’s celebrations expected to go off with a bang, Aldi’s range of quality fizz is perfect for raising a toast to 2024.

Nicolas De Montbart Champagne Brut (75cl) – WAS £14.49, WAS £11.99, NOW £9.99

Never arrive empty handed with this deliciously refined Champagne. With fruit and floral notes, this traditional Champagne blends Chardonnay, Pinot Noir and Pinot Meunier, resulting in a subtle elegance on the palate. Serve as an aperitif or to cheer guests on arrival!  Offer available now until 1^st January.

Specially Selected Crémant De Bordeaux Rosé (£8.99, 75cl)

Off the back of the Crémant Du Jura buzz, Aldi has brought out a Specially Selected Crémant De Bordeaux Rosé,described by Mistress of wine, Sam Caporn as ‘Very pale in colour with crunchy, leafy redcurrant and cranberry fruits. Really fresh and characterful with a long finish’. A great alternative for those who love pink fizz!

Kooliburra Sparkling Shiraz (75cl) – WAS £6.99, NOW £5.19 SAVING 26%

Keep things interesting at festive gatherings with this unique sparkler. Aldi’s wine expert, Sam Caporn, describes it as ‘A lovely garnet red in colour with notes of cassis, blackberry and red and black cherries overlaid with spice and a mocha chocolate palate.’

Metallic Prosecco Rosé (£8.69, 75cl)  

Pretty in pink! This premium tipple encased in a stunning metallic pink bottle features a balanced blend of red and blackberry notes along with floral aromas.

Metallic Prosecco Gold (£8.69, 75cl) 

Go for gold! Encased in a beautiful gold bottle, this soft and fruity Prosecco boasts flavours of peach and pear, complemented by notes of refreshing apple.

NEW Pomegranate and Blood Orange Bucks Fizz (£2.49, 75cl)  

Aldi’s new citrusy-infused Bucks Fizz will be sure to wow guests this season. Offering delicious notes of pomegranate and juicy oranges, this fizz is the ideal New Year’s Day brunch aperitif.

Belletti Orange Buck’s Fizz (£2.39, 75cl)

Enjoy this fruity and refreshing tipple with citrus orange notes for a lighter cocktail classic. This light spritz proved a firm fan favourite last year, with 15 bottles selling every minute in the run up to Christmas. With sales already up 54% this year, shoppers will have to be quick to back this New Year’s Eve essential!

Zerozecco (£2.65, 75cl) 

Fizz fanatics looking for a guilt-free New Year’s Eve can indulge in this deliciously refreshing, award-winning, alcohol-free alternative to prosecco. Well-balanced with delicate fruity aromas – what’s not to like?

Aldi’s range of sparkling wines are available in stores now.

-ENDS-

[1] Aldi sales w/c 4.12.13 vs w/c w/c 5.12.22

[2] Partner in Wine (Lucy Hitchcock) challenged 250 guests in blind taste test on 4^th December 2023