General Enquiries

Aldi taps into the trend for celeb-inspired gender reveal parties with new Specialbuys range

This month, as part of a brand-new Mixed Party range, Aldi will be launching its first ever gender reveal kit, complete with confetti balloons for an unforgettable reveal party. With the trend for social media worthy occasions growing, this range of decorations will look fabulous on the feed, without breaking the bank.

Including everything shoppers need to make their party pop, the stylish collection will be available to pre-order online from Sunday 19^th May and in stores from Sunday 26^th May, but shoppers will need be quick, as with all Specialbuys, once they’re gone, they’re gone!

Thanks to US culture, reality TV shows and celebs such as Kate Hudson, Jessica Alba and of course, the Kardashians, gender reveal parties have hit the UK and the trend is becoming more and more popular with expectant parents. For your own take on the trend without the celebrity price tag, pick up Aldi’s Gender Reveal Kit (£2.49). Showered in pink or blue confetti, you can add even more excitement with Confetti Balloons (£2.99).

Once everyone knows whether it’s a little girl or boy on the way, it’s time for another party. This time, the Baby Shower! Aldi’s Mixed Party range features plenty of decorations to help you make your Baby Shower look the part. Choose from Fairy Lights (£3.99) in a range of styles to light up the party, and Party Decorations (£2.99) that will add a touch of sparkle.

Aldi’s Balloon Cloud Kit (£9.99) ensures that your party has the perfect, eye-catching centre piece it needs. It is available in three designs suitable for Hen Parties, Baby Showers, and any other party! Keep little ones excited with a colourful Pinata (£6.99) filled with all sorts of treats.

Whatever party you’re throwing, make it a party to remember with a Wooden Guestbook (£9.99). Guests can leave messages on the wooden inserts, ensuring that the guest of honour has a beautiful keepsake with a personal touch.

Aldi’s Mixed Party range not only has plenty of gorgeous decorations to make your event look the part, but also all the basics in a range of themes. Whether it’s a Super Hero theme or a Princess theme you’re after, Aldi have all the cups, plates and straws you’ll need at an affordable price with the Assorted Partyware (£0.99).

Aldi’s Mixed Party range is available to pre-order from Sunday 19^th May and in stores from Sunday 26^th May while stocks last. The full range can be found below.

Buyer	Product Code	Description	Price
CM	10832	Balloon Cloud Kit	£9.99
CM	10730	Wooden Guestbook	£9.99
CM	10987	Pinata	£6.99
CM	11961	Gift Boxes	£3.99
CM	10737	Fairy Lights	£3.99
CM	10988	Party Decorations	£2.99
CM	10996	Confetti Balloons	£2.99
CM	10992	Foil Balloons	£2.99
CM	10985	Party Banner / Bunting	£2.49
CM	10829	Gender Reveal Kit	£2.49
CM	11375	Sashes / Hen Assortment	£1.99
RH	16503	Assorted Partyware	£0.99
CM	15404	Roll Gift Wrap	£0.99
CM	84699	Everyday Cards & Wrap	£0.89

16
May

ALDI’S NEW HARRY POTTER RANGE IS ‘SIRIUSLY’ GOOD

This month, Aldi is launching its first ever exclusive Harry Potter range to transport shoppers to a wonderful wizarding world. Go potty over a whole host of collectibles that are a fraction of the price compared to leading merchandise stores. There’ll be no need to find Platform 9 ¾ to discover these spellbinding deals – simply order online from Sunday 12^th May or visit your nearest Aldi store from Sunday 19^th May.

Every Harry Potter fan knows that the Elder Wand is the most powerful wand in the world - belonging to Professor Albus Dumbledore himself. This ultimate collectible is available for the first time ever at Aldi. Better yet, it’s more than 35% cheaper than leading competitors. At just £12.99, this Light Painting Wand from the WOW! Stuff collection works when using the official app to create light paintings. It features an ultra-bright LED tip, activated by a hidden button on the handle of the wand. Expelliarmus!

Get a helping hand from Dobby the House Elf in the form of a Plush Toy (£5.99), which is also available as Harry Potter, Hermione Granger or Ron Weasley.
To craft your very own collectibles, try magical memorabilia like the Harry Potter Make Your Own House Scarf (£3.99), so you can join the Hogwarts alumni in style. All you need to do is decide whether you’re a brave Gryffindor or a loyal Hufflepuff!

To get on board with the crochet trend, Aldi will also be selling Harry Potter Crochet and Felt Kits (£3.99), where wizarding fans can have a go at bringing Harry Potter or Hedwig the Owl to life.

The new Harry Potter range at Aldi also features Duvet Sets, making it even easier to ‘slytherin’ to bed at the end of a long day! Available in Single (£12.99) and Double (£14.99), the bedding will appeal to Potter fans of all ages.

Impress the muggles at lunchtime with a Lunch Bag (£4.99) and Drinks Assortment (£2.99) - they are sure to be a hit at school AND the workplace!

Other accessories include a Harry Potter Bag (£9.99) Hogwarts Crest Pencil Case (£1.99), and Hogwarts Crest Notebook (£1.99), saving shoppers up to 83% off competitor merchandise sites[1] for these products.

Aldi’s Harry Potter range is available to purchase online from 12^th May and in stores from 19^th May, whilst stocks last.

BR: HP DRINKS ASSORTMENT	2.99
PM:HARRY POTTER DOUBLE DUVET SET	14.99
HARRY POTTER STATIONERY	1.99
PM: HARRY POTTER CUSHION	4.99
BR: HP LUNCH BAG	4.99
PM: HARRY POTTER FABRIC FAT QUARTERS	4.99
PM: BR: HARRY POTTER PLUSH	5.99
HARRY POTTER BAG	9.99
PM: CHILDRENS CHARACTER SHORTY PJS	3.99
PM: HARRY POTTER KNIT KITS	3.99
PM:HARRY POTTER SINGLE DUVET SET	12.99
PM: HARRY POTTER CROCHET/FELT KITS	3.99
BR: HARRY POTTER TOP TRUMPS	2.99
BR: LIGHT PAINTING WAND	12.99

[1] Sourced on 02.04.19 - https://www.harrypotterplatform934.com/

16
May

WHAT A CATCH: ALDI LAUNCHES NEW SUSTAINABLY CAUGHT FISH RANGE

Supermarket Aldi is launching ‘What’s the Catch?’, a new fresh fish range developed to support British fisheries in sourcing sustainable alternatives to traditional white fish.

The new launches, which will be in store as Specialbuys from Thursday 16th May, will include four, easy-to-cook white fish alternatives including; Whiting, Gurnard, Pouting and Megrim Sole - for just £1.99. Known as “by-catch”, they are often found while fishing for favourites such as cod, haddock and sole.

Julie Ashfield, Managing Director of Buying at Aldi UK, said: “These fish taste every bit as good as traditional favourites like haddock, but are often thrown away by fishing crews because they’re not what we’re used to.

“Our customers trust us to continue to offer outstanding quality food at unbeatable prices, and to do so whilst also sourcing sustainable British products. Our new ‘What’s the Catch?’ brand delivers on all fronts. We want to help our customers explore new varieties of fresh British fish whilst also ensuring we continue to strive towards our sustainable sourcing commitments.”

Although Whiting, Gurnard, Pouting and Megrim Sole aren’t commonly eaten in the UK, they are popular in European markets where most of the ‘by-catch’ is often sold. The flavour profiles of these alternatives are comparable to well-known white fish such as monkfish, dover sole, cod and haddock.

• British Gurnard (180g, £1.99) – a firm fleshed fish similar to monkfish

• British Megrim Sole (180g, £1.99) – similar to a delicate Dover Sole fillet

• British Whiting (180g, £1.99) – with a similar subtle flavour to Cod

• British Pouting (180g, £1.99) – a flaky and sweet haddock-like fillet

Aldi was named the best British supermarket in 2018 for sustainable fish by the Marine Stewardship Council (MSC) with 79% of its range being certified as sustainable.

16
May

1kg of Nutella coming back to Aldi for just £3.99 from today!

Guess who’s back…. 1kg of Nutella at Aldi for just £3.99!

Whether you love it on toast, pancakes or simply with a spoon straight out of the jar, you can get your fix for less at Aldi.

1kg jars of the much-love Nutella will be available as part of the Specialbuy offers from today, so be quick, once it’s gone, it’s gone!

9
May

GLUTEN-FREE GOODNESS FROM ALDI

Thanks to Supermarket Aldi’s range of over 300 gluten-free products, it has never been easier to create tasty and inspiring gluten-free meals. Ahead of Coeliac Awareness Week, make Aldi your first port of call if you’re looking for a wide range of products that includes everything from award-winning cookies to everyday essentials like pasta.

There will be even more gluten-free choices available within Aldi’s Gluten Free Specialbuys in store from Sunday 12^th May.

Whether you’re planning a dinner party or rustling up a quick meal for friends, the OLD EL PASO Gluten Free Fajita Kit in Smoky BBQ (£2.99, 462g) is an entirely gluten-free, guaranteed crowd pleaser.

Craving a bowl of pasta, but struggling to find a tasty gluten free alternative? Look no further than Aldi’s Organic Bean Pasta, available in Soy Bean Spaghetti, Black Bean Spaghetti, Edamame & Mung Bean or Fettuccine (£1.99, 200g) – pair with the tasty Cucina Free-From Pesto in Red Tomato or Green Pesto (£1.25, 190g), for an easy and delicious meal.

Aldi has also got snacking on-the-go covered. Pop a pack of Snackrite Vegetable Pop Outs (£0.99, 100g) or some Free From Quinoa Bars - choose from Cashew & Hemp, Goji & Cranberry, Cacao & Cashew, Pumpkin Seeds or Coconut & Hemp (£1.69) - in your bag and say goodbye to that mid-afternoon slump.

Ever experienced afternoon treats on the sidelines while others enjoy cookies and cakes? Thanks to Aldi you can have your cake and eat it too with the Specially Selected Gluten Free Cookies in White Chocolate & Cranberry or Quadruple Chocolate (£1.39) and the Specially Selected Gluten Free Nut Bars available in Chocolate Nuts & Peanut Butter, Chocolate Nuts & Sea Salt or Cranberry & Almond (£1.89, 160g).

There are lots of branded gluten-free products available in store at Aldi’s everyday amazing prices too! For breakfast try Go Free Cornflakes (£2.09, 500g) or Go Free Honey Cornflakes (£2.19, 500g).

Available while stocks last - once they’re gone, they’re gone!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

9
May

GET THE INSIDE SCOOP ON ALDI’S NEW FROZEN DESSERTS!

Aldi’s new Gianni’s Bubblegum Lollies (6 for 85p) are what childhood dreams are made of - and at only 69 calories each - these lollies are the perfect guilt free snack to keep your kids cool all summer long.
Available in store now, these bright pink and blue lollies provide a Bubblegum flavour that every kid will love and enjoy. What’s more, you can grab a whole pack of 6 for just 85p – working out at less than 15p per lolly.
For those looking for a trip down memory lane, the lollies can also be enjoyed by adults a-like for some sweet throwback nostalgia.

Giannis’ Authentic Greek Frozen Yogurt (500ml), £1.79 is available in three delicious flavours Honey, Salted Caramel or Mango & Passionfruit.
Produced in Greece, Aldi’s Greek Frozen yogurt is the only one that uses authentic Greek yogurt using milk collected daily from local farms which is then made into yogurt and frozen within 24 hours. Now that’s fresh! Somebody pass a spoon - quick!

Go tropical this spring with supermarket Aldi’s Coco Loco Coconut Water Popsicles (£1.79, 4 pack) – back on shelves now! Made from naturally refreshing coconut water, the Coco Loco popsicles are available in plain Coconut Water or Tropical Coconut Water flavours. With less than 75 calories per popsicle, they are the perfect guilt-free spring treat, and vegan too!
Available all summer, Coco Loco Coconut Water Popsicles will be the ultimate refreshing treat to cool you down. Now who wouldn’t go loco for this?

Make your Summer the most bright and cheery one yet with Aldi’s brand-new Gianni’s Unicorn Ice Cream Cones. In stores from the 8th April, these delicious strawberry and vanilla ice-cream treats, complete with a white chocolate ‘unicorn horn’, will bring all the magic and sparkle you need to your life. Gianni’s Unicorn Ice Cream Cones will be available all summer, at the amazing price of £1.15 for a 4 pack – that’s less than 50p per ice cream!

9
May

WHAT A BANGER - ALDI LAUNCH BRITISH ALCOHOL INFUSED SAUSAGES

Did someone say boozy BBQ? Don’t plan one without picking up Aldi’s Boozy British Bangers (400g), for only £1.99 for a pack of four. Combining two summer favorites, Aldi has created the perfect sausage this summer.
Aldi’s new succulent sausages are made with British pork and available in two flavours: Thatcher’s Traditional Cider & Bramley Apple (3.5%) or Golden Ale & Cheese (3.5%).
Weighing 100g each, the British Boozy Bangers are bigger than normal sized sausages (usually 60g) with a natural curved shape. Working out at less than 50p per sausage, they’re worth every delicious bite! Available to buy in-store now, the bangers can be paired with Aldi’s Specially Selected Brioche Hotdog Rolls (6 pack, 0.99p), for a BBQ treat to remember this summer.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

9
May

SOAK UP THE SUN AND STAY PROTECTED WITH ALDI’S NEW AND IMPROVED LACURA SUN CARE

If last summer is anything to go by, it’s time to start preparing for another scorcher! Get ready to protect your skin from the sun with Lacura’s sun care range – and this year, with two NEW additions.

86% of us understand the importance of SPF for protecting skin from sun damage and premature ageing[i] and the great news is, Lacura’s popular range offers the protection you need to keep your skin safe whether your basking in the sun at home or abroad this summer. Available in stores and online now!

The NEW Lacura Hydrating Sun Spray (£2.99) available in SPF15 and SPF30, is a light lotion formula that absorbs instantly without leaving your skin with visible white marks or feeling sticky. Enriched with vitamin E and extracts from the Edelweiss flower, this new addition provides 24 hours of moisturisation and keeps skin feeling soft and supple during sun exposure.

The NEW Lacura Clear SPF15 Spray (£2.39) dries quickly, absorbs into skin and what’s more, it’s water resistant too.

The full range includes sprays, creams and moisturisers from SPF 15 to 50++ and includes formulas to suit every skin type. With all products in the range including 5* UVA and UVB protection, you can confidently protect your skin from a purse friendly £1.29.

For adults:

Lacura SPF15 Clear Spray, £1.99
Lacura Ultra-Light Sun Spray, £2.99
Lacura SPF30 Lotion, £1.99
Lacura SPF15 Spray, £2.39
Lacura SPF30 Spray, £2.39
Lacura SPF15 Lotion, £1.99
Lacura SPF30/SPF50 Mini Lotion, £1.29
Lacura SPF30 Clear Spray, £1.99
Lacura Aftersun Spray, £1.69
Lacura SPF50++ Sensitive Lotion, £1.99

For kids:

Lacura SPF50+ Baby Lotion, £1.99
Lacura SPF50 Kids Spray, £1.99
Lacura SPF50 Roll-on Sun Lotion Spray, £1.99

Did you know? Aldi’s Lacura sun care range is Leaping Bunny certified. One of the few supermarkets across UK and Ireland to guarantee its beauty ranges are not tested on animals, Aldi’s Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals.

The only globally recognised certification for cosmetics, personal care and household cleaning products, the Leaping Bunny is awarded when a genuine commitment to no animal testing is demonstrated by a company.

All Lacura sun care has Skin Health Alliance accreditation.
-ENDS-

[i] British Skin Foundation (May 2018)

9
May

ALDI GEARS UP TO LAUNCH CYCLING RANGE

Rolling back into stores, Aldi’s Cycling range is available to pre-order online from 5^th May and to purchase in store from 9^th May, shoppers will be sprinting to stores to bag a bargain because as with all Specialbuys, once they’re gone, they’re gone!

Available exclusively online, this Livall Mt1 Smart Helmet (£79.99) is essential for regular commuters and occasional cyclists alike. With integrated Bluetooth speakers, riders can listen to music using Smartphone connectivity, plus the built-in wind-break microphone allows for hands-free phone calls – all controllable from the handlebars. The helmet also features tail light LED turning signals and safety LED lights, making it easier than ever to stay safe on the road.

Get the whole family involved for a weekend cycle ride with Aldi’s Kids Bike Trailer (£84.99). This 2-in-1 kids bike trailer and stroller can fit up to 2 children and is complete with a 5-point safety harness, ensuring even the littlest ones don’t miss out on a family bike trip.

Aldi’s clothing range is perfect for keeping warm and dry when braving the elements. Pick up Aldi’s Cycling Jersey (£9.99), available in M/XL for men and 10 -14 for ladies, the jersey is complete with breathable mesh panels to keep riders cool when working up a sweat. Wear with Aldi’s stretch Cycling Shorts (£7.99), available in a selection of sizes and featuring reflective prints and a seat pad with an antibacterial finish. For wetter and colder days, pair a cycling jacket with Aldi’s Seamless Cycling Base Layer Top and Shorts (£4.99 each) to stay dry and warm on drizzly journeys.

Get the gear from head to toe, with Aldi’s range of cycling gloves and socks. Riders can achieve a firm and protected grip with Aldi’s Cycling Gloves (£3.99), available in a variety of colours and designs. Stay comfy with Aldi’s breathable Ergonomic Cycling Socks (£2.99), designed to keep feet both protected and supported.

Aldi’s bike accessories range contains everything cyclists need to store their bike easily and securely including the Bicycle Lock Assistant (£6.99) and the Bike Storage Assortment (£7.99). For more storage options, shoppers can also pick up a Handlebar Basket for only £7.99 and a nifty Bike Phone Holder (£4.99).

Cycling range is available to pre-order online from 5^th May and in stores from 9^th May while stocks last

Online only

Product Description	Price
Kids Bike Trailer (14/2018)	£84.99
LIVALL MT1 SMART HELMET MAY	£79.99

Cycling

Product Description	Price
BIKE ASSEMBLY STAND (14/2019)	£24.99
M/L CYCLING JERSEY (INOC)	£9.99
ADULT/CHILDS BIKE HELMET	£9.99
M/L CYCLING SHORTS	£7.99
Bicycle Handlebar Basket (14/2019)	£7.99
BIKE STORAGE ASSTORTMENT	£7.99
BICYCLE LOCK ASST.	£6.99
M/L SEAMLESS CYCLING BASE LAYER/UNDER SHORT	£4.99
CO2 INFLATOR/ SPARE CARTRIDGES	£4.99
BIKE PHONE HOLDER	£4.99
BICYCLE COMPUTER, WIRELESS (14/2019)	£4.99
BIKE FRAME BAG ASSORTMENT	£4.99
CYCLING GLOVES	£3.99
BIKE MINI PUMP	£3.99
MUC-OFF	£3.99
ERGONOMIC CYCLING SOCKS	£2.99
ELECTROLYTE TABLETS	£2.99
HIGH5 CYCLE ESSENTIALS PACK	£2.99
HEATING & COOLING GEL	£2.49
KINESIOLOGY TAPE	£2.49
Bicycle Tube (14/2019)	£1.99
BIKE MAINTENANCE SPRAY	£1.99

9
May

DIAL UP THE GLAM WITH ALDI’S DESIGNER HOMEWARE RANGE

Aldi’s latest range of contemporary furniture and accessories rivals the designers, at a fraction of the price
Shoppers could save over £200 in total, compared to big brands such as John Lewis and Wayfair

Aldi’s new Designer Lounge and Hallway ranges will help style-conscious shoppers get their hands on a chic collection of must-have homewares, as well as incredible savings, compared to premium homeware brands.

Featuring woven wool rugs, sumptuous velvet cushions and on-trend footstools with copper-style accents, the pretty, yet practical collection will be available online from Sunday 12^th May and to purchase in stores from Thursday 16^th May. With sophisticated geometric prints, contemporary fabrics and space-saving solutions starting from as little as £4.99 – this capsule collection offers something to suit any style and budget this season.
Create a luxurious lounge for less…

Relax in style with Aldi’s great-value Velvet Footstool (£29.99). Available in three styles, this brass-based stool is ideal for adding a touch of colour to lounges.

Style and practicality win with Aldi’s Round Nested Table (£39.99) - easy to position around the home and ideal for stacking in the corner as a feature piece, they'll suit both traditional and modern living room settings.

Make like mess-management-mastermind, Marie Kondo, and declutter with Aldi’s simple and stylish storage solutions. The new Storage Caddy (£19.99) and Storage Basket (£4.99) are perfect for compartmentalising busy spaces.

Add a spalsh of colour and creativity to your home decor with Aldi’s stylish Geo Velvet Cushions (£6.99) – available in two fashionable patterns or Aldi’s Flatweave Reversible and Cotton Rugs (£14.99) – available in four textures and designs. Available in a gorgeous range of colours, Aldi’s high-quality Drum Bean Cube (£29.99) is ideal for providing extra seating, or can be used as a stylish pouffe to bring living spaces to life.

Stylise the hallway for as little as £4.99

Outdoorsy families can transform their hallway with Aldi’s Wrought Iron Welly Stand (£24.99) - perfect for stylishly storing messy boots and wellies. Plus, Aldi’s Iron Wall Shelf (£29.99) offers an effortless way to create more space in any room.

Contrasting textures and materials are having a moment and Aldi’s Wool Rich Runner (£24.99), Stencilled Coir Mat (£4.99) and Wool Rich Doormat (£7.99) are ideal for adding a soft homely touch to hard wooden floors. Plus, the supermarket’s range of woven fabric Hallway Doorstops (£6.99) add an element of fun and are available in four assorted designs!

Bring a sense of the outside in with an Artificial Plant (£9.99) for a touch of botanical style without the hassle of caring for living plants, or create an artistic living space with Assorted Multi Pack Frames (£12.99).

Here’s how shoppers could save:

Aldi	Competitor
Designer Lounge
Round Nested Table	Wayfair Mercury Row Hamil 2 Piece Nest of Tables
Aldi: £39.99	Wayfair: £81.99
Amount saved by shopping at Aldi: £42 (51% saving)
Drum Bean Cube	Next Geometric Drum
Aldi: £29.99	Next: £50
Amount saved by shopping at Aldi: £20.01 (40.% saving)
Geo Velvet Cushion	NEXT Metallic Velvet Geo Cushion
Aldi: £6.99	NEXT: £10
Amount saved by shopping at Aldi: £3.01 (saving 30%)

Designer Hallway
Iron Wall Shelf	>Maison Du Monde Metal Industrial Wall Shelf with Hooks
Aldi: 29.99	Maison Du Monde: £99.00
Amount saved by shopping at Aldi: £70 (70% saving)
Assorted Multi Pack Frames	Next Gallery Frames
Aldi: £12.99	Next: £45
Amount saved by shopping at Aldi: £32.01 (71% saving)
Wool Rich Doormat	Next Geo Diamond Doormat
Aldi: £7.99	NEXT: £22
Amount saved by shopping at Aldi: £14.01 (63% saving)
Hallway Doorstop	John Lewis Patterned Doorstop
Aldi: £6.99	John Lewis: from £18
Amount saved shopping at Aldi: £11.01 (61% saving)
Wool Rich Runner	>Next Geo Runner
Aldi: £24.99	Next: £50
Amount saved shopping at Aldi: £25.01 (50% saving)

Aldi’s Designer Lounge and Hallway range is available online from 12^th May and to purchase in stores from 16^th May, but home interior and design enthusiasts will need to be quick as with all Specialbuys, once they’re gone, they’re gone!

PRODUCT	PRICE
WOOL RICH RUNNER	£24.99
IRON WALL SHELF	£29.99
WROUGHT IRON WELLY STAND	£24.99
ASSORTED MULTI PACK FRAMES	£12.99
ARTIFICIAL PLANT	£9.99
WOOL RICH DOORMAT	£7.99
EASY FIT PENDANT SHADE	£5.99
HALLWAY DOORSTOP	£6.99
STENCILLED COIR MAT	£4.99

PRODUCT	PRICE
ROUND NESTED TABLE	£39.99
DRUM BEAN CUBE	£29.99
VELVET FOOTSTOOL	£29.99
STORAGE CADDY	£19.99
FLATWEAVE RUG	£14.99
GEO VELVET CUSHION	£6.99
STORAGE BASKET	£4.99

-Ends-
For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910

9
May

EVERYTHING'S LOOKING ROSE! ALDI'S ROSE CHAMPAGNE VOTED BEST IN THE WORLD AT INTERNATIONAL WINE CHALLENGE

Aldi’s rosé wine range has triumphed at an international tasting competition, after the supermarket introduced its largest range yet to keep up with demand for the pink tipple.

The supermarket’s rosés scooped six medals at the 2019 International Wine Challenge (IWC), with the Veuve Monsigny Champagne Rosé NV (£16.99), which hits stores later this week, taking home the highly-coveted Gold medal - the only supermarket Champagne to do so.

Following record sales last summer, Aldi has expanded its Rosé wine range this year to include a host of dynamic new Provence-style wines, such as the Côtes du Luberon Rosé, which took home a Silver medal at the prestigious competition.

Aldi’s recently expanded organic range also proved successful, with the Organic Malbec (£6.99) scooping a silver medal, taking the retailer’s overall medal count to 52.

Aldi’s range of beers, wines and spirits has already won 63 awards so far this year, building on the success of 2018, when the range won over 240 awards. The supermarket also achieved the title of Supermarket of the Year at the IWC Merchant Awards 2018.

Aldi’s International Wine Challenge Medals 2019

Gold

• Veuve Monsigny Rosé NV

Silver

• Albanta Albarino 2018

• Baron de las Vinas Rioja Gran Reserva 2010

• Ciel de Lilac 2018

• Don Tomas Argentinian Estate Malbec 2018

• Exquisite Collection Albariño Rias Baixas 2018

• Exquisite Collection Lyme Block English Wine 2018

• Exquisite Collection Muscadet Sevre et Maine Sur Lie 2018

• Exquisite Collection Organic Malbec 2018

• Côtes Du Luberon Rosé 2018

• Veuve Monsigny Champagne 2010

• Veuve Monsigny Champagne Brut Grande Réserve NV

• Veuve Monsigny Champagne Brut NV

Bronze

• Moulins de Citran Haut Médoc 2009

• Beaujolais Villages 2018

• Crémant de Loire Brut Blanc de Noir NV

• El Somo Rioja Reserva 2014

• Eté Côtes de Provence Rose 2018

• Exquisite Collection Argentinian Malbec 2018

• Exquisite Collection Chardonnay 2018

• Exquisite Collection Côtes de Provence Rosé 2018

• Exquisite Collection Crémant Du Jura 2016

• Exquisite Collection Mâcon Villages 2018

• Exquisite Collection Marlborough Sauvignon Blanc 2017

• Exquisite Collection Marsanne 2018

• Exquisite Collection Number 9 Blend Australian GSM 2017

• Exquisite Collection Picpoul de Pinet 2018

• Exquisite Collection Riesling 2018

• Exquisite Collection Sud de France Rosé 2018

• Exquisite Collection Touraine Rosé 2018

• Lot Series Finca La Pampa Barrel Selected Pinot Noir 2017

• Fleurs De Prairie Sparkling Rosé NV

• Freemans Bay New Zealand Pinot Gris 2018

• Grande Alberone Platinum Collection Zinfandel 2017

• Leaf Plucker Sauvignon Blanc 2018

• Plow & Press Californian Pinot Noir 2017

• Nero di Troia 2017

• Toro Loco Superior 2018

9
May

DODGY DÉCOR FAILS ARE COSTING HOME SELLERS CASH INVESTING JUST £300 CAN ADD UP TO £10K ON TO YOUR HOUSE VALUE

Aldi teamed up with interiors star, Anna Ryder Richardson, to makeover a home in under two hours for just £300 adding an average of over £8k to the property’s value
One in five buyers say that hideous décor is one of the biggest turn-offs when looking for a house
Nearly half (44%) offered less for a property because the interior was not to their taste

New research released by Aldi today has revealed that almost one in five (19%) Brits claim that dodgy décor can be one of the biggest turn-offs when house viewing. Aldi surveyed 2,000 UK home owners to celebrate their Kirkton House range, which features a choice of quality interior products at everyday amazing prices.

Following the research, Aldi challenged home interiors star, Anna Ryder Richardson, to add value to a property with a budget of only £300, and using just the Aldi Kirkton House interiors range. The three bedroom, semi-detached home in Dartford, Kent, was evaluated by three local estate agents, before and after the makeover, and the property’s value increased by up to £10,000 across each valuation* – simply thorough decluttering, furniture rearrangement and the addition of stylist interior accessories. Watch the video on https://www.aldi.co.uk/kirkton-house.

According to the survey, quick upgrades can make a big difference for 34% of home buyers who say that stylish furnishings make them more likely to buy. The kitchen came out on top, with almost three quarters (72%) stating it’s the most important room to look good during a viewing. Real estate turn-offs were dark rooms (50%), awkward layouts (36%) and overgrown gardens (32%).

After seven viewings sellers consider making changes to their home to help shift it, with desperate owners splashing out on average £900 to finally make a sale. When it comes to age, image-conscious 18-34 year olds are spending over five times more (£3,131) than the thrifty 55+’s, who on average part with just £543 to shift their property.

Home interiors star, Anna Ryder Richardson, comments: “Together with Aldi, we’ve proven that you don’t need to break the bank to spruce up your interiors and help make that sale. We spent a third of what home buyers think they need to spend and increased the property’s value by an average of over £8k! It’s easy to invest a small amount and make a big difference. Here are some tips from the makeover to try at home:

Define the space in each room. A beautiful woven rug can indicate how a room should be used and brighten up a space in one easy step – try placing a colourful option in the centre of the living room to create a fun colour pop like the Aldi Kirkton House flatweave rug in navy blue
Make sure your rooms look spacious, appealing and homely. Consider the layout of the room and whether it feels welcoming to walk into - decluttering is a must and try shuffling the furniture around to experiment with different arrangements. Aldi’s Kirkton House Adjustable Desk Lamp will help to light up any room and add a warm feel
For house viewers, the kitchen is key - make sure your dirty plates aren’t still in the sink and set-up table places and crockery to show viewers what your home would look like to really live in it. Aldi’s wide range of quality Kirkton House cutlery and dinnerware can help to set the scene
Think about the overall interior design in your house – do you have personal items on display that perhaps don’t match the décor? Take down a few personal pictures here and there for a slicker look. Aldi’s Kirkton House storage baskets will come in handy here!
Make first impressions count and don’t forget your hallway! Place a nice welcome mat down and tidy-up shoes lying around in the space – Aldi’s Kirkton House Designer Lounge and Hallway range has hallway-specific show stoppers from a stencilled, geometric-design mat to a fun cactus hallway doorstop
Make the most of your outside space and opt for bright colours for the garden – colourful, patterned cushions and garden dining ware will come to life against the organic backdrop of green grass and bright flowers. Aldi’s Kirkton House Printed PVC Tablecloth in lemon print and decorative glass balloons will look fantastic in the sunshine and spruce up any garden”

Julie Ashfield, Managing Director of Buying at Aldi, said: “As the housing market is so uncertain, we’re happy that we can offer the security of consistently low prices in the Kirkton House home range. With a choice of quality and everyday products, the range can help you upgrade your home on a budget.”

The first Kirkton House range is available as part of Aldi’s Specialbuys from Sunday 5^th May online and in-store from Thursday 9^th May - but interior gurus must be quick as with all Specialbuys once they’re gone, they’re gone! Upcoming Kirkton House range on sale dates can be found below:

Ranges

Kit out your kitchen - online from 05.05 and in store from 09.05

Designer Lounge & Hallway - online from 12.05 and in store from 16.05

BBQ/Garden Party - online from 19.05 and in store from 23.05

Natural Coast Bedroom & Bathroom - online from 09.06 and in store from 13.06

Summer Garden - online from 16.06 and in store from 23.06

-Ends-

For further information, images or to request a sample, please contact the Aldi Specialbuys team on: alditeam@clarioncomms.co.uk, 020 7479 0910
@AldiUK
Appendix

The makeover took place at a semi-detached three-bedroom property in Dartford, Kent
*The three independent estate agents provided the following valuations:

Benjamin Hill, Robinson Jackson. Before: £355k - £360k, After: £365k - £370k
Aaron Kirk, The Property Cloud. Before: £355k, After: £360k - £365k
Chris Fox, Fox Estates. Before: £350k, After: £355k

Research conducted amongst 2,000 UK adults by Opinium April 2019. An itemised list of the products used in the makeover is available.

2
May

PERFECTION DOES EXIST… AT ALDI

You’ve had good burgers before, sure. You’ve probably even tasted some great ones. But now it’s time for you to try THE perfect burger. Supermarket Aldi’s Specially Selected Perfect Burger is available in store now and costs just £2.49 for a pack of two.

So, what’s in it, you ask? Unlike the elusive Colonel Sanders with his eleven herbs and spices, we’re willing to share our secret. Aldi’s chefs have spent over a year perfecting the recipe.

The succulent burgers are made using only the best Specially Selected prime cuts of British beef, with a dash of natural bone marrow for an added depth of flavour that you won’t forget in a hurry. Add a roasted onion and porcini mushroom seasoning to the mix and there you have it: THE Perfect Burger.

Give your perfect burger the perfect bun, with Aldi’s Specially Selected Brioche Burger Buns (79p, 4 pack).

Ready to bring your barbeque A game?

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

2
May

MAYDAY, MAY DAY: BIG DADDY TO THE RESCUE THIS BANK HOLIDAY

The first May bank holiday means a lot to us Brits; not only does it signal the start of the “Great British Summer”, but it’s also the start of eating ALFRESCO! If you are planning on firing up the BBQ come rain or shine this weekend, then make sure you stock up on all the BBQ favourites from Aldi.

For the second time this year the legendary Big Daddy Extra Thick Rump Steak is returning to stores, and you can pick up yours from Thursday (2^nd May). For just £4.99 for a whopping 16oz, the 21-day matured Big Daddy is the perfect BBQ showstopper.

Aldi’s Specially Selected Ghost Chilli Beef Burgers (£2.79) will also be instore from Thursday (2^nd May). The Ghost Chilli is up to 417 times hotter than a Jalapeño, and at more than 1 million Scoville heat units, its the 5th hottest chili in the world - this one is not for the faint hearted!

PLUS… if that’s got you excited to break out the BBQ tongs, then you’ll be thrilled to know there’s plenty more available in store all throughout summer to make those alfresco dinners and get-togethers taste delicious!

Here’s some of the highlights from Aldi’s fantastic range:

Specially Selected Perfect Burger (2 pack, £2.49)
Specially Selected Burger Melts (100g, £1.29) – choose from Blue Cheese, Monterey Jack with BBQ, Monterey Jack with Jalapeno or Lemon & Herb
Specially Selected Halloumi Fries (190g, £2.29)
Cajun Chicken Sizzlers (600g, £4.49)
Marinated Beef Sizzle Steaks, available in Habanero or Sriracha (300g, £2.99)
Chicken King Kebab (924g, £4.99) – choose from Peri Peri or Lemon & Herb
The Deli Veggie Burger (230g, £1.59) – choose from Sweet Potato or Beetroot
Specially Selected Creamy Coleslaw (300g, 85p)
Specially Selected Flavored Beef Burgers (454g, £2.69) - choose from Ancho Chilli or Caramalised Onion
Specially Selected Mini Sausages (400g, £1.89) – choose from Moroccan or Hickory BBQ
The Deli Vegan Sausages (270g, £1.59) – choose from Red Pepper & Butternut Squash or Masala & Cauliflower
Ready Set Cook! BBQ Spare Ribs (600g, £2.99)

-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

2
May

LACURA EXTENDS PINK CLAY RANGE

NEW Hot Cloth Cleanser AND Pink Clay Exfoliating Face Scrub join the range

Supermarket Aldi’s Lacura range has some exciting NEW additions to give your skincare routine a refresh! Two NEW products, including Lacura’s Pink Clay Hot Cloth Cleanser (£3.99) AND Pink Clay Exfoliating Face Scrub (£2.99) will be hitting the shelves from Thursday 18^th April. Lacura fans will also be thrilled to hear the sell-out Pink Clay Mask (£5.99) is also back due to popular demand. Costing under £13.00 for the three products in the range, that’s everything you need for fresh, glowing skin this spring. Be quick though as with all Specialbuys, once they’re gone, they’re gone!

Pink clay has been used for generations as a vital skincare ingredient to reduce inflammation and irritation which causes acne. The miracle ingredient also minimises blackheads and promotes skin elasticity for younger, clearer looking skin. What’s not to love?

It’s time to perfect your new spring skincare routine:

It’s all about the base with the NEW Lacura Pink Clay Hot Cloth Cleanser (£3.99), inspired by Aldi’s hot cloth cleanser. Start by gently cleansing your face to reveal a naturally healthy-looking complexion. With cocoa butter, pink clay, Australian kakadu plum and extracts of Bamboo, Macadamia, Mangosteen and Pomegranate, your skin will look as good as it feels.

For a good scrub try the NEW Lacura Pink Clay Exfoliating Face Scrub (£2.99). This dual action exfoliating face scrub absorbs oil and helps to reduce the look of pores, softening and smoothing the skin. The product promises to refine and mattify your skin so much that you’ll notice a difference in two weeks.

Chase the glow with Lacura’s Pink Clay Mask (£5.99) This beauty hero is packed full of ingredients including Pink, Kaolin and Bentonite clays that work hard to detoxify and draw out impurities from skin, as well as Australian Kakadu Plum extracts that will brighten your complexion. Simply apply with the brush included in the pack and wash off after ten minutes, to reveal tightened pores and a radiant glow.

But that’s not all! Some of Lacura’s other firm favourites are making a comeback this season with Lacura BB Cream (£2.99), the perfect addition to a make-up bag, for anyone looking for a lighter alternative to foundation. Skin will appear smoother and more hydrated for up to 24 hours. Available in three skin shades – light, medium and ‘spring/summer glow’. Apply your new BB Cream with Lacura Make up Sponge (£1.49) for a flawless finish.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

2
May

GRAPE BRITAIN! ALDI LAUNCHES HOME-GROWN WINE FOR LESS THAN £10

Demand for home-grown wines is at an all-time high, with 15.6million bottles produced in 2018
Premium tipple made with signature British grape, Bacchus – the UK’s answer to Sauvignon Blanc

Supermarket Aldi has announced the launch of its English still wine, as it looks to tap into the growing trend for homegrown tipples. Available now, the Exquisite Lyme Block English Wine retails at just £9.99.

Made in conjunction with Lyme Bay, a Devon–based winery renowned for its quality offering and innovative approach to winemaking, the tipple has been made using England's signature grape, Bacchus, dubbed by experts as the ‘Sauvignon Blanc of England’.

The launch comes as demand for English wine is at an all-time high. A record 15.6 million bottles were produced in 2018, after last summer’s heatwave created the perfect growing conditions for British vineyards[1]. Whilst Blighty has hit the headlines in recent times for its sparkling wines, still wines are now becoming just as popular too, thanks to the quality of the grapes grown in English vineyards.

James Lambert, MD at Lyme Bay Winery comments: “With their reputation for introducing consumers to exceptional wines at great prices, coupled with their immense experience in the wine trade, the opportunity with Aldi was the perfect partnership. To date, the high price point around English Wines has presented a barrier to many consumers, so we’re delighted to be able to work with Aldi to open up the exciting world of English wines to more people across the country.”

Sam Caporn MW, Aldi’s Mistress of Wine, comments: ““For those looking to try something a little different this Spring, the Exquisite Collection Lyme Block English Wine 2018 is an exciting option. Mde predominantly from the Bacchus grape - which is typically compared to Sauvignon Banc, the Exquisite Lyme Block English Wine shares the same crisp and zesty appeal - but with additional notes of elderflower, greengage and citrus.
Mouthwateringly fresh, it tastes fantastic when paired with fresh fish or a goats cheese salad and is from the superlative 2018 vintage; a result of last year's long, hot summer. Whilst currently better known for the outstanding quality of their sparkling wines, England is now showing that it can produce fantastic still wines too and Bacchus is by far my personal favourite zing-a-ling fresh white perfect for Spring and Summer sipping! Just add sunshine.”

-ENDS-
For further information, images or to request a sample, please contact the Aldi press team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

*Scottish customers are not able to buy products that fall below the MUP. Any orders placed to Scottish addresses which do not meet the requirements of MUP will be refunded.

[1] WineGB, via The Drinks Business - accessed 27.03.19

26
Apr

GRAB A PI-ZZA PINSA AT ALDI

No, it’s not a typo, you’ve read it right - Pinsa’s are a thing and are set to take the country by storm! Supermarket Aldi, has launched Stonebaked Pinsa’s (£1.99), as part of their summer seasonal frozen food range, available to buy in stores now.

So, what’s all the fuss about? The word Pinsa comes from the Latin word ‘Pinsere’, meaning ‘stretch-spread-out’, which refers to the composition of the Pinsa base. Made using an ancient recipe, the Pinsa is thought to be more digestible than a pizza because of the ultra-hydrated dough, which is 80% water compared to a pizza which is more often 50-60%. The increased volume of water helps to make Pinsa’s lighter, airier and crunchier - bellisimo!!

And, there’s more…Aldi’s Stonebaked Pinsa’s are made using water directly from the Sibillini mountain region in Italy. Fancy!

Aldi’s Stonebaked Pinsa’s have launched in three delicious flavours:

Chicken Tikka - chicken breast pieces in a fragrant tikka sauce with peppers and onions, topped with creamy mozzarella

Ham, Bacon & Mushroom - slices of tender ham, bacon and seasoned mushrooms with creamy mascarpone sauce

Grilled Vegetables & Pesto – Tomatoes, red onion and grilled peppers topped with mozzarella and finished with a green pesto sauce

If you like Pizza, you will love Pinsa’s - what are you waiting for?

