Rora Dairy, located in Middleton of Rora, a family-run dairy farm in Longside, Aberdeenshire, is to feature in Aldi Scotland’s line-up for this year’s Scottish Food & Drink Fortnight.
The annual campaign celebrates the very best produce that Scotland has to offer. In honour of the fortnight, Aldi is showcasing its largest ever Specialbuy range, giving customers the opportunity to enjoy a diverse selection of products at everyday Aldi prices.
Included in this range are Rora Dairy’s Raspberry Live Yogurt (£1.69, 490g) and Strawberry Live Yogurt (£1.69, 490g), which are on sale from 2nd September. After enjoying success in local delis and farm cafés, the healthy, additive- free yogurts will both be available as Aldi Specialbuys while stocks last.
The yogurt, made in small batches on the family farm, starts as organic milk which comes from the farm’s 250 cows in their robotic dairy – a process which sees cows enter the milking shed voluntarily. The milk, which is also pasteurised, is then heated, and live cultures are added to transform it into a creamy, smooth yogurt. Fresh Scottish berries sourced from another local Aberdeenshire farm are then added to the mixture, giving the yogurt a 15% fruit content, as well as a naturally sweet taste.
After a career in advertising and brand marketing, Rora Dairy founder and managing director, Jane Mackie, launched the business in 2017 with her dairy farmer husband, Bruce. Alongside their small-but-mighty team of three employees, each yogurt tub is hand-filled and hand-sleeved with Rora Dairy’s recyclable packaging. With 3,000 tubs being supplied to Aldi Scotland for Scottish Food & Drink Fortnight, the team are more than willing to put in the hard-work to get their products on Aldi’s shelves.
Jane Mackie, Founder of Rora Dairy, said: “I spotted a gap in the market for simple, no-nonsense, and additive-free yogurt, made from purely Scottish ingredients. Yogurt should be natural, and so I really wanted to bring a pure and healthy version to market. It was important to me that the product had health and wellbeing at its core, plus it had to be sustainable and made locally.
“Rora Dairy is a proud Scottish business, and so all elements of our yogurt are locally sourced in Aberdeenshire. The Scottish Food & Drink Fortnight epitomises what we are all about – good, honest, local produce.
“I am so chuffed that our small business is being featured in Aldi Scotland’s line-up for Scottish Food & Drink Fortnight. They are an absolute joy to work with and I am so excited that their customers will be able to try our delicious yogurt.”
Graham Nicolson, Group Buying Director, Aldi Scotland said: “Scottish Food & Drink Fortnight is one of the biggest dates in our calendar, allowing us to put the spotlight fully on our fantastic collection of Scottish producers.
Rora Dairy embody the very best of Scotland and we are delighted to be able to offer their products to our customers during Scottish Food and Drink Fortnight.
This year, we are excited to bring our largest ever Specialbuy range of Scottish sourced produce, which will truly highlight the diversity, creativity and passion of our local suppliers.”
Aldi Scotland’s Scottish Food & Drink Fortnight range will be in stores from 2nd September 2021, adding 46 products to its shelves in celebration of Scotland’s natural larder. Aldi currently stocks over 450 products from 90 suppliers and aims to reach 500 products within the next 2 years. You can find your nearest Aldi here.
For more information, please contact the Aldi Scotland Press Office on:
T: 0131 557 5252 or aldipr@bigpartnership.co.uk