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STYLISH UPDATES WITH ALDI’S LATEST INTERIOR RANGE

Research suggests that 35% of Brits have come to dislike at least one room in their house during lockdown[1]. For those looking to spruce up their home, Aldi’s latest interior range is here to help. Shoppers can update their homes with quick and stylish additions from everything from nest tables to on-trend grid mirrors without breaking the bank. The new Style Your Room range launches into stores 2^nd August and is available to pre-order online from 26^th July.

Aldi’s Nested Tables (£39.99) are a chic addition to any room. The on-trend design will add an industrial edge to interiors, especially when styled with the chic Mini Grid Mirror (£29.99) and Jute Rug (£16.99). Better yet, Aldi shoppers can save over £254 versus similar products:

Add a touch of luxury to homes with velvet accessories, including the Geo Printed Cushion (£6.99). Available in a variety of designs and rich jewel tones, they will add decadence and comfort to interiors.

The Fabric Storage Bucket (£9.99 for a pack of three) is perfect for keeping homes clutter-free, or for storing the Two-Tone Throw (£24.99) to ensure that there’s always a cosy cover to hand. Add the final touches to complete the look with the 2 Pack Vases (£4.99), available in on trend pastel shades.

For further information or images, contact the Aldi Specialbuys team on:

aldispecialbuys@clarioncomms.co.uk

020 7479 0910

Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

Aldi’s Style Your Room range is available in stores from 2^nd August and to pre order online from 26^th July, while stocks last.

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Notes to editors:

Aldi is Britain’s fifth largest supermarket with 890 stores and more than 34,000 employees.

Aldi is attracting hundreds of thousands of new customers every year with its range of exclusive brands, passing low operating costs on to customers in the form of low prices.

The supermarket believes in making every day amazing and that’s why every single day Aldi delivers on the best possible value for millions of families throughout the UK and Ireland across everything from award-winning fresh produce to world class gin.

Aldi won’t be beaten on price; consistently racks up award after award for quality; treats its suppliers with fairness and respect and recognises the responsibility of supporting valued institutions such as Team GB to demonstrate the importance of health and wellness. That’s Aldi. That’s everyday amazing. The reason they do this? Because Aldi believes that everyone should have access to fresh, healthy, affordable food…it’s a right, not a privilege.

The company’s current achievements and initiatives include:

• Aldi is the UK’s lowest priced supermarket. Research released by Which? in July showed customers doing a full shop at Tesco will currently spend 23% more than they would for the same goods at Aldi. And those shopping at Sainsbury’s would have spent 30% more than at Aldi. It tracked the price of nearly 80 essential items at the UK’s eight biggest supermarkets throughout June 2020.
• Aldi has a five-year partnership with Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK. 
• Aldi’s rates of pay are significantly higher than the Government’s National Living Wage and also above the Living Wage Foundation’s recommended national rates. Store Assistants receive a minimum hourly rate of £9.40 nationally and £10.90 in London.
• Aldi is the official supermarket partner of Team GB and ensures every member of the team has access to fresh healthy Aldi food via monthly shopping vouchers, and that 1.2 million 5-14-year-olds will learn about the benefits of cooking fresh, healthy food via its Get Set to Eat Fresh education initiative. Aldi has been a partner since 2015 and has extended its commitment to the 2024 Olympic games in Paris.
• In May 2020, for the seventh consecutive year, Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.

Full details of Aldi’s awards and achievements are detailed at www.aldi.co.uk/awards

[1] Research from Checkatrade, May 2020