19
Apr

GUESS WHO’S BACK? BACK AGAIN. ALDI’S HALLOUMI FRIES ARE BACK, TELL A FRIEND!

One of the most exciting launches to hit the shopping aisles last year was supermarket Aldi’s Specially Selected Halloumi Fries. The nation went crazy for everyone’s favourite cheese/chip combo and rightly so! They flew off the shelves and they were that deliciously in demand!

So, customers will be thrilled to hear that Aldi is bringing back THE much loved Specially Selected Halloumi Fries, £2.29 (190g) available to buy in-store from 8^th April. We repeat this is NOT a drill.

Inspired by a similar offering from popular South African chicken eatery, Nando’s; Aldi’s Specially Selected Halloumi Fries are made with scrumptiously soft - and salty - halloumi cheese from Cyprus and a lightly seasoned coating making them the perfect side or snack for sharing.

So, get the sauce ready, start dipping and say hallou to halloumi heaven!

19
Apr

ALDI STEAK BEATS M&S IN SUPER SHOPPERS TASTE TEST

Aldi have beaten M&S on taste, quality, and price for their Sirloin Steak, in last night’s Supershoppers taste test on Channel 4.

At 43% cheaper than M&S, Aldi’s Specially Selected Scotch Aberdeen Angus Sirloin Steak proves that you don’t have to spend a fortune to enjoy the best flavour. So why not take advantage of the sunny Easter weekend and treat the whole family to delicious BBQ steaks if you’re not keen on lamb this year?

Aldi’s 36 day matured steaks are matured for the longest on the market and are available at the cheapest price compared to other retailers.

Julie Ashfield, Managing Director of Corporate Buying, says, “We are delighted with the results from the Supershoppers taste test. At Aldi, we know that money alone doesn’t buy you quality and for 43% cheaper, our British, Red Tractor assured steaks have long been a customer favourite. The results do the talking, at Aldi, families can treat themselves to delicious, premium quality cuts of meat without spending a fortune.”

19
Apr

EASTER SUPER 6 FRUIT AND VEG DEALS

EASTER SUPER 6 FRUIT AND VEG DEALS:

Parsnips (500g) now 19p
Carrots (1kg) now 19p
Spring Onion (each) now 29p
White Potatoes (2.5kg) now 29p
Baby Plum Tomatoes (275g) now 59p
Cauliflower (each) now 59p

Pair these perfectly with a delicious roasting meat from Aldi for the ultimate Easter roast. Here’s a couple of the highlights:

Aldi’s Whole Fresh Leg of British lamb (at least 2kg) is now only £4.95 per kg, reduced as part of the Easter 6 deals, available in all Aldi stores (not online) while stocks last.

Aldi’s Specially Selected West Country Leg of Lamb (£7.99/kg), is a first for Aldi who are proud to be working with the finest British lamb suppliers from across Cornwall, Devon, Somerset, Dorset, Wiltshire and Gloucester, to bring customers amazing taste, quality and value.

Aldi’s Fresh British Hog Roast with Stuffing and Bramley Apple Sauce (£9.99, 2kg). Hand scored to provide that all important crackling, this succulent British pork shoulder is stuffed with a sage and onion pork stuffing and served with a portion of Bramley apple sauce. What’s more, Aldi’s Hog Roast serves 6 people which works out at just £1.67 per head – simply oink-tastic on the wallet.

11
Apr

EGG-CEPTIONAL EASTER GIFTS FROM ALDI

Supermarket Aldi has perfect gifts to really wow this Easter. Having all your eggs in one basket needn’t be a bad thing!

For a cracking gift, look no further than the NEW Moser Roth Luxury Egg Box (£4.99). Winner of the Easter treats category in the Good Housekeeping Easter Taste Test, [i] this luxury gift box is filled with 15 decorated eggs with seven exquisite fillings: Maple Caramel, Salted Caramel, Hazelnut Praline Crunch, Strawberries & Cream, Dark Ganache, Milk Ganache and Raspberry & Dark Ganache.

Inspired by Belgian chocolatier Godiva (but for a quarter of the price[ii]), the Moser Roth Belgian Chocolate Mini Eggs (£4.99) contains a selection of 21 premium Belgian chocolate eggs with a delectable range of fillings. Enjoy the luxurious taste of Belgium with flavours such as White Praline Bresilienne, Milk Chocolate Praline & Raspberry, Dark Peruvian Ganache, Milk Chocolate Crunchy Apricot, Milk Chocolate Caramel, Milk Chocolate Gianduja and trusty Plain Milk Chocolate.

[i] https://www.goodhousekeeping.com/uk/food/food-reviews/g26304002/best-little-treats-for-easter

[ii] https://www.johnlewis.com/godiva-egg-box-chocolates-18-pieces-180g/p3735037

11
Apr

GUESS WHO’S BACK? BACK AGAIN. ALDI’S HALLOUMI FRIES ARE BACK, TELL A FRIEND!

11
Apr

INDULGE THIS EASTER WITH ALDI CHOC-TAILS

With Easter chocolate steadily making its way back onto shelves, look no further than supermarket Aldi for a more adult twist on the seasonal holiday. From the new Toasted Almond cocktail, perfect for after dinner sipping to the Mocatini, a chocolatey twist on one of the nation’s favourite cocktail recipes, there’s sure to be a Choc Tail for everyone this Spring!
Aldi’s full core spirit range is available now in stores nationwide and online www.aldi.co.uk/c/spirits

Crème de Cacao

Ingredients:

25ml Tamova Vodka
500ml water
60g sugar
60g The Pantry Cocoa Powder

Method:

In a small sauce pan, boil 250ml of water then remove from heat and add The Pantry Cocoa Powder and sugar
Stir to dissolve and then add the remaining 250ml cup of water
Once cooled, add the Tamova Vodka to the mixture and leave to infuse
After the vodka has successfully infused, strain the liquid through a coffee filter to remove any fine particles and pour into a glass of your choice once you are happy with the flavour

Freakshake

Ingredients:

50ml Sea Dog Premium Spiced Rum
150ml Cowbelle Chocolate Fudge Milk
500ml water
60g sugar
60g The Pantry Cocoa Powder
Moser Roth Luxury Dark Chocolate
Memento Triple Chocolate Cookies

Method:

In a small sauce pan, boil 250ml of water then remove from heat and add The Pantry Cocoa Powder and sugar
Stir to dissolve and then add the remaining 250ml cup of water
Once cool cooled, add the Old Hopking Spiced Rum to the mixture and leave to infuse
Once successfully infused for ten minues, shake all ingredients in a cocktail shaker with ice
Pour into your preferred glass and top with whipped cream, grated Moser Roth Luxury Dark Chocolate and Moment’s Triple Chocolate Cookies

Mochatini

Ingredients:

50ml Tamova Vodka
25ml Dilara
620ml water
3 tsps. Specially Selected
60g The Pantry Cocoa Powder
Dash of sugar to taste

Method:

In a small sauce pan, boil 250ml of water then remove from heat and add The Pantry Cocoa Powder and sugar
Stir to dissolve and then add the remaining 250ml cup of water
Once cooled, add the Tamova Vodka to the mixture and leave to infuse
Add the Dilara Cappuccino Coffee Liqueur, Specially Selected Single Origin Ethiopian Coffee, infused vodka and 120ml water to a cocktail shaker filled with ice, shake hard for 10 seconds and then finely strain into a martini glass and add a dash of sugar to taste
Garnish with a sprinkle of The Pantry Cocoa Powder

Cioccolato al Caffè

Ingredients:

50ml Glen Marnoch Highland Single Malt Scotch Whisky
3 tsps. Specially Selected
120ml water

Method:

Mix Specially Selected Single Origin Ethiopian Coffee with hot water and once cooled, pour into ice trays and freeze
Once fully frozen, place a handful of coffee ice cubes into a glass of your choice and pour in the Glen Marnoch Highland Single Malt Scotch Whisky and Chocolate Fudge Milk to make for a deliciously creamy and fresh chocolate delight

Chocolate Grasshopper

Ingredients:

500ml water
25ml Tamova Vodka
25ml Dilara
60g The Pantry Cocoa Powder
3 large scoops of Gianni’s Mint Chocolate Chip Ice Cream
150ml Cowbelle Chocolate Fudge Milk
Memento Triple Chocolate Cookies

Method:

In a small sauce pan, boil 250ml of water then remove from heat and add The Pantry Cocoa Powder and sugar
Stir to dissolve and then add the remaining 250ml cup of water
Once cooled, add the Tamova Vodka to the mixture and leave to infuse
Once successfully infused for ten minutes, place all ingredients in a blender and blend until smooth
Pour into a tall glass and garnish with crushed Moment’s Triple Chocolate Cookies and The Pantry Cocoa Powder

Toasted Almond

Ingredients:

25ml Bellucci Amaretto
25ml Dilara
50ml Single Cream
50ml Ballycastle Irish Cream liqueur

Method:

Mix all three ingredients into a cocktail shaker and shake to combine
Pour into any glass of your choice and serve with ice

11
Apr

HAVE A FAMILY STAYCATION THIS SUMMER WITH ALDI

Shake off the stress of an overseas holiday this summer and enjoy everything the UK has to offer with a little help from Aldi’s new Staycation collection! Everything you need for a road trip to remember is included in the collection which will be available to pre-order online (aldi.co.uk) from Sunday 5^th May and to purchase in stores from Sunday 12^th May.

Short on space? Use Aldi’s Roof Box (£99.99, online only) as an extra storage solution. It’s the perfect size to fit the family’s luggage and is an unbeatable price. Team it with the Open Rail Roof Bars (£29.99) and you’ll be ready to hit the road.

Price Comparison
Roof box

Aldi £99.99	Halfords £129	Exodus £260

Whether you’re taking a road trip through the twisting hills of the Peak District or exploring the Cornish coastline, you’ll want to document the beautiful scenery with Aldi’s Nextbase 212 Dashboard Camera (£49.99). Not only will it add an extra level of safety to your road trip, but you can also keep the footage that you’ve recorded and watch it back as a family to keep the memories forever.

Dog lovers can treat their beloved pets to a holiday too with essential travel accessories. Keep furry friends cool and secure on long journeys with a Pet Cooling Mat (£4.99-£7.99, available in two sizes) and the Dog Seat Belt Harness (£6.99).

While long journeys can sometimes prove to be a bit much for the littlest family members, Aldi’s Staycation collection will ensure that they will be travelling in comfort and style. The Child Car Booster Seat (£9.99) will keep them comfortable and secure, while you can store some exciting travel games in the sleek Car Organizer (£3.99).

Aldi’s Staycation range is available to pre order online from 9^th May 2019 and to purchase in stores from 12^th May 2019 while stocks last. To pre order, please follow this link: >https://www.aldi.co.uk/c/specialbuys/motor-and-travel?utm_source=pr&utm_campaign=April19_Staycation

Buyer	Product Code	Product	Price
SL	15012	Roof Box	£99.99
SB2	16989	Dashboard Camera	£49.99
SL	98154	DAB Receiver	£34.99
WS	13643	Luxury Travel Case	£29.99
SL	14953	Open Rail Roof Bars	£29.99
SL	14315	Trailer / Towing Board	£18.99
SL	12712	Analogue Air Compressor	£12.99
SL	12737	Child Car Booster Seat	£9.99
SL	10614	Carpet Car Mats	£8.99
WS	13426	Pet Cooling Mat L/XL	£7.99
SL	98113	Luggage Car Protection Cover	£6.99
WS	13433	Dog Seat Belt Harness	£6.99
WS	13385	Pet Cooling Mat S/M	£4.99
SL	98085	Child Seat Protection Mat	£3.99
SL	98230	Car Organizer Assortment	£3.99
SL	97304	Bungee Strap Set	£3.99
SL	12702	Waterless Wash & Wax	£2.99
SL	11567	Simoniz Assortment	£2.49

11
Apr

FISHTASTIC FRIDAYS WITH ALDI

For Easter, supermarket Aldi will have an incredible range of seafood on offer from classics such as Scottish Mussels and Side of Salmon to the adventurous like the Scallop & Prawn Ramekin. Whatever you choose, you are guaranteed the very best at Aldi and all at everyday amazing low prices.

To Start:

Fridays are reserved by most for fresh seafood dishes, like Aldi’s Scottish Mussels (£1.59), which are available in Garlic or with a wonderful White Wine Sauce, both available instore now. Serve with fresh Specially Selected Sourdough Loaf (£1.29, 500g) to soak up the delicious mussel broth.

Another classic….Aldi’s Smoked Salmon is sure to be popular around the dinner table. Sourced from the Atlantic and salted and smoked with beechwood, Aldi’s smoked salmon is available in store from 19^th April. Choose from Fishmonger Large Smoked Salmon (£5.69, 300g).

For the more adventurous around the table, there’s the Specially Selected Scallop & Prawn Ramekin (£3.99, 240g). Using the plumpest king prawns and Patagonian scallops, this gratin is made with Aldi’s Monsigny Brut Champagne. Available in store from 19th April.

The Main Event:

Indulge your family and friends with the pièce de résistance, the Side of Salmon (£5.99, 500g). Sourced in fresh waters, this beautifully delicately tasting piece of salmon is ready to cook and there’s enough to feed four, so plenty to go around. Available from 19th April.

There’s also much more on offer from the Supermeat & Fish Awarded Meat & Fish Retailer of the Year including:

Specially Selected Lightly Smoked Scottish Salmon Fillets (£4.09, 240g)
Specially Selected Cod Loins (£3.99, 280g)
Seabass Fillets (£3.19, 180g)

Now isn’t that fishtastic?

11
Apr

SIMPLY MAJESTIC: UNICORN ICE CREAM CONES FROM ALDI

Make your Summer the most bright and cheery one yet with Aldi’s brand-new Gianni’s Unicorn Ice Cream Cones. In stores from the 8th April, these delicious strawberry and vanilla ice-cream treats, complete with a white chocolate ‘unicorn horn’, will bring all the magic and sparkle you need to your life. Gianni’s Unicorn Ice Cream Cones will be available all summer, at the amazing price of £1.15 for a 4 pack – that’s less than 50p per ice cream!

4
Apr

A BLOOMIN’ LOVELY BUNCH FROM ALDI THIS EASTER

ALDI’S FLOWERS FOR £12 AND UNDER

Blooms Bouquet (£12) - the yellow and white Anastasia and Antonov flowers are perfect for brightening your home at springtime. The bouquet comes with a rabbit shaped decoration to add an extra seasonal touch. On sale from 18^th April.

Easter Bouquet (£10) - Filled with the colours and vibrancy of spring, the fresh Chrysanthemum Santini’s, Germinis and Alstroemeria will add a pop of colour to every occasion. On sale from 18^th April.

British Deluxe Easter Basket (£8.99) - Includes a seasonal mix of Fittonia, Kalanchoe and Peace Lily in a lovely white washed basket. Surprise your loved ones at your next Easter gathering with this generous gift. On sale from 18^th April.

ALDI’s BEAUTIFUL BUNCHES FOR £5 AND UNDER

Easter wouldn’t be the same without a beautiful bunch of yellow tulips. Pick up Aldi’s British Easter Tulips for just £5 to spring start Easter. On sale from 15^th April.

Rose Duo (£5) - These beautiful roses are toned with Lily, Alstroemeria, Brassica, Stocks, Lisianthus, Iris or Freesia. On sale now.

Iris Bouquet (£4) - A stunning mix of Irises and Madiba with a choice of Daffodils or Germinis. On sale now.

Looking for the perfect spring mix? Aldi’s Hyacinth Posy (£4) includes a small Rose, Tulips, Hyacinth, Daffodils and Pistache Green. On sale now.

Available just for Easter are Dyed Bloom Chrysanthemums (£4.99) in shades of yellow. On sale 4^th April.

Buy a dozen Fairtrade roses for only £3.00 at Aldi this Easter. Choose Aldi’s Fairtrade Roses knowing that 10% of the price paid to producers goes directly to benefit the farm’s workers and their families, who decide how the money will be spent.

Aldi is also selling the ever-popular Pussy Willow (£3.49) this Easter in an eye-catching rainbow display. At 80cm, these stems are sure to stand out.
On sale from 4^th April.

Available in a range of bold and pastel seasonal colours, for just £1.99 Aldi’s Decorated Easter Twigs and Decorative Easter Picks are a great way to brighten up the room. On sale from 4^th April.

Brighten up your garden with Aldi’s Outdoor Daffodils. A simple yet pretty spring favourite at only 95p per bunch! On sale now.

4
Apr

Aldi launch premium West Country Leg of Lamb for Easter

For many, Easter just isn’t the same without a roast and that’s why from 15th April, you can set out the perfect Easter dinner with a feast filled with a succulent 100% British roasting joint, tasty fresh veg and generous glugs of delicious gravy, all available at supermarket Aldi.

Sourced from trusted farms, quality and taste is guaranteed in every slice of lamb, beef, turkey or pork and we’ll be bowled over by Aldi’s Specially Selected West Country Leg of Lamb (£7.99/kg), which will make the perfect centerpiece for your Easter spread.

Aldi’s Specially Selected West Country Lamb offering is a first for Aldi who are proud to be working with the finest British lamb suppliers from across Cornwall, Devon, Somerset, Dorset, Wiltshire and Gloucester, to bring customers amazing taste, quality and value.

All of Aldi’s West Country Lamb is from British Red Tractor Assured farmers, who focus on high-welfare, high-quality products.

And that’s not all, check out the rest of the great roast meat offerings at Aldi this Easter, all available in store from 15th April.

 Specially Selected British Easy Carve Leg of Lamb (£12.99 per kg, 1.2kg - 2.2kg). A juicy leg of lamb that’s responsibly reared in the British countryside, that comes with a rich port and lamb jus
 Specially Selected British Beef Rib Joint with Salt and Pepper Seasoning (£12.99 per kg, 0.9kg-2.3kg). A carefully seasoned rib joint that’s full of flavour
 Ashfield Farm Whole Leg British Lamb (£5.49 per kg, 1.9kg-2.8kg). A great value, scrumptious, Red Tractor approved, British reared leg of lamb
 Ashfield Farm British Pork Leg Joint (£3.29 per kg, 1.8kg-4kg). A succulent pork joint with crackling, from Red Tractor approved British pork
 Ashfield Farm British Turkey Crown (£7.49 per kg, 0.9kg-1.99kg). A British reared crown of turkey that tastes perfect alongside herby roast potatoes, and honey roast carrots
 Ashfield Farm Large British Beef Roasting Joint (£4.95 per kg, 1.8kg-3.2kg). A mouth-watering 100% British beef cut, and the perfect addition to your Easter table

29
Mar

STUFFIN' COMPARES TO YOU ALDI LAUNCH HOT CROSS BUN FLAVOURED STUFFING EASPECIALLY FOR EASTER

Who says you can’t have hot cross buns for dinner this Easter? Just when you thought it couldn’t get any better, supermarket Aldi has launched their NEW Specially Selected Hot Cross Bun Stuffing Balls (6 pack), £2.25.

These scrumptious stuffing balls are a roast dinner must-have and will take pride of place on your plate this season. Available to buy in-store from Sunday 14^th April, you’ll have your dinner guests wanting more.

The recipe combines just the right amount of sweet and savoury and are made with outdoor bred RSPCA assured British Pork. The flavoursome and juicy Hot Cross Bun stuffing balls are packed with dried fruit, Bramley apple sausage meat stuffing and seasoned with black pepper and cinnamon.

Each ball is finished with a pretty pastry cross to resemble its cute hot cross bun cousin. What’s not to love?

29
Mar

MAKE YOUR MUM CRY WITH JOY THIS MOTHER’S DAY WITH ALDI’S GREAT VALUE GIFTING BUNDLE FROM £10

Supermarket Aldi has got you covered with everything you need to make your mum feel like she’s simply the best this Mother’s Day, all at unbelievable value.

Pick up the Moser Roth Gifting Truffles available in Clotted Cream or Clotted Cream & Strawberries (£2.99, 140g), a Mixed Flower bouquet (£3.00), a bottle of Sparkling Rose Blossom, (£2.99) and card (89p) - all for under £10!

And that’s not all, as part of Aldi’s Mother’s Day Specialbuys, there’s a whole host of gifts available online and in store from 24^th March that will help you win the prize for favourite child this year!

The NEW Orchid and Candle Gift Bag (£12.99) is a perfect pairing of beauty and value that your mum will treasure. Containing a beautiful 7cm Orchid in a glass hurricane vase and a 2-wick Scented Candle, you can choose from Peony or Lime Basil & Mandarin fragrances.

Aldi weren’t crowned Floral Retailer of the Year,[i] for nothing. Aldi’s Gift Bag Bouquet (£16), Specially Selected Premium Tropical Bouquet (£20) and Flower Filled Vase Bouquet (£12.99) will have your mum smiling from ear to ear. Or if your mum prefers flowers of the edible variety, Aldi’s Floral Wreath Chocolate Box (£5.99) is the answer.

Aldi’s Luxury Collection items make the ideal gift for a mum who likes the finer things in life - but without the price tag. The Luxury Mother’s Day Candle Gift Set (£8.99) and Reed Diffuser Gift Set (£9.99) will keep your mum’s house scented like a spa.

Aldi also has a range of Mother’s Day cards and bottle bags for 89p that will add the finishing touch to your gift.

[i] Aldi is FPC Fresh Awards Multiple Floral Retailer of the Year 2018
https://www.fpcfreshawards.co.uk/

29
Mar

TRANSFORM YOUR GARDEN INTO THE ULTIMATE OUTDOOR LIVING SPACE WITH ALDI

The nation has officially said farewell to winter and this month, shoppers can get ready for what looks to be another sizzling summer with Aldi’s Garden Week and Indoor & Outdoor Oasis ranges. With sales of outdoor furniture set to hit £1 billion by 2020[1], there’s no sign of the trend for outdoor living slowing down any time soon.

Transform your garden into the perfect contemporary outdoor living space by choosing from either Aldi’s stylish Corner Rattan Effect Sofa (£199.99) or Contemporary Garden Coffee Set (£299.99, online only), comprising two armchairs, two-seater sofa and coffee table, in a stylish grey. Accessorise with a Throw (£12.99) and Cushions (£6.99) to make the garden truly feel like an extension of the home. Complete with an Outdoor Rug (from £9.99), available in a range of geometric prints, and made entirely from recycled plastic straws.
Aldi’s largest ever outdoor range also sees the return of the highly anticipated Hanging Egg Chair (£129.99, online only), the perfect way to bring a touch of style to your garden.
Following last summer’s scorching heatwave, Brits are eagerly awaiting the much-loved BBQ season. Reaching an all-time high last year where over 40 million Brits tried their hand at grilling[2], it’s clear that we’ve fallen in love with alfresco dining.
Impress your guests by serving food on the Bamboo Serveware and Dining Sets (£4.99 each), available in a vibrant lemon print. Plus, create the perfect open-air kitchen with Aldi’s BBQ Pizza Oven (£39.99), designed to be added onto an existing BBQ to produce freshly baked, light and crispy pizza.

Garden Week -
Available to pre-order online from Sunday 31^st March and in store from Thursday 4^th April
Indoor and Outdoor Oasis -
Available to pre-order online from Sunday 21^st April and in store from Sunday 28^th April

Garden Week Range:

PRODUCT DESCRIPTION	PRICE
CORNER RATTAN EFFECT SOFA	199.99
43CM ELECTRIC LAWN MOWER	79.99
STEEL CHIMENEA	49.99
BBQ PIZZA OVEN	39.99
PATIO HEATER	39.99
RETRACTABLE GARDEN HOSE	39.99
CANTILEVER PARASOL	39.99
LATTICE WOODEN PLANTER	19.99
GARDEN ARCH	19.99
ELECTRIC GRASS TRIMMER	19.99
100 LITRE WATERBUTT SET	18.99
FIRE BASKET	14.99
OUTDOOR STRIP LIGHTS	14.99
WEED BURNER	14.99
TERRAZZO PLANT POTS	14.99
WOODEN DECKING TILES	14.99
PEWTER EFFECT GROW TROUGH	14.99
CANTILEVER PARASOL BASE	14.99
OUTDOOR SPOTLIGHT - SOLAR / BATTERY	13.99
FLAMINGO/PEACOCK BIRDBATH	12.99
SOLAR FLICKERING FLAME TORCH	9.99
OUTDOOR SEAT PAD 2PK	9.99
MINI INCINERATOR	9.99
SOLAR WIRE LANTERN	9.99
RATTAN EFFECT OBELISK	9.99
DECKING STAIN	9.99
SOLAR GARDEN LIGHTS 6 PACK	9.99
3 PACK TIMBER PICKET FENCE	9.99
OUTDOOR WALL CLOCK AND THERMOMETER	7.99
GARDEN ACCENTS	7.99
LADIES ANKLE WELLINGTON BOOTS	7.99
WHEELBARROW WHEEL	7.99
MOSAIC BIRD FEEDERS	6.99
SOLAR CAGED STRING LIGHTS	6.99
OUTDOOR CUSHION	5.99
GARDEN CLOGS	4.99
SOLAR METAL SPOTLIGHT	4.99
SOLAR BOLLARD STAKE LIGHT	4.99
RATTAN EFFECT HANGING BASKET	4.99
GARDEN FURNITURE/BBQ COVER	4.99
VERTICAL PLANTERS	4.99
IRON DECORATIVE TRELLIS	4.99
SELF WATERING POT	3.99
GARDEN STAKES 6 PACK	3.99
BRUSHABLE SHED & FENCE TREATMENT	3.99
5PC PREMIUM BRUSH SET	3.99
HANGING BASKETS	3.49
DECORATIVE GARDEN STAKE	2.99
GAS CANISTER	2.99
GARDENING ESSENTIALS	0.99

Indoor and Outdoor Oasis Range:

Product description	Price
Contemporary Garden Coffee Set (online only)	£299.99
Hanging Egg Chair (online only)	£129.99
Indoor/Outdoor Floor Cushion	£39.99
Jute Runner	£19.99
Folding Butler Tray	£14.99
XL outdoor rug (online only)	£14.99
Water Hyacinth Planter	£12.99
Orchid	£12.99
Throw	£12.99
Outdoor Rug	£9.99
Cushion	£6.99
Bamboo Serveware	£4.99
Bamboo Dining	£4.99

[1] AMA Research (2017). Domestic Garden Leisure Market Report - UK 2017-2021 Analysis.

[2] Sourced: The Grocer, Focus On: Barbecue, March 2018

29
Mar

‘SIP SIP HOORAY’ ALDI LAUNCH NEW LIQUEUR RANGE

Following the sell-out success of its Passionfruit Gin Liqueur last year, Aldi has extended its popular range of liqueurs this month with the addition of a host of exciting new tipples hitting shelves, from 26^th April.

Enjoy a 90’s throwback with the eye-catching Parma Violet Shimmer Gin or alternatively, opt for Aldi’s Mango, Papaya & Yuzu Vodka Liqueur - perfect for cocktail-making and wowing guests. Available at just £9.99 each, the range offers a selection of different flavours to suit all tastes, so there’s sure to be a liqueur to kickstart that summer spirit!

The Infusionist Parma Violet Shimmer Gin
£9.99 (50cl)
Available in stores and online from 26^th April
Distinctive by its eye-catching a swirl of shimmer, this vivid violet gin is sure to steal the show at parties this summer! Fabulously fragrant, this tipple is a nostalgic reminder of childhood sweet treats.

The Infusionist Coconut & Vanilla Rum Liqueur
£9.99 (50cl)
Available in stores and online from 26^th April
This rich liqueur offers creamy coconut flavours paired with aromatic vanilla. Sweet and smooth, enjoy the gentle warmth of this rum served neat over ice or with a dash of prosecco for a Caribbean cocktail twist. What’s more, this liqueur has recently won best in the world at the Spirits Business Rum Masters - picking up a gold medal!

The Infusionist Mango, Papaya & Yuzu Vodka Liqueur
£9.99 (50cl)
Available in stores and online from 26^th April
A combination of papaya and mango and yuzu flavours, this deliciously fruity blend of tropical flavours creates a warm and exotic vodka liqueur. Perfect for springtime sipping!

The Infusionist Rhubarb, Pink Grapefruit & Black Pepper Gin Liqueur
£9.99 (50cl)
Available in stores and online from 26^th April
This pink grapefruit, rhubarb and black pepper gin liqueur has sharp citrus notes and a hint of peppery spice. The tipple’s vibrant pink shade is the perfect Instagram-worthy choice for any summer party.

-Ends -
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print

*Scottish customers are not able to buy products that fall below the MUP. Any orders placed to Scottish addresses which do not meet the requirements of MUP will be refunded.

21
Mar

GIVE YOUR MUM THE (EGGS) ROYALE TREATMENT THIS MOTHER’S DAY

Show your mum she’s Queen Before Anyone Else, by making her a breakfast to remember this Mother’s Day. With fresh British Specially Selected Sliced Oak Smoked Salmon (100g, £2.99), Specially Selected British Blue Eggs (6 pack, £1.45), and lovely Village Bakery Toasting Muffins (4 pack, 42p), supermarket Aldi has everything you need to make a truly delicious and Instagram-worthy Eggs Royale inspired brekkie.

To give your brunch the ‘avo-lutely smashing’ finish, you can also pick up Avocados (95p each), Baby Plum Tomatoes (75p for 275g) and Unwaxed Lemons (69p, 450g) to make brunch that bit tastier.

And that’s not all…what’s a Mother’s Day brunch without a glass of fizz to celebrate how fab mum is. Try Aldi’s Sparkling Mimosa £2.99 for a fun, fruity and refreshing drink (or two).

So, stock up on the fancy breakfast items and make the most of the offer to whip up something special for your mum.

For more information please visit www.Aldi.co.uk

-ENDS-

For more information, please contact the Aldi Consumer Press Office on: T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

21
Mar

FLOWERS OF THE YEAR FOR THE MUM OF THE YEAR

Don’t leave Mother’s Day to chance this year. With Aldi winning FPC Fresh Awards Multiple Floral Retailer of the Year 2018[i], you can guarantee your mum will be getting the best of the bunch! Available to buy in-store from Friday 29^th March put your petal to the metal as with all Special buys once they’re gone, they’re gone.

For something more premium try Aldi’s Specially Selected range:

Spoil mum with the Specially Selected Lilac Haze Bouquet, £25 a wonderful mix of stunning flowers filled with roses, lilies, blooms and more!

Treat your mum to something a bit different this Mother’s Day with Aldi’s Specially Selected Premium Tropical Bouquet, £20.00. An eye-catching bouquet filled with yellows, oranges, purples and greens.

Or a bunch for every budget:

Thanks to Aldi you’ll have Mother’s Day in the bag this year with their Gift Bag Bouquet, £16.00. This bouquet has it all from roses and carnations to germinis and santini.

Aldi’s Flower Filled Vase Bouquet, £12.99, will vastly improve your chances of being your mum’s favourite child. Filled with pretty spring stems including tulips, hyacinths and iris, this bouquet comes with a vase she can reuse time and time again.

For all the bloomin’ lovely mums out there, present her with Aldi’s Bouquet of Blooms, £12.00 this Mother’s Day. Filled with a mix of enchanting purple, white and pink stems.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

[i] https://www.fpcfreshawards.co.uk/

14
Mar

WHO NEEDS THE LUCK OF THE IRISH WHEN YOU CAN GET GUINNESS BURGERS FROM ALDI?

Supermarket Aldi and Irish favourite, Guinness have joined forces to bring you the perfect burger to celebrate St Patrick’s Day. Made with 100% Irish beef (of course), these mouth-watering burgers combine the very best and most flavourful cuts of beef with the indisputable taste of Guinness.

Aptly named the Guinness Burgers, they will be on sale as part of Aldi’s Fresh Meat offers in store from Thursday 14th March, for just £2.49 (pack of two).

And there’s more…Aldi will also be offering Pork Sausages with Guinness & Leek (£1.99, 400g), available while stocks last, so don’t wait as once they’re gone, they’re gone!

Also look out for the Specially Selected Hog & Black Pork Loin Steaks (£3.49, 391g) or if your tastes lie a little further afield, we’ve got you covered too. Try the Spicy Caribbean Chicken Fillets (£2.59, 292g).

For delicious sides, check out this week’s Super 6 veg:

Shredded Kale (49p, 200g)
Beetroot (49p, 500g)
Green Beans (49p, 220g)
Sweetheart Cabbage (49p each)
White Mushrooms (79p, 400g)
Asparagus Bundles (£1.19, 250g)

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

14
Mar

DELECTABLE DELICACIES THIS EASTER WITH ALDI

If you think Easter eggs are just for kids, you clearly haven’t checked out supermarket Aldi’s range of luxury eggs, that wouldn’t look out of place in the Food Halls of Harrods or Selfridges. As always with Aldi, luxury doesn’t come with a premium price tag. Our unbeatable prices are no yolk!

Everyone will be cooing over this NEW Specially Selected Exquisite Birdcage, intricately carved from milk chocolate and finished with an edible metallic lustre. Exclusively crafted for us by the same master chocolatiers listed in Fortnum & Masons, this superior centrepiece is created using a pioneering new laser technology which enables intricate designs to be created. This stunning creation features an engraved dark chocolate egg, with sel de Guérande salted caramel flakes and Feuilletine pieces. For just £14.99 for 750g of chocolate, why not experience a taste of luxury, but at the unbeatable prices we all love from Aldi. Available from 28^th March.

When it comes to chocolate bigger is always better. For an egg that really is top of the pecking order, look no further than the NEW Moser Roth Giant Ostrich Egg (£14.99). This giant ostrich egg is made from white chocolate blended with caramel sugar powder for a delicious and unique flavour. Available from 17^th February, this egg measures up not only on taste, but on size too at 800g!

Looking for something really unique? The NEW Moser Roth Single Origin Cocoa Pod (£4.99) is for you. Fairtrade Peruvian chocolate has been moulded into the shape of a cocoa pod, and then decorated with a rich ombre lustre– an unforgettable treat this Easter! You can choose between Milk or Dark Chocolate, although at these prices why not try both. Available from 17^th February.

The NEW Moser Roth Hand Decorated Ripple Egg (£4.99) is another showstopper for 2019. Made by the same supplier who features in Selfridges, this unique rippled egg comes beautifully decorated. You can choose between Belgian Milk, White or Dark Chocolate. Available from 17^th February.

The news we’ve all been waiting for… the Moser Roth Delectable Duo Egg (£4.99) is back! But with a difference… From 17^th February, choose between one of these three NEW flavours:

Belgian milk and white chocolate laced with forest fruits
Belgian milk chocolate with caramel flavoured white chocolate swirl
Belgian milk and dark chocolate with a rich raspberry swirl

For Easter gifts that will wow…

For a cracking gift, look no further than the NEW Moser Roth Egg Box (£4.99). This luxury gift box is filled with 15 filled decorated eggs in seven delectable flavours: Maple Caramel, Salted Caramel, Hazelnut Praline Crunch, Strawberries & Cream, Dark Ganache, Milk Ganache and Raspberry & Dark Ganache. Available from 17^th February.

This 21-piece gift box of Moser Roth Mini Gifting Eggs (£4.99) is filled with a selection of premium Belgian chocolate eggs. Flavours include White Praline Bresilienne, Milk Chocolate Praline & Raspberry, Dark Peruvian Ganache, Milk Chocolate Crunchy Apricot, Milk Chocolate Caramel, Milk Chocolate Gianduja and as well as trusty Plain Milk Chocolate. Available from 17^th February.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

14
Mar

ONEPOT STOP TO AN EASY MEAL WITH ALDI

We all know the struggle when it comes to finding meal options that aren’t just tasty and nutritionally balanced, but are convenient too. The great news is that the struggle is over; supermarket Aldi has launched One Pot Meals, packed full of flavour, satisfyingly filling, and are completely VEGAN too!

Created by the makers of the Soulfood Pots, Aldi’s One Pot Meals are slow cooked to perfection and only £1.99 for a 380g pot.

The range will launch in three tasty flavours:

Exclusive to Aldi Indonesian Style Curry with Coconut & Cauliflower (367 calories)- A mild curry with warming cardamom and red rice
Brazilian Tomato & Black Bean with Cashews & Quinoa (373 calories) - A smooth, nutty stew with red rice and a coconut and jalapeño kick
Butternut Squash, Spinach & Lentil Hotpot (351 calories)- Gently cooked with coconut, lemongrass and a warming hint of Indian spices

New additions will be added later this month and will include flavours made exclusively for Aldi:

Exclusive to Aldi Indian Style Lentil Dhal with Chunky Vegetables (305 calories)- A simple, earthy medium curry with spinach & cauliflower
Exclusive to Aldi Red Thai Style Vegetable Curry with Brown Rice (294 calories)- Fragrant and satisfying, with roast aubergine, baby corn, sweet potato & red pepper

To enjoy your One Pot Meal simply heat in the microwave or warm on the stove.

Aldi’s One Pot Meals are vegan, gluten-free and count for two of your recommended 5-a-day - and the best bit - there are no pots to wash-up after!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

14
Mar

RUM-ARKABLE SUCCESS!

£16.99 rum from Aldi awarded a GOLD medal, placing alongside brands nearly THREE times its price

Supermarket Aldi’s own-label rum range has been praised by industry experts at one of the world’s most highly regarded blind tasting competitions, the Spirits Business Rum Masters. Judges awarded Aldi’s Sea Dog Premium Spiced Rum (£16.99) a coveted Gold medal alongside Ableforth's Rumbullion! Navy-Strength (£45)[1], which retails at nearly THREE times the price of the Sea Dog Premium Spiced Rum.

Noting its excellence in taste and great-value price point, the panel commended the rum’s unique notes of sweet vanilla, warming spices, coffee and a citrus lime kick - finished with a deep and flavoursome aftertaste. Aldi’s bestselling Old Hopking Spiced Rum (£10.49) was also awarded a Silver medal.

Julie Ashfield, Managing Director of Buying at Aldi UK, said: “We are delighted that our own-label rums have excelled once again at an international competition. Our UK based buying team are constantly challenging themselves with new and exciting innovation to add to our range, so seeing new products win awards is a real testament to their hard work.
“Rum continues to be a popular product with Aldi shoppers, and in 2018 alone we sold over 2million bottles of the spirit. As more shoppers tap into the trend for creating cocktails at home, we’re expecting another great year of sales.”
Amy Hopkins, Deputy Editor at The Spirits Business, also commented: “Aldi UK once again secured some impressive accolades in The Spirits Business’s Rum & Cachaça Masters.
“In the competitive Spiced round, the retailer’s Sea Dog Premium Spiced Rum was praised for its buttery sweetness, whilst Old Hopking Spiced Rum impressed the judging panel with its balanced sweet and herbaceous flavour. In such a rigorous blind-tasting, the team at Aldi should be very pleased with their performance.”

Aldi’s drinks range has gone from strength to strength in recent times, having been awarded an impressive 50 accolades for its spirits range over the past year. For more information about Aldi’s award-winning range, visit https://www.aldi.co.uk/c/spirits/all-spirits.

-Ends-

*Scottish customers are not able to buy products that fall below the MUP. Any orders placed to Scottish addresses which do not meet the requirements of MUP will be refunded.

[1] Sourced on 11.03.19: https://www.drinksupermarket.com/rumbullion-navy-strength-rum

7
Mar

CELEBRATE A BLOOMING BRILLIANT WOMAN

A bunch of flowers has always been the perfect way to brighten someone’s day. If there’s a woman in your life that needs reminding they’re special this International Women’s Day, supermarket Aldi has a selection of fresh flowers for you to show your appreciation.

Choose from one of Aldi’s new bouquets below:

Bouquets under £5

Thank You Bouquet (£5)- a beautiful mix of roses, alstroemerias and carnations
Rose Duo (£5) – Roses toned with either lilies, alstroemerias, brassicas, stocks, lisianthus, irises or freesias.

Bouquets under £4

Gift Rose (£2 each) - This single rose is a simple yet heartfelt way to say thank you
Iris Bouquet – (£4) - A choice of 2 stunning iris bouquets with a mix of yellow flowers
Tulips (£1.89) - The classic choice, available in a variety of rich colours
Daffodils (95p) – A simple yet pretty spring favourite

-ENDS-

For more information, please contact the Aldi Consumer Press Office on: T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

7
Mar

ALDI RECOMMENDS PANCAKE DAY RECIPES WITH A BOOZY TWIST

Pancake Day is well and truly crêping up on us and shoppers batter believe Aldi have the ultimate pancake recipes to tickle everyone’s taste buds.

Whether you’re looking to add a caffeine kick or a vegan twist to your Instagram worthy stack, Aldi has shoppers covered for a flipping delicious Pancake Day.

Insta-Perfect Pink Pancakes

Ingredients: 160g cooked beetroot, 200g The Pantry self-raising flour, 100ml milk, 1tsp The Pantry baking powder, 50ml squeezy honey, 25ml vegetable oil, 1tsp The Pantry vanilla extract, 2 large eggs and 50ml of Aldi’s McQueen Pink Gin (£19.99).

Method: Simply chop up the beetroot and put into a food processor along with the milk, oil, honey, vanilla essence, eggs and Aldi’s McQueen Pink Gin. Blitz until smooth. Make a well with the dry ingredients and slowly add and mix in the liquid ingredients. For each pancake, add 4tbsp into a pan and cook for one minute on each side.

‘Rise and Shine’ Boozy Brunch Espresso Pancakes

Ingredients: 150g The Pantry plain flour, 120g authentic Greek yoghurt, 2tsp Americano instant coffee, 2 large eggs, 1tsp The Pantry baking powder, pinch of salt, 50ml milk, 25ml vegetable oil, 50g The Pantry caster sugar and 50ml of Aldi’s Bellucci Amaretto (£5.99).

