An Edinburgh-based brewer is set to have two of its beers sold across Scotland as part of an exclusive deal with Aldi Scotland to feature in its upcoming Scottish Beer Festival.
The in-store campaign will launch on Thursday (28th April) showcasing 25 craft beers from artisan breweries across Scotland, with prices starting from just £1.49.
Two beers from Edinburgh-based brewery Barney’s Beer join as exclusives to Aldi’s line-up, which includes everything from tropical pilsners to spicy sour ales, alongside ten other Scottish craft breweries in deals worth over £86,000.
Barney’s Beer set out in 2012 to modernise traditional brews and breathe new life into them, making some classic favourites, while also experimenting with quirkier concoctions. The tight-knit team of four has been supplying Aldi for over six years, bringing fresh flavours and cutting-edge craft brews to Scottish beer lovers beyond Edinburgh.
Barney’s Red IPA (440ml, 4.0% ABV) and Glory Days Wheat IPA (440ml, 4.3% ABV) will feature as exclusives to Aldi Scotland in this year’s Spring Beer Festival. Red IPA, one of the first beers the brewery made, includes six different types of malt to give a rich and distinctive depth of flavour, while three different varieties of rye grain produce deep flavours of nuts, spice, and earthiness.
Glory Days, a fragrant and hoppy wheat IPA, is being exclusively brewed for Aldi’s Scottish
Beer Festival for the first time in four years. The Barney’s team add wheat to the mash bill to cut through the hoppy bitterness, as well as adding orange peel into the copper to create a lighter, hybrid style beer that will be perfectly refreshing for the warmer months ahead.
Andrew ‘Barney’ Barnett, Founder and Owner of Barney’s Beer, said: “It’s great to be supplying Aldi once again for their Beer Festival. Our beer is typically only available to people in and around Edinburgh, so it’s great to be working with a retailer who gets what we’re about and will allow us to get our beers further afield and into the hands of people who wouldn’t otherwise get the chance to try them. I hope Aldi customers enjoy and I look forward to hearing what they think.”
Graham Nicolson, Group Buying Director, Aldi Scotland, said: “Our Scottish Beer Festivals always prove popular with our customers. I am proud of the strong partnership we have built with Barney’s Beer over the years, and I’m sure that our customers will enjoy the chance to try these two fantastic beers in this Spring’s line-up.”
Celebrating the 10th year of Scottish Beer Festivals, products will be available in store from 28th April. Visit aldi.co.uk/scottishbeerfestival to find out more. You can find your nearest Aldi here.
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