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ALDI UNVEILS NEW RANGE OF KIDS EASTER EGGS
28 February, 2025
- Egg-citing new arrivals include a Curious Inventions egg, Bubble Tea egg and Mabel the Tabby Cat
- Available in stores now
Parents can hop to Aldi this Easter for a cracking range of kids’ chocolate eggs — all at incredibly low prices.
From popping candy-filled delights to trending bubble tea surprises, there’s an Easter treat for every chocoholic to enjoy (including adults too!).
Bringing a touch of magic to Easter, Aldi’s NEW Dairyfine Curious Inventions Egg (£3.99, 180g) is a playful treat packed with surprises. Available in rich milk and creamy white chocolate, the shell is loaded with popping candy, chocolate beans and cherry jellies, sure to be loved by kids and adults alike.
For boba lovin’ bunnies, the NEW Dairyfine Bubble Tea (£7.99, 215g) are a must-have. The white chocolate hollow cup is flavoured with either mango & peach or strawberry and filled with chocolate malt ‘bubbles’, filled with fruity mallows and a rock candy ‘straw’ —an egg-tra special treat!
Filled with nostalgia, Aldi’s returning Dairyfine 8-Bit Gaming Egg (£5.99, 150g) is the perfect Easter treat for little gamers. This milk chocolate egg is designed with a pixelated gaming pattern and exploding popping candy squares for an extra surprise.
Aldi’s range of Dairyfine Chocolate Pets (£3.99, 150g) are also available in stores now including an adorable new addition. Charlie the Labrador and Honey the Golden Retriever are joined by Mabel the Tabby Cat, offering the perfect chocolate trio. The three adorable pets come in different flavours — Honey the Golden Retriever is made with silky sweet blonde chocolate, Charlie the Labrador is made with a marbled milk and white chocolate, and Mabel the Tabby Cat is a milk chocolate with a white chocolate decoration.
For those that want to enjoy Aldi’s adorable Dairyfine Pet range without having to eat them, shoppers can pick up the Dairyfine Chocolate Easter Egg and Plush Toy (£4.99, 55g) and choose from the three pets as a cuddly companion.
Also landing in stores is the NEW Dairyfine Chocolate Easter Egg and Activity Book (£3.99, 62g) with puzzles, games and stickers of both Charlie the Labrador and Honey the Golden Retriever.
Aldi’s Kids Easter Eggs range is available in stores now.
-ENDS-
For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk
Product news
ALDI LAUNCHES NEW FAMILY CAMPING RANGE FROM £1.79
9 June, 2026- Aldi’s latest camping range returns with accessories starting from just £1.79, From a versatile 4-in-1 Airbed to a Camping Double Chair and Folding Trolley
- Landing in stores from 18th June
With summer staycations calling, Aldi’s latest range of family camping products helps transform campsites into the perfect home away from home. From comfortable sleeping solutions to fireside entertainment, the much-anticipated range lands in stores from 18th June. But shoppers will need to be quick, as with all Specialbuys, once they’re gone, they’re gone!
Shoppers will be blown away with how easy it is to enjoy a quality night's sleep with the 4 in 1 Airbed (£24.99). A must-have for family getaways or camping with friends, this handy essential can be used in a variety of ways; a double bed, two singles, a double-height single for extra padded comfort, or just a single. Complete with a raised pillow and available in either grey or cream, it’s perfect for campers looking for extra comfort and an uninterrupted night’s sleep. Inflate in minutes with the help of the Electric Air Pump (£4.99), making camp set up easy and hassle free.
Happy campers can also bring living room comforts to the great outdoors with comfortable seating options for everyone. The Camping Double Chair (£39.99) is perfect for couples to relax in, while the Picnic Table with 4 Stools (£24.99) offers the perfect space for family mealtimes. For furry companions, the Camping Pet Play Pen (£19.99) provides a safe space for pets close to camp.
For campsite entertainment, the Soft Archery Set (£24.99) will keep the whole family entertained, or for those long summer nights, the Camping Games Table (£24.99) offers hours of fun, and can be used as both a darts board or a ping pong table.
Create the perfect home base with the spacious Large Family Tent (£89.99). This tent fits up to 6 people comfortably with space for equipment and a spacious entrance area. Waterproof against up to 2,000mm of rain, it’s a practical and durable option for family staycations.
Once pitched, whip up a feast using Aldi’s campsite cooking essentials. Take a break with the handy Folding Kettle & Warmer (£19.99), folding down for compact storage, it includes a boil or keep warm function, perfect for a morning brew or warming up a quick soup for lunch. Keep supplies fresh in the Electric Cool Box (£34.99), with an in-built fan to keep drinks un-beer-lievably cold and ready to pour. For a standout storage solution, the Pop-Up Cool Box with Stand (£14.99) is a great addition to any campsite and can be built and collapsed in seconds.
Ditch the heavy lifting - transporting essentials from the car to camp has never been easier with the heavy-duty Folding Trolley (£39.99), perfect for festivals and family camping weekends. Keep devices powered up with the Portable Solar Charger (£29.99) and banish darkness with the handy Camping Lights (£14.99), featuring a powerful torch to guide the way back at the end of the day.
Aldi’s Family Camping range is available in stores from 18th June, while stocks last.
-ENDS-
For further information, images or to request a sample, please contact the Aldi press team on:
alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUK
Product news
ALDI PREDICTS OVER 74 MILLION CANS OF BEER WILL FLY OFF SHELVES DURING THE WORLD CUP
8 June, 2026- The supermarket reveals enough cans to line the length of 72,705 football pitches end-to-end will be sold across the World Cup tournament (11th June – 19th July)1
- That works out at over 1,330 cans flying off shelves every minute2
- Aldi also predicts shoppers will snap up over 14 million pizzas and 9 million packs of crisps as fans gear up for viewing parties across the country3