Method: Put the flour, baking powder, coffee and salt into a bowl and mix well. In another bowl, put the yoghurt, milk, oil, eggs and Aldi’s Bellucci Amaretto and mix. Make a well with the dry ingredients and slowly add and mix in the liquid ingredients. For each pancake, add 4tbsp into a pan and cook for a minute on each side.

Sweet Treat Vegan Cacao Caramel Pancakes

Ingredients: 130g The Pantry plain flour, 25g cacao, 2tsp The Pantry baking powder, 250ml almond drink, 35ml melted coconut oil, 35ml Specially Selected maple syrup, 1tsp vanilla essence, pinch of salt and 50ml of Aldi’s Bellucci Crème Caramel Liqueur (£4.69).

Method: Put the flour, cacao, baking powder and salt into a bowl and mix. In a separate bowl, add the almond drink, coconut oil, vanilla essence, maple syrup and Aldi’s Bellucci Crème Caramel Liqueur and whisk. Make a well with the dry ingredients and slowly add and mix in the liquid ingredients. For each pancake, add 4tbsp into a pan and cook for a minute on each side.

Alternatively, if you’re looking for the perfect tipple this Shrove Tuesday, Aldi’s Fairtrade Moscato Rose (£4.49) makes for a vibrant pairing with a traditional lemon and sugar pancake. Aldi’s full range of wine, spirits and ingredients are available nationwide and online now: www.aldi.co.uk.

-Ends-
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk

7
Mar

PREP LIKE A PRO WITH ALDI’S PREMIUM KITCHEN RANGE

From budding chefs to first time cooks, Aldi’s new Premium Kitchen range has something for everyone. Featuring professional pans, to handy utensils and gadgets, the practical and stylish collection will be available to pre-order online from Sunday 17^th March and purchase in stores from Thursday 21^st March.

Blitz up a simple, yet nutrious dish with Aldi’s Nutri Soup Maker (£59.99) - just the tool for whipping up tasty soups to warm you up from the inside. Including three different cup sizes and two cutting blades, even the most basic ingredients can mix up a comforting combination to keep the cold out.

Save time on slicing and chopping with Aldi’s Premium Food Processor (£49.99) - every kitchen’s must-have. Fully equipped with cutting blades, juicer and double whisk, this invaluable tool makes long hours in the kitchen a thing of the past! Whether it’s cooking for a whole family or preparing meals for one, this stylish gadget is sure to help create every type of cuisine.

Cook up a feast with Aldi’s Professional Pans, available in small (£9.99), medium (£14.99) and large (£19.99) sizes, including frying pans, saucepans and milk pans. Complete with non-stick coating and even heat distrubition to help cook food quickly and easily, the pans are safe to use with Aldi’s collection of Colourful Kitchen Utensils (£2.99 each).

Make a statement on your kitchen counter with Aldi’s stylish Premium Pyramid Kettle (£24.99). Complete with sturdy handle and boiling light functions, the on-trend rose gold accents make it a perfect match for every style of kitchen décor. Place alongside Aldi’s Premium 4 Slice Toaster (£24.99) for perfectly toasted snacks every time.

Prep like a boss and store away tasty leftovers with Aldi’s Ultra Clear Food Storage Set (£12.99) and Multi Pack 6 Pack (£9.99). Available in multiple sizes with secure clip locks, lids are sure to stay in place keeping delicious treats safe until lunchtime!

Not forgetting the essentials, Aldi also has Plastic Bowls/Colander Sets (£7.99), Ceramic Knife Sets (£9.99) and Colourful Kitchen Gadgets on offer including tin openers, graters and peelers (£2.49 each), so there’s no excuse not to get cooking.

Aldi’s Premium Kitchen range is available to pre-order online from 17^th March and purchase in stores from 21^st March, but foodies and gadget enthusiasts will need to be quick as with all Specialbuys, once they’re gone, they’re gone!

PRODUCT	PRICE
NUTRI SOUP MAKER	£59.99
PREMIUM FOOD PROCESSOR	£49.99
PREMIUM 4 SLICE TOASTER	£24.99
PREMIUM PYRAMID KETTLE	£24.99
LARGE PROFESSIONAL PANS	£19.99
MEDIUM PROFESSIONAL PANS	£14.99
ULTRA CLEAR FOOD STORAGE SETS	£12.99
MULTI PACK 6PK	£9.99
SMALL PROFESSIONAL PANS	£9.99
CERAMIC KNIFE SETS	£9.99
HEAT AND EAT 3PK	£8.99
PLASTIC BOWL/COLANDER SETS	£7.99
COLOURFUL KITCHEN UTENSILS	£2.99
COLOURFUL KITCHEN GADGETS	£2.49

-Ends-
For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910

7
Mar

GET YOUR SKIN SPRING READY

Get ready to blossom this spring with your favourite Aldi Lacura skin saviours. From the sell-out Healthy Glow Tonic and Hot Cloth Cleanser to all-time favourites Miracle Cream and Glycolic Cleansing Pads, Lacura’s most popular products are coming back for a limited time only. What’s more, Lacura is launching a NEW Exfoliating Daily Face Wash too, so you can have spring-clean skin.

Available to pre-order online from Sunday 3^rd March and pick up in stores from Thursday 7^th March, so mark your diaries and stock up – as with all Specialbuys, once they’re gone, they’re gone!

Lacura’s Healthy Glow Tonic (£3.99) contains 5% glycolic acid and is great for exfoliating skin and removing impurities. The aloe vera soothes and hydrates skin and the ginseng improves circulation, leaving skin feeling refreshed and revitalised. This refreshing tonic will give your skin the luxury treatment, without the hefty price tag.

Apply to your skin in the morning or evening after cleansing and before moisturising, using a cotton pad to wipe over face, neck and décolletage, giving your skin an energising boost.

Treat your skin to a little TLC with the return of Lacura’s Hot Cloth Cleanser (£3.99), designed to gently soften, tone and purify the skin with rosemary, chamomile, cocoa butter and eucalyptus oil. Massage onto dry skin and let the rich formula work its magic to remove makeup, clean out pores and cleanse the skin. Polish off the cleanser with a 100% muslin cloth that will leave the face feeling smooth and refreshed.

Lacura’s Miracle Cream (£3.99) is a miracle indeed, costing just £3.99. It works to protect, moisturise and soothe normal, dry and irritated skin, leaving skin feeling irresistibly smooth. But that’s not all, the cream can also be used to soften chapped lips and aid dry cuticles.

The sell-out Lacura Glycolic Cleansing Pads (£2.49) are another beauty steal. The Lacura pads work to refine, re-texture and resurface the skin, providing a brighter, more radiant looking complexion.

The NEW Lacura Daily Face Wash (£1.49) available as an exfoliating wash or deep clean. Both effectively removes dirt, oil and dead skin cells without drying out the skin. Specifically developed to prevent breakouts and leave skin feeling clearer and smoother from first use. To use, massage a small amount gently into wet skin taking extra care around the delicate eye area. Rinse thoroughly and pat dry.

If the amazing skincare wasn’t enough, check out the makeup Specialbuys that are also returning to shelves form 7^th March:

Illusion Touch 2 In 1 Foundation (£5.99) will become a staple in your makeup bag. The creamy concealer covers skin irregularities and creates a base layer. The liquid foundation then provides a natural flawless finish. There is even a handy mirror in the lid, to help with last minute touch ups.

Lacura Concealer Pens (£2.99 each), will help you say goodbye to dark circles and hello to highlighted cheeks for only £2.99. Available in three colours Savanna, Cashmere and Amber, the pen-style concealers are perfect for last-minute touch-ups.

Did you know? Aldi’s Lacura range is Leaping Bunny certified. One of the few supermarkets across UK and Ireland to guarantee its beauty ranges are not tested on animals, Aldi’s Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals.

The only globally recognised certification for cosmetics, personal care and household cleaning products, the Leaping Bunny is awarded when a genuine commitment to no animal testing is demonstrated by a company.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

7
Mar

MOTHER OF ALL STEAKS FOR THE MOTHER OF ALL MOTHERS

This Mother’s Day, take Sunday lunch into your own hands with supermarket Aldi’s ‘Mother of all Steaks’, because nothing says ‘I love you, Mum’ more than treating her to one of the biggest steaks on the market. Back by popular demand, Aldi’s Mother of all Steaks will be available in Aldi stores across the UK from Thursday 28^th March.

Made with the finest cuts of 100% British Farm Assured Beef, this 21-day matured Rump Steak is back for just £4.99 (454g/16oz).

Mother’s Day is around the corner so be quick. As with all Specialbuys, once they’re gone, they’re gone!

Cooking Directions:

SHALLOW FRY: Add to a well-oiled pan and heat to a high setting. Lightly season the steak with sea salt and freshly ground black pepper, add steak to the pan and sear on both sides for 1 minute. Lower heat to medium-high and continue to cook for the below times, turning occasionally during cooking.
Rare: 6-8 minutes
Medium: 9-10 minutes
Well done: 10-13 minutes

GRILL: Preheat grill to a medium-high heat. Lightly season the steak with sea salt and freshly ground black pepper and place under the grill for the below times, turning occasionally during cooking:
Rare: 8-10 minutes
Medium: 12-14 minutes
Well done: 14-16 minutes

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

7
Mar

ALDI BEEFS UP IT’S MEATBALLS WITH A CHILLI CON CARNE TWIST

Chilli Con Carne has its own day…who knew?! The 28^th February officially marks National Chilli Con Carne Day and what’s even better is that Aldi has the perfect way to celebrate with their NEW Chilli Con Carne Beef Meatballs!

Aldi’s commemorative meatballs are made with British beef and blended with red kidney beans, chilli sauce, tomatoes and red jalapenos to give them just the right amount of heat. Aldi’s unique twist on a family favourite are sure to be a winner around the dinner table and at a purse friendly £1.99 for 350g, there’s even more to celebrate.

Look out for the additional chilli-inspired fresh meat offers in store this week, all available from 28th February:

Pick up a pack of Specially Selected Grim Reaper Sausages for only £1.99 (400g). Made with the Carolina Reaper – the hottest chilli in the world and with an average heat rating of 1,569,300 Scoville Heat Units – they are 400 times hotter than a Jalapeno and truly put the bang in banger!

Aldi’s NEW Breaded Chicken Roulette Bites (£2.49, 450g) are not for the faint hearted with their Russian roulette style mix of mild or fiery hot chicken bites. Best served with cooling sour cream or blue cheese sauce and enjoyed with fellow chilli lovers.

Inspired by the Mexican hot chilli pepper, Aldi’s Chipotle Pork Shoulder (£2.39, 500g) is a tender and flavourful cut of British meat, a great addition to any Sunday lunch.

-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

7
Mar

RUBY, RUBY, RUBY, RUBY! Aldi launch Easter egg made from NEW Ruby chocolate

Thought chocolate couldn’t get any better? Think again. After 13 years in development,[1] ruby chocolate has arrived and it’s making quite an impact in the #foodie world. Never one to miss a trend, supermarket Aldi is bringing the latest luxury in chocolate to the masses at Easter in the form of their Specially Selected Exquisite Ruby Heist (£12.99, 350g).

And there’s so much more to this shimmering gem than meets the eye…Ruby chocolate is the first new type of chocolate to be discovered since white (chocolate) over 80 years ago.[2] Recently discovered by chocolate experts, and known to be significantly more expensive than milk, dark and white chocolate, Aldi has created the Specially Selected Exquisite Ruby Heist just in time for Easter and at the everyday amazing value you would expect from the lowest priced supermarket.

Aldi’s handcrafted shimmering ruby chocolate gem is surrounded by a pyramid of 24 luxury truffles in truly exceptional flavour combinations that would not be out of place on the shelves of a chocolate atelier. Fusions such as Milk Chocolate with Kir Royal, Pecan Praline & Black Tea Gianduja, Dark Chocolate & Maldon Salted Caramel, Orange & Pomelo and White Chocolate with Raspberry Puree have been carefully created to accompany this magnificent ruby egg.

Made from the rare Ruby cocoa bean, the ruby chocolate that is created is known for its distinct pink colour and inimitable flavour. Known to be incredibly smooth, intensely fresh and fruity with sweet yet sour notes - the flavour is completely unique.

Julie Ashfield, Managing Director of Buying at Aldi UK, says: “We are incredibly excited to be the first to launch a ruby cocoa bean chocolate egg in time for Easter. The Specially Selected Exquisite Ruby Heist has been created to indulge and delight chocolate lovers and we look forward to our customers trying something different this year.”

The Specially Selected Exquisite Ruby Heist will be available in stores across the UK from 28^th March.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on: T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

[1] https://www.theguardian.com/lifeandstyle/2017/sep/06/ruby-chocolate-barry-callebaut-instagram-foodies

[2] https://www.callebaut.com/en-GB/products/CHR-R35RB1

7
Mar

WHAT DO YOU GET WHEN YOU CROSS A KATSU AND A KIEV?

Kat-su believe it? Supermarket Aldi is launching the UK’s first ever Chicken Katsu Kiev, bringing together two dinnertime favourites. Promising to have your mouth watering and your taste buds tingling, Aldi’s latest chicken creation will go on sale on Thursday 7^th March in all UK stores.

Inspired by the much-loved Japanese katsu curry, Aldi’s Chicken Katsu Kiev contains 100% British Chicken, creamy katsu curry sauce and a crispy breadcrumb coating.

Cook the Kiev in the oven and you’ll have a delicious easy-to-prepare meal, at incredible value.

Aldi’s Chicken Katsu Kiev will be available as a Specialbuy only, so don’t hang about – once they’re gone, they’re gone!

7
Mar

TASTE OF INDIA

Spice up your week with a range of delicious Indian Specialbuys, available in Aldi stores this week!

Choose from rice, spices, dips, curry sauces, naan breads and side dishes – all at amazing Aldi value.

Naked Char Siu Rice - £0.7
Schwartz India Spice £1.79

Indian Lentil Kits - £1.69
Indian Dip Selection £0.85
Specially Selected Curry Sauces (Goan Vindaloo, Saag Masala, Punjabi Bhuna, Keralan Coconut) 89p
Patak’s Tikka Masala Paste Pots 99p
Tilda Lime and Coriander Basmati Rice 85p
Caramelised Peanuts 99p
Chilli & Lemon Grills 99p
Plain Mini Naan Breads 99p
Thai Jasmine Rice 79p

Let us know if you need any further information.

7
Mar

ALDI CROWNED BEST PLACE TO BUY WINES

Supermarket Aldi has been crowned ‘Best Supermarket’ at the People’s Choice Wine Awards, announced at a glitzy awards ceremony last night.

Now in its second year, the People’s Choice Wine Awards asks wine enthusiasts to vote for their most loved supermarket, taking into account value for money and quality of products.
Aldi pipped rivals Waitrose, Morrisons and Booths to the title; a testament to its excellent range, which has gone from strength to strength over the past year. Pioneers of innovation, last year Aldi launched more new wines than ever before, as demand for its quality offering continues to grow.

Julie Ashfield, Managing Director of Buying at Aldi UK, said: “We’re delighted to have been recognised by not just wine experts, but by consumers too for the quality of our wine range.

“At Aldi, we like to keep things simple. We have a concise range of wines on offer, meaning that each bottle, which is bought specifically for the UK market, is excellent quality and is sold at the best possible price – truly earning its place on our shelves.”

For more information about Aldi’s wine range, visit Aldi.co.uk.

11
Feb

VALENTINE'S DAY FLOWERS

Did you know Aldi is selling a dozen large roses for only £2? That’s just over £16 for 100 gorgeous roses to put a smile on your Valentine’s face! So why spend £25 at the competitor retailers for the same amount when you can save almost £9 at Aldi. See below release for Aldi’s full range of Valentine’s Day flowers this year and attached for the images – do let us know if you need anything else. Thanks Eva LET LOVE BLOOM THIS VALENTINE’S WITH BEAUTIFUL BUDS FROM ALDI Looking for the perfect way to say ‘I Love You’ this Valentine’s Day without breaking hearts or banks? Then let supermarket Aldi’s fresh rose bouquets do the talking for you. From a dozen roses for a mere £2 to luxury bouquets, Aldi have the perfect way to show you care, whatever your budget. ON A BUDGET? Then look no further than these excellent value bouquets: One Dozen 40cm Roses, £2 Treat your loved one to 12 large roses gathered in a beautiful bouquet. Available in mixed colours or red and at an amazing price, this extra special value bouquet is not to be missed. Aldi’s NEW Top Secret Roses, £8.50 Gift your loved one a special bouquet of 16 Top Secret roses, the perfect way to show how much you care. With each stem measuring 50cm’s long, the uniform head and signature vibrant red colour of this beautiful variant of roses makes them a truly premium gift for your loved one. WANNA MAKE THEIR HEART SKIP A BEAT? These bouquets include excellent quality roses at fantastic prices: Specially Selected Luxury Rose Bouquet, £20.00 Aldi are also offering a superb and ever so decadent bouquet containing 18 stems of beautiful Rhodos Roses. This premium bouquet of beautiful buds is excellent value given the premium variety of this rose. PUSHING THE BOAT OUT? She’ll be ‘oars with these fantastic blooms: Specially Selected A Dozen Ever-Red Roses Bouquet, £25.00 Aldi’s dozen dark Ever-Red rose bouquet is the most premium offering in the range. Each stem is 70cm long and elegantly gift-wrapped to create the perfect token of love for that special someone.

11
Feb

VALENTINE’S DAY SAVED FOR UNDER £10 AT ALDI

Aldi is offering the ultimate Valentine’s Day package this year, which customers can create themselves using products from the supermarkets Valentine’s Day range - and the best bit is that it can be done for under £10! Save Valentine’s Day for just £9.97 and you can treat your loved one to: • A stunningly packaged rose: Valentine’s Rose in a Cone (£2.50, on sale from 11th February) • A delicious treat: Valentine Cupcake (£0.99, on sale from 7th February) • A bottle of fresh Cava: Contevedo Cava Brut Gold (£4.99, on sale now) • A thoughtful card: Large Valentine’s Day Card (£1.49, on sale from 7th February) For those love birds wanting to splash out, Aldi has indulgent and pampering options for under £20, which includes a pink prosecco and Luxury candle: For just £18.96 you can choose: • A beautiful rose in a vase: Specially Selected Premium Red Rose in Vase (£4.00, on sale from 11th February) • A romantic chocolate treat: Moser Roth Valentine’s Boxed Truffles (£2.99, on sale from 7th February) • A luxurious gift: Luxury Valentine’s Candle (£3.99, on sale from 7th February) • A bottle of fresh rosé: Beaujolais Rosé (£5.99, on sale from 14th January) • A loving card: Luxury Valentine’s Day Card (£1.99, on sale from 7th February) Aldi’s Valentine’s Day range will be in store from Thursday 7th February. All items in the packages are sold separately.

11
Feb

CANCEL YOUR RESERVATION THIS VALENTINE’S DAY: ALDI LAUNCH DINE IN FOR TWO MEALS FOR LESS THAN £7!

• Cheapest meal combination works out less than £3.40 per person • Unbeatable deal includes Specially Selected British Beef Wellington • Customers can choose from meat, fish or vegetarian options If your idea of a romantic night for two, doesn’t include 20 other couples sitting in uncomfortably close proximity, then this Valentine’s Day supermarket Aldi have you and your loved one covered with their new and exclusive Specially Selected meal deal range – offering a main, a side and a dessert from just over £7. Launching in store from Tuesday 12th February and available while stock lasts, Aldi are offering a fantastic range of premium mains, sides and desserts to choose from, so you can create the perfect meal for two, to be enjoyed in the luxury of your own home. Choose from one of the following mains, sides and desserts to curate your perfect meal for two: Mains: • Specially Selected British Beef Wellington (£5.49, 370g) • Sirloin Steaks with Pink Peppercorn Butter (£6.49, twin pack) • Specially Selected Truffled Macaroni & Cheese (£3.99, 750g) • Specially Selected Orkney Cheese & Chicken Gratin (£3.49, 360g) • Specially Selected Lightly Smoked Scottish Salmon Fillets (£3.99, twin pack) Sides: • Specially Selected Triple Cooked Chips (£1.59, 300g) • Specially Selected Green Vegetable Trio (£1.99, 260g) Dessert: • Specially Selected Raspberry Panna Cotta (£1.99, 2x115g) • Specially Selected Valentine’s Belgian Chocolate Hearts (£1.99, 2x70g) • Specially Selected Chocolate & Raspberry Melt in the Middle Pudding (£1.69, 2x90g) Looking for a bottle of red to complement your beef? Then the Specially Selected Exquisite Australian Shiraz (£5.79) is the perfect match. Those after a nice bottle of white will find the Specially Selected Exquisite Touraine Sauvignon Blanc (£5.69) is great with fish dishes. For those feeling really smug about staying in this Valentine’s Day, why not push the boat out and make it a real celebration by picking up a luxurious bottle of Aldi’s Veuve Monsigny Champagne Brut NV (£11.49)? Simply divine.

11
Feb

GIVE THE GIFT OF LOVE WITH ALDI THIS VALENTINE’S DAY

Fall in love with Aldi’s selection of swoon-worthy gifts, decorations and cards this Valentine’s Day. Perfect for everyone’s special someone, Aldi’s Valentine’s Day range is available to pre-order online from Sunday 3rd February and in stores Thursday 7th February. Hearts won’t be the only thing that’s racing this month as shoppers flock to stores to pick up the perfect gift, so lovers should be quick, as with all Specialbuys, once they’re gone, they’re gone. With staying in the new going out, snag one of these Men’s and Ladies Character Nightwear (£8.99) sets and snuggle up for the perfect cosy film and takeaway night with friends or partners. Men can choose from Taz™, Batman™ or Marvel Avengers™ designs, available in sizes S-XXL, while women can pick up iconic Wonder Woman™ and Harry Potter™ prints available in sizes S-L. Cute and ever so huggable, gift loved ones with an adorable Valentine’s Day Plush (£3.99), available in Unicorn, Puppy or Bear designs. Love is in the air and so are Aldi’s Valentine’s Day Balloons (£2.99). Choose from six latex balloons filled with confetti, a shaped floral bouquet foil balloon, a two-pack of red ‘Love’ foil balloons or a six pack of mini wand heart balloons to spread the magic of St Valentine. Love and laughter go hand in hand, so ditch the cheesy chat-up lines in favour of these punny Valentine’s Day Cards for only 89p each. Plus, gifts will look irresistible with the help of Aldi’s Large Valentine’s Day Cards & Medium Bags at only £1.49 each. Aldi’s Valentine’s Day range is available online from 3rd February and in stores from 7th February, whilst stock lasts. The full range can be found below: Product Description Price LADIES CHARACTER NIGHTWEAR 8.99 MEN'S CHARACTER NIGHTWEAR 8.99 MEN'S CHARACTER T-SHIRT 5.99 VALENTINE PLUSH 3.99 VALENTINE'S DAY BALLOON ASSORTMENT 2.99 LUXURY VALENTINES DAY CARDS 1.99 LARGE VALENTINES DAY CARDS & MEDIUM BAGS 1.49 VALENTINES DAY SELECTION 0.89

11
Feb

ALDI’S SPECIALLY SELECTED BEEF WAGYU MEATBALLS ARE BACK

Aldi’s Specially Selected Wagyu Beef Meatballs are back by popular demand and will return to stores on Thursday 31st January for just £3.49 for 12 (340g.) The premium quality wagyu beef is sourced from cattle bred on New Zealand pastures; the only herd in the world that is certified 100% grass fed, giving the well-seasoned meatballs a deliciously rich, sweet and nutty flavour. The tender beef meatballs are guaranteed to upgrade a classic spaghetti or casserole recipe into a showstopping dish. But, you’ll have to be quick as with all Specialbuys, once they’re gone, they’re gone! Look out for other Fresh Meat Offers also in store on 31st January: • Individually Wrapped Chicken Breast Fillets - £5.99 (900g) • Hunters Gammon Steaks - £2.79 (345g) • Salt & Chilli Rack of Ribs - £2.99 (525g) • Specially Selected Thai Green Meal Kit - £3.49 (600g)

11
Feb

PANCAKES NEVER TASTED SO GOOD WITH ALDI

Supermarket Aldi has everything you need to transform your pancake offerings from ordinary to extraordinary on Pancake Day (5th March), with their Pancake Day Specialbuys launching in store from Thursday 28th February. So, whether you’re looking to create vegan pancakes or pancakes that pack an extra punch of protein - or you simply prefer the sugar and lemon classic - you’ll find everything in store and at Aldi’s amazing everyday low prices. Look out for these delicious Specialbuys, but be quick…once they’re gone, they’re gone: • Nutella (£3.99, 1kg) - back by popular demand and a staple Pancake filling for many • Bon Appetit! Strawberry Filled Crepes (99p, pack of 8) – delicious ready-made crepes filled with a sweet strawberry filling • Specially Selected Peanut Butter (£1.49, 350g) – serve only the best with Aldi’s premium, American style peanut butter, available in smooth or crunchy • Pancake Shaker (£1, 200g) – all the ingredients in one handy shaker. Just simply add milk or water, pour, flip and eat! • Lyles Squeezy Golden Syrup (89p, 325g) - drizzle onto your pancake before serving and for a spot of extra zest, add a squeeze of lemon • Cadbury Chocolate Spread (£1.99, 400g) - spread over a layer of chocolate and add either strawberries or sliced banana before devouring If you’re a pancake traditionalist, looking for the essential pancake ingredients, you can stock up without spending a pretty penny at Aldi on Medium Free-Range Eggs (80p, 6 pack), Plain Flour (45p, 1.5kg) and Semi Skimmed Milk (79p, 2 pints). Bargain! If you’re wanting to indulge your sweet tooth with mouth-watering sweet toppings, then there’s plenty of choice for you in store at Aldi, from the classic lemon and sugar, to mini marshmallows and ice cream: • Lemons (76p, 4 pack) • Granulated Sugar (64p, 1kg) • Mini Marshmallows (85p, 180g) • Specially Selected Luxury Ice Cream, available in Madagascan Vanilla, Strawberry Cheesecake or Salted Caramel (£1.89, 480ml) • Walnuts, Pecans or Hazelnuts (£1.79, 120g–180g) If, however, you want to flip your options, and try something a little different, then check out these alternative pancake recipes and goodies that you can find in store all year round: Banana Pancakes Banana pancakes are high in protein and can be made with just two ingredients. Mix two mashed bananas and two medium eggs, and you’ve got yourself a protein-packed, delicious and healthy alternative to a traditional pancake batter. To add a pinch more protein, top your pancakes with Foodie Market Protein Granola (£1.69, 400g) available in: Seed & Honey or Apricot & Cranberry. Vegan Pancakes Check out Aldi’s yummy Vegan Banana and Peanut Butter Pancakes recipe. Completely dairy free and flavored with, Specially Selected Maple Syrup (£3.49, 250ml) and Foodie Market 100% Peanut Butter (£1.25, 280g).

7
Feb

GIVE YOURSELF A GLOW UP WITH THE RETURN OF ALDI’S CHARCOAL BEAUTY PRODUCTS

Give your skin some love this winter with the return of Lacura’s Charcoal beauty products. Inspired by industry leaders, the two products are an absolute steal at less than £12 for the pair. With famous absorbent properties that draw out impurities from skin, activated charcoal is the latest wonder ingredient to take the beauty industry by storm. Available to pre-order online from Sunday 10th February and in store from Thursday 14th February, these specially formulated beauty staples are a must buy - so don’t miss out – as with all Specialbuys, once they’re gone, they’re gone! Lacura Charcoal Mud to Foam Cleanser, £5.99 Specially formulated with clay and charcoal, this cleanser works to minimise pores and gently exfoliates skin, leaving it visibly clearer and mattified. Lacura Charcoal Clearing Mud Mask, £5.99 This formulation is designed to reduce imperfections and tighten pores, leaving skin visibly clearer and mattified. Key ingredients such as coconut, bamboo and eucalyptus oil gently exfoliate and target skin, clearing up spots and leaving it feeling balanced and clarified. Did you know? Aldi’s Lacura range is Leaping Bunny certified. One of the few supermarkets across UK and Ireland to guarantee its beauty ranges are not tested on animals, Aldi’s Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals. The only globally recognised certification for cosmetics, personal care and household cleaning products, the Leaping Bunny is awarded when a genuine commitment to no animal testing is demonstrated by a company. -ENDS- For more information, images or samples please contact the Aldi Health and Beauty Press Office on: 020 7025 6611 or email aldihealthandbeauty@redconsultancy.com

7
Feb

FEEL GOOD WITH FAIRTRADE AT ALDI

At supermarket Aldi you can show support for Fairtrade all year round, with their selection of Fairtrade products. Great value doesn’t mean unfair practices. So what does buying Fairtrade actually mean? Fairtrade is an institutional arrangement designed to help producers in developing countries achieve better trading conditions. By choosing Fairtrade products you are helping to ensure producers receive a fair price. Yet another reason to feel good about your weekly shop with Aldi. ALDI’S FAIRTRADE ROSES Aldi is one of the largest retailers for Fairtrade flowers in the UK and Ireland, and over 75% of Aldi roses are sourced from the Fairtrade certified Herburg Roses farm in Ethiopia. Conditions for growing roses are perfect due to year-round warmth and great light. At Aldi you can buy a dozen Fairtrade roses for only £3.00- or 30p a stem. Choose Aldi’s Fairtrade Roses knowing that 10% of the price paid to producers goes directly to benefit the farm’s workers and their families, who decide how the money will be spent. FAIRTRADE CHOCOLATE Aldi is committed to selling more and more products that contain Fairtrade Cocoa, with an aim that by 2020 Aldi will convert all cocoa used in own label products to certified sustainable sources. Ethically sourced to support fairer trading conditions and sustainable livelihoods for local producers, Aldi’s award winning* Moser Roth Truffles (available in Marc De Champagne or Salted Caramel) are Fairtrade Certified and only £2.99 (140g). FAIRTRADE COFFEE AND TEA Aldi’s range of Fairtrade Coffee and Tea is not just delicious, but ethical too. Choose from Specially Selected Fairtrade Colombian Arabica Instant Coffee (£1.59, 100g) and Fairtrade Specially Selected Earl Grey Tea (£0.75,125g.) FAIRTRADE BANANAS Aldi’s Fairtrade bananas are 100% Fairtrade and rainforest alliance certified. Celebrate Fairtrade Fortnight by making Aldi’s delicious range of banana-inspired recipes, including Banana & Berry Muffins or Banana and Peanut Butter Vegan Pancakes FAIRTRADE WINE: Looking for a Fairtrade wine for once Dry January is behind us too? In response to increasing consumer demand for mindful drinking options, Aldi is set to launch three brand new Fairtrade wines this Fairtrade Fortnight, created in collaboration with the successful South African wine project, Fairhills. Launched eight years ago by leading wine makers Origin Wines and certified wine producers in South Africa’s Breedekloof valley, the Fairhills wine project uses the funds raised to support a number of local community projects including aiding local entrepreneurial initiatives and an adult literacy program. Available in store and online now, the vegan-friendly collection, which starts from just £4.49, includes two grape blends; including South Africa’s signature grape variety, the Shiraz-Pinotage as well as a crisp Chenin-Chardonnay. The ethical wines join Aldi’s award-winning range at an exciting time, as the supermarket celebrates taking home over 150 medals for its wine offerings at international competitions in 2018. Aldi’s Fairtrade Wines Fairtrade Rosé Moscato (£4.49) Available in store and online now This full flavoured wine is distinguished by its Muscat and rose and red fruit flavours, fresh acidity creating a soft, drinkable experience on the palate. Fairtrade Chenin-Chardonnay (£5.49) Available in store and online now Grown in the Western Cape of South Africa, this wine offers a medley of crisp citrus aromas and melon undertones, producing an invigorating wine with a concentrated palate and a remarkably fresh finish. Enjoy this wine chilled and pair with a light chicken dish for the ultimate flavour combination. Fairtrade Shiraz-Pinotage (£5.49) Available in selected stores now and online now An example of South Africa’s signature red grape, Pinotage (a cross between Pinot Noir and Cinsault), blended with Shiraz, this Fairtrade wine offers a combination of dark berry fruit aromas with a hint of delicate spices. Medium-bodied on the palate with soft tannins and good length, enjoy this wine on its own or with any red meats or stews. -ENDS- For more information, please contact the Aldi Consumer Press Office on: T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com or visit https://www.aldi.co.uk

7
Feb

MAMMIA MIA: WITH ALDI ITS NATIONAL PIZZA DAY EVERY DAY

This Saturday the 9th of February is National Pizza Day. Yes, you heard us correctly, that’s a whole day dedicated to everyone’s favourite Italian classic - and here at supermarket Aldi we’ve got something to tickle the fancy of every pizza fan. Given Aldi were named 2018’s Chilled Pizza Multiple Retailer of the Year for the third year running - it’s safe to say we know our stuff when it comes to this fine cuisine. Think you’re a Margherita kind of person? Honour the wonder that is pizza on this special day and try something a little different with Aldi’s Char Sui Pork Pizza or creamy mushroom and mascarpone Pizza. We know Check out the rest of Aldi’s Specially Selected pizzas range below - all available at Aldi’s every day amazing prices: • Specially Selected Spicy Salami Pizza (558g, £3.29) • Specially Selected Tomato & Mozzarella Pizza (560g, £3.29) • Specially Selected Ham, Portobello Mushroom, Mascarpone Pizza (591g, £3.29) • Specially Selected Limited-Edition Pizza – Chicken Arrabbiata (541g, £3.29) • Specially Selected Limited-Edition Pizza – Char Sui Pork 545g, £3.29) -ENDS- For more information, please contact the Aldi Consumer Press Office on: T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

7
Feb

ALDI’S NEW HOME RANGE IS BEDDER THAN THE REST

With winter well and truly upon us, Aldi is making nights in even cosier with the supermarket’s latest Winter Home range. The bedding range is available to pre-order online from Sunday 17th February and to purchase in stores from Sunday 24th February, including the return of the bestselling Anti-Snore Pillow (£5.99). A must-have for any bedroom, Aldi’s bestselling Anti-Snore Pillow, with new and improved specifications, is designed to provide a good night’s sleep by gently supporting and raising the head and neck to allow the airways to remain open. Complete with a 100% cotton cover and a s-shaped foam core, this pillow is an essential for a peaceful night’s sleep, especially for any of those suffering from snoring partners! This year’s range also sees the addition of a brand-new Relaxation Pillow and can be picked up at just £5.99. Designed to soothe neck and shoulder aches and pains with its adjustable height and filling, this new pillow is bound to calm even the most restless of sleepers. Shoppers will have the chance to revamp their bedrooms this month with all-new printed Duvet Sets at a fraction of the price of competitor retailers. Offering a range of three different designs, Aldi’s Duvet Sets are available in both Double (£8.99) and King size (£11.99) and provide a quick and bright update for bedrooms. Aldi’s latest homeware range also includes both a Mega Bounce Mattress Protector (from £5.99) and Mega Bounce Duvet available in Single (£9.99), Double (£12.99) and King (£14.99) size. Aldi Printed Double and King Size Duvet Set John Lewis & Partners Indah Cotton Duvet Cover and Pillowcase Set £8.99/£11.99 £27.50/£32.50 Saving £18 or 66% Aldi’s Winter Home range is available to pre-order online from 17th February and purchase in stores from 24th February, while stocks last Product Price DOUBLE ELECTRIC BLANKET £17.99 LARGE STORAGE OTTOMAN £16.99 KING MEGA BOUNCE DUVET £14.99 DOUBLE MEGA BOUNCE DUVET £12.99 KING PRINTED DUVET SET £11.99 SINGLE MEGA BOUNCE DUVET £9.99 DOUBLE PRINTED DUVET SET £8.99 SUPERSOFT THROW £7.99 KING MEGA BOUNCE MATTRESS PROTECTOR £6.99 DOUBLE MEGA BOUNCE MATTRESS PROTECTOR £5.99 RELAXATION PILLOW £5.99 ING EASY CARE FITTED SHEET £5.99 ANTI SNORE PILLOW £5.99 MEGA BOUNCE PILLOW PAIR £5.99 BASICS CHENILLE BOBBLE BATH MAT £5.49 ORTHOPAEDIC SUPPORT PILLOW £4.99 DOUBLE EASY CARE FITTED SHEET £4.99 MEGA BOUNCE PILLOW PROTECTOR PAIR £3.99 SWEET DREAMS SPA CANDLE £3.99 BASICS BATH/ 2PK HAND TOWEL £3.99 ATH & SHOWER SUCTION MATS £3.49 SWEET DREAMS TIN CANDLE £2.79 EASY CARE PILLOWCASE PAIR £1.69 www.aldi.co.uk -Ends- For further information, images or to request a sample, please contact the Aldi Specialbuys team on: aldispecialbuys@ClarionComms.co.uk 020 7479 0910

7
Feb

KEEP KIDS HAPPY WITH HALF TERM HOBBIES AT ALDI

Parents keen to plan ahead and keep little ones occupied over the school holidays will be spoilt for choice with Aldi’s exciting new Half Term Kids range. From stickers and slime, to dress-up costumes, footballs and everything in between, the range, available to pre-order online from Sunday 10th February and available in-store from Thursday 14th February, will keep idle minds busy. Bring some adorable farmyard favourites to the breakfast table with Aldi’s ‘eggsellent’ 2pk Novelty Egg Cups & Spoons (£1.99), available in a choice of eight designs including cows and chickens – a cracking way to start the day! It may be half term, but Aldi’s range of Essential Workbooks (99p each) and Shaped Art Pads (£2.49) are sure to keep busy minds at work. The art pads include a range of pens, crayons and paints to complete the workbooks, plus little ones will be motivated with the promise of a reward sticker at the end of each completed page. These Tiny Crafter kits (£2.99) are a perfect fit for creative kids. Each kit contains all the materials needed for a fun craft project parents will treasure forever – choose from finger and hand painting or paper crafts. Kids love making a mess and these Make Your Own Slime kits (£1.99) make the fun even more creative. Parents and little ones will love getting stuck into a whole range of fantastic designs including unicorn, alien, mermaid or outer space. Suitable for 8+ years. Tiny tots can keep busy with Aldi’s collection of Disney 1001 Stickers and Colouring Books (£3.99) and Disney Colouring Pads (£1.99) – complete with carry handles for on-the-go adventures. Featuring famous characters including Moana, Marvel’s Avengers, Frozen and The Incredibles, kids will be spoilt for choice! It’s never-ending fun with these cute and cuddly Squish Squashems soft toys (£2.99 each). Hug, squish and squash them and watch them bounce back to their original shape every time! After all the excitement, it’s time to wind down. Little ones can get comfortable in these cosy cotton Children’s Pyjamas (£4.99), 5pk Children’s Socks (£2.99) and Children’s Full Slippers (£2.99). Little bookworms will look forward to swapping their school uniform for dressing-up as their favourite characters with Aldi’s exciting Children’s Book Day Dress Up costumes (£4.99). Choose from Little Red Riding Hood, pirate, wizard, dragon or superhero and let imaginations run wild as they act out adventures and create their own stories. Aldi’s Half Term Kids range is available to pre-order online from 10th February and available in stores from 14th February whilst stock lasts. The full range can be found below: PRODUCT PRICE FOOTBALL £8.99 CHILDRENS PYJAMAS £4.99 CHILDRENS BOOK DAY DRESS UP £4.99 LEGO BOOK WITH FIGURE £3.99 DISNEY 1001 STICKERS AND COLOURING BOOKS £3.99 TINY CRAFTER £2.99 CHARACTER DRINKSWARE £2.99 CHILDRENS FULL SLIPPERS £2.99 CHILDRENS SOCKS £2.99 SQUISH SQUASHEMS £2.99 SHAPED ART PAD £2.49 NOVELTY EGG CUPS & SPOONS £1.99 DISNEY COLOURING PADS £1.99 MAKE YOUR OWN SLIME £1.99 SNAP CARDS £1.49 LOL SURPRISE BAG £1.49 ESSENTIAL WORKBOOKS EXTRA £0.99 -Ends- For further information, images or to request a sample, please contact the Aldi Specialbuys team on: aldispecialbuys@ClarionComms.co.uk 020 7479 0910

24
Jan

ALDI RAISES THE BAR FOR 2019 WITH NEW HOME GYM RANGE

ALDI RAISES THE BAR FOR 2019 WITH NEW HOME GYM RANGE • Aldi launches new home gym range to recreate celebrity workouts at home • New range taps into growing home gym trend, with prices starting from as little as £2.99 • Collection includes a Rowing Machine, tipped to be one of 2019’s biggest fitness trends This month, Aldi is helping shoppers stay in shape with its brand-new Home Gym range, following the rising trend among millennials that working out is the new going out. The supermarket has curated a collection of essentials perfect for creating an elite, at-home workout space with equipment from as little as £2.99. The range of high-tech gear includes cross-trainers and rowing machines, as well as weighted bags and kettlebells. With the average annual gym membership costing over £500 , the range provides a purse-friendly alternative for fitness fans. What’s more, celebrity fitness fanatics and expert influencers from the Kardashians to The Body Coach can be seen flooding Instagram feeds with snaps of themselves ditching the gym in favour of upgraded home workouts. This trend shows no sign of slowing down, as leading health experts predict that working out while staying in will be one of the biggest fitness trends of 2019 . Hailed as the ‘new spinning’, rowing also topped the lists of 2019 fitness predictions, so Aldi shoppers will be racing to pick up their own Rowing Machine (£199.99) from the range, to find out why the craze is pushing fast-paced peddling off the top spot! For those of us not living on a Beverly Hills budget, Aldi’s new range proves that getting fit doesn’t have to cost a fortune. The new range starts from as little as £2.99 and will be available to pre-order online from Sunday 20th January and in stores from Thursday 24th January but be quick as with all Specialbuys once they’re gone, they’re gone. The full range can be found below. Product Description Price CROSSTRAINER £269.99 Online only ROWING MACHINE £199.99 Online only VIBRATING BOARD (02/2019) £79.99 Online only LONG BARBELL SET £39.99 CURL BARBELL SET (04/2019) £39.99 PARALLETTE BARS £29.99 WEIGHTED BAG 20KG £29.99 Vibrating Massage Roll (04/2019) £24.99 WEIGHTED BAG 10KG £24.99 WEIGHTED VEST 10KG £17.99 10KG/12KG KETTLE BELL A + B £14.99 KETTLE BELL, 12kg (04/2019) £14.99 DUMBBELL SET £10.99 WINTER RUNNING SET £9.99 PROTECTIVE FLOOR MATS £6.99 ITNESS MAT £5.99 POWER FITNESS BAND £4.99 FRUIT INFUSER BOTTLE £2.99

24
Jan

ALDI LAUNCHES NEW BEERS “TOO GOOD TO PASS” THIS RUGBY SEASON

With Six Nations just around the corner, Aldi shoppers can show national support by stocking up on the supermarket’s unique new range of British and Welsh-brewed beers – perfect for those who’d rather host match-day celebrations at home than tackle props at the local pub! ‘Try’ the whole range from the 27th January, available in stores, all for just 99p a bottle! Jesse James American IPA (£0.99, 330ml) Available from 27th January in stores American in style but English-brewed, this straw-coloured IPA has rich citrus aromas and a zesty, fruity finish with a sweet malty flavour to ‘tackle’ your taste buds. Hoptical Illusion (£0.99, 330ml) Available from 27th January in stores Lager lovers can try this zesty tipple, with flavours of bitter lemon and a malty kick – a ‘scrummy’ choice for those supporting any team. Dark Matters Coffee Porter (£0.99, 330ml) Available from 27th January in stores One for the Welsh fans! This unique dark beer will have rugby fans ‘hooked’ with the sweet creaminess of chocolate and flavours of caramel and fig. Queen Bee (£0.99, 330ml) Available from 27th January in stores Kick off match-day celebrations with this honeyed golden ale. With herbal notes and hints of sweetness from the honey, will this beer help your favourite team win the crown?

24
Jan

MEAT LOVERS REJOICE: THE BIG DADDY IS BACK AT ALDI

Whack on the grill and sharpen your steak knives…the legendary Big Daddy Extra Thick Rump Steak is returning to supermarket Aldi on Thursday 24th January. Sold at just £4.99 for a whopping 16oz, the 21-day matured Big Daddy is the best value money for steak on the market. What makes rump so tasty? The rump, made up of several different muscles from the rear, is a lean steak with a great mix of texture and rich flavours. It has the benefits of a fillet, but with more flavour. It is best thick-cut and cooked over a very high heat, with a generous resting time up to 10 minutes. Fancy something extra on the side? Why not try one of Aldi’s other Fresh Meat Offers this week: • Specially Selected Pork, Black Pudding & Apple sausages (£1.89, 400g) • Spicy Jalapeno Pork Sizzlers (£2.49, 300g) • Creamy Pea, Mint and Pesto Chicken (£2.99, 452g) • Walls Sausages (£1.49, 454g) -ENDS-

24
Jan

BANISH BORING BREAKFASTS: SAY HELLO TO ALDI’S NEW BREAKFAST MUFFIN

The search for a quick, easy and tasty breakfast solution is finally over with the launch of supermarket Aldi’s new Sausage & Hash Brown Breakfast Muffin, on sale for just 99p. Exclusive to Aldi, the breakfast muffin combines a sausage pattie, hash brown, cheese and ketchup - reminiscent of the classic muffin offering from a certain fast food chain - to create a breakfast treat that can be enjoyed in as little as 70 seconds. At just 99p, the muffin offers ultimate value and is perfect for those who are time-poor but, love a cooked breakfast. The muffin is in store now and will be available all year round, so what are you waiting for? -ENDS-

24
Jan

VALENTINE’S DAY SAVED FOR UNDER £10 AT ALDI

24
Jan

ALDI EXTENDS TEAM GB PARTNERSHIP THROUGH TO PARIS 2024

• The extended partnership means the supermarket will now support Team GB athletes for a decade, including through to the Paris 2024 Olympic Games • Aldi ‘s Get Set to Eat Fresh healthy eating initiative is on track to reach 1.2 million UK children by 2020 Aldi has today announced that it is extending its current partnership with Team GB by a further four years to 2025. This latest agreement with the British Olympic Association will see Aldi support Team GB through a third Olympic cycle – Paris 2024, making it one of Team GB’s longest-serving partners. Since the partnership began in 2015, Aldi’s Get Set to Eat Fresh initiative has also reached over 810,000 young people (aged 5 to 14 years) in the UK. Teaching home cooking skills and the importance of eating fresh, healthy food, the programme is on track to reach 1.2 million young people by 2020. As the Official Supermarket Partner to Team GB, Aldi will also continue to fuel athletes’ training by providing fresh produce through an in-kind ‘Homegrown Heroes’ programme. In the past four years, the supermarket has already supported around 700 athletes. Familiar and new faces from Team GB will also continue to feature in Aldi campaigns for its popular Everyday Amazing and Super 6 offers, designed to provide fresh, affordable produce to consumers. To date, the partnership has seen the likes of double Olympic champions Jade Jones, Nicola Adams, Alistair Brownlee and Lizzy Yarnold feature in Aldi campaigns. Team GB ambassadors have also delighted young fans with their attendance at Get Set to Eat Fresh school visits. They, along with Jason Kenny and Beth Tweddle, have also opened almost 200 new UK stores since the Team GB partnership began. Giles Hurley, CEO of Aldi UK, said: “We’re incredibly proud to continue supporting Team GB on its road to the Tokyo 2020 Olympic Games and, with this new agreement, all the way to Paris 2024. “Since our partnership began four years ago, Team GB athletes have been inspiring ambassadors, showing how everyone can create healthy, tasty meals from scratch using affordable fresh produce - and have fun while they’re doing it. “Their popularity has helped us engage hundreds of thousands of young people in the UK via our Get Set to Eat Fresh initiative, and appearances at our new stores have helped encourage families to include more fresh produce in their weekly shop. “Our continued partnership with Team GB reinforces our commitment to Britain, which will see us open 1,200 stores by 2025 so that even more people can have access to fresh, healthy food at affordable prices.” Since the partnership began in 2015, Team GB have enjoyed unprecedented success at both the Rio 2016 and PyeongChang 2018 Olympic Games. Bill Sweeney, CEO of the British Olympic Association, said: “We are delighted to extend our partnership with Aldi through to 2025. They are a prime example of a strong relationship through commitment, collaboration, creativity and longevity. We share a common passion for high performance and excellence as evidenced by their continued business growth in the highly competitive UK grocery market. “Their dedication to programmes such as Get Set to Eat Fresh as a positive contribution to wellbeing through the promotion of fresh and healthy food is an example of how we work jointly to support societal change through athlete lifestyles. “They have significantly supported Team GB athletes through initiatives such as the Nearest and Dearest programme and their athlete food voucher scheme, as well as numerous store openings, which allow athletes to engage with and inspire the public. “We are very conscious of the need to deliver tangible benefits in today’s demanding business environment and are extremely proud to extend our partnership with Aldi. “Their commitment to Paris 2024 and beyond is a statement of confidence in what has been achieved to date and what we can achieve together in the coming years through continued innovation and the development of existing projects.” ENDS

17
Jan

ALDI LAUNCHES THE UK’S BEST MEAT-FREE VEGAN BURGER!

Is it a ‘New Year, New You?’ or maybe just time for something different - either way supermarket Aldi has you covered. Whether you regularly follow a meat-free diet or are embarking on Veganuary this month, Aldi has launched the most meat-like but meat-free quarter pounder on the market, which looks and tastes just like a real burger! The supermarket has spent the last 12 months perfecting a delicious recipe to capture a distinct smokey flavour which is often lacking from other meat-free alternatives. Making Aldi’s Vegan quarter pounder THE best to taste this month. The new Meat Free Butcher Quarter Pounders, which are made from soya protein are made to look, taste and even bleed just like a regular burger, due to the inclusion of natural beetroot within the patties. Not only are they 100% meat-free and an excellent source of protein, but also incredible value, priced at just £2.49 for a pack of two burgers – over 75% cheaper than other supermarket alternatives*. The introduction of the new burgers comes at a time when a third of red meat eaters are looking to reduce or limit their meat intake to maintain a healthier lifestyle**. The Meat Free Butcher Quarter Pounders are designed to replicate meat and provide customers with an alternative, appealing to both vegans and meat-reducers alike. The new burgers are available in all stores nationwide now so why not head in-store and try them for yourself!

17
Jan

Mama Mia! Aldi's Italian Specialbuy Range is Back!

From Sunday 13th January, Supermarket Aldi’s Italian Specialbuy range will be back in store, with prices starting at just 85p! But, be quick, as with all Specialbuys, once they’re gone, they’re gone. Aldi’s delizioso Italian Specialbuy range includes: • Italian Grated Cheese, £2.49 • Pizza Base, £0.90 (x2 150g) • Italian Spice Mill, £0.99 • Gourmet Pasta (Italian Herbs/Chilli/Pizza/Pasta/Garlic & Chilli/Garlic) • Specially Selected Pasta Lunghi, £1.29 (Conchiglie/Gigli/Trottole/Torciglioni) • Pizza Dipping Pots , £0.85 (BBQ, Garlic & Herb, Honey & Mustard) Please let us know if you need any images or additional info.

17
Jan

Have a Dram Good Burns Night on Aldi

Friday 25th January marks the annual Scottish celebration of Burns Night, traditionally set to mark the birth of Scottish poet Robert Burns. This year, Aldi has shoppers covered with an array of whiskies, so whether your evening consists of a gathering of family and friends or even an elaborate party, there’s a whisky to suit all taste buds and occasions. From the supermarket’s bestselling and award-winning Glen Marnoch Single Malt series and Highland Black Scotch Whisky, this year will see the addition of a brand-new tipple; Hogwash Blended Malt Scotch Whisky. Aldi’s full whisky range is available in stores nationwide and online now at https://www.aldi.co.uk/c/spirits/Whisky. Glen Marnoch Speyside Single Malt Scotch Whisky (£17.49, 70cl) Available in stores and online now Glen Marnoch Speyside Single Malt is a style which is big, fruity and rich. Characteristics which represent the most famous whisky-producing area of Speyside. A typical Speyside style, the Glen Marnoch Speyside has notes of barley and a strong cask influence of sherry. Hogwash Blended Malt Scotch Whisky (£14.99, 70cl) Available in stores and online now Inspiration for the name Hogwash comes from the 54 Imperial Gallon White oak "Hogs head" barrels. These hand-crafted cask ales are, in time-honoured tradition, lovingly crafted and perfect for producing great malt whisky. Highland Black Scotch 8-Year-Old Whisky (£12.99, 70cl) Available in stores and online now The award-winning blend is created using a range of the finest Speyside and Highland Malt whiskies blended expertly together with the Grain whisky from Girvan in the Lowlands of Scotland. Each oak cask used in creating Highland Black is matured for the very minimum of 8 years before being selected by our master blender to create the final product. Glen Marnoch Islay Single Malt Scotch Whisky (£17.49, 70cl) Available in stores and online now An exceptionally smooth, mellow & silky single malt Scotch whisky, featuring rich vanilla and toffee notes, oaky spice with a long and lingering sweet and malty finish. Glen Marnoch Highland Single Malt Scotch Whisky (£17.49, 70cl) Available in stores and online now The Highland region is the largest area in Scotland. The Glen Marnoch Highland Single Malt is a good representation of the Highland region: mildly fruity, very lightly peated and slightly floral, capturing many aspects of the Highland style. Highland Earl Whisky (£11.49, 70cl) Available in stores and online now A deliciously crisp and rich blend of the finest grain and malt whiskies from the Scottish Highlands and Lowlands. Each malt whisky cask is matured for a minimum of 3 years before being selected and expertly blended, to create a characterful and distinctive aroma and taste.

17
Jan

WAKE UP WITH ALDI’S NESPRESSO AND DOLCE GUSTO COMPATIBLE COFFEE PODS

Supermarket Aldi has a barista worthy range of coffee pods in store that is not only top quality but great value too - just in time for the Christmas pinch - or perhaps to recover from the Christmas punch! As part of Aldi’s current Specialbuy range, customers can get their hands on two limited editions, made with 100% roast and ground coffee: • Ethiopian (£1.69, 10 servings) • Oscuro (£1.69, 10 servings) With each coffee pod coming in at 17p, compared to Nespresso Coffee pods at 33p each, that’s a saving of 16p per cup!1 Don’t forget, you can also still get six fantastic flavours of Aldi’s Alcafe coffee pods throughout the year online at £10.14 for a 6 pack bundle in: Lungo, Lungo Decaf, Ristretto, Brazilian, Espresso, Colombian. What’s more, as part of the current Specialbuy, Aldi are also offering Tassimo flavours of: Americano (16 serves) and Costa Latte (8 serves) (£3.99 each). As well as these great deals, you can also find Dolce Gusto compatible pods in Aldi. Choose from: • Americano (£2.49, 16 servings) • Cappuccino (£2.49, 8 servings) • Latte Macchiato (£2.49, 8 servings) With each coffee pod coming in at 15p, that’s a 6p saving on the Dolce Gusto range which comes in at 21p per pod.2 And finally, if you just fancy a simple instant cup of coffee with a bit of indulgence – try Alcafe’s Instant Flavoured Coffee (£1.49, 50g) available in : • Chocolate • Hazelnut • Caramel

17
Jan

UNLOCK BUMPER BABY SAVINGS IN ALDI’S BABY & TODDLER SPECIALBUY EVENT

If Christmas has left your purse feeling a little light, don’t worry because supermarket Aldi’s highly anticipated Baby & Toddler Specialbuy event is back! Whether you’re after a quality changing bag, or simply need to stock up on the essentials, Aldi has everything you need at amazing everyday low prices. CHANGE NAPPIES WITH STYLE This year’s stylish must-buy is Aldi’s Baby Change Backpack. Costing just £17.99 this style steal, available in Black, Navy or Grey, is less than half the price of its designer benchmark Baba Bing Mani, which will set you back £49.99. Designed with practicality at the fore, it comes complete with an insulated bottle holder, changing mat and handy Velcro straps that can be attached onto the pushchair for convenience and ease. EMBRACE ECO-FRIENDLY If you’re keen to try a more environmentally friendly approach to nappy changing, Aldi has exciting news. Customers can get their hands on the reusable and washable Miosolo All-in-One Nappy (£8.99), with matching Bambino Mio Travel Changing Mat (£8.99). Super soft and as easy to use as a disposable, the nappy has a super absorbent core and its stay-dry inner layer keeps little ones’ skin cool and dry. What’s more, they can be adjusted as your baby grows. Choose from 4 designs: Butterfly Bloom, Dragonfly Daze, Happy Hopper or Loveable Ladybug. CAPTURE PRECIOUS MEMORIES If your new year’s resolution is to capture more memories, Aldi has some beautiful, artistic solutions. Choose from: • Baby Casting Kit (£9.99) - Create mementos by taking casts of tiny hands or feet. • Born in 2019 Memory Box (£5.99) - Store precious keepsakes in a gorgeous Memory Box sealed with a ribbon. Choose from Disney™ Mickey & Minnie Mouse, Bambi or Dumbo designs, or Mamia Elephant, Swan or Whale designs. KEEP BABY COMFY Treat your little one to style and comfort with the beautiful Moses Basket and Stand Bundle (£29.99). The basket is sold complete with a padded, breathable mattress and quilt and the pine wood stand can be folded for easy transportation and storage. Pop the adjustable hood up to create a cosy nap space for your baby. STOCK UP ON ESSENTIALS Aldi’s Baby Wipes Sensitive Travel Packs (4x 24 pack, £1.59). Keep baby clean with this bumper pack of sensitive travel wipes. They are the perfect size to pop into any bag when you’re on the go. Or, you can pick up a 60-pack of the award-winning new Mamia Extra Sensitive Baby Wipes made from 99.5% naturally derived ingredients. Free from perfume or alcohol, they are PH skin neutral at just 59p. And not forgetting Aldi’s Mamia Ultra Dry Award-Winning Nappy Jumbo Bags (£4.39) which are available in: • Size 3 98 pack, 4.5p per nappy vs Pampers Baby Dry 100 pack, 12p per nappy 2 • Size 4 84 pack, 5.2p per nappy Vs Pampers Baby Dry 86 pack, 14p per nappy 3 • Size 4+ 78 pack, 5.6p per nappy Vs Pampers Baby Dry 76 pack, 16p per nappy 4 • Size 5 72 pack, 6.1p per nappy Vs Pampers Baby -Dry 72 pack, 17p per nappy5 Go online from Sunday 6th January or in store from Thursday 10th January to snap up these amazing Baby & Toddler Specialbuy deals. All offers are available while stocks last – as with all Specialbuys – when they’re gone, they’re gone!

17
Jan

LOOKING FOR BUDGET-FRIENDLY HEALTHY FOOD INSPO? LOOK NO FURTHER – ALDI’S £2 SLIM WELL MEALS OFFER THE PERFECT SOLUTION

Low in fat, low in calories and costing only £2 per meal, supermarket Aldi’s Slim Well dishes are everything you need this January. Packed full of flavour and convenience, Aldi’s Slim Well range has now expanded to include another two NEW dishes: Vegetable Biryani and Smoky BBQ Chicken. Aldi’s Slim Well dishes are perfect for those looking for satisfying and healthy meal solutions that are low in calories. Easy to prepare, the nutritious meals can be cooked quickly and easily from frozen, in the microwave or oven. Full of lean meat, pasta, pulses and vegetables, every meal in the delicious range below is less than 500 calories. With a range of both meat and meat-free options, there is something for everyone. Meat options: • NEW Slim Well Smoky BBQ Chicken, 500g A tasty meal of chicken with beans and peppers, in a smoky barbecue style sauce. • Slim Well Chicken Tikka Masala, 500g Chicken in a spicy tikka sauce made with onions, tomatoes, ginger, garlic, cumin and red chilli. • Slim Well Chicken Chow Mein, 550g A favourite from the Chinese menu, made with pieces of tender chicken in an aromatic Oriental-inspired sauce with noodles and vegetables. • Slim Well Chicken Saag, 500g Chicken with spinach in a healthy saag curry sauce packed with mushrooms, chillies, garlic, ginger and turmeric. • Slim Well Beef Lasagne, 550g A classic family favourite made with mince beef in a rich tomato sauce. Meat-free options: • NEW Slim Well Vegetable Biryani, 550g A tasty Basmati rice dish, with red pepper, onion, cauliflower and peas in a lightly spiced curry sauce. • Slim Well Three Bean and Vegetable Chilli, 500g A mixed bean hearty vegetable chilli with red peppers, tomatoes, onion and courgette. • Slim Well Sweet Potato Curry, 550g A tasty combination of juicy sweet potatoes with red peppers and spinach in an aromatic curry sauce. Julie Ashfield, Managing Director of Buying at Aldi UK, comments: “At Aldi, customers can feel confident that they’re getting unbeatable value without sacrificing on quality. We know this is particularly important in January, when shoppers are looking to spend less and eat well as they start the new year. The Slim Well meals offer healthy, easy-to-prepare dinners and with a range of dishes to choose from, something different for every night of the week.”

17
Jan

INVEST IN YOUR NEW YEAR HEALTH-KICK FOR LESS WITH ALDI

On a health kick this January? Then look no further than supermarket Aldi, whose wholefoods include many options from Protein Powders and Paleo Bars to Fruit & Nut Mixes and Grains. What’s more, Aldi’s wholefoods range is guilt-free on both the waist line and wallet, so head down to invest in popular superfood products for much less. For a health-packed breakfast… • Renowned for its health and antibacterial benefits Aldi’s Specially Selected Manuka Honey 5+ (£6.29 for 250g) is a store cupboard essential to help you feel ready to kick-start the New Year. Drizzle Manuka Honey over porridge, add to smoothies or simply have a spoonful each day! • Power Powders: Perfect for adding to juices and smoothies, sprinkling onto porridge and salads, or even mixing into soups and cake mix, Aldi’s The Foodie Market Powders are available all year round: o Boost salads and smoothies with Aldi’s Wheatgrass Powder (100g, £2.49). High in iron, it could help to reduce tiredness and fatigue. Blend with a smoothie, sprinkle onto soup, or stir into salad dressing for an energy boost. o Get juicing and blending with Aldi’s Spirulina Powder (£2.49, 100g) which is packed with protein and vitamin B12 to help support your immune system – much needed after an indulgent Christmas! o For a sweet treat that’s good for you, load your smoothie with a hit of Aldi’s Cacao Powder (100g, £ 1.89). Rich in Iron, Potassium, Copper and Magnesium, it could help support your immune system. Blend into a smoothie, stir into warm milk, sprinkle into yogurt or mix into creamy porridge. o Get blending or baking with Aldi’s Maca Powder (100g, £2.49), which is renowned for its mildly nutty, butterscotch flavour. The powder is a rich source of Riboflavin (vitamin B2) that can enhance energy levels. o Adding just a few tablespoons of Aldi’s Golden Omega Milled Linseed (£1.79, 250g) to your porridge, cereal, smoothies, yogurt or juice is another way to get your daily intake of fibre and Omega-3. Choose from Sesame & Summer Fruit Milled Linseed (225g) or Goji Berries, Sunflower & Pumpkin Seed (225g). For a healthy swap… • At a whopping 88% less than the Tiana Raw Extra Virgin Coconut Oil available at Holland & Barrett, choose Aldi’s Coco Loco Coconut Oil for only £1.99 to reap the same exciting health benefits. Ideal for both culinary and cosmetic use, Aldi’s versatile Coco Loco virgin coconut oil is raw, organic and cold pressed. Perfect as a substitute to olive oil or as a natural moisturiser, Aldi’s coconut oil is a multi-talented cooking ingredient and beauty product all in one! For a healthy snack… • Try Aldi’s deliciously crunchy fruit and nut mixes for a natural source of fibre. Crammed full of healthy ingredients, The Cranberry and Raisin Mix or Fruit & Nut Tropical Trail Mix (£1.19, 300g) make for tasty snacks at any time of the day. • Aldi’s Apple & Pear or Apple & Banana Dried Raw Fruit Bars (£1.49, 150g) are made with 100% Apple, Pear and Banana. As well as being 1 of your 5-a-day and 100% vegetarian, they contain no colours, preservatives or added sugar. • Aldi’s gooey The Foodie Market bars (£1.49, 3 pack) are perfect as a tasty in-between snack. Free of gluten, milk and soya, it makes a delicious guilt-free treat for all. Available in Chocolate Chip or Peanut & Chocolate Chip. • Aldi’s The Foodie Paleo Bars (£ 1.99, 5 pack) are free from preservatives or artificial flavourings. What's more, they are gluten free and high in fibre. Choose from: Cashew Crush, Pecan Pie or Macademia & Coconut. The base for a nutritious lunch or dinner… • Aldi’s Tricolour and White Quinoa (£ 1.09, 300g) are versatile grains that are naturally low in fat and high protein. Ideal substitutes for carb-heavy pasta or rice, they can be used to enhance taste and texture in various dishes such as stews and soups. With Aldi’s amazing everyday value wholefoods range there is no excuse not to start your year on both a healthy diet and budget!

17
Jan

IT’S NEVER BEEN EASIER TO GO VEGAN THANKS TO SUPERMARKET ALDI

Want to get involved in Veganuary in 2019? Well now the challenge is even easier, thanks to supermarket Aldi’s Vegan range available in stores from Thursday 2nd January. With Aldi’s everyday amazing prices, you can rest assured that you’re getting unbeatable value for money, whatever your food choices. Who said healthy food needed to be boring? Aldi’s NEW Rainbow Vegetable Stew (£2.19) is a colourful selection of chargrilled vegetables in a tomato and lentil stew, topped with delicious beetroot and kale. Each pack contains FOUR of your five a day and with no artificial colours, flavourings or preservatives, it’s amazing quality at an unbeatable price and the perfect kick start to a healthy new year! Suitable for both vegans and vegetarians, the chilled ready meal is available in store from 2nd January. Aldi is the first UK supermarket to stock ‘One Pot’ brand Soulful. The vegan friendly chilled OnePots, costing just £1.99 each are deliciously convenient and delicious. Each self-contained meal is slow-cooked using natural ingredients, including protein-rich grains and lentils, delivering fabulous slow-releasing energy. Choose between three delicious flavours: Butternut, Lentil & Spinach, West African Peanut & Chickpea or Brazilian Tomato & Black Bean with Cashews & Quinoa. For a delicious winter warmer why not try a Soulful Super Soup (£1.79, 600g), available in two wholesome flavours. Choose between Butternut, Lentil & Spinach with Coconut and Turmeric or Sweet Potato with Coconut and Spirulina. For an easy and simple meal, filled with nutrition and great taste, try Organic Bean Spaghetti (£1.99, 200g), available in Organic Edamame Spaghetti, Black Bean Spaghetti or Organic Soybean Spaghetti. These innovative pastas use only one ingredient – you guessed it, beans! Rich in plant based nutrition, naturally gluten free and of course vegan, this pasta provides the perfect base for a nourishing meal that’s quick, easy, naturally colourful and most importantly delicious. Satisfy those dairy cravings with Hellmann’s Vegan Mayonnaise (£1.79) or Flying Goose Sriracha Mayonnaise (£1.49) a vegan mayonnaise made with water, chilli, soybean, sugar and distilled vinegar. Whether you fancy it on a salad or to dip your chips in, there’s no need to miss out on the great taste of mayonnaise this Veganuary. For a sweet, energising alternative try Aldi’s Paleo Wholefood Bars (£1.99, 5 pack), available Cashew Crush, Pecan Pie and Macadamia & Coconut. Or try Aldi’s Meridian Peanut Butter (£3.75, 750g), a great dairy free option which is suitable for vegans, and makes a tasty alternative for breakfast or a snack on fruit. So, if you’re ready to take on the Veganuary challenge, visit Aldi from Thursday 2nd January.

17
Jan

ABS ARE MADE IN THE KITCHEN CRUNCH THE COST WITH ALDI’S NEW KITCHEN RANGE

This month, Aldi customers can kick start their New Year’s healthy-eating or eco-friendly resolutions with the help of the supermarket’s New Year New Kitchen Range, available to pre-order online from Sunday 30th January and to buy in store from Sunday 6th January. However, shoppers will need to be quick because, as with all Specialbuys, once they’re gone they’re gone! Aldi’s Nutrient Blender (£29.99 - available to pre-order online now and in stores from Monday 7th January) is a modern kitchen essential. From whipping up healthy smoothies or juice in seconds, to blending home-made nut butters and even grinding coffee beans, this is the perfect gadget for changing up cooking routines. With a 18,000 RPM engine and a six-fold stainless steel blade, this blender is available in stylish gunmetal grey or white and features three different shakers which conveniently double up as cups. Those on a new year health kick can cook with less oil to cut down calories with Aldi’s helpful 2 in 1 Air Fryer (£29.99). Featuring a large 17-litre capacity and extra accessories, including an oil spray bottle and two mesh trays, it also comes with a recipe book for added inspiration. Prepare delicious, nutritious meals ready for the end of a busy day with this 5.5-litre Digital Slow Cooker (£27.99). Complete with an LCD touch panel for easy control, an automatic shut off and a delay timer, busy cooks can ensure meals will be ready when needed – plus the removable crockpot is dishwasher safe, making clearing up easier than ever! This Multi Section Grill (£19.99), featuring five cooking and heat sections, makes preparing family meals quick and easy. Plus, Joe Wicks Lean in 15 cookery book (£5.99) provides plenty of inspiration for healthy dishes. And for a guilt-free treat, the Popcorn Maker (£12.99) can create a delicious snack in minutes. Meal preppers will love these Breakfast To Go/Snack Pots (£4.99) which are essential for those looking to reduce their single-use plastic consumption. Plus, these Assorted Lunchboxes (£4.99 each), which are available in a variety of styles, feature multiple removable compartments and a clip-in knife and fork – perfect for meals on the go. Aldi’s New Year New Kitchen range is available to pre-order online from now and in stores from Sunday 6th January, while stocks last. The full range can be found below: Product Description Retail Traditional Bridge Tap £49.99 2 In 1 Air Fryer £29.99 Nutrient Blender £29.99 Digital Slow Cooker £27.99 Contemporary Kettle £24.99 Contemporary Toaster £24.99 Multi Section Grill £19.99 Popcorn Maker £12.99 Omelette Maker £12.99 Brita Water Filter £9.99 Oct Brita 2pk Filters £7.99 2 Pack Mugs £6.99 Silicone Double Oven Glove £6.99 Joe Wicks Lean In 15 £5.99 Egg Poacher £5.99 Cereal Containers 2pk £4.99 Assorted Lunch Box £4.99 2pk Breakfast To Go/Snack Pot £4.99 Celebrity Healthy Living Book £4.99 2 Pack Hydration Bottles £4.79 Fridge Tray Assortment £3.99 Healthy Eating Accessories £3.99 Kitchen Shelf Organisers £3.99 Water Tracker Bottle £2.99 Kitchen Caddy £2.99 Kitchen Brush Set £1.99 Soft Grip Bowl £1.99 Heavy Duty Oven Liner £1.99

17
Jan

NEW YEAR, NEW YOU? ALDI HAVE GOT YOU COVERED

Aldi’s New Year fitness range is sure to get bodies pumping when it hits the shelves next month. With a fantastic selection of specialist gym equipment on offer, plus all the kit to help sweat it out in style, shoppers will be raring to put their healthy New Year’s resolutions in to action. Get equipped Over indulged over the festive break? Shake off those festive sweet treats with Aldi’s Vibrating Board (£79.99). Available online only, the board is equipped with five training programmes and built-in push up grips to allow for greater control when exercising - perfect for intensive at-home workouts that condition the whole body. Plus, the ergonomic slim design fits perfectly into rooms of any size and can be conveniently stored away in between sessions. For those wanting to build their core strength, this 6-in-1 Core Trainer (£24.99) is perfect for strengthening the obliques and firming the sides of the stomach. Race into the new year on this Exercise Bike – great value for only £69.99! Ideal for cardiovascular routines, this high-quality bike measures speed, time, calories, pulse, distance and RPM, so spinners can clock up the miles and beat their personal bests in no time! Swing into action with Aldi’s Swing Stepper (£24.99) - perfect for those wanting to work the entire lower body without stepping foot outside. This clever at-home device is equipped with a timer, counts calories burned, and tracks the number of steps taken to help keep track of progress. Firm and flatten tummies with Aldi’s new Electronic Six Pack Trainer (£24.99) or sculpt and tone muscles with Aldi’s Kettlebells and Dumbbells from 1kg to 8kg (from £4.99 each), featuring ergonomic handles. There’s also great value Balance Balls (£29.99) and Gym Balls (£5.99) on offer, to help improve core strength. Fashionable Fitness Ladies can combine fashion and fitness with Aldi’s range of work out clothing. Practical and stylish, these Fitness Leggings (£8.99), Fitness Sweat Top (£9.99) and Fitness Sports Bra (£5.99) feature breathable fabric to help keep gym fanatics cool and comfortable. Thinking of braving the elements? Aldi’s Fitness Hybrid Jacket (£9.99) is designed with a great fabric and features long sleeves and a hood to help keep bodies warm during outdoor workouts. From head to toe, Aldi’s got fitness fashion covered. Featuring lightweight soles and cushioned insoles, these on-trend Men’s/Ladies’ Fitness Trainers (£11.99) ensure maximum comfort and stability, whilst still looking trendy. Cool Down Relax and recover post-workout with Aldi’s range of accessories, including Microfibre Towels (£3.49), Massage Rolls (£5.99), Massage Ball Sets (£5.99) and Yoga Mats (£4.99 each). Aldi’s New Year Fitness Specialbuys range is available to pre-order online from 30th December and purchase in stores nationwide from 3rd January 2019, but shoppers will need to jump into action not to miss these great deals, as with all Specialbuys, once they’re gone, they’re gone!

17
Jan

OCH AYE! HOST YOUR OWN BURNS NIGHT SUPPER WITH ALDI

Supermarket Aldi is launching Haggis this week in preparation for Scotland’s Burns Night which will be taking place on Friday 25th January. You can pick up Haggis (454g) from Thursday 17th January for just £1.49 as part of Aldi’s Fresh Meat offers. The recipe has been exclusively created for Aldi using the finest British and Irish lamb, British beef and Scottish oats. From Thursday 24th January, swedes will be available on Super 6 meaning you can whip up your very own ‘neeps and tatties’, the traditional accompaniment to haggis at a Burns Night feast. If the idea of haggis doesn’t get your mouth watering, why not try something else from the range of delicious meats available in store from Thursday 17th January. Choose from: • Ashfield Farm Caribbean Pork Shoulder Steaks (£2.99, 500g) • Ready Set Cook Cured Pork Fillet Medallions with Parmesan Cheese Sauce (£2.99, 330g) • Ashfield Farm British Chicken Strips with a Sweet Chilli Marinade (£2.99, 400g) • Ashfield Farm British Sliced Lamb’s Liver (£1.99 per kg) -Ends- For more information, please contact the Aldi Consumer Press Office on: T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

17
Jan

LOVE LYCHEES? FIND FRESH PUNNETS IN STORE AT ALDI

Looking for something to freshen up your fruit bowl with this January? Head down to supermarket Aldi and get your hands on fresh lychees for just 69p for 200g. This small, sweet and fleshy fruit are not only delicious and juicy, but also a great source of Vitamin C which could help boost immune systems, improve digestion and optimize metabolic activities1 - perfect if your new year’s resolution is to look after yourself a little more. However, if you fancy a treat this January, you can also incorporate lychees into a sweet and floral cocktail. Look out for Aldi’s Tamova Vodka (70cl, £9.99), which won a silver award at the International Spirits Challenge 2018, to add into a scrumptious and refreshing lychee martini

17
Jan

HOW LOW CAN YOU GO? • Aldi launches lowest calorie Prosecco on UK supermarket shelves • Drinkers can enjoy a glass of fizz with just 63 calories per glass

As shoppers across the nation are getting into shape for the New Year, supermarket Aldi has answered the prayers of health-conscious fizz-lovers with the launch of a low-calorie Prosecco. The La Gioiosa Colleziona Oro Prosecco (£8.99), contains just 63 calories per glass – which is a saving of 120 calories per bottle compared to normal Prosecco! Available in stores nationwide and online now, the tipple is a drier style of the Italian sparkling wine, containing half the amount of sugar as an average bottle – making it the lowest calorie Prosecco available on UK supermarket shelves. The latest launch follows a bumper Christmas of sales for Aldi’s award-winning wine range, which saw 17m bottles of wine, Champagne and Prosecco sold during December. Julie Ashfield, Managing Director of Buying at Aldi UK, comments: “We know that our shoppers are passionate about their Prosecco, having seen sales increase for fizz year on year, but also recognise that the trend for lower-calorie drinks is becoming increasingly popular. “This latest launch of our low-calorie Prosecco demonstrates our commitment to catering to all customers tastes and lifestyles, with a fantastic quality product that is perfect for those looking to lead a balanced lifestyle, without cutting out treats altogether.” Health and wellbeing conscious shoppers will also be able to get their hands on a variety of new products at Aldi this January, including a range of brand new half bottles and Aldi’s low alcohol Featherweight wines (£2.99). For those partaking in Dry January, the supermarket’s non-alcoholic Zero Point Zero Brut and Rosé (£2.49) are also available now.

17
Jan

SAY CHARDON-HEY! TO ALDI’S NEW CHARDONNAY-SAKE

Supermarket Aldi is set to become the first major retailer in the UK to offer wine lovers a fusion of Asian and Mediterranean styles with the launch of its Chardonnay-Sake hybrid, the first of its kind. What’s more, it’s low ABV at 5.5% is a perfect choice for the health conscious drinkers! Available in store and online now and retailing at £2.79, the innovative Sandara Chardonnay-Sake is crafted by blending together high-quality Chardonnay with traditional Japanese rice wine, resulting in a sparkling wine defined by subtle layers of banana, apple and pineapple notes. With flavours of Japan continuing to lead UK food trends, this Chardonnay-Sake is the perfect introductory drink for those looking to explore the Oriental, the innovative and the unusual. For a truly authentic tasting experience, pair this wine with any Asian, or Asian-fusion cuisine. It’s also delicious as a light aperitif. Julie Ashfield, Managing Director of Buying at Aldi UK, said “Our wine buyers are committed to offering Aldi shoppers the very latest in wine innovation, and this Chardonnay-sake is no exception. Combining Mediterranean wine making with a Far East tradition, this trend-setting sparkling wine is the first of its kind, and we’re thrilled to be the first UK supermarket to stock this on our shelves.” Sandara Chardonnay-Sake (£2.79) Available in store and online now An elegant fusion of Mediterranean and Asian flavours, this ultra-pale wine is defined by its gentle spritz, low alcohol and off-dry style with notes of banana, apple and pineapple, and balanced by an elegant acidity.

17
Jan

TIS THE SKI-SON

• Aldi ski pro range offers a complete ski outfit for just £170 - a combined saving of nearly £1,000 against similar ski brands • Available to pre-order online from 13th January and in stores 20th January From first timers to black-run professionals, Aldi’s new Ski Pro collection will help shoppers hit the slopes in style, whilst saving them hundreds of pounds. The high-quality range offers shoppers massive individual savings of up to £480 on individual products including specialist jackets, trousers, merino wool midlayers and snow boots. The standout style steal from the collection is undoubtedly Aldi’s 3-in-1 Ski Pro Jacket - available in both ladies’ and men’s styles. The hard-shell three-layered jacket is completely windproof, waterproof and features an adjustable storm hood essential for staying warm, dry and stylish on and off the slopes. The high-specification design is comparable to the Arc’teryx Airah Jacket, but costs nearly FIVE TIMES less. Available while stocks last, shoppers can pick up an entire outfit costing just £169.97 (3-in-1 Ski Pro Jacket, £89.99; 3-Layer Trousers, £49.99; Merino Sports Midlayer, £29.99) for both men and women - making for a combined saving of nearly £1,000 compared to big name athletic brands! The full range will be available to pre-order online from 13th January and in store from 20th January, but shoppers will need to be quick, as with all Specialbuys, once they’re gone, they’re gone. Aldi’s Men’s and Ladies’ 3-in-1 Ski Pro Jacket (online exclusive) Arc’teryx Rush Jacket Men’s Arc’teryx Sentinel Jacket Women’s £89.99 £570 £465 Saving a maximum of £480 or 85% Aldi Ski Pro 3-Layer Trousers (online exclusive) Arc’teryx Rush Pants Men’s Arc’teryx Revenna Pant Women’s £49.99 £230 £425 Saving a maximum of £375 or 89% Merino Sports Midlayer Icebreaker Men’s BODYFITZONE™ 260 ZONE LONG SLEEVE Icebreaker Ladies’ BODYFITZONE™ 260 ZONE LONG SLEEVE £29.99 £100 £85 Saving £70 or 70% Aldi’s Pro Ski range, offers customers Merino Sports Midlayers (£29.99), sturdy Winter Boots (£17.99) and weatherproof Ski Pro Salopettes (£29.99) – all absolute bargains for ski enthusiasts. A full list of the range can be found below: DESCRIPTION PRICE MEN’S AND LADIES’ SKI PRO 3-LAYER 3-IN-1 JACKET (ONLINE ONLY) £89.99 MEN’S AND LADIES’ 3-LAYER TROUSERS (ONLINE ONLY) £49.99 MEN’S AND LADIES’ SKI PRO JACKET £34.99 MEN’S AND LADIES’ SKI PRO SALOPETTES £29.99 MEN’S AND LADIES’ MERINO SPORTS MIDLAYER (SKI) £29.99 MEN’S AND LADIES’ HYBRID KNITTED JACKET £19.99 LADIES SNOW BOOTS £17.99 MEN'S SNOW BOOTS £17.99 CHILDREN'S SNOW BOOTS £11.99 MEN’S AND LADIES’ SKI PRO GLOVES/MITTS £9.99 MEN’S AND LADIES’ WINTER SPORTS PERFORMANCE BASE LAYER £8.99 MERINO SKI ACCESSORIES £5.99 MEN’S AND LADIES’ SKI SOCKS WITH SILK 1PK £4.99 FAUX FUR ACCESSORIES £3.49

17
Jan

NAIL A NEW SKILL WITH ALDI’S WINTER WORKSHOP

Get serious about DIY this year with Aldi’s new Winter Workshop range, featuring a range of tools and accessories to become a DIY whizz. Get ‘tooled’ up with the range, which is available to pre-order online from Sunday 27th January and in stores from 31st January but, you know the ‘drill’ – as with all Specialbuys, once they’re gone, they’re gone. Tackle any task without worrying about wires with a 20V Li-Ion Cordless Drill (£29.99) which features two speed settings and has an LED work light for total accuracy. Or try the 204 Piece Drill Bit Set (£14.99), which has everything needed for wood, metal and masonry work. For those looking to start their DIY collection, look no further than this 105 Piece Bit Set (£9.99) in a handy storage box with a range of screw bits for a variety of tasks around the home. Stuck for storage? This All Purpose Cabinet (£49.99 online only), is easy to assemble, easy to clean and resists rust, mould and moisture to keep tools in tip-top condition. Plus, this Table Vice or Suction Vice (£5.99 each) with rubberised grips to avoid scratches, would make a fantastic addition to any workshop. Finally, after a hard day of DIY, keep boots and shoes clean with the Wiregrate Coir Mat (£4.99) and Boot & Shoe Rubber Tray (£4.99). Aldi’s Winter Workshop range is available to pre-order online from 27th January and in stores from 31st January, whilst stock lasts. The full range can be found below: PRODUCT PRICE ALL PURPOSE CABINET (ONLINE ONLY) £49.99 20V LI-ION CORDLESS DRILL £29.99 204 PIECE DRILL BIT SET £14.99 105 PIECE BIT SET £9.99 TABLE VICE / SUCTION VICE £5.99 WIREGRATE COIR MAT £4.99 BOOT & SHOE RUBBER TRAY £4.99 METAL PROT.SPRAY PAINT £2.99 WD-40 OIL £1.99

7
Jan

ALDI DELIVERS RECORD CHRISTMAS SALES

• Week commencing 17th December was busiest-ever in the UK delivering 10% sales growth • Almost £1bn in sales for the month of December • Sales growth driven by exceptional demand for premium ranges Aldi has enjoyed its best-ever Christmas trading in the UK - with sales of almost £1bn for the month of December. The UK’s fastest-growing supermarket welcomed an influx of festive shoppers from more expensive food retailers throughout December. The week commencing 17th December was Aldi’s busiest-ever in the UK, with sales over 10% higher than the previous year. Aldi’s strong sales performance was driven by a surge in demand for its premium Specially Selected and Exquisite lines. Giles Hurley, CEO of Aldi UK, said: “Our Christmas range was the largest and most innovative yet and caught the imagination of our customers, who visited our stores in record numbers. “Although we saw strong growth across all key categories, the standout performance was in our Specially Selected brand where shoppers treated themselves to premium products for a fraction of the price they would have paid elsewhere for similar quality products.” “A key factor behind our record performance was the collective commitment, energy and enthusiasm of all our colleagues, and I want to thank them for all their hard work at this exceptionally busy time.” Aldi sold more than 17m bottles of wine, Champagne and Prosecco during December - equivalent to 3.2m glasses per day. It also sold nearly 50m mince pies and almost 100m sprouts. The supermarket, which opened its 800th UK store during the fourth quarter of 2018, also donated all unsold fresh food to charities on Christmas Eve amounting to almost 800,000 meals. More than 500 charities across the UK were matched with a local Aldi store and received a food donation, including fruit and vegetables, fresh meat and fish, and bread. Looking to the year ahead, Giles Hurley added: “We begin the New Year with great momentum as the UK’s fastest-growing supermarket and on the back of record Christmas sales. “This has been achieved by bringing amazing-quality groceries at the lowest prices to our customers and this remains our key focus for the year ahead.” Aldi opened over 65 new stores during 2018, increasing its total store estate to 827 at the end of the year. It remains on course to achieve its long-term target of 1,200 UK stores by the end of 2025. The supermarket’s share of the UK grocery market currently stands at an all-time high of 7.6%. ENDS 1st December 2018 – 31st December 2018. Stores closed on Christmas Day and Boxing Day.

14
Dec

ALDI PREDICTS ‘PERKY’ PORT SALES THIS CHRISTMAS

Aldi set to sell half a million bottles of Port this year, as the tipple’s popularity soars
Supermarket launches its first ever White Port – a trendy alternative to G&T when mixed with tonic

Supermarket Aldi has announced it is expecting to sell half a million bottles of port by the end of the year, as the traditional tipple continues to soar in popularity amongst UK drinkers.
Shredding its reputation as an old-fashioned drink, the tipple has seen a resurgence in recent times, emerging as the UK’s fastest-growing fortified drink, compared to dwindling sherry sales – which have halved, from 22 million bottles 12 years ago to 10 million[1]. This year, the Institute of Douro Wine (IVDP) declared that exports to the UK were up 5.65% compared with 2010.
Aldi saw port sales increase by 85% YOY in 2017 and anticipates to beat these record sales this year as shoppers stock up for the Christmas season. As a result, the retailer has expanded its award-winning port range by 250%*.
Aldi will also be stocking a White Port (£7.99) for the first time ever this season. Heralded as a twist on the classic G&T when mixed with tonic, the golden wine has taken the UK by storm with sales up by 70% this year alone.[2] The tipple has proved particularly popular amongst health-conscious millennial drinkers, as it has an ABV of around 20% compared to 40% for gin.
Other bottles in Aldi’s range include Maynard's 30 Year Old Tawny Port (£34.99) and Maynard's 2014 LBV Port (£9.99), which recently won coveted Gold medals at the International Wine Challenge.
Aldi’s wine expert, Sam Caporn Mistress of Wine, comments: “Port is definitely seeing a comeback, thanks to its versatility – from fresh white styles that work with tonic, to the more traditional LBV and Tawny varieties. Aldi’s award-winning range has something for everyone this Christmas, and at such amazing value prices – I’ll certainly be stocking up!”
Julie Ashfield, Managing Director of Buying at Aldi UK, adds: “Our award-winning Maynard’s range is made exclusively for Aldi by longstanding suppliers Barao de Vilar, who make some of the world’s best port. Our UK buying team’s close working relationship with these renowned winemakers is integral to bringing such quality bottles to our store shelves, at unbeatable prices.”

How to make the perfect White Port & Tonic, according to Sam Caporn MW, Aldi’s Wine Expert:

Fill a tall tumbler with plenty of ice
Add 1-part White Port to 2 parts tonic
Gently stir
Garnish with lemon or lime – or a spring of mint, for a little twist

* Aldi’s core port range:

Fletcher’s Ruby Port (£6.39)

* Aldi’s winter seasonal port range (increased for Christmas):

Maynard’s White Port (£7.99)
Maynard’s Pink Port (£7.99)
Maynard’s Ruby Reserve Port (£4.99)
Maynard’s LBV Port (£9.99)
Maynard’s 10-Year-Old Tawny Port (£10.99)
Maynard’s 30-Year-Old Tawny Port (£34.99)
Maynard’s Premium Port Selection (£34.99)

[1] Neilson data – sourced 04/12/18 Harpers: https://bit.ly/2DX0ylM

[2] The Drinks Business – sourced on 04/12/18 https://bit.ly/2zrspKr

14
Dec

ORANGE THURSDAY IS BACK! AUCTIONS SPEAK LOUDER THAN WORDS AS ALDI RELEASES 10 LIMITED EDITION TOYS TO RAISE MONEY FOR TEENAGE CANCER TRUST

10 new-look limited edition Kevin & Katies to be auctioned on eBay at 5pm on Thursday 6^th December

Following the launch of its sell-out cuddly plush toy range on ‘Orange Thursday’ last month, Aldi is auctioning ten limited-edition Kevin and Katie plush toys in a bid to raise even more money for Teenage Cancer Trust.
The special editions of the nation’s favourite cuddly root vegetables don festive outfits and will be auctioned through an official eBay partnership from 5pm on Thursday 6^th December. Fans will have the chance to bid over ten days and all proceeds will go to charity.
Julie Ashfield, Managing Director of Buying at Aldi UK comments: “Kevin and his family have built up a pretty big fan base and demand for the toys has grown as a result each year. We are thrilled to partner with eBay on this initiative and are rooting for Kevin fans across the nation to help us raise money for this fantastic cause. This will help take us one step closer to reaching our £5million fundraising target for Teenage Cancer Trust , to help ensure that no young person faces cancer alone.”
The auction is expected to be of huge interest, as eBay reveals searches for Aldi’s must-have plush toys on the online auction house took place once every 1.5 seconds the day the toys first appeared in stores. What’s more, on Sunday 25^th November, ‘Kevin the Carrot’ was the second most searched term on the entire website.
Rob Hattrell, Vice President of eBay UK said: “We are really proud that eBay for Charity has helped raise over £350,000 for the Teenage Cancer Trust since 2011. Partnering with Aldi to sell official Kevin the Carrot limited edition toys is a fantastic way to raise even more for this vital cause, and I’d urge as many Kevin fans as possible to take part in Thursday’s auction.”

30
Nov

SAVE ON THE SLOPES WITH ALDI’S LATEST SKIING COLLECTION

The whole family can save up to 87% compared to other high street brands*
A family of four can purchase the essentials for under £142**

Supermarket Aldi’s ever-popular Ski range is back – and it promises to be bigger and better than ever before. Available to purchase online in store now, the new range of top-quality ski gear offers an astounding 87% saving for a family of four vs. other high-street competitors.
Available while stocks last, the range aims to make skiing more accessible to more families, with an entire outfit costing just £41.97 for an adult (Ski Roll Neck top, £3.99; Ski Trousers, £17.99; and Ski Jacket, £19.99) and just £28.97 for a child (Ski Top, £5.99; Salopettes, £9.99; and Ski Jacket, £12.99). In total, setting customers back only £142 for 2 children and 2 adults.
Skiers can also let their slope style shine with Aldi’s extensive range of accessories and equipment, including a Ski Helmet (£19.99), Ski & Snowboard Goggles (£7.99), Adults Technical Ski Gloves/Mitts (£4.99) and Softshell Accessories (£5.99) - all available in a combination of colours and styles that can be mixed and matched to create different looks.
*Here’s how Aldi’s Ski range stacks up against high street competitors:

ALDI (ADULTS)	MOUNTAIN WAREHOUSE (ADULTS)	GO OUTDOORS (ADULTS)	SNOW AND ROCK (ADULTS)
Men’s/Ladies’ Roll Neck Top £3.99 Men’s/Ladies’ Ski Trousers £17.99 Men’s/Ladies’ Ski Jacket £19.99	Long Sleeve Round Neck Top £14.99 Ski Pants £59.99 Ski Jacket £79.99	Long Sleeve Base Top £30.00 Women’s Salopettes £50.00 Ski Jacket £55.00	Men’s Belay Long Sleeve Top £33.00 Men’s Denysy Snowpants £80.00 Planks Feel Good Jacket £159.95
TOTAL £41.97	TOTAL £154.97	TOTAL £135	Total £272.95
% saved by shopping at Aldi:	Save 73% with Aldi	Save 69% with Aldi	Save 85% with Aldi
ALDI (KIDS)	MOUNTAIN WAREHOUSE (KIDS)	GO OUTDOORS (KIDS)	SNOW AND ROCK (KIDS)
Junior Ski Top £5.99 Children’s Ski Salopettes £9.99 Boy’s/Girls’ Ski Jacket £12.99	Seamless Youth Round Neck Top £19.99 Softshell Kids Trousers £19.99 Kid’s Jester Jacket £80.00	Children’s Flow Form Top £20.00 Children’s Salopettes £40.00 Kid’s Jester Jacket £80.00	Kid’s Warm Crew Long Sleeve Top £20.00 Girl’s Silica Snow Pants £159.00 Girl’s/Boy’s Regor Jacket £115.00
TOTAL £28.97	TOTAL £119.98	TOTAL £140	Total £294
% saved by shopping at Aldi:	Save 76% with Aldi	Save 79% with Aldi	Save 90% with Aldi
Total for family of 4 and % saved by shopping at Aldi:	TOTAL £549.90 Save 74% with Aldi	TOTAL £550 Save 74% with Aldi	TOTAL £1133.90 Save 87% with Aldi

Aldi’s Specialbuys Skiing range is available to purchase online and in stores nationwide, while stocks last
**Whole family based on ski essentials for two adults and two children, for a total cost of £141.88. Adult ski essentials include a Men’s/Ladies’ Ski Top (£3.99), Ski Trousers (£17.99) and Ski Jacket (£19.99). Children’s ski essentials include a Junior Ski Top (£5.99), Boy’s/Girl’s Ski Jacket (£12.99) and Children’s Ski Salopettes (£9.99)

Product	Price
SKI HELMET (ONLINE ONLY)	£19.99
M/L/J MERINO ZIP/ROLL NECK TOP	£19.99
LADIES’ SKI JACKET	£19.99
MEN'S SKI JACKET	£19.99
M/L MERINO THERMAL TOP	£17.99
MEN'S SKI TROUSERS	£17.99
LADIES’ SKI/SOFTSHELL TROUSERS	£17.99
M/L MERINO THERMAL LONG JOHNS	£17.99
LADIES’ WINTER BOOTS	£14.99
JUNIOR SNOW JACKET	£14.99
MEN'S WINTER BOOTS	£14.99
CHILDREN'S SKI JACKET	£12.99
M/L SKI TOP	£9.99
SKI SALOPETTES/JUNIOR SNOW TROUSERS	£9.99
CHILDREN'S SNOW BOOTS	£9.99
M/L SKI & SPORTS BASE LAYER SET	£8.99
SKI & SNOWBOARD GOGGLES	£7.99
JUNIOR SNOW & SPORTS BASE LAYER SET	£6.99
M/L FLEECE MIDLAYER	£6.99
SOFTSHELL ACCESSORIES	£5.99
JUNIOR SKI TOP	£5.99
M/L TECHNICAL SKI GLOVES/MITTS	£4.99
M/L SKI ROLL NECK TOP	£3.99
MICROFLEECE TOP/BOTTOMS	£3.99
JUNIOR SNOW GLOVES/MITTENS	£3.99
COSY CABIN SOCKS	£2.99
M/L SKI SOCKS 1PK	£2.99
M/L FLEECE LINED KNITTED HAT/SNOOD	£2.99
MULTI-FUNCTIONAL HEADWEAR	£2.99
CHILDREN’S SKI GLOVES/MITTENS	£2.99
FAIRISLE CABIN SOCKS 2PK	£2.99
FLEECE LINED KNITTED HAT/SNOOD/SCARF	£1.99
CHILDREN'S SKI SOCKS 1PK	£1.99

30
Nov

HOTEL LUXURY AT ALDI PRICES – JUST IN TIME FOR CHRISTMAS

30
Nov

OVER HALF FACE “TURKEY TRAUMAS” THIS CHRISTMAS Aldi is encouraging the nation to beat their fears and take part in a Turkey Trial on 4th December

In the run up to Christmas, 58% of UK adults planning to cook turkey for Christmas have fears about the meat
Yet 82% of the nation that celebrate Christmas have never practiced cooking the Christmas meal in advance
Top three turkey traumas were revealed as drying out the turkey, serving raw poultry or not having enough space to cook everything
Aldi will be providing live cooking advice from a turkey expert on Twitter on 4^thDecember, aka the Turkey Trial Day

With only 23 days until Christmas, new research by supermarket Aldi reveals that over half of UK adults who are celebrating Christmas and plan to cook turkey (58%) have worries about the meat. New research carried out by YouGov has revealed the top “turkey traumas” they have for the big day are:

Drying out the meat topped the list of worries (25%)
Fears of serving a raw turkey (21%) AND not having enough space in the oven to cook everything (21%)

4. Not knowing when the turkey is cooked (12%) took fourth place
5. Not knowing how long to cook the turkey for (10%) AND not defrosting the turkey in time (10%) shared the fifth place

Despite being the most highly anticipated dinner of the year, a HUGE 82% of the nation who celebrate Christmas admitted they have never practiced cooking the Christmas meal in advance. To help the big day run smoothly, Aldi is urging the nation to take part in a Turkey Trial Day on Tuesday 4^th December, where nervous chefs can practice cooking the turkey and all the trimmings exactly 3 weeks before the big day*. They can also join the Twitter party hosted by Aldi and ask for advice from Aldi’s turkey expert by tagging @AldiUK and using #TurkeyTuesday.

Will and Mick Binder, the supplier of Aldi’s Specially Selected Exquisite Turkey, says: “Cooking the turkey is easy, especially if you have been practicing. If you’re after some additional expert advice, follow my top tips to ensure your turkey is as succulent and tasty as possible:

Take the bird out of the fridge at least 2 hours prior to cooking. If it’s too cold going into hot oven, it will affect the texture and increase cooking time

Use the giblets for your gravy! I place them around the bird in the roasting tin
Start cooking the bird breast side down – that way the juices percolate into the breast. Turn the bird half way through to ensure the skin is nice and crispy
Half way through the cooking, pierce the thigh right down through to the bottom. This will release more lovely juices for cooking the bird in and will also allow the heat to get in to that tricky area easily
Allow your cooked bird to rest and don’t cover it as it will need to release its heat. Leave it for at least 30 minutes, so factor this into your preparation timings.”

With Aldi’s range of fresh, free range turkeys hitting stores from 19^th December, customers can pick up an Aldi Oakhurst frozen turkey (£9.99, 2.8-4kg) for their practice run and join the conversation @ALDIUK for tips and advice. Aldi’s deliciously fresh parsnips, carrots and potatoes are also available at amazing prices all year round, which will accompany the meat perfectly.

When it’s time to enjoy the masterpiece (or if things get a little heated in the kitchen!), a glass of Jean Bouchard Chablis, or A.O.C. Lirac for those who prefer red, will be the perfect wine to match with the turkey.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

*Turkey Trial Day is taking place on Tuesday 4^th December, exactly 3 weeks before Christmas day, as Google searches for Christmas planning (2017) saw a peak exactly 3 weeks before Christmas last year, with searches for turkey rapidly increasing across December - https://trends.google.com/trends/explore?date=2017-12-01 2017-12-30&geo=GB&q=Christmas planning

Top five turkey traumas identified by supermarket Aldi:

Drying out the meat when cooking (25%)
Joint second place: Not having enough space in the oven to cook all the other elements of the Christmas meal (21%) AND undercooking the turkey (21%)

4. Not knowing then the turkey is cooked (12%)
5. Joint fifth place: Not knowing how long to cook the turkey for according to its weight (10%) AND not defrosting the turkey in time for when it needs to be cooked (10%)

This research was commissioned by Aldi and carried out by YouGov. Total sample size was 2061 adults, of which 651 are celebrating Christmas and plan to cook turkey. Fieldwork was undertaken between 5th - 8th October 2018. The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+).

23
Nov

SHARE THE SWEET TASTE OF CHRISTMAS

SHARE THE SWEET TASTE OF CHRISTMAS WITH ALDI
ALDI LAUNCHES RANGE OF TRADITIONAL FESTIVE TREATS TO SHARE WITH FELLOW FOOD LOVERS

It’s the most wonderful time of the year… for food! What better way to celebrate the season of goodwill than sharing delicious treats with your loved ones? This winter, supermarket Aldi is offering an irresistible range of traditional pastries, cakes and sweet pies, all created to be enjoyed with others.

Showcasing the best of British and continental festive favourites, there is something to suit every taste at the Christmas table. So, whether you’re hosting Christmas dinner, or looking for a delicious treat to take as a gift, with all items under £7, you can impress for less with Aldi’s sharing selection.

Light and luxurious Italian breads make for a sophisticated sharing experience…

For something a little different, why not try the Specially Selected Pandoro (750g, £3.29)? This traditional festive Italian sponge cake is light and airy, made to a heavenly Veronese recipe. This stunning dinner table showpiece is in stores now.

Aldi’s Specially Selected Exquisite Panettone (800g, £6.99) is made from 40-year old mother dough from the Venezia Giulia region, and packed full with fruity apricots that perfectly complement the subtle hints of Prosecco.
Available from 14^th November.

Extend the hand of goodwill around the table this year with the hand-finished Specially Selected Exquisite Sharing Mince Pie (£3.99, 549g), made with premium Morello cherry mince, encased in an all-butter pastry and topped with golden Morello and red glace cherries. On sale 14^th November.

Marzipan and cherries are blended into the Specially Selected Luxury Topped Stollen (£3.99, 600g) to bring lots of lovely flavour to every bite. Finished with a sweet
apricot glaze and a drizzle of Black Forest cherry kirsch. Available from 14^th November.

Looking for something a little lighter for guests to help themselves to? Aldi’s NEW Exquisite Florentine Selection (£4.99) will be launching in store on 14^th November. Crafted by master bakers in the heart of the English countryside, the caramel recipe is combined with only the finest ingredients, including flaked almonds, sultanas and mixed peel, each topped with a layer of indulgent dark, milk or white Belgian chocolate. Delicious!

Or for a delightfully decadent bite-size treat, Aldi’s Specially Selected Brownies and Blondies (£3.29) will satisfy any guest’s sweet tooth. The brownies are flavoured with delectable chocolate and raspberry, and the blondies are a mouth-watering blend of white chocolate and cranberry. Available in store from 17^th December.

Each of these delectable sweets can be found in Aldi’s Specially Selected range, which is created using the finest quality ingredients and time-honoured recipes to create truly luxurious Christmas treats, all at the amazing value prices Aldi customers know they can depend on.

23
Nov

BIG ON THOUGHT, SMALL ON BUDGET SHOP ALDI’S AMAZING CHRISTMAS GIFTS FOR £5, £10 & £20

Christmas is a time for giving, and whether you’re on a £5 limit for work Secret Santa or looking for something more meaningful to wow someone special supermarket Aldi has a wide range of gifts at every budget point this Christmas.

From present for foodies, wine lovers, beauty fanatics and more there is something for everyone at Aldi:

£5 AND UNDER

For fudge fans, gift them with a sweat treat with an extra kick with the Specially Selected Fudge Bauble. Available in a choice of either gin or salted caramel flavour this tasty treat is encased in a decorative, festive tin bauble. Perfect for putting on the tree. On sale 14^th November, £2.49 (100g).

Cheese lovers will delight in the delicious trio of Specially Selected Chutney Gift Set. Containing a selection of sticky fig, chipotle chilli and balsamic chutney jar flavours, this is the perfect partner for any cheese board this Christmas. On sale 13^th December, £2.99.

The ideal gift for someone with a sweet tooth, these Moser Roth Flaked Truffles are too good to pass up this Christmas. Available in a choice of milk, white and dark flavoured Fairtrade chocolate -choosing just one will be difficult! On sale now, £2.99 (150g).

The perfect gift for the outdoorsy type, or simply those who suffer from cold feet! Aldi’s Chunky Wool 2 pack Blend Socks or Heat for your Feet socks are great for wearing with outdoor boots and wellies, or simply lounging around the house. On sale 11^th November, £4.99 and £1.99.

£10 AND UNDER

Gift someone special with a gorgeous smelling home this Christmas with the Luxury Gift Set. This heavenly set includes a candle, reed diffuser and room spray available in Velvety Rose & Oud scent. On sale 6th December, £9.99.

For soft, subtle hands this cold season the Luxury Mini Hand Cream Set is the perfect gift! These gorgeous minis keep hands feeling, looking and smelling amazing available in a choice of scents including pomegrante, peony & velvety rose. On sale 6^th December, £7.99.

For the beauty lover in your life who is always on top of the latest trends surprise them with Broadway Shape & Glow. This ultra-glam, sleek contour kit is designed to define and sculpt their already gorgeous features, ready to hit the Christmas party season in style. On sale 18^th November, £6.99.

Back by popular demand, is Aldi’s highly indulgent Rubis Chocolate Wine. This fortified wine blends quality Tempranillo grapes with premium chocolate essences. Full of flavours of spice, vanilla and fresh cherries, this wine has a rich, velvety texture, with delicious chocolate notes and a hint of sweetness. On sale 14^th November, £9.99

£20 AND UNDER

A chocolate gift of dreams! Aldi’s hand-crafted Specially Selected Exquisite Chocolate Carousel is designed by expert chocolatiers in the UK. With four chocolate horse lollipops this is the ultimate Christmas dinner show stopper and the perfect gift for any host. On sale from 14^th November, £14.99 (800g).

For something a little more unusual, why not gift Aldi’s chic Retro Corded Home Phone? Available in two different styles, cream and chrome option, grey, duck egg blue or cream each comes with a redial button and mechanical bell ringer, just like an original! On sale from 18^th October, £19.99.

For a gift that will really wow, there is the Hurricane Gift Candle. This magnificent candle will take pride of place in any room, available in Pomegranate and Lime, Basil & Mandarin. Designed to fill their home with an aroma to last all Christmas season long, with 200 hours of burning time. On sale 6^th December, £19.99 UNDER EMBARGO O1.12.18

23
Nov

BIGGER IS BETTER THIS CHRISTMAS WITH ALDI

Supermarket Aldi has made Christmas bigger and better this year, with larger than life treats to share with family and friends. From a giant Pig in Blanket to an 8-bottle Methuselah of Prosecco, these supersized favourites are guaranteed to bring everyone together this Christmas.

Make dinner banging with Aldi’s colossal Pigs in Blankets (£2.99 for two). These succulent, foot-long, fresh British pork sausages are wrapped in smoked streaky bacon and will be in stores from Thursday December 6^th.

Why not entertain friends with Aldi’s giant Specially Selected Exquisite Sharing Mince Pie? This beautiful, hand-finished festive family pie can feed up to six and is made with premium Morello cherry mince and is encased in a rich all-butter pastry. The pie is topped with golden Morello and red glace cherries. In stores from Wednesday 14th November for just £3.99.

For the cheese lovers out there, Aldi’s Specially Selected Large Baking Camembert is certain to be a festive favourite with its oozingly good flavour combinations and texture. Simply bake it in the oven for a truly scrumptious dip and share. Choose from Winter Berries & Sloe Gin or enjoy the subtle spice of Chorizo. This flavoursome Camembert will be in stores from 12th December for £5.49.

Super-size Christmas like never before with Giotti Prosecco DOCG Methuselah, our first ever Methuselah-sized bottle of prosecco. A delicate wine with a refreshing acidity and soft sherbet taste, this bottle holds the equivalent of EIGHT 75cl bottles of everyone’s favourite bubbly. Available online only from 14th November nationwide (£79.99, 6l)

These larger than life festive family favourites are the perfect solution to your bringing your family that little bit closer this Christmas. Catch them in stores at Aldi this festive season.

23
Nov

ALDI LAUNCHES LUXURY COLLECTION REST & RELAXATION HAMPERS IN TIME FOR CHRISTMAS

Luxury Collection Hampers launch for the first time for only £29.99
Hampers include beauty fan favourite products and scents: Lime, Basil & Mandarin and Pomegranate
Available exclusively at www.aldi.co.uk/pamper-hampersfrom 6th December

Supermarket Aldi is making luxury home and beauty accessible to all this Christmas with the launch of two new rest and relaxation Pamper Hampers, curated with the retailer’s flagship Luxury Collection Home and Beauty range.

Available in Luxury Collection No 1 Lime, Basil & Mandarin or Luxury Collection No 3 Pomegranate, both hampers will be available to order online (www.aldi.co.uk/pamper-hampers) from Thursday 6^th December. The £29.99 hampers offer a treat for all the senses and are the perfect indulgence to pamper someone special with this Christmas.

Created with the best of Aldi’s Luxury Collection candles and beauty range, together with a bottle of Aldi’s Prosecco Superiore DOCG, each hamper uses the best ingredients sourced from around the world, for elegance, harmony and scent for home and skin.

The Luxury Collection Pamper Hamper No 1 and Luxury Collection Pamper Hamper No 3 include a Luxury Collection Candle, which is encased in a contemporary glass jar and has a generous 48-hour burn time. It also comes with the sophisticated Luxury Collection Reed Diffuser with their long-lasting fragrance and premium design they transform homes into luxurious, zen-like sanctuaries.

Now that the spa atmosphere has been created, a little pampering is in order! Each hamper comes with a Luxury Collection Hand & Body Wash to gently cleanse and condition skin, leaving it feeling extremely smooth and silky. After, indulge in the Luxury Collection Hand & Body Lotion to truly moisturise and nourish head to toe.

Last but not least, the light and refreshing Prosecco Superiore DOCG will help you toast ‘me time’ over the festive period.

Shoppers should order by 19^th December for free Christmas delivery.

Luxury Collection Pamper Hamper No 1 Lime, Basil & Mandarin, £29.99

This hamper celebrates the modern classic scent of lime, basil & mandarin. The hamper includes:

Prosecco Superiore DOCG, 75cl
Luxury Collection Lime, Basil & Mandarin Candle, 290g
Luxury Collection Lime, Basil & Mandarin Reed Diffuser, 100ml
Luxury Collection Hand and Body Lotion - Lime, Basil & Mandarin, 250ml
Luxury Collection Hand and Body Wash - Lime, Basil & Mandarin, 250ml

Luxury Collection Pamper Hamper No 3 Pomegranate, £29.99

The Pomegranate fragrance is a delightfully sweet and rich scent. This hamper includes:

Prosecco Superiore DOCG, 75cl
Luxury Collection Pomegranate Candle, 290g
Luxury Collection Pomegranate Reed Diffuser, 100ml
Luxury Collection Hand and Body Lotion – Pomegranate, 250ml
Luxury Collection Hand and Body Wash – Pomegranate, 250ml

23
Nov

LUXURY FOR YOUR LOVED ONES WITH ALDI THIS CHRISTMAS

This Christmas, treat your loved one to a pampering Luxury Collection beauty or fragrance gift set from supermarket Aldi, in-store from Thursday 6^th December. From hand creams, perfumes, candles and more, take your pick or treat your special someone to them all!

For soft, smooth and beautifully fragranced hands the Luxury Collection Mini Hand Cream Set (£7.99), is the perfect gift. These gorgeous minis keep hands feeling, looking and smelling pampered with three sensual scents: Pomegranate, Peony and Velvety Rose.

Gift someone special the Luxury Collection Gift Set, which includes a candle (250g), reed diffuser (100ml) and room spray (100ml), available in Lime, Basil & Mandarin, Pomegranate, Oak & Redcurrant or Velvety Rose. On sale 6th December, £9.99.

Embrace winter nights in with the Luxury Collection Gift Candle Set (£9.99) available in Luxury Collection Ivory or Luxury Collection Black. The Ivory collection comes with three scents: Blackberry Bay, Freesia Pear or Fig & Cassis or choose the Black Collection with Velvety Rose, Deep Amber & Ginger or Oud & Bergamot.

Treat yourself or a loved one to Aldi’s Luxury Collection Mini Fragrance Gift Set (£14.99). The set includes Luxury Collection favourites: Pomegranate, Freesia & Pear and Lime, Basil & Mandarin, as well as new fragrances: Deep Amber and Velvety Rose. With five to choose from, you’ll enjoy discovering your favourite or you could try fragrance layering to create something new. At 15ml each, they are ideal for slipping into your handbag.

For a gift that will really wow, there is the Hurricane Gift Candle. This magnificent candle will take pride of place in any room, available in Pomegranate or Lime, Basil & Mandarin. Designed to fill a home with an aroma to last all Christmas long, with 200 hours of burning time. On sale 6^th December, £19.99
UNDER EMBARGO O1.12.18

23
Nov

INDULGE IN A SHOWSTOPPING CHRISTMAS WITH ALDI’S CHOCOLATE COLLECTION

If you’re dreaming of a super luxurious, chocolate-filled Christmas, you’ll be overjoyed to know that supermarket Aldi are making dreams come true with their breath-taking collection of chocolate masterpieces, which defy their price tags.

From the most deluxe chocolate, handcrafted into edible art to irresistible rich chocolate truffles, you won’t be disappointed with the selection from Aldi this Christmas on sale from the 14^th November.

Evoking the magic and joy of a traditional 19th century merry-go-round, Aldi’s Specially Selected Exquisite Chocolate Carousel (£14.99, 800g) is a pure marvel of confection sure to captivate your guests. A centrepiece lovingly hand-constructed from creamy Fairtrade milk chocolate by a team of British expert chocolatiers, this is as stunning to behold as it is delicious to eat. From the swooping curved chocolate roof hand-dusted with shimmering edible gold and red lustre, to the beautifully detailed fine chocolate horses sitting proudly around the edge, no attention to detail has been spared!

Show up at a special Christmas get-together with Aldi’s divine slice-and-share Specially Selected Exquisite Chocolate Wreath (£7.99, 450g) to really impress. Admire its beautifully detailed festive decoration of Christmassy bows, vines and berries adorning its Fairtrade chocolate coating, before slicing to reveal a rich interior full of nutty chocolate delights.

Aldi’s Moser Roth Mini Chocolate Masterpieces (£4.99, 200g) are made with 10 delightfully handpicked UTZ chocolate masterpieces perfectly presented in a lovely chocolate gift box. These little treasures will make great stocking fillers!

If you want to treat a colleague to a delicious AND stylish secret Santa present this year, look no further than Aldi’s Moser Roth Ceramic Pot of Truffles (£6.99,100g). The rich, melt-in-the-mouth Icy Mint Snowballs and Dulche de Leche Fairtrade chocolate truffles are beautiful little balls of gleaming gold delights. The truffles are packaged in a lovely festive ceramic pot to keep after the contents have been enjoyed.

You will be able to indulge in a few delicious chocolates from the collection which are already on sale, including Aldi’s gorgeously sumptuous and Fairtrade Moser Roth Flaked Truffles (£2.49, 200g). The chocolates are available in milk, dark or white chocolate to ensure everybody in the family can satisfy their sweet tooth, no matter what kind of chocolate they prefer.

If you prefer your chocolate treats a little less innocent and a lot more spirited, the Moser Roth Gin or Whisky Box (£2.99) makes the ideal after dinner treat. These selection boxes contain bite-sized UTZ chocolates with a little shot of either Gin or Whisky.

23
Nov

THE HOTEL COLLECTION FROM ALDI

The Hotel Collection offers luxurious candles and diffusers to scent your home to create a relaxing ambience during these darker and colder winter nights and will be on sale in Aldi stores from 29^th November.

The expertly curated range will be available in three fragrances:

Crystal: A crisp scent of pure white geranium and juniper berry with florals at the heart
Equinox: A sophisticated scent of opulent amber with mandarin and sandalwood
Celestial: A luxurious scent of warm cinnamon and Tonka bean with hints of freshly ground coffee

The Hotel Collection Candle (700g, £8.99) is the ultimate mood enhancer that relaxes, refreshes and gives your home a welcoming ambiance. Encased in a sophisticated glass jar, this highly fragranced luxury 3-wick candle adds a premium touch to any coffee table, shelf or bedside cabinet .

The Extra Large Reed Diffuser (400ml, £11.99) contains a high level of fragrance that emanates through the reeds to slowly infuse any space with fragrance. Packaged in an elegantly designed gift box in black, white or grey, it’s the perfect gift this Christmas.

16
Nov

ALDI’S PARTY CHURROS ARE BACK

Following demand, supermarket Aldi’s popular Let’s Party Churros (£1.69, 210g) are back on shelves ready for the festive party season! Filled with delicious chocolate or caramel, these little treats come in packs of 12 and are ready to enjoy in only a few minutes. Just pop them in the oven for a melt in the middle result, sprinkle with the cinnamon sugar included in the pack and voila; party perfect snacks at the ready.

16
Nov

GET SET FOR CHRISTMAS WITH ALDI’S PREMIUM KITCHEN RANGE

Cooking for a crowd over Christmas can take its toll on even the most experienced cooks. Aldi’s Premium Kitchen range has everything foodies need to take the stress out of hosting a home-cooked feast – with the added benefit of looking extra fabulous – plus there’s plenty of top-quality, stylish kitchen gifts on offer too! The range is available to pre-order online from Sunday 11^th November and in-store from Sunday 18^th November, but shoppers will need to be quick because as with all Specialbuys, once they’re gone, they’re gone!

Aldi’s range of Tri Ply Copper Pans (£12.99 - £34.99) is back and better than before with a host of brand-new additions. Available in large, medium, small and mini sizes, the set includes a variety of styles – from frying pans, saucepans and milk pans, to sauté pans, woks and stock pots. Perfect either as a gift for a real foodie or just a quick and easy way to add a modern touch to the kitchen the Tri Ply Copper pans really are a must-have this Christmas.
New items include a decorative and practical Copper Trivet and Recipe Stand (£6.99 each), which will help cooks keep their cool in the kitchen and a Rotating Spice Rack (£12.99), available in brushed copper or brushed silver. The Premium Gadget Assortment (£3.49 each), available in copper or silver, has everything from can openers, peelers, nutcrackers, cork screws, ice cream scoops and garlic presses on offer.

Other must-have items
There are plenty of other gifts on offer too, including this Bodum Gift Set (£14.99), which includes a Classic French Press Cafetière made from heat resistant glass and a BPA-free, heat-retaining Travel Mug – perfect for coffee connoisseurs. There’s also a Coffee Capsule Machine (£44.99) perfect for a pick-me-up at the touch of a button.
For wine lovers, this range of Premium Glasses (£7.99 per pack of 6) is available in a choice of styles which have been specially designed to suit white or red wine, as well as champagne or soft drinks – perfect for gifting or for the table.

Aldi also has everything needed to make hosting over the festive period stress free, from a Digital Microwave (£44.99), a Dial Kettle (£24.99), and a Single Induction Hob (£29.99), to a 3 In 1 Panini Press (£19.99), a Toaster (£19.99) and a Cake Stand (£7.99).
Aldi’s Premium Kitchen range is available to purchase in stores and online from 18.11.18 while stocks last

Description	Price
DIGITAL MICROWAVE	£44.99
COFFEE CAPSULE MACHINE	£44.99
LARGE TRI PLY COPPER PANS	£34.99
MEDIUM TRI PLY COPPER PANS	£29.99
SINGLE INDUCTION HOB	£29.99
DIAL KETTLE	£24.99
MILK HEATER/FROTHER	£19.99
SMALL TRI PLY COPPER PANS	£19.99
CONTEMPORARY 4 SLICE TOASTER	£19.99
3 IN 1 PANINI PRESS	£19.99
BODUM GIFT SET	£14.99
MINI TRI-PLY COPPER PANS	£12.99
ROTATING SPICE RACK	£12.99
CAKE STAND	£7.99
PREMIUM GLASSES	£7.99
LARGE MARBLE EFFECT BAKEWARE	£6.99
COPPER TRIVET / RECIPE STAND	£6.99
SMALL MARBLE EFFECT BAKEWARE	£4.99
PREMIUM GADGET ASSORTMENT	£3.49
GRIPI SCISSORS	£2.99

www.aldi.co.uk
-Ends-
For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910
Notes to editors:
Aldi is the UK’s fifth largest and fastest-growing supermarket with over 775 stores and over 30,000 employees.
The company has more than doubled its market share since 2010. In the 12 weeks to 4th November, Aldi grew sales by 15.5% and has a 7.6% share of the market (Kantar Worldpanel data).
Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices.
In 2018 Aldi will open 70 new stores and by 2022 will operate over 1,000 stores.
The company’s current achievements and initiatives include:

Aldi was crowned ‘Grocer of the Year’ 2018 at the Grocer Gold Awards, which celebrate outstanding achievement and practice across the grocery sector. Judges singled out Aldi’s “market-beating growth” and its “willingness and ability to adapt to the needs of UK shoppers”.
Aldi has a five-year partnership with Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK.
Aldi launched its eCommerce platform in January 2016, selling a range of high quality wines and Specialbuys.
Aldi’s rates of pay are significantly higher than the Government’s National Living Wage and also above the Living Wage Foundation’s recommended national rates. Store Assistants receive a minimum hourly rate of £8.85 nationally and £10.20 in London.
Aldi is the official supermarket partner of Team GB and ensures every member of the team has access to fresh healthy Aldi food via monthly shopping vouchers, and that 1.2 million 5-14 year olds will learn about the benefits of cooking fresh, healthy food via its Get Set to Eat Fresh education initiative. Aldi has been a partner since 2015 and extended its commitment to the 2020 Tokyo Olympic Games.
Aldi is the lowest priced supermarket in the UK (The Grocer 33, published 16th August 2018).
In 2018, for the fifth consecutive year Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.
Research from the Centre for economics and business research (Cebr) showed that the value of Aldi’s relationships with UK suppliers will increase by £2.2bn during the next five years to £6.7bn in 2022. Additionally, in 2016 Aldi supported 146,000 direct and indirect jobs in the UK and this figure is set to rise to 205,000 by 2022.

Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards

16
Nov

ALDI CELEBRATES MICKEY MOUSE’S 90TH BIRTHDAY!

Don’t be mouserable and get in on the action as Aldi celebrates the 90^th birthday of the most famous Mouse of them all. Available to pre-order online from 11^th November and to purchase in store and online from 18^th November, Mickey Mouse fans can get their mitts on a whole host of quality stationery, craft supplies, homewares and accessories - but shoppers will have to be quick because as with all Specialbuys, once they’re gone, they’re gone!

Host your own celebratory PJ party with these incredible Mickey Pyjamas (£4.99), available in two different themed designs.

But don’t just stop at PJs, Mouseketeers can have it all with these fun Mickey and Minnie Single Duvet Sets (£12.99).

Celebrate in style with these Mickey Backpacks (£6.99), available in three different designs, including 3D glitter ears, or all over print and vintage Mickey print.

No birthday celebrations of Mickey Mouse would be complete without a set of those world-famous ears. These Mickey Mouse Books (£4.99) come complete with ears and offer fans the chance to pop on their very own pair whilst following Mickey and Minnie on their latest adventures.

Aldi’s Happy Birthday Mickey range is available to pre-order online from Sunday 11^th November and available in stores from Sunday 18^th November.

The full range can be found below:

Description	Price
Mickey Single Duvet Set	£12.99
Micky Mouse Birthday Books	£9.99
Happy Birthday Mickey & Minnie Plush	£6.99
Mickey Backpacks	£6.99
Mickey & Minnie Cushions	£5.99
Happy Birthday Mickey Colouring Set	£4.99
Happy Birthday Mickey Stationary Set	£4.99
3pc Character Breakfast Set	£4.99
Children’s Mickey Pyjamas	£4.99
Mickey Mouse Slippers	£4.99
Mickey Mouse Crochet Kit	£3.99
Mickey Mouse Fabric Fat Quarters	£3.99
Mickey & Minnie Mouse Mug Assortment	£3.99
Mickey Mouse Cross Stitch Kit	£2.99

-Ends-

For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910
Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

Notes to editors:
Aldi is the UK’s fifth largest and fastest-growing supermarket with over 775 stores and over 30,000 employees.
The company has more than doubled its market share since 2010. In the 12 weeks to 4th November, Aldi grew sales by 15.5% and has a 7.6% share of the market (Kantar Worldpanel data).
Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices.
In 2018 Aldi will open 70 new stores and by 2022 will operate over 1,000 stores.
The company’s current achievements and initiatives include:

Aldi was crowned ‘Grocer of the Year’ 2018 at the Grocer Gold Awards, which celebrate outstanding achievement and practice across the grocery sector. Judges singled out Aldi’s “market-beating growth” and its “willingness and ability to adapt to the needs of UK shoppers”.
Aldi has a five-year partnership with Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK.
Aldi launched its eCommerce platform in January 2016, selling a range of high quality wines and Specialbuys.
Aldi’s rates of pay are significantly higher than the Government’s National Living Wage and also above the Living Wage Foundation’s recommended national rates. Store Assistants receive a minimum hourly rate of £8.85 nationally and £10.20 in London.
Aldi is the official supermarket partner of Team GB and ensures every member of the team has access to fresh healthy Aldi food via monthly shopping vouchers, and that 1.2 million 5-14 year olds will learn about the benefits of cooking fresh, healthy food via its Get Set to Eat Fresh education initiative. Aldi has been a partner since 2015 and extended its commitment to the 2020 Tokyo Olympic Games.
Aldi is the lowest priced supermarket in the UK (The Grocer 33, published 16th August 2018).
In 2018, for the fifth consecutive year Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.
Research from the Centre for economics and business research (Cebr) showed that the value of Aldi’s relationships with UK suppliers will increase by £2.2bn during the next five years to £6.7bn in 2022. Additionally, in 2016 Aldi supported 146,000 direct and indirect jobs in the UK and this figure is set to rise to 205,000 by 2022.

Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards

16
Nov

GLUTEN FREE? ALDI’S CHRISTMAS RANGE HAS YOU COVERED

If you’re one of the 13% of the UK who avoids gluten in your diet,¹ you may know how it feels to miss out on some classic Christmas favourites. That’s why supermarket Aldi has created a range of delicious gluten free Christmas foods that will leave you wanting more this festive season.

Easy to serve and delicious, you will want to devour every bite of these gluten free foods.

Specially Selected Mushroom Arancini (£2.99, 12 pack): Filled with rice, porcini mushrooms and West Country Farmhouse cheddar, these breadcrumb-coated arancini balls are also vegetarian. New for 2018, they are the perfect gluten free party food. On sale 12^th December. (V and GF)

Specially Selected Vegetable Roast and Specially Selected Nut Roast (£3.49, 2x195g): A perfect vegetarian centrepiece Choose from a Root Vegetable Roast with Camembert Sauce or a Beetroot & Brie Nut Roast with Cranberry Sauce. On sale from 19^th November. (V and GF)

Specially Selected Pork Stuffing Slab (£2.49, 350g): A meaty accompaniment to any main dish, Aldi’s British outdoor-bred pork stuffing slab comes in two flavours: Oak Smoked Bacon, Chestnuts and Roasted White Onions or Sage & Onion. On sale from 19^th December. (GF)

Specially Selected Drunken Fruits Pork Stuffing (£4.99, 400g): New this year, Aldi’s tasty British pork and drunken fruits stuffing with a sticky caramelised red onion compote is presented in a Mason Cash ceramic dish. On sale from 19^th December. (GF)

Specially Selected Stuffing Balls (£2.49, 350g): These British Pork Stuffing Balls with Sage & Onions or Cranberries, Orange Zest, Apples & Festive Spices will complete any Christmas meal. On sale from 19^th December. (GF)

Specially Selected Stuffing Yule Log (£3.99, 465g): The British pork stuffing log with apple and cranberry sausage meat and a hidden cranberry confit is hand-wrapped in smoked bacon. Decorated with orange zest, cranberries and a bay leaf, the yule log is pretty to look at and tasty too. On sale from 19^th December. (GF)

Gluten Free Mince Pies £1.35 (4 pack). These crisp, sweet, gluten free pastry pies are filled with rich mincemeat and sprinkled with a light dusting of sugar. On sale 1^st November.

Specially Selected Ice Cream (£2.49 for 480ml): Available in a range of three festive flavours, this sumptuous gluten free ice cream is available with a flavoured core of either Espresso Martini, Mince Pie & Brandy Butter or Gingerbread Latte. Instore now. (GF)

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

16
Nov

PUDDINGS FIT FOR A KING AT ALDI

Supermarket Aldi has a range of Christmas puddings to satisfy everyone from the traditional pudding aficionado to the modernist looking to impress with a flavour twist.
Aldi’s Specially Selected Salted Caramel Vodka Pudding has been thoughtfully created to perfection using juicy Mediterranean sultanas, raisins, cider-laced cranberries, brandy and rum and infused with Aldi’s salted caramel vodka. This magnificent dessert comes complete with a salted caramel miniature for flambéing at the Christmas table. On sale now, £6.99 (750g).

Dressed to impress with the most opulent taste to match, the Specially Selected Golden Topped Christmas Pudding, £8.99 (907g) is a table show stopper.
Steeped in orange liqueur, brandy and port, this wonderful pudding is intricately decorated with candied orange slices, liqueur-soaked cherries, and sprinkled with gold glitter sparkle. On sale now.
Small but mighty, the decadent Specially Selected 18-month Matured Christmas Pudding, £4.49 (454g) is perfect for an intimate dessert for two. Laced with Aldi’s XO Brandy, sherry and French cognac, this sumptuous pudding is matured for 18-months to bring out its rich flavour, and is packed with vine fruits, almonds, pecans and walnuts. On sale now.

Handcrafted using a time-honoured family recipe, the award-winning Specially Selected Exquisite Vintage Pudding (£9.99, 907g) is truly exceptional. Beautifully balanced, it contains outstanding quality ingredients including Vostizza currants, Californian raisins, Turkish sultanas and Sicilian oranges. Topped with black cherries, with hints of opulent XO Brandy, this pudding is a guaranteed crowd pleaser. On sale from 14^th November.
-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

9
Nov

PRETTY SWEET! ALDI LAUNCH GAMMON SHANK WITH HONEY BLOSSOM & BLOOD ORANGE

Fancy something a little exotic and luxurious for dinner this week? Thanks to supermarket Aldi, you can treat your taste buds to a range of tasty meats as part of their weekly Super 6 offerings, including the delicious Slow Cooked Gammon Shanks with Honey Blossom & Blood Orange for the fantastic price of just £3.29.
The sweet, yet tangy gammon shanks are made using British Farm Assured Pork, which are hand butchered and cured on the bone. Each of these truly succulent shanks have been slow cooked for over 8 hours, before being complimented with the perfect mix of sweet honey blossom and tangy blood orange.
Each pack contains two shanks in a recyclable foil tray that take just 35 minutes to cook, meaning minimum fuss and zero mess.
Look out for more Super 6 meat deals in store from Thursday 8^th November:

Pork Cumberland / Lincolnshire Chipolatas - £1.29 (340g)
Sundried Tomato and Feta Pork Burgers - £2.49 (380g)
Spanish Style Chicken Fillets - £2.99 (372g)
Lamb Madras Meal Kit - £3.99 (550g)

-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

9
Nov

ENJOY A LITTLE LUXURY FOR LESS WITH ALDI’S PREMIUM HOT CHOCOLATE

Nothing screams ‘cosy winter warmer’ quite like a delicious mug of steaming cocoa on a cold day. If you fancy a taste of something truly delicious, without having to splash out, then supermarket Aldi is the place for you. You can treat yourself to Aldi’s Specially Selected Luxury Hot Chocolate (375g) for just £2.09. In store now!

Available in two scrumptious flavours both made with Fairtrade cocoa powder you can choose from the following flavours:

Decadent Hot Chocolate - a rich, luxurious chocolate drink with intense chocolate notes.

Indulgent Salted Caramel – an indulgent chocolate drink with rich chocolate notes and the sophisticated sweetness of the much-loved flavour of salted caramel.

Simply add four teaspoons into your favourite mug, add 200ml of hot milk and stir well. Why not add a few of Aldi’s Mini Marshmallows (85p, 180g) for the ultimate finishing touch before sitting back to relax and enjoy?

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

9
Nov

MORE CHEESE PLEASE! DIP INTO SOMETHING SPECIAL FOR CHRISTMAS WITH ALDI’S INDULGENT CHEESE RANGE

Tis the season for sharing and with supermarket Aldi’s new baking cheese offering, there’s never been a better excuse to invite your loved ones over for a cheese feast. Made from the finest quality cheeses infused with bold, exciting flavours, enjoy the ultimate premium fondue experience (without the alpine price tag), thanks to Aldi’s amazing everyday prices.

NEW Specially Selected Exquisite Baking Reblochon - this renowned velvety-smooth, semi-soft mountain cheese originates from the Aravis mountains in the French Alps. When baked, the delicate subtle flavour and beautifully supple texture is enhanced to create a truly luxurious taste sensation that will delight and impress at any festive occasion.

On sale 12^th December, £6.99 (450g)

NEW Specially Selected Large Baking Camembert - a firm favourite when it comes to entertaining, the Specially Selected Large Baking Camembert has the creamy earthiness you’d expect, with an extra thrill from exciting new topping flavour combinations.
For the first time this year to reflect the latest trends, choose from Sloe Gin Glaze & Berries with a gold lustre, or a warm zingy Chorizo.
On sale 12^th December, £5.49 (560/600g)

NEW Specially Selected Sharing Bread with Camembert - The ultimate love-match, as nothing goes together better than bread and cheese and this divine sage, onion and cranberry tear-and-share bread wreath has found its soulmate with its centrepiece of a whole French camembert.
On sale 12^th December, £3.99 (800g)

NEW Specially Selected Cheese Bakes - the classic British Cheddar cheese bake has long been loved for its melting texture and depth of flavour. With new varieties of Chorizo, Cider or Jalapeno, you’ll dive in again and again.
On sale 30^th November, £2.79 (150g)

Baking Camembert is the perfect little Normandy Camembert proving that good things do come in small packages. This soft cheese comes in three special flavours: Sweet Tomato & Chilli, Sweet Orange & Cranberry Marmalade or White Onion.
On sale 30^th November, £2.59 (290g)

9
Nov

KEVIN THE CARROT SURVIVES DRAMATIC ORDEAL, RETURNING AS ALDI’S CHRISTMAS HERO

Supermarket Aldi reveals the fairy tale story of 2018’s Christmas campaign

He was nearly toast after a perilous accident, but now, supermarket Aldi can announce Kevin the Carrot is back, reviving his role as the nations’ favourite Christmas hero with the campaign launching on Friday 9^th November at 7pm during ITV News.

The 60 second film follows the Aldi Christmas teaser, which has been playing out to audiences over the last week. The social outpouring has further reinforced his popularity with tweets including:

'Poor #KevinTheCarrot who will save him...'
'Please @AldiUK tell me Kevin will be ok? #SaveKevin'
'Christmas isn't Christmas without Kevin. I'm so worried about him, it's been days now and Katie & the kids must be so worried too. #Savekevin'

Viewers have been left in nerve-wracking suspense, guessing whether Kevin survives after crashing his truck in treacherous conditions in the snow. Friday’s 60-second launch advert introduces a new character, Pascal the Parsnip, who is on a mission to cause misery to returning favourites Kevin, his loving wife Katie and their three children: Chantenay, Baby Carrot and Jasper. With fatherly instincts at the root of Kevin’s bravery, he manages to overcome the perils of the Parsnip throughout the fairy tale adventure.

Award-winning actor Jim Broadbent returns to narrate the festive adventures of Kevin and his family and viewers may also recognise the soundtrack from Edward Scissorhands.

Aldi’s Christmas adverts will run throughout the festive season and will feature Kevin the Carrot re-telling well-loved bedtime fairy tales. Stories will include ‘Kevin the Carrot and Pea-nocchio’, ‘Katie the Carrot and the Fairy Cake Mother’ and ‘Kevin the Carrot and RhubarbStiltskin’.

Adam Zavalis, Marketing Director at Aldi UK, said: “Kevin the Carrot is loved by our customers and we felt it wouldn’t be an Aldi Christmas this year without the Carrot clan.

“Whilst Kevin gets up to more adventures, this time it’s all within the context of fairy tale stories being read to the family and each story brings to life our very best Christmas produce. From starters and turkeys to fresh meat offers and desserts, the campaign reminds our customers that with Aldi’s everyday amazing value, everyone can have a fairy tale Christmas!”

In addition to the Plush Kevin the Carrot (£3.99) and Plush Katie the Carrot (£3.99) soft toys, this year you can add to the collection with the new Pascal Parsnip soft toy (£3.99) and a Giant (metre tall) Kevin Plush (£19.99). Christmas decorations, a Kevin and Katie story book (£2.99) and novelty gift mug (£2.99) will also be available to buy from 22^nd November in support of Aldi’s charity partner Teenage Cancer Trust.

Customers may also get a glimpse of the festive #KevintheCarrot trucks which will travel the country making deliveries to stores as part of Aldi’s Christmas campaign.

-ENDS-
For more information, contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

9
Nov

ALDI SET TO MAKE A BIG SPLASH WITH NEW MERMAID BARBIE

Aldi is stocking Barbie for the first time ever, just in time for Christmas
Shoppers can save 46% when shopping at Aldi[1]

This Christmas, Aldi will be offering shoppers the chance to pick up the most popular doll toy in history[2] as part of its biggest ever Branded Toys range.
Since making her European debut in 1961, more than one billion Barbie dolls have been sold[3]. Now, as her 60^th birthday approaches, supermarket Aldi has announced two brand-new additions to its Specialbuys range - which will be available to pre-order online from Sunday 18^th November and in-store from Thursday 22^nd November.

What’s more, savvy shoppers save up to 46% on these popular Barbie toys when shopping at Aldi, compared to supermarket competitor Asda.[1]
Little ones can bring the Christmas magic to life by transforming Aldi’s Dolphin Magic Mermaid Barbie Doll (£14.99) from Barbie to mermaid and back again with her stylish two-in-one outfit. Barbie’s coral dolphin friend is the perfect bath-time companion, push his tail to hear him create dolphin sounds.
Kids can dive into a new adventure with Aldi’s Dolphin Magic Snorkel Barbie Doll (£14.99); her brightly coloured top and shorts change from blue to pink in warm water, revealing a fresh new look. To accompany Barbie on her journeys above and below sea level, this set includes Barbie’s water-squirting puppy and dolphin friend.
However, shoppers must be quick if they want to pick up this perfect gift, because as with all Specialbuys, once they’re gone, they’re gone

www.aldi.co.uk/c/specialbuys

Buyer	Product Code	Description	Price
CM	86568	Barbie Doll	14.99

[1] Compared to Asda https://direct.asda.com/george/toys-character/dolls-playsets/barbie-dolphin-magic-snorkel-fun-friends/050480013,default,pd.html 22/10/2018

[2] https://www.marketing91.com/top-toy-companies-in-world/

[3] https://www.marketing91.com/top-toy-companies-in-world/

2
Nov

BANGIN’ BANGERS FOR BONFIRE NIGHT WITH ALDI

Prepare to have your taste buds ignited this Bonfire Night as supermarket Aldi offers not one, but two exciting new sausages. Bursting with flavour, Aldi’s Specially Selected Pork, Honey and Mustard Sausages (£1.99) and Specially Selected Porky Whites Honey Roast Rings (£1.99) are perfect for warming up during the cold and dark evenings.

Hand-trimmed, minced and blended, Aldi’s Specially Selected Pork, Honey and Mustard Sausages (£1.89) are made with 100% British pork, blossom honey and English and Wholegrain mustard to give them an extra spark of flavour.

Using only the finest cuts of British pork and a hint of pure honey to give a delicious honey-roasted flavour, Aldi’s Specially Selected Porky Whites Honey Roast Rings (£1.99) have the right touch of sweetness. Serving four people per pack, the plump, succulent pork rings certainly give you more bang for your buck!
Make sure you get your hands on these amazing offers in time for Bonfire Night! Look out for the additional fresh meat offers to complete your feast:

Garlic and Herb Chicken Legs (£1.99)
Specially Selected Pork Fillet Medallion (£2.89)

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

2
Nov

ALDI LAUNCH FIRST EVER LUXURY COLLECTION BEAUTY ADVENT CALENDAR FOR ONLY £49.99

Enjoy 24 days of luxury on your countdown to Christmas
NEW for Christmas 2018, includes 24 miniature beauty and fragrance favourites from Aldi’s Luxury Collection range

Make the Christmas countdown extra special for you or a loved one this year, with supermarket Aldi’s NEW Luxury Collection Advent Calendar (£49.99), featuring a range of gorgeous miniature beauty and fragrance products from the iconic luxury collection.

Each door is bursting with Aldi’s signature scents, skincare and home fragrance, so you can enjoy a luxurious treat every day leading up to Christmas this year.

The 24 unique mini luxury gifts include Body Crème, Hand and Body Lotion, Eau du Toilette, Candles and Hand and Body Washes. With fragrances including Peony, Blackberry & Velvety Rose, Lime & Basil, these perfect little portable luxuries won’t fail to please.

The 24-door calendar is presented in a high-quality cream and black box that’s perfectly re-usable. The ideal gift for a loyal Aldi fan to enjoy their favourite products every day, or for a beauty novice who wants to test out the best of the brand for the first time, this gorgeous gift is guaranteed to get everyone in the festive spirit.

Julie Ashfield, Managing Director of Buying at Aldi UK, says, “Since the launch of our Luxury Collection home fragrance and bath & body care range, we’ve been delighted with the reaction from our customers. Launching an advent calendar in this range is a result of the growing popularity of beauty advent calendars in the market and the warm response to our products. With beautiful scents and a luxurious look and feel, our Luxury Advent Calendar allows customers to enjoy a high-end product without the expensive price tag.”

Aldi’s Luxury Advent Calendar is available in store on 4^th November and available to pre order now at https://www.aldi.co.uk/luxury-advent-calendar/p/087469259634700

ENDS

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

2
Nov

ALDI STOCK EGG-STRA SPECIAL GIFTS FOR HATCHIMAL FANS THIS CHRISTMAS

This month, Aldi will launch a range of the hugely popular Hatchimals, just in time for Christmas. The sell-out toy of 2017 is a brand-new addition to the retailer’s Specialbuys range and will be available to pre-order online from Sunday 18^th November and in-store from Thursday 22^nd November. But shoppers must be quick if they want to pick up this sought-after toy for a cracking good price, because as with all Specialbuys, once they are gone, they are gone!

Aldi’s Hatchimal Glittering Owlicorn (£29.99) offers hours of fun for the little ones this Christmas. These magical creatures will take them on a journey, starting from inside the egg. Available in both pink and blue, kids will love and care for this Hatchimal egg and see its eyes light up through the shell before it pecks its way out and becomes their new best friend. Once hatched, children will be able to teach theirs to walk, dance, play games and even mimic speech!

Hatch a whole world with the Hatchimals Colleggtibles (£2.49 each), an adorable set of collectible Hatchimals that come inside small speckled eggs. Each Hatchimal belongs to a unique family and each one is a complete surprise until they hatch!

Aldi’s Branded Toys range is available to purchase in stores and online from 22.11.18 while stocks last
https://www.aldi.co.uk/c/specialbuys/toy-store

Product Code	Description	Price
86548	Hatchimals Owlicorn	£29.99
86570	Hatchimals Colleggtibles	£2.49

2
Nov

DRESS FOR THE OCCASION WITH ALDI’S RANGE OF FESTIVE FUN MATCHING FAMILY PYJAMAS AND JUMPERS

Start Christmas Day in true festive style with Aldi’s range of matching Family PJs - starting from as young as 12 months old! Priced at just £4.99 for Children’s pyjamas and £9.99 each for Men’s and Ladies, families can choose from matching elf or bear designs for Instagram-worthy ensembles.

Dress for the occasion and add some festive cheer with Aldi’s range of Christmas clothing for the whole family. For maximum impact, pair Aldi’s Men’s/Ladies Christmas Jumpers (£8.99) with the Men’s/Ladies Christmas T-Shirt (£4.99) – featuring Santa, flamingo or bauble designs.

Little ones can join in on the Christmas fun too with Aldi’s range of adorable Baby Christmas Jumpers (£4.99). Available in four designs to choose from including Santa, deer, penguins or dinosaur.

Pets are a huge part of family life so let’s not forget our four-legged friends this Christmas. Aldi’s Christmas Pet Jumpers (£4.99) are available in six designs, including elves - so pets can match the family too!

Festive super fans can indulge in a Premium Christmas Jumper (£10.99), complete with stylish tinsel and trendy sausage dog designs. Children’s Premium Christmas Jumpers (£7.99) make for a beautifully soft and snuggly addition to the winter wardrobe. Choose from a range of fun designs, including Santa, snowball, sausage dog and magical unicorn designs!

The fun never stops with Aldi’s range of fun and festive Christmas Novelty Hats (£4.99) and Children’s Christmas Hats (£2.99). Choose from a range of playful designs featuring Christmas pudding, tree, Santa, elf and even sequined antlers! Little ones can celebrate with eight different designs to choose from, including reindeer and snowmen.

Looking for stocking fillers or secret Santa gifts? Aldi has great options with its range of Men’s Novelty Christmas 2pk Socks (£1.99).
Aldi’s range of Novelty Christmas Wear is available to pre-order online from 29^th November and purchase in stores from 2^nd December, while stocks last.

Product	Price
PREMIUM CHRISTMAS JUMPERS	£10.99
LADIES' CHRISTMAS FAMILY PYJAMAS	£9.99
MEN'S CHRISTMAS FAMILY PJYAMA'S	£9.99
LADIES' CHRISTMAS JUMPER	£8.99
MEN'S CHRISTMAS JUMPER	£8.99
CHILDREN'S PREMIUM CHRISTMAS JUMPER	£7.99
CHILDREN'S CHRISTMAS JUMPER	£5.99
BABY CHRISTMAS JUMPER	£4.99
CHRISTMAS PET JUMPERS	£4.99
ADULTS CHRISTMAS NOVELTY HATS	£4.99
CHILDREN'S CHRISTMAS FAMILY PYJAMAS	£4.99
LADIES' CHRISTMAS T-SHIRT	£4.99
MEN'S CHRISTMAS T-SHIRT	£4.99
CHILDREN'S CHRISTMAS HATS	£2.99
MEN'S NOVELTY CHRISTMAS SOCKS 2PK	£1.99

www.aldi.co.uk
-Ends-
For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910

27
Oct

CREATE A SPOOKY FEAST THIS HALLOWEEN WITH ALDI’S SUPER 6 FRESH MEATS!

Halloween is creeping up on us and supermarket Aldi is here to help make things spook-tacular this October.

From Thursday 25^th October, pick up a pack of Specially Selected Grim Reaper Sausages for only (£1.99). Made with the Carolina Reaper – the hottest chilli in the world and with an average heat rating of 1,569,300 Scoville Heat Units – they are 400 times hotter than a Jalapeno and put the bang in banger…!

Keep your Halloween spread scary with Aldi’s Specially Selected Ghost Chilli Burgers (£2.79). Infused with a devilishly hot ghost chilli sauce and chilli seasoning they’re certainly not one for the faint hearted!
So, if you’re looking for a Halloween style challenge, why not swap classic apple bobbing for something a bit more daring from Aldi?

26
Oct

COUNTDOWN TO CHRISTMAS WITH ALDI’S BIGGEST EVER RANGE OF ADVENT CALENDERS

Christmas is coming and what better way to countdown the sleeps to the big day than with Aldi’s huge range of great-value Advent Calendars. Back by popular demand, the range includes an updated version of 2017’s bestselling Wooden Advent Calendar as well as new and exciting additions for 2018. The range is available to pre-order online from 1^st November and to purchase in stores nationwide from 4^th November, but eager fans will need to be quick, as with all Specialbuys, once they’re gone, they’re gone!

Wooden Advent Calendar
Aldi’s highly sought after traditional Wooden Advent Calendar (£9.99) is available in a choice of LED Wooden House, LED Elf and 3D Train designs. Featuring 24 individual drawers, these calendars can be filled with a variety of personalised treats in the run up to Christmas.

Toy Advent Calendar
Swap chocolate for toys with this Toy Advent Calendar (£6.99). Choose from two designs including ‘Block Tech’ containing brick figures and blocks and ‘Fashion’, which comes with bracelet making and nail sets, as well as body glitter and gems.

Disney Christmas Advent Book
Countdown to Christmas with this adorable Disney Christmas Advent Book (£9.99) and add a touch of magic to December bedtime stories. Featuring a collection of 24 timeless tales, children can follow their favourite Disney characters and discover a special story every day in the run up to Christmas.

Christmas Advent Activity Books
Keep kids entertained with these beautiful Christmas Advent Activity Books (£1.99). Filled with Christmas-themed activities for little ones to complete, each book is sure to keep children entertained over the festive season. A must-have for Christmas!

Aldi’s range of Advent Calendars are available to pre-order online from 1^tst November and purchase in stores from 4^th November, while stocks last.

PRODUCT	PRICE
WOODEN ADVENT CALENDAR	£9.99
DISNEY CHRISTMAS ADVENT BOOK	£9.99
SEW YOUR OWN CHRISTMAS ESSENTIALS	£6.99
TOY ADVENT CALENDAR	£6.99
CHRISTMAS ADVENT ACTIVITY	£1.99

www.aldi.co.uk
-Ends-
For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910

26
Oct

ALDI HAS CHRISTMAS ALL WRAPPED UP WITH TOP TOY PREDICTIONS

Experts behind the supermarket’s biggest toy range to date have revealed their top 10 list of Christmas toys
Must-haves include wooden kitchens, rocking horses and Hatchimals
The toys are available on the new Online Toy Store which launched on the 21^st October

With Christmas only 61 days away, shoppers can breathe a sigh of relief as supermarket Aldi has released its 10 predicted must-have toys this Christmas – all for amazing prices. From traditional wooden toys such as a beautiful ornate Wooden Dolls House for under £30 and LEGO sets from as little as £6.99, Aldi has everything shoppers need for a magical Christmas day without the high price tag.
While tech-savvy youngsters will still be able to find an electric scooter under the tree, Aldi has noticed a significant move towards classic toys that nurture children’s development. This year, the retailer predicts a shift towards retro and branded toys which encourage imaginative play as opposed to high-tech gadgets, with 70% of its top 10 falling within the traditional toy category.
Aldi’s Top 10 Toys Predictions 2018 are:

Wooden Kitchen (£29.99)
Electric Scooter (£69.99)
Wooden Playshop/Theatre (£29.99)
Fur Real Toys (£19.99)
Wooden Dolls House (£29.99)
LEGO (£6.99)
Barbie (£14.99)
Rocking Horse (or Unicorn) (£29.99)
Hatchimal Owlicorn (£29.99)
Teepee (£39.99)

Parents will be glad to hear that Aldi’s new range of great quality traditional Christmas toys are affordable and accessible for all, proving that there is no need to spend a fortune to get the latest must-have gifts for Christmas morning. Aldi has also made Christmas shopping easier than ever, as from the 21^st October, parents can peruse the new dedicated Online Toy Store, which will be regularly updated with toys, gadgets and games throughout the festive season to be delivered directly to homes across the UK.
Julie Ashfield, Managing Director of Buying at Aldi UK comments: “Christmas is such a magical time and this year we’re proud to spread some festive cheer by offering our biggest and best range of toys yet. We also know how stressful Christmas shopping can be, which is why our team of experts have been hard at work to try and take as much of the stress out of Christmas as possible by hand-picking the latest must-have toys for our customers.
With more and more Brits shopping for their gifts online, we hope our new online toy store will help to make the process much easier for shoppers and ensure that our quality products are available to more customers than ever before, including those who do not have an Aldi store nearby.”
The October Toy Event is available in stores and online via the Aldi Toy Store from the 21^st October, but shoppers will have to be quick because as with all Specialbuys, once they’re gone, they’re gone! What’s more, Aldi offer free standard delivery over £20, making their online store even more of a good find!
-Ends-

For further information, please contact the Aldi Specialbuys team on:
020 7479 0910
Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

26
Oct

ALDI’S FAMOUS WOODEN TOY RANGE RETURNS TO STORES AND PARENTS CAN SAVE UP TO 70% VERSUS COMPETITOR BRANDS

Aldi takes on John Lewis with new range of classic wooden toys with savings of up to 70%
New range includes classic toys and new additions for 2018

Available now, Aldi is offering shoppers the chance to make huge savings over the Christmas period with the return of its much-loved wooden toy range, including everything from wooden kitchens and trains, to nativity sets and rocking horses.

Compared to leading toy retailer John Lewis’ range of similar products, Aldi customers can make savings of up to 70% when shopping for in-demand wooden toys this festive season, all available on Aldi’s dedicated Online Toy Store and in store now.
The full line-up of wooden toys includes family favourites such as toy garages and dollhouses, as well as a variety of wooden kitchen accessories and easels. The quality FSC certified classic wooden toys are known to support intergenerational play, and as parents become more eco aware they are quickly replacing their plastic counterparts - meaning they are a must-have gift of the festive season.
Julie Ashfield, Managing Director for Corporate Buying at Aldi comments: “Last year the range sold out so quickly and this year the range is the biggest yet. With everything from play shops and railway sets, to doll high chairs and cots, we work hard to ensure we provide high-quality products, which are also great value and competitively priced – perfect for those starting their Christmas gifting early.”
Aldi’s October Toy Event is available online and in stores now, but shoppers will have to be quick because as with all Specialbuys, once they’re gone, they’re gone!
*https://www.johnlewis.com/

The range also includes electric scooters, power boards, pool tables and trampolines.

www.aldi.co.uk/christmas

Description	Price
ZINC VOLT XT ELECTRIC SCOOTER	£ 69.99
TOY VANITY TABLE, STOOL & ACCESSORIES	£ 39.99
KID'S TEEPEE	£ 39.99
LARGE WOODEN TOY KITCHEN - GREY	£ 29.99
LARGE WOODEN TOY KITCHEN - PINK	£ 29.99
WOODEN DOLLS HOUSE	£ 29.99
TOY BOX	£ 29.99
WOODEN ROCKING HORSE/UNICORN	£ 29.99
WOODEN PLAYSHOP/THEATRE	£ 29.99
3FT FOOTBALL TABLE	£ 29.99
DOUBLE SIDED EASEL	£ 24.99
WOODEN BABY WALKER	£ 24.99
WOODEN PIRATE SHIP/GARAGE	£ 19.99
WOODEN PRAM/COT/HIGHCHAIR/TROLLEY	£ 16.99
PETER RABBIT PLUSH	£ 14.99
WOODEN RAILWAY/ROAD SET	£ 14.99
NOAH'S ARK/NATIVITY SCENE	£ 14.99
WOODEN DOLLS HOUSE FURNITURE	£ 12.99
WOODEN CASH REGISTER	£ 12.99
HOBBY HORSE/UNICORN	£ 12.99
WOODEN KITCHEN SETS	£ 12.99
GIANT PLUSH TOY	£ 12.99
WOODEN CARRY ALONG PLAY HOUSE	£ 9.99
KIDS BOXING SET	£ 9.99
WOODEN PLAY FOOD	£ 9.99
WOODEN KITCHEN ACCESSORIES	£ 9.99
GRUFFALO BOOK & PLUSH TOY	£ 8.99
PLUSH DOLL	£ 8.99
WOODEN TOYS	£ 8.99
MEASURE ME PUZZLE	£ 8.99
DEAR ZOO BOOK & PUZZLE BLOCKS	£ 8.99
SOFT TIP DARTBOARD	£ 7.99
WOODEN VEHICLES	£ 4.99
HAND PUPPET	£ 3.99
FACTS & JOKES BOOKS	£ 2.99

The following products can be found exclusively online as part of the October Toy Event:

ZINC POWER BOARD	£ 199.99
E-SCOOTER	£ 179.99
10FT TRAMPOLINE	£ 99.99
8FT TRAMPOLINE	£ 74.99
POOL TABLE	£ 69.99
AIR HOCKEY TABLE	£ 54.99

For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@clarioncomms.co.uk
020 7479 0910
ENDS

26
Oct

HOW DO YOU LIKE THEM APPLES? ALDI LAUNCHES ORGANIC APPLE CIDER VINEGAR AT A THIRD OF THE PRICE OF LEADING BRAND

For the very first time, Organic Apple Cider Vinegar is available at supermarket Aldi. At just £1.99 for 500ml, it’s amazing value. You could buy THREE bottles of Aldi’s Apple Cider Vinegar for the same price as the market leading brand Bragg (£6.99, 473ml) – a huge 72% saving!

The high-quality organic and unfiltered apple cider vinegar, as sold by Aldi, contains a mix of natural proteins, acetic acid and friendly bacteria which gives the product its health-boosting qualities and characteristically cloudy appearance. ^[1]

Its many reported health benefits range from weight management, improved immune system and reduced cholesterol, to lower blood sugar and improved symptoms of diabetes.^[2] To enjoy its benefits in a refreshing and health-boosting drink, just stir two teaspoons of apple cider vinegar into a large glass of water.

Apple cider vinegar is also a popular folk remedy with a multitude of household and cooking uses:

For an all-natural, multi-purpose household cleaner, mix 1 cup of water with half a cup of vinegar
After a long day, why not sink your tired feet into a relaxing foot bath. Mix one part vinegar to two parts warm water for a smooth and soft result
For a great natural alternative to commercial mouthwash, mix one tablespoon of vinegar into one glass of water

Looking for cooking inspiration? Why not try apple cider vinegar in your next marinade, soup, sauce or cake to give it a tangy edge. Put your own spin on Aldi’s Spinach, Sweet Potato, Pomegranate & Avocado Salad recipe by adding apple cider vinegar to the dressing!

For more healthy products, recipes and inspiration visit www.aldi.co.uk.

-ENDS-
For more information, contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

References

Organic Apple Cider
ALDI	BRAGG
500ml £1.99 40p per 100ml	473ml £6.99 £1.47 per 100ml
% CHEAPER AT ALDI	ALDI IS 68% CHEAPER (£5.00)

*prices taken from https://www.hollandandbarrett.com/shop/product/bragg-organic-apple-cider-vinegar-with-the-mother-60013385?skuid=044298&&utm_medium=cpc&utm_source=google&gclid=EAIaIQobChMI2a-BtMLb3QIViLHtCh3k8Am9EAQYAiABEgJTT_D_BwE&gclsrc=aw.ds, September 2018

26
Oct

ESSEX OFFICIALLY THE MOST “HALLOW-KEEN” Aldi release sales data that shows Essex buy more pumpkins than anywhere else in the UK

Essex may be gleaming with more than just orange tans this Halloween, as supermarket Aldi reveals this area of the south east of England^[i] bought more pumpkins than anywhere else in the UK last year.
These Halloween happy households invested the most across Aldi’s entire range, buying almost 25,000 of Aldi’s British grown pumpkins^[ii]. That’s almost 10% more pumpkins than were bought in the Midlands^[iii] - which had the second highest rate of pumpkin popularity - and 14% more than in Lincolnshire^[iv] where 20,347 pumpkins were bought.
The Halloween spirit is lacking most amongst the Scots. The entirety of Scotland spent almost 70%^[v] less on pumpkins than Essex and the surrounding towns in south east England last October.
Aldi’s sales data also proves that as a nation, we’re scarily prepared. Most pumpkins are bought a week in advance of Halloween with Aldi predicting this week (w.c 22^nd October) to be the busiest for pumpkin sales this year.
In fact, those in the Cotswolds and the West Country areas^[vi], are most prepared when it comes to pumpkin purchasing, having bought more in the first week of October 2017 than any other region.
Julie Ashfield, Managing Director of Buying at Aldi UK, said: ‘Pumpkins remain a staple for Halloween celebrations all over the country and there are endless opportunities for fun with our British grown pumpkins. From carving together as a family to creating fresh and delicious meals with the leftovers, the range of Aldi pumpkins allows you to get as creative as you like. There are no scary price tags either with Aldi’s amazing value.’
Aldi’s 2018 Halloween pumpkin range includes:

Large pumpkins - £0.99 (that’s over 50% cheaper than Tesco’s large pumpkin^[vii])
Monster pumpkins – £1.99

Looking for inspiration on what to do with your leftover pumpkins? Why not try these recipes ideas for fresh and delicious meals from Aldi:

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

[i] Stats refer to locations within Aldi’s Chelmsford region

[ii] Aldi’s Chelmsford region sold 23,440 pumpkins (this includes large, monster and medium pumpkins)

[iii] Stats refer to all stores within the Aldi Atherstone region which sold 21,873 pumpkins compared to Chelmsford’s 23,440

[iv] Stats refer to all stores within the Aldi region of Goldthorpe

[v] Stats look at sales of large and monster pumpkins in the Aldi Bathgate region and large and monster pumpkins sales in the Chelmsford region. Medium pumpkins were not sold in Bathgate and therefore not included in this comparison

[vi] Stats refer to all locations within the Aldi Swindon region

[vii] https://www.tesco.com/groceries/en-GB/products/275888115

19
Oct

Add a ‘pop’ to Bonfire Night with Aldi’s award-winning Champagne

Aldi has announced it will be selling its best-selling Veuve Monsigny Champagne Brut NV in a limited-edition firework design for a pocket-friendly £12.99, just in time for Bonfire Night celebrations.
Hitting the store shelves and online from Sunday 28^th October, the award-winning Champagne will be wrapped in a special design, featuring colourful, bursting fireworks. Why not stock up on a few bottles in preparation for New Year’s Eve, to start 2019 with a real bang?
Originating from the renowned Champagne house of Philizot & Fils, the complex and elegant blend of Chardonnay, Pinot Noir and Pinot Meunier grapes in this highly acclaimed fizz creates a unique and elegant taste, making it the perfect party starter.

Aldi’s Mistress of Wine, Sam Caporn comments: “In my opinion, the Veuve Monsigny is one of the very best, if not THE best value fizz sold in the UK today. In fact, one in every twelve bottles of Champagne sold in the UK now comes from Aldi.
“It has won countless awards and this striking new design is perfect for putting some sparkle into any celebration.”
The Veuve Monsigny Champagne Brut continues to go from strength to strength this year, having been awarded a Silver Outstanding medal at the International Wine & Spirits Competition, a Commended award at the Decanter World Wine Awards, as well as a Bronze at the International Wine Challenge.

Visit www.aldi.co.uk/c/wines/bubbles for more information*.

*Scottish customers are not able to buy products that fall below the MUP. Any orders placed to Scottish addresses which do not meet the requirements of MUP will be refunded.

-Ends-
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print

19
Oct

CREATE A SPOOKY FEAST THIS HALLOWEEN WITH ALDI’S SUPER 6 FRESH MEATS!

19
Oct

DESCEND INTO A WORLD OF SALTED CARAMEL INDULGENCE WITH ALDI THIS CHRISTMAS

With the nation’s love for salted caramel getting sweeter every year, it’s no surprise its set to be one of the biggest food trends this Christmas.[i] For those wanting to indulge in this popular flavour, supermarket Aldi is offering sweet and savoury foods featuring or enhanced by the irresistible taste of salted caramel this festive season.
Aldi’s range of salted caramel products will launch in-store from early November. The full range includes:
Specially Selected Flavoured Mince Pies in Salted Caramel: Just when you thought Christmas couldn’t get any better, Aldi is bringing back its popular Salted Caramel flavoured mince pies. Also look out for the Black Forest Dessert flavour, new for 2018. On sale 1 November, £1.99 per pack.

Specially Selected Salted Caramel Vodka Pudding: Guests’ faces will light up when the bottle of salted caramel vodka is poured over this pudding. Once lit it adds an irresistible salted caramel twist to a traditional Christmas pudding. Bursting with fruit, this luxury dessert is packed with juicy Mediterranean sultanas, raisins, cider-laced cranberries, brandy and rum. On sale 1st November, £6.99 (750g)

Specially Selected Fudge Baubles: Presented in a beautifully decorated festive bauble tin, this wonderfully indulgent fudge comes in salted caramel or Yorkshire gin flavours, making them the perfect stocking filler for Christmas.
On sale 14 November, £2.49 (100g).
Specially Selected Extra Thick Salted Caramel Cream with Luxardo: Deliciously indulgent, you can serve the salted caramel cheer on any number of puddings with this extra thick and indulgent cream. On sale 30 November, £1.79 (250ml).

Specially Selected Melt in the Middle Sponge Pudding: Toffee-flavoured sponge filled with indulgent creamy salted caramel sauce, coated in a Belgian chocolate
ganache and hand-finished with a gold Christmas sparkle popping candy topping - truly decadent! On sale 12 December, £4.99.

Specially Selected Bûche De Noël: A luxurious, passionfruit-flavoured take on a traditional Christmas Yule log with a delicious sponge and rich, creamy mousse filling. Hand-finished with a mirror glaze and chocolate decoration.. On sale 21 December, £5.99.

Specially Selected Chocolate Bombes: If you just can’t wait to start the salted caramel festivities then get your hands on these chocolate bombes available in-store now. The indulgent salted caramel sauce found when you cut into the chocolate sponge bombe, will be a sweet delight for all guests. Choose from three flavours: Chocolate, Chocolate and Salted Caramel, Brioche and Cranberry. On sale 1 November, £1.99 (227g).
What’s more, it’s no longer just sweet desserts that salted caramel is confined to. Cheese lovers will rejoice with the news of salted caramel fudge infused cheese to add some extra Christmas sparkle to cheeseboards this festive season.
Specially Selected Premium Cheese Truckle: Now one entire cheese truckle is dedicated to this years’ most popular festive salted caramel flavour. The Raisin and Salted Caramel Fudge Wensleydale is the ultimate choice for modern cheese-lovers that will grace any cheeseboard this Christmas. On sale 30th November, £3.59 (200g).

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

[1] The Times, Harry Wallop, 11 July 2018

[i] The Times, Harry Wallop, 11 July 2018

19
Oct

I Scream for Ice Cream! Aldi launches Festive Flavoured Ice Creams

This Christmas enjoy a combination of your favourite childhood dessert with a grown-up and festive twist thanks to supermarket Aldi.
Available in a range of three festive flavours, this sumptuous ice cream is available with a flavoured core of either Espresso Martini, Mince Pie & Brandy Butter or Gingerbread Latte (£2.49 for 480ml).
What’s even better they’re gluten-free! Head to store now to not miss out on the delicious taste of Christmas.

12
Oct

WINTER IS COMING WITH ALDI’S ON-TREND HOME RANGE

With the temperature set to drop and the evenings drawing in, it is the perfect time to update home interiors. With everything from soft faux fur cushions to sumptuous rugs, Aldi’s Luxury Winter Home range has all the essentials needed to create a warm and cosy space.

The Luxury Winter Home range is available to pre-order online from 14^th October and to purchase in stores from 18^th October. With prices starting at just £7.99, shoppers will need to be quick, as with all Specialbuys, once they’re gone, they’re gone!

Add a touch of indulgence to interiors with these Sequin and Velvet Cushions (£8.99). Available in five different colour variations, they are the perfect accessory for the upcoming festive season.

Get the log-cabin chic look and keep toes cosy with Aldi’s Faux Sheepskin Rug (£14.99) available in grey, white and pink. Why not pair it with this Faux Fur Stool (£14.99), available in white, light grey and dark grey.

This opulent Luxury Shaggy Rug (£29.99) is ideal for layering floors and creating a luxuriously soft, warm feel underfoot. Available in a choice of white, light or dark grey - it's a must-have addition to any winter home.

Aldi’s glittering Twig Lights (£9.99) are perfect for bringing a touch of sparkle. Add warmth to any room with this traditional Wood Burner Lantern (£9.99) or LED Christmas Candle (£7.99). Both are available in various sizes with two stylish designs and are perfect for bringing a cosy glow during colder evenings.

Aldi’s Luxury Winter Home range is available to pre-order online from 14^th October and purchase in stores from 18^th October while stocks last

Product Description	Price
Luxury Shaggy Rug	£29.99
Faux Fur Throw	£29.99
Faux Sheepskin Rug	£14.99
Faux Fur Stool	£14.99
Wood Burner Lantern	£9.99
Twig Lights	£9.99
Candle Centrepiece	£9.99
Sequin/ Velvet Cushion	£8.99
Faux Fur Cushion	£8.99
LED Christmas Candle	£7.99

12
Oct

LET THE CHRISTMAS CELEBRATIONS BE-GIN!

Hot off the heels of the success of Aldi’s first ever Summer Gin Festival, the supermarket is set to introduce a spectacular gin line-up this Christmas, sure to get those taste buds tingling. Available from 1^st October, the new range will see 10 additional gins hitting shelves, with a few summer sizzlers making their way back to stores.

The festive range will sit alongside Aldi’s multi-award-winning Oliver Cromwell London Dry Gin (£9.99) and Topaz Blue Premium Gin (£13.99), offering shoppers a wealth of choice just in time for the festive season.
With everything from Passionfruit Gin Liqueur (£9.99) which was so popular it sold out in days when it first hit the shelves, to the supermarket’s first ever Gingerbread Gin Liqueur (£9.99), there is something for all gin lovers at Aldi this Christmas, all at great-value prices.

The limited-edition gin range will be available in stores and online from 1^stOctober. For more information, please visit https://www.aldi.co.uk/gin-collection.

The Infusionist Gingerbread Gin Liqueur (£9.99, 50cl)
Available in stores and online now
Characterised by warming notes of ginger, cinnamon, vanilla and orange, this Gingerbread Gin Liqueur provides gin lovers with the ultimate Christmas cocktail. Perfect for sipping on the rocks, enjoyed in a cocktail, or wrapped up as a gift - it’s sure to delight shoppers this festive season.

The Infusionist Passionfruit Gin Liqueur (£9.99, 50cl)
Available in stores and online now
Back by popular demand and bursting with the on-trend flavour of passionfruit, the Passionfruit Gin Liqueur boasts delicious citrus notes, giving a full flavour and sharp acidity. Best served over the rocks or paired with a glass of Prosecco or Cava for a fruity tipple.

McQueen Colour Changing Gin (£19.99, 50cl)
Available in stores and online from 15^th October
Characterised by its deliciously fruity notes, this unique gin is beautifully presented in a beautiful embossed bottle. Distilled with the blue petals of the Asian butterfly flower, the PH levels naturally adjust in the gin when anything is added to it, making it completely change in colour. Following this unique gin’s unprecedented success in Scotland, fans of the tipple will be delighted to know it is now available south of the border, just in time for the winter months.

Oliver Cromwell London Dry Gin (£9.99, 70cl)
Available in stores and online now
A clear, light crisp gin with rounded spice and a touch of juniper. Delicately infused and traditionally distilled for a clear, crisp and complex flavour. This multi award-winning gin calls for large slices of lemon due to its stunning citrus notes. For a burst of colour, serve with black peppercorns - not only will they add visual interest to the drink, but they will also highlight the pepper notes.

Spiced Plum and Clementine Gin (£13.99, 70cl)
Available in stores and online from 15^th October
Smooth, clean and light with warm spiced notes and rich plum flavours, followed by a sweet clementine finish, this unique combination makes for the perfect tipple to enjoy this festive season. Pair with slices of plum, a sprig of rosemary and a dash of soda water for a wonderful blend of fresh ingredients and aromas.

Sorgin (£24.99, 70cl)
Available in stores and online now
Light, silky and slightly tart, this unique blend of juniper and Sauvignon is balanced with citrus and green vegetal notes. This gin has real character and can be enjoyed over the rocks or with slice of orange or grapefruit and tonic water to create a fantastically refreshing tipple.

G12 crafted by Masons (£24.99, 70cl)
Available in stores and online now
The fresh and zingy flavours of this hand crafted small batch edition are enhanced through notes of herbs and juniper, with sharp bursts of citrus flavours adding a punch. Combine with tonic water to create a unique take on the famous G&T or sip it neat over ice to get a real taste of the zesty and aromatic flavours.

Eden Mill Traditional Small Batch Gin (£19.99, 50cl)
Available in stores and online now
This is a richly aromatic gin, with strong notes of juniper, aniseed and mint. On the palate, the sweet aniseed is joined by light, zesty citrus as well as an earthy spice from the black pepper. Enjoy with tonic water and a wedge of lime, or even neat over ice.

Topaz Blue Premium Gin (£13.99, 70cl)
Available in stores and online now
Topaz small batch, hand crafted superior gin is a testament to the passion and artistry of its distiller. Wild botanicals and select fruits are carefully and expertly refined in limited batches, which creates an earthy, spicy, fruit driven, full bodied taste.

Boyle’s Irish Craft Gin (£19.99, 70cl)
Available in stores and online now
Named after the founding father of modern chemistry, Robert Boyle, this unique gin is distilled with a delicious blend of blackcurrants from Wexford, apples from Waterford and elderflower from Cork. The result is a tasty tipple with an abundance of juniper, plenty of spice and a zesty bite.

Oliver Cromwell Sloe Gin (£10.99, 75cl)
Available in stores and online now
Hand made in small batches, this Sloe Gin is made with wild sloes and London Dry Gin. The result is a deliciously fruity liqueur. Distinct aromas of plum and red cherry with a rich blueberry flavour.

Visit www.aldi.co.uk/c/spirits/Gin for more information*.

*Scottish customers are not able to buy products that fall below the MUP. Any orders placed to Scottish addresses which do not meet the requirements of MUP will be refunded immediately.

-Ends-
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

12
Oct

ALDI TARGETS TRADE WITH HIGH-TECH THERMAL IMAGER

This October, supermarket Aldi is stocking the Rothenberger DT-980 Thermal Imager for only £899. The device can be purchased exclusively online now but will only be available while stocks last.
This Rothenberger DT-980 Thermal Imager is specifically designed for mechanical and electrical inspections as well as for building diagnostics. This device enables users to identify overheating and mechanical errors, locate leaks (gas or liquid), and monitor buildings for heat loss.
The Rothenberger DT-980 includes a high-resolution LCD screen (240 x 320 pixels) and infrared imaging. The camera has a focusable lens capable of detecting temperatures ranging from -20 to 350 degrees centigrade with a high degree of accuracy. This DT-980 can be used for the following applications:

Mould detection
Building thermography
Facility management
Leakage location
Quality assurance
Maintenance
Detecting mechanical problems before they become expensive failures

The device includes 100MB of integrated memory with an additional 8GB available on micro SD card. It also features an integrated LED light and digital camera with flash, plus video and voice recording functions, perfect for on-site documentation. A full specification of this Rothenberger DT-980 Thermal Imager can be found below.

Rothenberger DT-980 Thermal Imager Specification
Style	Handheld
Use	Indoor
High IR resolution	80 x 80 pixels
Display	LCD, 240 x 320 pixels
Colour palettes	Iron Rainbow Grey
Interfaces	USB-mini, HDMI
Temperature range	-20°C to +350°C
Accuracy	2°C or 2% of the displayed value
Emissivity range	0,01 to 1,0
Zoom	1 - 32x continuous digital zoom
Audio Out	Via HDMI video output
Audio In	Integrated microphone
Integrated Memory	100MB integrated memory + 8GB Micro SD included
Laser class	2
FPA/spectral range	Uncooled vanadium oxide microbolometer 8 - 14 µm
Focus	Manual laser pointer
Focal length	9 mm
Field of view	17 x 17°
Minimum focus distance	0.5 m
Spatial resolution	3.78 mrad
Thermal sensitivity	<0.1°C @ 30°C (86°F) / 100mK
Frame rate	50 Hz
Operating temperature	-15°C to +50°C
Storage temperature	-40°C to +70°C
Humidity	10% - 90%

Description	Price
Thermal Imager	£899.00

12
Oct

HALLOWEEN SWEETS AT PRICES TO SHRIEK ABOUT

At supermarket Aldi, it’s scary how much you can save on Halloween treats, but are you brave enough to get into the true trick or treat spirit with a game of jelly bean roulette?

In store from Thursday 4^th October, Aldi’s Halloween Jelly Beans (99p) include a sneaky mix of both gruesome and delicious flavours. You’ll be treated to blackberry, cherry, blueberry, cola and vanilla or tricked into onion, chilli, pepper, rotten eggs and ginger! Whatever your little monsters pick, you can be sure Aldi’s Halloween treats will be a frightening success!

Fill up your trick or treat box with Aldi’s spooktacular offers all for under £1.00!

Halloween Mallows – 99p
Halloween Lollies – 99p
Chocolate Shapes (spooky ghosts, eyeballs or pumpkins) – 49p

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

1 https://www.amazon.co.uk/Potter-Bertie-Flavour-Jelly-Belly/dp/B00A6QMQVE

12
Oct

TRICK OR TREATING FOR DOGS? PAWSECCO FOR YOUR CAT? ALDI HAVE PERFECT PET TREATS NO MATTER HOW MUCH IS IN THE KITTY

Supermarket Aldi is launching the biggest pet event of the year, offering a range of food and drink created especially for your furry friends. Aldi’s Pet Specialbuys event will be in store from Thursday 11^th October but be quick, as with all Specialbuys, once they’re gone, they’re gone!

Have you ever wanted to raise a glass with your four-legged friend? Well now, with the help of Aldi you can, as Pawsecco (£1.99) is back by popular demand. With top notes of elderflower, ginseng and linden blossom, this refreshing drink is just paw-fect for cats and dogs.
If fizz doesn’t get tails wagging, Beer for Dogs (£1.99) might just hit the spot. This delicious doggy tipple is made with herbs such as dandelion and burdock, which are known to be rich in vitamins, minerals and antioxidants.

Best of all, your pet won’t have to worry about hair of the dog the next morning, as these non-alcoholic, non-carbonated tipples are made with 100% natural ingredients and created with the advice of veterinary experts. No booze-hounds here!

Keep your little monsters happy over the spooky season with Halloween Spooky Rawhide Bones (£1.99) and Halloween Superfood Treats (£1.99), which are high in protein and contain Omega-3 fatty acids to keep their skin and coat looking tip top.

Also look out for Paw Patrol Dog Treats (£0.99) which are produced in the UK with natural, UK sourced ingredients. The Mega Chew Bone (£1.29 for four) will be available in December in a limited-edition Turkey flavour for a Christmas treat that your best friend will love!

Treat your feline friend with Premium Cat Soup (£1.75) and the luxurious Miss Purfect Cat Treats (£1.29 per pack). With flavours such as Salmon Kisses and Foxy Fur, we think your cat will agree that these treats are just purr-fect.

See below for a selection of products available in store and online as a part of Aldi’s pet Specialbuys. Visit: www.aldi.co.uk/c/specialbuys/pets to see the full range.

Pawsecco - £1.99
Beer for Dogs £1.99
Paw Patrol Dog Treats - £0.99
Mega Chew Bone 4 pack £1.29
Hot Dog Treats £2.99
Dental Sticks 28 Pack £2.29
Dog Shampoo and Conditioner £1.89
Salami Dog Sticks £1.69
Sunflower Hearts 1kg £1.99
Halloween Superfood Treats £1.99
Rabbit Brunch £1.99
High Energy Feed Balls £4.49
Halloween Rawhide Bones £1.99
Vitacat Purr-over Sauces £1.99
Miss Purfect Cat Treats £1.29
Premium Cat Soup £1.75

-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

12
Oct

RAISE A GLASS TO ALDI’S ALCOHOL INFUSED FOOD THIS CHRISTMAS

Whether your favourite Christmas tipple is prosecco, gin, whisky or rum, alcohol-infused food has become increasingly popular at Christmas. From a whisky infused smoked salmon starter to espresso martini ice cream for dessert, supermarket Aldi promises to fizz up the festive season and bring an extra shot of cheer to your Christmas table this year.

Choose from an outstanding range of foods for every festive occasion:

Specially Selected Topped Side of Salmon: Celebrate Christmas in style with a succulent cut of salmon topped with Lemon & Herb or Lightly Smoked with Prosecco, Cranberry and Orange.
On sale now, £10.99 (700g)

Specially Selected Smoked Salmon in Whisky: An appetiser with a wow, this delicate but punchy Scottish smoked salmon is infused with either whisky or treacle flavours.
On sale 19^th December, £3.99 (100g)

Specially Selected All Butter Sloe Gin Mince Tarts: Kick off the festive season with these moist, all-butter mince tarts, available in sloe gin or almond.
On sale from 1st November, £2.49 (6 pack)

Specially Selected Gourmet Marshmallows: These soft gourmet marshmallows infused with prosecco & raspberry, gin & rhubarb or espresso martini are the perfect dinner party gift or late-night treat.
On sale from 1st November, £2.49 (100g)

Moser Roth Gin/Whisky Collection: These moreish mouthfuls are perfect for sharing this season, with a selection box of UTZ certified chocolates containing shots of gin or whisky flavours. On sale from 1st November, £2.99 (142g/140g)

Specially Selected Salted Caramel Vodka Pudding: What’s Christmas without pudding? This beautifully balanced dessert is so much more than a traditional Christmas pudding, infused with salted caramel vodka it comes complete with a salted caramel miniature for flambéing at the Christmas table. On sale from 1st November £6.99 (750g)

Specially Selected Premium Cheese Truckle: Save the best for last with a showstopper! Expertly made premium cheese including Wensleydale with Cranberry & Sloe Gin, Rum, Wensleydale with Raisin & Salted Caramel Fudge or Mature Cheddar with Whisky.
On sale 30th November, £3.59 (200g)

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

12
Oct

GRAB AN EARLY BITE OF CHRISTMAS WITH ALDI’S FESTIVE SARNIES

Lunch is about to get a whole lot merrier thanks to Aldi’s delicious range of Christmas sandwiches, arriving in store from 29^th October. Offering the favourite flavours of Christmas in every mouthful, Aldi’s festive sandwich range uses only premium quality, British Turkey and Pork and available at Aldi’s everyday amazing prices.

For a classic take on Christmas, try Aldi’s Turkey Feast Sandwich (£1.69). Generously filled with succulent British turkey, British beechwood smoked bacon with the addition of sage & onion stuffing crumb and cranberry chutney elevates this scrumptious feast to new levels.

If you’re not a turkey fan, why not tantalise your taste buds with Aldi’s Ham Hock, Cheddar & Chutney Sandwich (£1.69) this year? British ham hock and tangy Farmhouse cheddar, paired with a plum & Bramley apple chutney, provides a seasonal taste for those who enjoy trying something different at Christmas.

For those looking for a meat-free option, Aldi’s Brie & Cranberry Sandwich (£1.69) combines the classic taste of creamy brie with cranberry, ginger & orange chutney. The cheese and chutney pairing is completed with the addition of spinach to give it an extra crunch.

New for 2018 is Aldi’s Specially Selected Turkey with Pigs Under Blankets (£1.99), in store from 30^th November. This magnificent sandwich is layered with delicious British butter-basted turkey breast, British beechwood smoked bacon, Lincolnshire sausages and then topped with festive pork, sage & onion stuffing and a cranberry & port sauce. It’s finished to perfection with crispy fried onions and a sage and onion mayonnaise all between two slices of sage & onion bread. A real Christmas delight!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

12
Oct

BIGGER IS BETTER THIS CHRISTMAS WITH ALDI

Supermarket Aldi has made Christmas bigger and better this year, with larger than life treats to share with family and friends. From a giant Pig in Blanket to an 8-bottle Methuselah of Prosecco, these supersized favourites are guaranteed to bring everyone together this Christmas.

Make dinner banging with Aldi’s colossal Pigs in Blankets (£2.99 for two). These succulent, foot-long, fresh British pork sausages are wrapped in smoked streaky bacon and will be in stores from Thursday December 6^th.

Why not entertain friends with Aldi’s giant Specially Selected Exquisite Sharing Mince Pie? This beautiful, hand-finished festive family pie can feed up to six and is made with premium Morello cherry mince and is encased in a rich all-butter pastry. The pie is topped with golden Morello and red glace cherries. In stores from Wednesday 14th November for just £3.99.

For the cheese lovers out there, Aldi’s Specially Selected Large Baking Camembert is certain to be a festive favourite with its oozingly good flavour combinations and texture. Simply bake it in the oven for a truly scrumptious dip and share. Choose from Winter Berries & Sloe Gin or enjoy the subtle spice of Chorizo. This flavoursome Camembert will be in stores from 12th December for £5.49.

Super-size Christmas like never before with Giotti Prosecco DOCG Methuselah, our first ever Methuselah-sized bottle of prosecco. A delicate wine with a refreshing acidity and soft sherbet taste, this bottle holds the equivalent of EIGHT 75cl bottles of everyone’s favourite bubbly. Available online only from 14th November nationwide (£79.99, 6l)
These larger than life festive family favourites are the perfect solution to your bringing your family that little bit closer this Christmas. Catch them in stores at Aldi this festive season.

ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

6
Oct

HOW MATURE…? ALDI BEEFS UP ITS RANGE OF ABERDEEN ANGUS WITH NEW 36-DAY AGED BEEF

Aldi becomes the first supermarket to offer 36-day aged beef to its customers via its new and improved Specially Selected Aberdeen Angus British Beef range* available in all UK** stores now. Aldi’s popular Aberdeen Angus range - previously matured to 30-days, has already won over steak fans with over three quarters of Aldi customers [79%], agreeing that the extra six days of maturing has produced the best-ever flavour.

Customers can choose from a range of products, including Ribeye (£4.49, 227g), Sirloin (£4.49, 227g), as well as delicious Beef Rump (£3.29, 227g).

The 100% British Aberdeen Angus beef has been carefully dry-aged on the bone for 21-days with Himalayan salt to bring out the rich, intense flavour. The beef is then matured under expert watch to a total of 36-days with the longer ageing time producing an exceptionally rich, meaty and tender taste.
Sourced from Aldi’s trusted UK suppliers, the new Specially Selected Aberdeen Angus beef range is 100% British, just as you’d expect from a supermarket that is proud to have partnered with The Prince’s Countryside Fund to provide vital support to farming communities across the UK over the next three years.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

* 36-day aged is available across ribeye, sirloin and rump cuts.
**Please note the Specially Selected Aberdeen Angus Beef is only available in England, Wales and Northern Ireland.

5
Oct

ADD A ‘POP’ TO YOUR CHRISTMAS WITH ALDI’S RANGE OF FABULOUS FIZZ

‘Pop’ down to Aldi this holiday season to explore its range of premium fizz this Christmas. The festive range features a mouth-watering selection of sparkling wines including the award-winning Veuve Monsigny Champagne and Aldi’s biggest ever bottle of Prosecco – the Methuselah, which holds six litres of bubbly in a show-stopping bottle!

Whether it’s planning for New Year’s Eve or searching for the perfect gift, celebrate the most wonderful time of the year with Aldi’s new range of sparkling wines, available in stores and online from the 1^st October and 14^th November.

Sam Caporn, Aldi’s Mistress of Wine comments: “There is something for everyone in Aldi’s Christmas fizz collection this year. Highlights include the supermarket’s first ever Methuselah of prosecco, which makes for the perfect Christmas centrepiece. For those looking for something really special, the Veuve Monsigny Champagne is, in my honest opinion, one of the very best, if not THE best value Champagne in the UK today."
Showstoppers

Giotti Prosecco DOCG Jeroboam (£39.99, 3l)
Available in stores and online from 14^th November nationwide
Be everyone’s favourite guest this New Year’s Eve with this gigantic bottle of premium DOCG prosecco, the equivalent of four regular sized bottles. A beautifully pale straw colour, the aroma is light with hints of fresh citrus fruits and wisteria flower. On the palate, the wine is delicate yet serious, with a refreshing acidity and soft sherbet taste. Aldi’s Prosecco Jeroboam is sure to get the Christmas party season started!

Giotti Prosecco DOCG Methuselah (£79.99, 6l)
Available online only from 14^th November nationwide
Super-size Christmas like never before with Aldi’s first ever Methuselah-sized bottle of prosecco. A delicate wine with a refreshing acidity and soft sherbet taste, this bottle holds the equivalent of EIGHT 75cl bottles of everyone’s favourite bubbly. Share a glass with 64 friends to celebrate the season in style, or alternatively bring this along to a New Year’s Eve party to ensure this tipple is the star of the show.

Champagne

Veuve Monsigny Champagne Brut (£11.99, 75cl)
Available in stores and online nationwide now
A bestseller and the highly acclaimed award-winning wine from the Champagne house Philizot & Fils, blended from a complex and elegant mix of Chardonnay, Pinot Noir and Pinot Meunier grapes. This wine is carefully aged in cellars to create its unique and beautiful taste. A chilled glass of this fizz should not be missed.

Veuve Monsigny Champagne Rosé (£16.99, 75cl)
Available in stores and online nationwide now
Exquisite aromas of strawberry brioche and toasted almonds makes this a truly outstanding bottle of fizz, exploding with freshly picked raspberry and strawberry flavours. A long redcurrant finish makes this quality Champagne the perfect fruity aperitif.

Veuve Monsigny Champagne 2004 (£19.99, 75cl)
Available online now
A rich and bready Champagne, this is the perfect tipple for those looking for a more mature wine. Pair those bready notes with the quintessential English dessert bread and butter pudding, or for something a little fruitier, enjoy with an apple strudel for an indulgent treat!

Veuve Monsigny 2011 Blanc de Blancs Champagne (£19.99, 75cl)
Available in stores and online nationwide now
Another show stopping vintage Champagne from Aldi’s longstanding supplier Philizot & Fils, this delectable sparkler has characterful yeasty notes and an elegant mousse, typical of this French sparkling wine style. A quality bottle that will make the perfect New Year’s Eve toast.

La Gourmandise D’Elenore Champagne Magnum (£35.99, 150cl)
Available in stores and online from 14^th November nationwide
Coming from the chalk seam of the Valley de la Marne, which is famed for producing excellent Chardonnay, this elegant blanc de blancs Champagne is characterised by its distinguished notes of citrus and apple. Offering a fresh mineral finish, enjoy this with fish dishes or creamy sauces for the ultimate flavour combination.

Prosecco

Valdobbiadene Prosecco Superiore DOCG (£7.99, 75cl)
Available in stores and online nationwide now
Light and refreshing with aesthetically pleasing bubbles, this quality Italian sparkler is favoured for its light, creamy flavour and delicate floral touches.

Cai’ di Pietra Prosecco DOC Treviso Magnum (£13.99, 150cl)
Available in stores and online from 14^th November nationwide
A 2017 vintage Treviso prosecco, with aromas of sherbet, lemon and lime giving way to freshly picked grapefruit peel. Soft and subtle, this wine has an excellent balance of sweetness and acidity making it deliciously more-ish.

Collezione Oro Prosecco DOCG (£8.99, 75cl)
Available in stores and online from 1^st October nationwide
This delicate Italian wine exudes as much style as its homeland, offering drinkers light floral notes of sweet honeysuckle and pink lady apples. Crisp and dry on the palate, pair this prosecco with a lemon cheesecake or any other citrus based pudding for the perfect balance of sweet and sharp flavours.

Organic

Pianeta Organic Prosecco (£7.99, 75cl)
Available in stores and online nationwide now
Sourced from the Corvezzo family’s 150-hectare estate, 30km north-east of Venice, this eco-friendly fizz boasts classic notes of ripe pear and apricot. Grown with no pesticides or herbicides in the vineyard, this fun, bubbly tipple can be enjoyed as an aperitif or paired with a light fruity dessert.

Pianeta Organico Rosé Spumante (£7.99, 75cl)
Available in stores and online from 1^st October nationwide
Proving that rosé isn’t just for summer, this pink fizz is perfect for celebrating a joyous festive occasion. With a light pink hue, to match its delicate and delicious fruity taste, this organic wine couldn’t be more on trend.

Non-Alcoholic

Zero Point Zero White (£2.49, 75cl)
Available online from 1^st October nationwide
A great alternative to traditional sparkling wine, ZeroPointZero Sparking White Brut is made with a complex combination of fermented grape juice blended with premium green tea to deliver notes of apple and pear with a pleasing acidity.

Zero Point Zero Rosé (£2.49, 75cl)
Available online from 1^st October nationwide
A refreshing and finely balanced non-alcoholic rosé, boasting delicate notes of soft red fruits and forest floor. The perfect pink aperitif for those looking for a non-alcoholic glass of fizz this festive season.

Visit www.aldi.co.uk/c/wines for more information*.

*Scottish customers are not able to buy products that fall below the MUP. Any orders placed to Scottish addresses which do not meet the requirements of MUP will be refunded immediately.

5
Oct

HAVE A SUMPTOUSLY SWEET CHRISTMAS WITH ALDI

Shoppers looking for something to make their festive celebration special need look no further than Aldi’s range of sweet and pudding wines – the perfect finales to a festive meal, or quality gifts for wine lovers.

St Stephen’s Crown Tokaji Aszu 5* (£16.99, 50cl)
Available in stores and online nationwide from 14^th November
This Hungarian sweet wine is made using specially selected bunches of grapes that have been shrivelled by ‘noble rot’. Also know a botrytis, ‘noble rot’ is a type of fungus which perforates grape skins, causing them to shrink and concentrating the flavours of the juice. This process creates a delicious golden-coloured wine that is rich in flavour, but still fresh. With aromas of pear drops, candied orange and citrus, this is a delectable addition to a festive dessert.

Lakeview Cellars Canadian Ice Wine (£16.99, 37.5cl)
Available in stores and online nationwide from 14^th November

This style of wine is more often found in high-end wine boutiques than on the supermarket shelves and is excellent value at just £16.99. The grapes used to make it have been picked and pressed while still frozen, adding an intensity of flavour to the finished liquid. Perfectly balanced with notes of honey, lemon and orange with a delicious fresh finish, this is a truly special wine.

Rubis Chocolate Wine (£9.99, 50cl)
Available in stores and online nationwide from 14^th November
Aldi’s highly indulgent Chocolate Wine is back by popular demand. This fortified wine blends quality Tempranillo grapes with premium chocolate essences. Full of flavours of spice, vanilla and fresh cherries, this wine has a rich, velvety texture, with delicious chocolate notes and a hint of sweetness.

Sumptuously Rich Pudding Wine (£8.99, 37.5cl)
Available in stores and online nationwide from 14^th November
This 8-year-old Muscat is rich with flavours of raisins, coffee, figs and caramel layered with an oaky character. Perfectly indulgent for the festive season, this wine has a smooth and delicious finish – drink alongside a mince pie for the taste of Christmas in a glass!

Australian Botrytis Semillon (£5.99, 37.5cl)
Available in stores and online nationwide from 14^th November
Made from Semillon grapes grown in the Riverina area of Australia, this ‘Botrytis’ Semillon is golden in colour with aromas of honey, yellow blossom, ripe orange and apricot. Rich and silky in texture, this moreish dessert wine has an opulent sweetness which is balanced by a fresh and cleansing acidity. Winner of a Silver Outstanding medal at the International Wine & Spirit Competition last year, it is a truly excellent sweet tipple.

Maynard’s LBV Port (£9.99, 75cl)
Available in stores and online nationwide from 1^st October
Dark and delightful, with a developing colour and a complex nose, this port has a palate packed with red cherry and pepper with a smooth and velvety finish. The perfect gift for a port connoisseur looking to add something special to their collection, this LBV port from Aldi’s longstanding supplier Barão de Vilar is a quality bottle at an unbeatable price.
Maynard’s White Port (£7.99, 50cl)
Available in stores and online nationwide from 1^st October
This on-trend addition to Aldi’s sweet and fortified range is golden in colour, with layered notes of citrus fruits, beeswax, orange peel, honey and quince. For an Instagram-worthy twist on a pre-dinner aperitif, try a White Port & Tonic – delicious over ice and garnished with a sprig of mint.

Maynard’s Pink Port (£7.99, 50cl)
Available in stores and online nationwide from 1^st October
Deliciously fruity and floral, this pink tipple gives port lovers the chance to try something a bit different this Christmas. With delicious flavours of ripe cherry and raspberries alongside subtle hints of honey and grapefruit, this port perfectly complements aged cheeses and charcuterie.
Maynard’s Ruby Reserve Port (£4.99, 20cl)
Available in stores and online nationwide from 14^th November
At a pocket-friendly price, this 20cl Ruby Reserve is the perfect stocking filler. With an intense ruby colour and violet undertones to make it stand out, it is packed with punchy red fruit flavours and should be drunk by the fireside for a truly indulgent festive nightcap.
Maynard’s 10 Year Old Tawny Port (£10.99, 75cl)
Available in stores and online nationwide from 1^st October
With a deliciously dark golden colour, this Tawny Port is full of flavours that will excite and delight. Ripe berry fruit, mellow notes of chocolate, butterscotch and fine oak combine with a delicate nuttiness, hints of honey and a touch of toffee for a decadent delicacy.
Maynard’s 30 Year Old Tawny Port (£34.99, 75cl)
Available in stores and online nationwide from 14^th November
For an extra special treat, try this complex wine with aromas of figs, sultanas, prunes, dried fruits and pistachios. This is a personal favourite of Aldi’s wine expert Sam Caporn who suggests that it may be too good to share – a secret treat to keep to one’s self this Christmas!

-Ends-

For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print

5
Oct

HOT OFF THE PRESS… ALDI STOCKS HIGH-TECH THERMAL IMAGER

This October, Aldi will be stocking a thermal imager, a must-have device for builders and bill reducers, which can be used to pinpoint abnormal heat patterns in and around the home. The device is available exclusively online and can be pre-ordered from 30^th September and bought from 7^th October, while stocks last.
This easy to use Rothenberger model (£899) can highlight over-heating devices, internal water leaks and gaps in insulation, saving shoppers up to hundreds of pounds a year on bills.[1]
Including a high-resolution LCD screen (240 x 320 pixels) and infrared imaging, the camera has a focusable lens capable of detecting temperatures ranging from -20 to 350 degrees centigrade with a high degree of accuracy.
Aldi’s Thermal Imager has 100MB of integrated memory with an additional 8GB available on the memory card included. It also contains an integrated LED light and digital camera with flash, plus video and voice recording functions perfect for on-site documentation. A full specification of this Rothenberger thermal imager can be found below.

Aldi Thermal Imager Specification
Style	Handheld
Use	Indoor
High IR resolution	80 x 80 pixels
Display	LCD, 240 x 320 pixels
Colour palettes	Iron Rainbow Grey
Interfaces	USB-mini, HDMI
Temperature range	-20°C to +350°C
Accuracy	2°C or 2% of the displayed value
Emissivity range	0,01 to 1,0
Zoom	1 - 32x continuous digital zoom
Audio Out	Via HDMI video output
Audio In	Integrated microphone
Integrated Memory	100MB integrated memory + 8GB Micro SD included
Laser class	2
FPA/spectral range	Uncooled vanadium oxide microbolometer 8 - 14 µm
Focus	Manual laser pointer
Focal length	9 mm
Field of view	17 x 17°
Minimum focus distance	0.5 m
Spatial resolution	3.78 mrad
Thermal sensitivity	<0.1°C @ 30°C (86°F) / 100mK
Frame rate	50 Hz
Operating temperature	-15°C to +50°C
Storage temperature	-40°C to +70°C
Humidity	10% - 90%

Description	Price
Thermal Imager	£899.00

[1] https://www.moneywise.co.uk/home-mortgage/improvements/save-hundreds-pounds-your-energy-bills-these-top-insulation-tips

5
Oct

P-P-P-PICK UP A PARTRIDGE AT ALDI

In stores now, supermarket Aldi is selling Wild Partridge Breasts for just £2.99 (180g) as part of their Fresh Weekly Offers.
Sales of Game meat rose by 8.6% in the UK last year,[i] and it’s clear to see why…known for being rich and flavoursome, partridge has a wonderful taste that can be easily used in place of chicken in many dishes.
What’s more, Aldi’s Wild Partridge Breasts are 100% British and free-range, and like chicken, benefit from being high in protein and low in fat.
But, if partridge ruffles your feathers, why not check out some of the other amazing value meats on offer this week:

Specially Selected Wagyu Meatballs, 340g - £3.49
Louisiana Style Pork Ribs - £1.99
Gammon Steaks with Flavoured Butter, 400g - £1.99

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

[i] https://www.shootinguk.co.uk/news/game-sales-rise-97821

5
Oct

HALLOWEEN SWEETS AT PRICES TO SHRIEK ABOUT

Halloween Mallows – 99p
Halloween Lollies – 99p
Chocolate Shapes (spooky ghosts, eyeballs or pumpkins) – 49p

Or for under £3.00, choose to have Pumpkin Tub Sweets £2.99 at your doorstep to greet trick or treaters as they arrive! Remember to stock up fast - as with all Specialbuys, once they’re gone they’re gone!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

5
Oct

ALDI LAUNCHES FILLED YORKSHIRE PUDDING COMPLETE WITH ENTIRE SUNDAY ROAST DINNER

Yorkshire pudding filled with British chicken, roast potatoes and more for just £2.49
Feed a family of four Sunday’s most loved dinner for under £10 with Aldi

There is no denying that the Yorkshire pudding is a firm favourite among the British public, often taking pride of place (or plate), in a Sunday roast.

That’s why supermarket Aldi has created the NEW Filled Yorkshire Pudding, complete with all the best bits of a roast dinner INSIDE the much-loved Yorkshire pud - instore from 26^th September for just £2.49 (400g).

Made with British chicken breast and thigh, this epic roast dinner meal comes complete with garlic and parsley roasted potatoes, gravy made with onion, chicken stock, white wine and garlic and no roast dinner would be complete without the obligatory pork and onion stuffing ball and British pork chipolata sausage inside.

Aldi’s Filled Yorkshire Pudding will be launching as part of the supermarkets winter seasonal range which will be available across all UK stores.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

2
Oct

ONE MILLION NEW CUSTOMERS DRIVE RECORD SALES FOR ALDI

	2017	2016	Change
Sales	£10.181bn	£8.744bn	+16.4%
Gross profit	£417.3m	£324.5m	+29%
Operating profit	£265.9m	£211.3m	+26%
Number of customers	15.8m	14.7m	+1.1m

Growth accelerates with UK and Ireland sales up 16.4% (2016: 13.5%) to a record £10.2bn – equivalent to an extra £100m of sales every month
Fastest growing market share as 1.1m British shoppers swap to Aldi
130 new stores planned over next two years, alongside major investment in new and existing regional distribution centres
Investment to create 5,000 new jobs over next two years
Plans to attract more British suppliers

Aldi, the UK’s lowest-priced supermarket*, has announced record results for its last financial year, with sales continuing to increase in 2018 as growing numbers of British shoppers switch from the Big Four.

Sales in the UK and Ireland rose 16.4% to £10.2bn in the year to 31^st December 2017 (2016: £8.8bn) – a higher growth rate than the previous year (13.5%) and over five times faster than the overall grocery market (3%).**

The supermarket – now Britain’s 5^th biggest with over 775 stores – gained more market share than any other last year, attracting a further 1.1m shoppers through its doors with its unique combination of lowest prices and award-winning quality, according to Kantar Worldpanel data**. It now commands 7.6% of all UK grocery spend.***

The same data also showed more customers shopped more of Aldi’s range, with the average number of items bought per trip rising to over 19 – the highest in the sector**. Some of its best-performing products were its Specially Selected premium range – which now generates sales of over £1bn annually – alongside fruit and veg, fresh meat and fish, its award-winning mother and baby range and beers, wines and spirits.

Aldi, which was recently named supermarket of the year in The Grocer Gold Awards, said over 200 new products have been introduced this year, including its Specially Selected Aberdeen Angus Beef and Mushroom Ravioli, Oliver Cromwell Pink Gin and Moser Roth Flaked Truffles.

Over 30% of its range has also been reformulated to further improve product quality, including its steak and claret pie, hazelnut chocolate spread, Mediterranean falafel, Chilean merlot and premium pork sausages.

Recent data from trade magazine The Grocer meanwhile confirmed Aldi as Britain’s lowest priced supermarket once again, with a basket of everyday items being on average 22% cheaper than the Big Four*.

Giles Hurley, Chief Executive Officer – Aldi UK and Ireland, said: “The revolution in British grocery shows no sign of slowing. Savvy customers know they can swap and save with Aldi, thanks to great quality products at lower prices. This is happening on a massive scale, with more than 1.1m new customers shopping with us throughout 2017.

“While other grocers introduced more complexity into their businesses in their struggle to win back customers, we stuck to our guns and focused on doing what Aldi does best – buying smart, staying lean, improving quality and keeping prices low. Our biggest strength is our simplicity – a carefully selected range of exclusive own-label brands and award-winning products at the lowest prices. Millions of Britons can put fantastic-tasting food on their table every day of the week, at prices they can afford.”

Last year Aldi announced a £1bn capex investment during 2017 and 2018 to open new stores in every part of the UK, hundreds of store upgrades and extended distribution centres. It remains firmly on course to hit this target.

Looking further ahead, Aldi said it would open a further 130 new stores between 2019 and 2020, while continuing to invest in its Project Fresh initiative – a £300m investment to create more in store space for fresh, chilled and food-to-go ranges as well as simpler layouts, improved fixtures and brighter, wider aisles. Over 200 existing stores will have been converted to the new format by the end of this year and a further 380 stores by the end of 2021.

To fuel its expanded store network, three new Regional Distribution Centres (RDCs) are already planned for Sheppey, Sawley and Bedford in the coming years, as well as extensions to existing centres in Darlington and Bathgate.

The company, which offers market-leading pay and benefits for store employees, said its planned expansion would create 5,000 new jobs over the next two years.

Aldi, which already sources its entire core range of fresh meat, eggs, milk, butter and cream from British suppliers, said it had switched to 100% British on dozens of other grocery lines, including mushrooms, potatoes and seasonal spinach, bolstering its industry-leading credentials.

Aldi – one of only two supermarkets to sell 100% British lamb all year round – is actively looking to source even more products from Britain by expanding its UK supply base. It currently spends over £100m each week with more than 1,000 British suppliers, many of whom have worked with Aldi since the first UK store opened in 1990.

Aldi said it was also keen to support more British firms to grow sales with its sister operations around the world. In the last two years, it has helped dozens of suppliers to secure listings in overseas markets, including Bradford-based Seabrook crisps, which now trades with 470 Aldi stores in Australia, and Doncaster-based Sargents Bakeries, which has sold over £1m worth of its mince pies in Australia.

As the first retailer to sign the NFU’s Fruit and Veg Pledge, and the only one to sign its Horticultural Pledge, Aldi also signed a three-year partnership with the Prince’s Countryside Fund earlier this year as further evidence of its commitment to British farming and rural communities.

Giles Hurley, added: “Our future investment plans underline our continued commitment to growing responsibly in the UK. That means having a positive and lasting impact on the economies where we operate and improving the lives of British people. Our fundamental purpose remains – to bring outstanding quality groceries at the lowest prices for our customers, creating jobs and supporting British farming and manufacturing.

“In 2020, Aldi will have been serving British shoppers for 30 years. In that time, we’ve become part of the fabric of British life. We’re proud to be reaffirming our commitment today.”

ENDS

*              The Grocer 33 price survey, published 16 August 2018
**            Kantar Worldpanel data, 52 weeks to 31 December 2017
***          Kantar Worldpanel data, 12 weeks to 9 September 2018

Notes to editors:

Aldi is the UK’s fifth largest and fastest-growing supermarket with over 775 stores and over 30,000 employees.

The company has more than doubled its market share since 2010. In the 12 weeks to 9 September 2018, Aldi grew sales by 13.9% and has a 7.6% share of the market (Kantar Worldpanel data).

Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices.

In 2018 Aldi will open 70 new stores and by 2022 will operate over 1,000 stores.

The company’s current achievements and initiatives include:

•       Aldi was crowned ‘Grocer of the Year’ 2018 at the Grocer Gold Awards, which celebrate outstanding achievement and practice across the grocery sector. Judges singled out Aldi’s “market-beating growth” and its “willingness and ability to adapt to the needs of UK shoppers”.
•       Aldi has a five-year partnership with Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK.
•       Aldi launched its eCommerce platform in January 2016, selling a range of high quality wines and Specialbuys.
•       Aldi’s rates of pay are significantly higher than the Government’s National Living Wage and also above the Living Wage Foundation’s recommended national rates. Store Assistants receive a minimum hourly rate of £8.85 nationally and £10.20 in London.
•       Aldi is the official supermarket partner of Team GB and ensures every member of the team has access to fresh healthy Aldi food via monthly shopping vouchers, and that 1.2 million 5-14 year olds will learn about the benefits of cooking fresh, healthy food via its Get Set to Eat Fresh education initiative. Aldi has been a partner since 2015 and extended its commitment to the 2020 Tokyo Olympic Games.
•       Aldi is the lowest priced supermarket in the UK (The Grocer 33, published 16 August 2018).
•       In 2018, for the fifth consecutive year Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.
•       Research from the Centre for economics and business research (Cebr) showed that the value of Aldi’s relationships with UK suppliers will increase by £2.2bn during the next five years to £6.7bn in 2022. Additionally, in 2016 Aldi supported 146,000 direct and indirect jobs in the UK and this figure is set to rise to 205,000 by 2022.

Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards.

28
Sep

THE CHRISTMAS COUNTDOWN IS ON! DECADENT, LUXURIOUS AND FULL OF INDULGENCE - ALDI’S CHRISTMAS HAMPERS ARE BACK!

Available exclusively at https://www.aldi.co.uk/hampers from 24th September
Each hamper contains brand new products for 2018
Hampers range from £24.99 to £99.99 for Aldi’s Luxurious Exquisite Hamper

Supermarket Aldi’s premium Christmas hampers are back and will be available for pre-order from Monday 24^th September, allowing those already thinking about the perfect gifts for loved ones to get organised early. Inspired by Fortnum & Mason’s Festive Hampers which cost up to £1,000, Aldi’s hamper collection contains five purse-friendly gift options, ranging from £24.99 to £99.99 for the luxurious Exquisite Hamper.
Following their sell-out ahead of Christmas 2017, Aldi have doubled the quantity of Christmas hampers produced this year to satisfy customer demand. Offering something for every budget and taste, each hamper includes a different range of products so, whether your loved one enjoys savoury snacks and fizz, or sweet treats and hot drinks, there is a hamper to wow everyone.

Julie Ashfield, Managing Director of Buying at Aldi, says: “Aldi’s Christmas hamper collection offers our customers the chance to treat loved ones to something really luxurious this Christmas. With so many expensive hampers on the market at this time of year, our dedicated buying teams have worked hard to create a selection of hampers that excite and delight at every price point.”

Filled with hand-finished products from around the world, Aldi’s Exquisite Hamper (£99.99) is the most decadent of the collection and will make a truly special gift for the foodie in your life. More than 50% cheaper than Fortnum & Mason’s Family Christmas Hamper (£225), Aldi’s version contains six NEW artisanal products for 2018, including: Specially Selected Exquisite Cheese Sables, Specially Selected Exquisite Giant Sharing Mince Pie, Specially Selected Exquisite Christmas Cake, Specially Selected Exquisite Florentines, Lot Series Toro Loco Edicion Memoria and Lot Series Argentinian Malbec.

Presented in a large wicker basket and hand-tied with the signature Specially Selected Exquisite turquoise ribbon, Aldi’s Exquisite Hamper includes a selection of Aldi’s most premium wines, a Vintage Champagne and a selection of the supermarket’s much-loved artisanal confectionery and savoury assortment.

Brimming with 18 Aldi Specially Selected products, the Christmas Feast Hamper (£79.99) includes a little bit of everything and promises to satisfy all taste buds. Filled with a range of Christmas favourites, the hamper includes NEW products: Specially Selected Florentines, Specially Selected Prosecco Honeycomb, Specially Selected Single Drinking Chocolate, Specially Selected Argentinian Malbec and Specially Selected New Zealand Sauvignon Blanc.

This large hand-wrapped hamper will – as the name suggests - provide quite the feast if taken to a party or given as a gift this Christmas.

Aldi’s Specially Selected Luxury Hamper (£59.99) is presented in a beautiful wicker basket and includes many new products including: Specially Selected Cranberry & Clementine Fudge, Specially Selected Cranberry & Port Sauce, Moser Roth Less is More Truffles, Specially Selected Florentines, Specially Selected Stollen Bites, Specially Selected Prosecco Honeycomb, Specially Selected Single Origin Roast and Ground Coffee, Specially Selected Cracker Selection, Specially Selected Argentinian Malbec and Specially Selected New Zealand Sauvignon Blanc.

Perfect for those who love to curl up with a hot drink or a glass of red, Aldi’s Specially Selected Treats Hamper (£34.99) is full of indulgent and wintery treats, such as, NEW for 2018, Specially Selected Single Origin Drinking Chocolate, Specially Selected South Australia Shiraz, Specially Selected Single Origin Roast and Ground Coffee and Moser Roth Less is More Truffles.

Packed in a ribbon-wrapped wicker basket, this hamper also contains a selection of luxurious chocolate confectionery and flavoured fudge.

Aldi’s Festive Delights Hamper is an absolute steal at only £24.99. Presented in a stylish black box and wrapped in ribbon, the alcohol-free hamper contains Aldi’s premium Christmas products, including the NEW Specially Selected Cranberry & Clementine Fudge and Specially Selected Caramelised Onion Chutney, as well as the Specially Selected Savoury Pastry Twist Assortment, Moser Roth Less is More Truffles and Specially Selected Single Origin Roast and Ground Coffee.

Shoppers should order by 17^th December for free Christmas delivery.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

28
Sep

GO ORGANIC THIS SEPTEMBER WITH ALDI!

This September, Supermarket Aldi offers something organic for everyone from everyday pantry staples to Specialbuys you won’t want to miss! So whether you are already supporting organic or are interested in introducing more organic foods into your diet, head in store to discover delicious bargains.
Check out some of Aldi’s amazing Specialbuy items you can pick up in store from Thursday 20^th September, but be quick, as with all Specialbuys, once they’re gone they’re gone!

Organic Bean Spaghetti (200g, £1.99) is available in Edamame Spaghetti, Black Bean Spaghetti or Soybean Spaghetti. These wholesome pasta alternatives are made using only one ingredient – beans! Rich in plant-based nutrition, naturally gluten free and vegan, this pasta provides the perfect base for a nourishing meal that’s quick, easy, naturally colourful and, most importantly, delicious.
Aldi’s Specially Selected Avocado Oil (250ml, £3.95) uses avocados from small, bio diverse farms and contains 20 avocados per 125ml. Avocados are known to offer one of the highest levels of heart-healthy monosaturated fats, which means that it can be enjoyed guilt-free for pan frying, roasting, baking, grilling, and drizzling over vegetables and salads.
Aldi’s Organic Rice Cakes (£1.69) are available in three tasty flavours Sea Salt, Yogurt Coated or Milk Chocolate. Made with rice grown using organic methods of farming, these tasty snacks can be enjoyed guilt-free.
Great savings on organic everyday buys:
Check out the amazing saving you can make by picking up organic items available every day at Aldi!

Aldi’s Cowbelle Organic Semi Skimmed Milk is just 85p for 2 pints, which is a saving of 26% compared to Waitrose’s at £1.15.¹
Aldi’s free-range Merevale Organic Eggs (6 pack) are available for only £1.29, which saves customers a fantastic 46% when switching from Waitrose’s 6 pack organic eggs.²
Aldi’s Coco Loco Coconut Oil is just £2.29 and 45% cheaper than Vita Coco Coconut Oil.³

Head in store to get yourself some of these fantastic deals to celebrate Organic September!

-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

References:
¹https://www.ocado.com/webshop/product/Waitrose-Duchy-Organic-Semi-Skimmed-Milk-2-Pints-Unhomogenised/20542011?from=search&param=organic milk
²https://www.ocado.com/webshop/product/Waitrose-Duchy-Organic-6-Medium-Free-Range-Eggs-British/21465011?from=search&param=organic eggs
³https://www.ocado.com/webshop/product/Vita-Coco-Organic-Extra-Virgin-Coconut-Oil/275870011?from=search&param=vita coco

28
Sep

CELEBRATE WORLD VEGETARIAN DAY WITH ALDI!

With World Vegetarian Day fast approaching you might be surprised to hear that broccoli, the bane of toddler tea times, was recently named the UKs favourite vegetable, with sweetcorn coming in second place, and the humble tomato third.[i]

With over a quarter (28%) of Brits reducing their meat consumption, the demand for veg is on the rise as half of UK adults embrace ‘flexitarianism’, introducing meat-free foods such as veggie burgers as part of their diet.[ii]

Supermarket Aldi offers a range of veggie and meat-free options for those wanting something a little different, including Specially Selected Vegetarian Parcels available in Mushroom, Stilton & Cranberry or Spinach Leek & Cheddar (£1.99, 400g). If you prefer classics try Spicy Bean Quarter Pounders (£1.25), Vegetable Quarter Pounders (£1.25) or Cheese & Onion Crispbakes (£1.25). Low in saturated fat and sugar, Aldi’s vegetable burgers combine cauliflower, sweetcorn, carrots, peas and green beans to pack the most flavour into every mouthful.

What’s more, thanks to Aldi’s weekly Super 6 offers it’s easy and affordable for shoppers to get their hands on a range of vegetables and fruit, all available at an unbeatable price – perfect for creating delicious and nutritious meals.

Why not use Aldi’s weekly Super 6 in one of these veggie-friendly recipes to celebrate World Vegetarian Day on 1^st October?

Cauliflower Pakoras

Ingredients

1x Cauliflower
200g The Pantry Plain Flour
2x tsps Stonemill Ground Cumin
1x tsp Stonemill Ground Coriander
Half a teaspoon of Stonemill Chilli Powder
Half a teaspoon of Stonemill Turmeric
Salt and Black Pepper
1x Large Egg Yolk
250ml Water
Solesta Sunflower Oil
Bilash Mango Chutney and Natural Yogurt to serve

Method

Divide the cauliflower into florets, cook in some salted boiling water for 2 minutes and then drain and cool.
Meanwhile, combine the flour, cumin, coriander, turmeric and chilli powder together in a bowl.
Mix the egg yolk with the water, then season with some salt and pepper.
Make a well in the middle of the flour mixture and gradually whisk in the egg mix until you have a smooth batter.
Add some oil to a deep saucepan or wok and heat to 170°C.
Dip the cauliflower into the batter then deep fry for about 3 minutes until golden and crisp - keep warm whilst you cook the rest.
Serve alongside some mango chutney and yogurt.

Kale Bread

Ingredients

100g Kale
200ml Boiling Water
7g Yeast Sachet
325g The Pantry Strong White Flour
40ml Olive Oil – plus a little extra for greasing
1 level tsp Salt
1 level tsp Ground Black Pepper
10g Caster Sugar
900g/2lb Loaf Tin

Method

Put the flour, yeast, sugar, salt and pepper into a large bowl and mix well.
Put the kale into a food processor and pour over the boiling water – process until the kale is well chopped.
Put this in with the flour mixture, along with the olive oil and mix well.
Turn out onto a floured surface and knead well for about 7 minutes.
Place back into the bowl, somewhere warm, covered with a tea towel and leave to prove for 45 minutes.
Oil the loaf tin with the olive oil.
Pre-heat the oven to 190°C/375°F/Gas Mark 5.
Turn out the dough and knead again for about 5 minutes.
Shape into an oblong and roll up.
Put the rolled up dough into the cake tin, cover with a towel and allow to rise for a further 40 minutes.
Bake in the oven for 30-35 minutes, until lightly browned, then turn out onto a wire rack to cool.

-ENDS-

[i] https://www.telegraph.co.uk/food-and-drink/news/uks-favourite-vegetable-broccoli/

[ii] http://www.mintel.com/press-centre/food-and-drink/28-of-brits-have-cut-back-their-meat-consumption-over-the-last-six-months

28
Sep

ALDI LAUNCH ARTISAN STONEBAKED FLATBREADS FOR SMALL DOUGH

Supermarket Aldi is launching a new range of Artisan Specially Selected Flatbreads (£1.69) in stores across the UK from Wednesday 26^th September. Aldi’s flatbreads will be available in two foodie-loving flavours:

Pesto, Tomato and Mozzarella - this is for the pizza traditionalists wanting to try this twist on flavours. The pesto is nut free too!
Shallot, Rosemary and Barber’s Cheese Pesto - a beautiful blend of ingredients for a delicious lunch or dinner

The irresistible flavour and texture is created by resting the dough for 24 hours. Ingredients are then hand topped and stone baked until soft on the inside and crisp and golden on the outside.

At £1.69 each, you can mix and match flavours … or keep both to yourself for under a fiver!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

28
Sep

ALDI CROWNED BEST PLACE TO BUY BEERS, WINES AND SPIRITS

Aldi named the best place to buy beers, wines and spirits at Retail Industry Awards
Supermarket beat off stiff competition from rivals Lidl and Asda

Supermarket Aldi has been crowned ‘Best Drinks Retailer’ at the renowned Retail Industry Awards, announced at the awards ceremony last night.

Aldi pipped rivals Lidl and Asda to the title; a testament to its excellent range, which has gone from strength to strength over the past year.

Pioneers of innovation in the drinks aisle, this year Aldi has launched more new beers, wines and spirits than ever before, as demand for its quality offering continues to grow. The supermarket also successfully launched its online Spirits store in August, to join it’s Wine and Specialbuys offering.
As the supermarket gears up to the festive period, it has announced that it will be increasing its gin offering by 60% to meet consumer demand. Recent Wine & Spirit Trade Association figures have highlighted sales of UK gin have doubled in the last five years, with 20% of Brits now opting for gin as their tipple of choice[1].
Julie Ashfield, Managing Director of Buying at Aldi UK, said: “We’re delighted to add another respected drinks title to our trophy cabinet, hot off the heels of our success at the International Wine Challenge in June, where we were named Supermarket of the Year.

“With the festive season just around the corner, we know our customers want great-value products that don’t compromise on quality and our award-winning drinks range does just that. With some exciting new additions this year, we’re proud to say that each and every bottle is of excellent quality and sold at the best possible price – truly earning its place on our shelves.”

Aldi has had a stellar year so far; with over 130 award wins for its beers, wines and spirits range, as well as being crowned the best supermarket at the prestigious International Wine Challenge (IWC) Merchant Awards.

- Ends -
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

[1] WSTA Sept 2018

28
Sep

‘INGINIOUS’ – ALDI LAUNCHES POPULAR COLOUR CHANGING GIN NATIONWIDE

After amazing success when it hit Scottish stores earlier this year, supermarket Aldi has announced that it will be launching its limited-edition Forest Fruits Colour Changing Gin (£19.99) nationwide.
The spirit was met with tumultuous excitement in Scotland, with bottles flying off the shelves when it launched. Aldi has announced that it has listened to customer demand and will be bringing the unique gin to shoppers south of the border next month.
Hitting store shelves and the supermarket’s online site from 15^th October, gin fanatics should look no further than Aldi for the ultimate, Instagram-worthy twist on the nation’s favourite spirit.
Characterised by its deliciously fruity notes and priced at just £19.99, the unique gin, which is beautifully presented in an embossed clear, recyclable bottle sees its colour morph from a pale sapphire to a soft pink when tonic is added. Distilled with the blue petals of the Asian butterfly flower, the PH levels naturally adjust in the gin when anything is added to it, making it completely change in colour.
Dale McQueen, Managing Director and Co-Founder, McQueen Gin, said: “It was incredibly exciting to see that our Colour Changing Gin proved to be so popular in Aldi’s Scottish stores. As a small craft distillery, a partnership with one of the UK’s biggest supermarkets is a huge venture for us, and we are delighted to be working with Aldi again.
“Not only does our gin taste great, it also brings a little bit of theatre to ‘gin o’clock’ and is the perfect pairing for tonic and lime.”
Julie Ashfield, Managing Director of Buying at Aldi UK, comments: “New and exciting products are key for offering Aldi shoppers interesting ways to refresh their drinks cabinets. This gin is a fantastic addition to our award-winning spirits range, which we are delighted to now be bringing to shoppers south of the border - following its great success in our Scottish stores.
“We are proud to support distillers who are at the forefront of new concepts and it is our close working relationships with suppliers like McQueen’s that allow us to bring such innovative products, at great-value prices to our shelves.”
For full details on Aldi’s spirits range please visit www.aldi.co.uk/gin-collection

28
Sep

NO TRICKS, JUST TREATS AT ALDI THIS HALLOWEEN

Whether you’re planning a night in watching horror films, or throwing your own costume party, stock up on great value spooky tipples from Aldi this Halloween. No tricks here – just devilishly delicious drinks, available in-stores nationwide from 4^th October.

Specially Selected Pumpkin Spice Irish Cream Liqueur, £6.99 (70cl)
Available in-stores nationwide from 4th October
Pumpkins aren’t just for decoration this Halloween. Aldi’s beautifully rich and creamy liqueur has been infused with classic Pumpkin Spice flavours, and is balanced by hints of cinnamon and nutmeg. A wonderful sipper for the colder months, enjoy this liqueur on its own over ice, or alternatively, add it to the iconic Pumpkin Spiced Latte for an extra kick.

Dunkel Fester, £1.29 (500ml)
Available in stores nationwide from 4th October (excluding Scotland)
Dunkel Fester is the ideal beer to enjoy as the cold autumnal evenings draw in. This dark and malty brew has hints of coffee and roasted nuts with a soft fruity finish – the perfect way to toast a cosy Halloween evening in front of a roaring fire.

Brothers Toffee Apple Cider four pack, £3.79 (4 x 275ml)
Available in stores nationwide from 4th October (excluding Scotland)
A delicious blend of cream soda and smouldering toffee with a rich, creamy aftertaste and a sharpness from the pears. Perfect for those looking for more than the average cider - just serve chilled over ice.

Brothers Rhubarb & Custard Cider four pack, £3.79 (4 x 275ml)
Available in stores nationwide from 4th October (excluding Scotland)
For those looking for a grown-up way to reminisce about trick or treating from childhood, look no further than Brothers Rhubarb & Custard Cider. With a crisp fruit flavour and creamy custard notes, this will delight drinkers who love a full flavoured, fresh, sweet cider.

Wychwood Ales Selection, £13.99 (12 x 500ml)
Available in stores nationwide from 4th October (excluding Scotland)
This selection of twelve Wychwood Ales is the perfect party pack. Complete with a range of different ales, including: Hobgoblin, Hobgoblin Gold, Dr. Thirsty’s No.4, Firecatcher, Goliath and Arrowaine – beer enthusiasts will be spoilt for choice.

21
Sep

GO ORGANIC THIS SEPTEMBER WITH ALDI!

This September, Supermarket Aldi offers something organic for everyone from everyday pantry staples to Specialbuys you won’t want to miss! So whether you are already supporting organic or are interested in introducing more organic foods into your diet, head in store to discover delicious bargains.
Check out some of Aldi’s amazing Specialbuy items you can pick up in store from Thursday 20^th September, but be quick, as with all Specialbuys, once they’re gone they’re gone!
Organic Bean Spaghetti (200g, £1.99) is available in Edamame Spaghetti, Black Bean Spaghetti or Soybean Spaghetti. These wholesome pasta alternatives are made using only one ingredient – beans! Rich in plant-based nutrition, naturally gluten free and vegan, this pasta provides the perfect base for a nourishing meal that’s quick, easy, naturally colourful and, most importantly, delicious.
Aldi’s Specially Selected Avocado Oil (250ml, £3.95) uses avocados from small, bio diverse farms and contains 20 avocados per 125ml. Avocados are known to offer one of the highest levels of heart-healthy monosaturated fats, which means that it can be enjoyed guilt-free for pan frying, roasting, baking, grilling, and drizzling over vegetables and salads.
Aldi’s Organic Rice Cakes (£1.69) are available in three tasty flavours Sea Salt, Yogurt Coated or Milk Chocolate. Made with rice grown using organic methods of farming, these tasty snacks can be enjoyed guilt-free.
Great savings on organic everyday buys:
Check out the amazing saving you can make by picking up organic items available everyday at Aldi!

Aldi’s Cowbelle Organic Semi Skimmed Milk is just 85p for 2 pints, which is a saving of 26% compared to Waitrose’s at £1.15.¹
Aldi’s free-range Merevale Organic Eggs (6 pack) are available for only £1.29, which saves customers a fantastic 46% when switching from Waitrose’s 6 pack organic eggs.²
Aldi’s Coco Loco Coconut Oil is just £2.29 and 45% cheaper than Vita Coco Coconut Oil.³

Head in store to get yourself some of these fantastic deals to celebrate Organic September!
-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

References:
¹https://www.ocado.com/webshop/product/Waitrose-Duchy-Organic-Semi-Skimmed-Milk-2-Pints-Unhomogenised/20542011?from=search&param=organic milk
²https://www.ocado.com/webshop/product/Waitrose-Duchy-Organic-6-Medium-Free-Range-Eggs-British/21465011?from=search&param=organic eggs
³https://www.ocado.com/webshop/product/Vita-Coco-Organic-Extra-Virgin-Coconut-Oil/275870011?from=search&param=vita coco

21
Sep

UN-FIG-GETTABLE

With fig flavoured products growing by more than 80% since 2012,[i] and Instagram naming it one of the most photographed foods on the planet,[ii] it’s clear that figs are currently having a moment with foodies.

With the fig season in full swing, it’s time to make the most of this magic fruit which is not just delicious and Instagrammable but also packed with great health benefits. Not only are figs rich in antioxidant vitamins, they are also an excellent source of fibre and minerals, which can help improve digestive wellness and help keep calcium in bones.[iii]

Whether you’re a fan of figs because they are irresistibly photogenic, or you love their nutritional quality, a pack of four figs will cost you only 29p at supermarket Aldi, thanks to its Super 6 fresh fruit and vegetable offers from 13^th September.

Not sure how to introduce figs to your diet? Try this scrumptious truffle recipe, available at www.aldi.co.uk/recipes:

Fig, Walnut and Chocolate Truffles

Ingredients

1 pack of 4 Fresh Figs
100g The Pantry Walnuts
125g Moser Roth 70% Dark Chocolate
50g Greenvale Salted Butter
40g The Pantry Cocoa Powder

Method

Wash the figs and remove the stalks. Chop figs into chunks. Put the walnuts and figs into a food processor and blitz until you have a coarse paste.

Melt the chocolate and butter in a bowl over a pan of boiling water, making sure the bottom of the bowl doesn’t touch the water. Once melted, add the fig and walnut mix. Stir well to combine.

Allow to cool, then refrigerate for a few hours until firm. Roll spoonfuls into balls about 15g each, then roll in the cocoa powder. Keep in the fridge until needed.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

[i] https://www.foodandwine.com/news/flavor-year-fig-2018

[ii] https://www.theguardian.com/lifeandstyle/2018/jan/07/meaty-jammy-and-very-instagrammable-why-figs-are-having-a-moment

[iii] https://www.bbcgoodfood.com/howto/guide/health-benefits-figs

21
Sep

SUPER SIZE YOUR CHRISTMAS WITH ALDI’S GIANT PIGS IN BLANKETS

This December, supermarket Aldi will be launching the Christmas dinner accompaniment of dreams – Giant Pigs in Blankets (400g).

From 6th December and for only £2.99, customers can pick up two foot-long British pork sausages wrapped in streaky bacon, the perfect treat for a festive feast.

-ENDS-

21
Sep

ALDI ADDS NEW PRODUCTS TO THEIR AWARD-WINNING MAMIA RANGE

From Monday 24^th September, Supermarket Aldi’s Mamia range will be boosted by 13 fantastic products, ranging from wipes and easy-pants to delicious new organic pouch flavours and meal options.
Having already won 46 awards for the Mamia range this year, including Best Performance Disposable Nappy or Nappy Range at the Mother & Baby Awards, parents can rest assured that the new additions will be a perfect fit for their new additions!

NAPPIES & WIPES
Part of the award winning nappy range, the Mamia Ultra Dry Easy Pants now come in Size 4 (£2.04 per 22 pack). Extra soft and breathable, all Aldi Mamia Easy Nappy Pants have guaranteed leak protection for up to 12 hours, day or night - perfect for wriggly babies.

At just 65p per 60 pack, the new Mamia Extra Sensitive Baby Wipes are made from 99.5% naturally derived ingredients and contain 0% perfume or alcohol making them PH skin neutral - they’re as close as you can get to cotton wool and water, but in a wipe! Aldi’s Mamia Extra Sensitive Baby Wipes are suitable for newborns, babies and children with extra sensitive skin and are dermalogically tested, hypoallergenic and paediatrician approved.

What’s more, all Aldi Mamia nappies and wipes are endorsed by the Skin Health Alliance.

DINNER TIME
Aldi’s brand new Mamia Organic Tray Meals Stage 4 (230g) are available in four delicious flavours, and whilst inspired by Hipp, they’re nearly 50% cheaper at just 95p.[i] Try the classic Beef Casserole or introduce Italian to your little one with Spaghetti Bolognese, Tomato & Mozzarella Spaghetti, or Chicken & Vegetable Risotto – perfecto!

Aldi are also adding two delicious new flavours to the award-winning Mamia organic food range which was named Best Organic Baby Food at the Loved by Parents Awards 2018. Now available in Cheesy Pie & Vegetable and Lamb & Vegetable, these Stage 2 pouches (130g) are fully organic and at just 55p they’re nearly two thirds cheaper than Ella’s Kitchen![ii]

For fruity fans, pick up the new Red Burst (choose from banana, strawberry, apple and raspberry) and Purple Burst (in banana, strawberry, apple, raspberry, blackcurrant and blueberry flavours). Aldi’s Mamia multipack pouches (5 x 90g) are packed full of organic fruit and a bargain at just £1.99 for five pouches.

When it comes to snack time, Aldi’s got little tummies covered with new Mamia Organic Oaty Bars. Available in Carrot Cake, Strawberry & Apple or Raspberry & Apple, pick up a box of six for only £1.29.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com or visit www.aldi.co.uk

Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards

References
[1] https://www.ocado.com/webshop/product/HiPP-Organic-Growing-Up-Meals-Squiggly-Spaghetti-Tasty-Tomato--Mozzarella/38693011?ULP_CAMPAIGN_ID=52&gclid=EAIaIQobChMIp4mnqKqw3QIVGYbVCh2vGQ2xEAkYBCABEgL6YfD_BwE&gclsrc=aw.ds&dclid=CLjEiq2qsN0CFcwh0wodxJ8AKQ Hipp Organic Growing Up Meals, 230g - £1.75 at Ocado
2 https://www.ocado.com/webshop/product/Ellas-Kitchen-Organic-Cheesy-Pie-with-Veggies/62512011?ULP_CAMPAIGN_ID=52&gclid=EAIaIQobChMIsaSTs6uw3QIVjrztCh1twAeXEAQYASABEgLfyPD_BwE&gclsrc=aw.ds&dclid=CKzw87WrsN0CFcsx0wodhn4BYg Ella’s Kitchen Organic Pouch, 130g - £1.50 at Ocado

[i] https://www.ocado.com/webshop/product/HiPP-Organic-Growing-Up-Meals-Squiggly-Spaghetti-Tasty-Tomato--Mozzarella/38693011?ULP_CAMPAIGN_ID=52&gclid=EAIaIQobChMIp4mnqKqw3QIVGYbVCh2vGQ2xEAkYBCABEgL6YfD_BwE&gclsrc=aw.ds&dclid=CLjEiq2qsN0CFcwh0wodxJ8AKQ Hipp Organic Growing Up Meals, 230g - £1.75 at Ocado

[ii] https://www.ocado.com/webshop/product/Ellas-Kitchen-Organic-Cheesy-Pie-with-Veggies/62512011?ULP_CAMPAIGN_ID=52&gclid=EAIaIQobChMIsaSTs6uw3QIVjrztCh1twAeXEAQYASABEgLfyPD_BwE&gclsrc=aw.ds&dclid=CKzw87WrsN0CFcsx0wodhn4BYg Ella’s Kitchen Organic Pouch, 130g - £1.50 at Ocado

14
Sep

WHEELY GOOD DEALS ON ALDI’S CYCLING RANGE

Rolling back into store this September are Aldi’s high-quality Cycling, Merino Cycling and Pro-Cycling ranges. With a large selection of clothing, equipment and accessories on offer, there’s something for cyclists of all levels. Available to pre-order online from 23^rd September and to purchase in store from 30^th September, shoppers will be racing to store to bag a bargain because as with all Specialbuys, once they’re gone, they’re gone!

Available exclusively online, this Livall Mt1 Smart Helmet (£79.99) is essential for regular commuters and occasional cyclists alike. With integrated Bluetooth speakers, riders can listen to music using Smartphone connectivity, plus the built-in wind-break microphone allows for hands-free phone calls – all controllable from the handlebars. The helmet also features tail light LED turning signals and safety LED lights, making it easier than ever to stay safe on the road.

With the weather set to change, this Indoor Bike Trainer (£49.99), with its six magnetic resistance levels, is a great way to maintain fitness levels without venturing outside. Plus, with a sturdy steel frame that is easy to set up and fold away, it can be conveniently stored too.

When out on the road, this Speed and Cadence Sensor (£19.99), which pairs with most common biking apps, as well as Aldi’s own Crane Connect App, can track distance, cadence, speed, altitude, route map, calories and training distance.

Aldi’s clothing range is great for keeping warm and dry when braving the elements. Perfect for when the weather is changeable this versatile Convertible Cycling Jacket (£19.99) doubles up as a gilet with its zip-off arms. There’s also the Hooded Cycling Jacket (£24.99), which is waterproof, windproof and breathable. For wet days, this Cycling Rain Jacket (£19.99) is the perfect coat for staying dry and can be worn with this Seamless Cycling Base Layer Top (£6.99). Pair them with Waterproof Over Trousers (£14.99) to stay dry on drizzly journeys over Cycling Tights (£13.99).

Those in search of even more luxury when pedalling around need look no further than Aldi’s Merino Cycling range. This Cycling Wind Jersey With Merino (£19.99) and the Merino Sports Base Layer (£16.99 for long johns, long sleeve or short sleeved top) are both made with high-quality merino wool which helps naturally regulate body temperature. Aldi’s range of Sports Accessories (£5.99) includes headbands, neck warmers, arm warmers and gloves to stay snug in the cold. For an extra touch of comfort while still offering great value, there’s the Merino Blend Cycling Socks (£4.99) with its cushioned sole and heel.

Keen cyclists battling all extremes of weather can invest in the Cycling Pro range. Heavy Duty Overshoes (£14.99) protect from the rain, especially when paired with Waterproof Breathable Socks (£12.99).

Aldi’s bike accessories, with a range of Memory Foam Saddles (£8.99) and lights, including Rechargeable High Powered Bike Lights (£14.99), will keep cyclists safe on the road. The U-Shackle Bike Lock (£9.99) will keep bikes secure when out and about, while the range of Bike Stands (from £8.99) safely store bikes at home.

Aldi’s Cycling, Merino Cycling and Cycling Pro ranges are available to pre-order online from 23.09.18 and in stores from 30.09.18 while stocks last
www.aldi.co.uk

Online only

Product Description	Price
Livall Mt1 Smart Helmet	£79.99

Cycling

Product Description	Price
Indoor Bike Trainer	£49.99
M/L Hooded Cycling Jacket	£24.99
M/L Convertible Cycling Jacket	£19.99
Speed & Cadence Sensor	£19.99
M/L Cycling Rain Jacket	£19.99
Floor Bike Stand	£16.99
Rechargeable High Powered Bike Lights	£14.99
M/L Waterproof Over-Trousers	£14.99
M/L Cycling Tights	£13.99
High Performance Bike Lights	£12.99
U-Shackle Bike Lock	£9.99
Reflective Cycling Set	£8.99
Folding Bike Stand	£8.99
Saddle Bag Tool Set	£8.99
Memory Foam Saddle Assortment	£8.99
M/L Seamless Cycling Base Layer Top	£6.99
Weatherproof Cycling Gloves	£5.99
Muc-Off	£3.99
Bike Saddle/ Tail/ Dual Bike Lights	£2.99
ERGONOMIC Cycling Socks (Watres)	£2.99

Cycling Merino Collection

Product Description	Price
M/L Cycling Wind Jersey With Merino	£19.99
M/L Merino Sports Base Layer	£16.99
Sports Accessories With Merino	£5.99
Merino Blend Cycling Socks	£4.99

Cycling Pro

Product Description	Price
Heavy Duty Overshoes	£14.99
Waterproof Breathable Socks	£12.99
Neoprene Cycling Gloves	£9.99

14
Sep

ALDI LAUNCHES PREMIUM CAST IRON COOKWARE RANGE TO RIVAL BIG-NAME BRAND • Save over £600 when purchasing Aldi range versus Le Creuset

~Calling all foodies, supermarket Aldi has launched a brand-new cast iron cookware range, offering shoppers hundreds of pounds on potential savings, compared to similar models from premium cookware brand Le Creuset. The range will be available to pre-order online from 16th September, and can be found in stores and online from 20th September, but be quick as once they’re gone, they’re gone.

Each item in the range is crafted from cast iron and suitable for use with all heat sources, including gas, electric, induction hobs and even solid fuel cookers - they can also be placed in the oven up to 200 degrees Celsius.

Cast Iron cookware is valued for its durability and heat retention properties, particularly amongst professionals, but can be expensive. Aldi’s latest range aims to offer budding chefs the chance to cook with cast iron, with a selection of stylish and naturally non-stick skillets, grill trays, frying pans, tagines, roasters, and a casserole dish starting from just £12.99.

With the most expensive item in the range costing under £25, Aldi’s range is purse friendly and offers a saving of £644 for a casserole dish, shallow casserole dish and tagine against comparable products from luxury kitchen brand, Le Creuset.

Here’s how shoppers can save:

ALDI LE CREUSET

Shallow Casserole Dish £24.99 Signature Shallow Casserole Dish £229 [1]

Casserole Dish £24.99 Signature Round Casserole Dish £295 [2]

Large Tagine £19.99 Tagine £190 [3]
Total: £69.97 Total: £714
TOTAL SAVING: £644.03 (90%)

Aldi’s Cast Iron Cookware range will be available in 3 colours – cream, grey and red, to pre-order online from 16th September and purchase in stores and online from 20th September. A full list of the range can be found below:

Description Price
CAST IRON CASSEROLE DISH £24.99
CAST IRON SHALLOW CASSEROLE DISH £24.99
CAST IRON ROASTER £19.99
LARGE CAST IRON TAGINE £19.99
CAST IRON FRYING PAN £14.99
CAST IRON SKILLET £14.99
CAST IRON GRILL TRAY £12.99
SILICONE DOUBLE OVEN GLOVE £6.99
STONEWARE MIXED ASSORTMENT £3.49

-Ends-

For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910
Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

[1]https://www.lecreuset.co.uk/signature-shallow-casserole
[2] https://www.lecreuset.co.uk/signature-cast-iron-round-casserole/
[3] https://www.lecreuset.co.uk/classic-cast-iron-tagine

14
Sep

DRESS LIKE AN A-LISTER FOR LESS WITH ALDI’S AUTUMN FASHION RANGE

Autumn is approaching, get ready for pumpkin spice lattes, cooler weather and most importantly – fall fashion. Inspired by the latest catwalk trends, Aldi’s new Autumn Fashion range means fashionistas can get the A-list list look - without the designer price tag.
From rugby shirts to Chelsea boots, every item in the range is priced under £20 and available to pre-order online from 23rd September and can be found in store on 27th September, while stocks last.

A-List v ALDI

When it comes to men’s shoes, navy is a must-have and now thanks to Aldi they don’t have to cost a fortune. These navy Suede Shoes are both fashionable and smart, and only £16.99. So why not take a leaf out of JT’s book and pick up a pair of these timeless shoes.

Roll neck tops are the ultimate autumn essential as the weather starts to cool down. Aldi’s Roll Neck Top, available in both Berry and Navy, is £9.99 and can be a causal addition to a pair of jeans or dressed up like the Queen of Style herself, Victoria Beckham.

To complete any autumn wardrobe these Chelsea Boots are a staple at just £12.49. Pick up Aldi’s tan pair to mirror supermodel Gigi Hadid and create an autumn look that’s fit for the catwalk.

The complete range…

To achieve the ultimate smart casual look, pair a classic Roll Neck Top with these Ponte Trousers (£10.99), available in black and grey, with faux zip detailing, perfect for day or night.
Easy to dress up for drinks after work, this Checked Dress (£10.99) is a must have for all winter professional wardrobes and is available in grey and brown. Complete the look with 60/80 Denier Tights for just an extra £3.99.
For chillier days, cosy up in Aldi’s Longline Cardigan (£12.99), available in on-trend camel and grey colours.

This autumn range doesn’t just cater for women, men can get in on the action too! These smart Rugby Shirts (£14.99) are available in plain navy and a navy/red stripe design and can be paired perfectly with Aldi’s Cord Trousers (£9.99), available in grey or stone.
For the ultimate classic and comfortable autumn look, stock up on these Textured Jumpers (£9.99), the key to staying toasty during those cold autumnal evenings.

Darker evenings means even more excuse to get into pyjamas earlier. Those looking to refresh their pyjama collection need look no further either, as Aldi has a wide range of comfortable men’s and ladies’ Pyjamas for just £9.99 in an array of stylish designs.

Aldi’s Autumn Fashion range is available to pre-order online from 22.09.18 and in stores from 29.09.18 while stocks last
Description                       Price
Men's Suede Shoe/Brogue £    16.99
Men's Rugby Shirt £    14.99
Ladies' Longline Cardigan £    12.99
Ladies' Chelsea Boots £    12.49
Ladies' Checked Dress £    10.99
Ladies' Ponte Trouser £    10.99
Men's Cord Trousers £       9.99
Men's Pyjamas £       9.99
Men's Textured Jumper £       9.99
Ladies' Autumn Pyjamas £       9.99
Ladies' Roll Neck Top £       9.99
Men's Jersey Hipster £       5.99
Men's Cotton Rich Socks £       4.99
Men's Memory Foam Slippers £       3.99
60/80 Denier Tights £       3.99
Ladies' Memory Foam Slippers £       3.99
Ladies' 5 Pack Socks £       2.49

-Ends-

14
Sep

Aldi's Specially Selected Manuka Honey 5+ 40% cheaper than other high street equivalents

Did you know Aldi is selling luxurious Manuka Honey for just £6.29? Well known for its health benefits AND its expensive price tag, customers can save 40% with Aldi’s Specially Selected Manuka Honey 5+ (250g) compared to similar high street products. A part of Aldi’s core range, the product is available all year round!

What’s more, Aldi is launching a Kitchen Cupboard Essentials range to make the morning breakfast routines even more tasty this September. In stores from Sunday 16th September, the range includes Specially Selected Honey (£2.49) in Acacia, Orange Blossom and Eucalyptus, Specially Selected Marmalade (£1.25) as well as the family favourites Heinz Baked Beans Snap Pots (£1.99) and Harley’s Low-Calorie Jelly Pots (50p each) but be quick, as with all Specialbuys once they’re gone they’re gone!

12
Sep

GIN-GLE BELLS, GIN-GLE BELLS…

Supermarket Aldi increases gin range to cater to demand in the run up to the festive season
12,500 bottles of gin now fly off the supermarket’s shelves daily - equating to over 500 bottles per hour!
Range includes on-trend Gingerbread Gin Liqueur, sold for the first time in UK supermarkets

Supermarket Aldi has announced that it will be increasing its gin offering by 60% this autumn, as the country’s thirst for the spirit continues to grow. Sales of gin have continued to soar this year, with Aldi now seeing a whopping 12,500 bottles fly off the shelves every day.
As part of its biggest gin range yet, the supermarket will be launching its first ever Gingerbread Gin Liqueur (£9.99), available in stores and online from 1^st October. The liqueur, characterised by warming notes of ginger, cinnamon, vanilla and orange is best enjoyed with a splash of tonic water or simply served neat over ice.
Providing an innovative alternative to traditional festive tipples left out for Santa, the supermarket’s newest Instagram-worthy spirit is expected to be a hit with shoppers, having been handcrafted using one of the biggest Christmas flavour trends this year – gingerbread.
This isn’t the first time Aldi has introduced an exciting gin liqueur to its collection. As part of its incredibly successful Gin Festival range in July, the supermarket launched a Passionfruit Gin Liqueur (£9.99) – which sold out in just two days.
Gin enthusiasts nationwide will be pleased to hear that the Passionfruit Gin Liqueur and Aldi’s Oliver Cromwell Pink Gin (£10.99) are set to return this autumn – also available in stores and online from October 1^st.
Julie Ashfield, Managing Director of Buying at Aldi UK, comments: “Gin continues to be immensely popular amongst our shoppers, so we’re delighted to be offering our biggest range ever, just in time for the festive season.
“At Aldi, we pride ourselves on innovation, and the launch of these exciting new products is a real testament to the hard work of our UK based buying team, who work incredibly closely with suppliers to bring great-value, quality spirits to our shelves.”
Sam Caporn, Aldi’s Wine Expert, comments: “The gin bubble is yet to burst, and its fantastic that shoppers can turn to Aldi for award-winning, great quality bottles that won’t break the bank.
“The brand new Gingerbread Gin Liqueur is not only deliciously on-trend, but its a brand new festive tipple, that is sure to delight gin lovers this festive season!“
For full details on Aldi’s gin range please visit www.aldi.co.uk/gin-collection

7
Sep

GIFT BIG WITH ALDI’S BUMPER FESTIVE GIFT RANGE

T’is the season to be gifting, so ensure that special someone’s drinks cabinet is never empty this Christmas with Aldi’s fantastic range of festive-themed bottled gifts. With an impressive selection of limited-edition wine, port and gin gift packs and sets available, there is a festive gift for everyone.

Giotti Spumante Prosecco Methuselah £79.99
Available online from 14^th November
Size: 6L
Be everyone’s favourite guest this Christmas with this show stopping Methuselah bottle of Giotti Spumante Prosecco, the equivalent of 8 regular sized bottles or 64 glasses! A sweet, almost creamy, mouthfeel with flavours of lemon zest, tangerine and pear mean this Prosecco is sure to be a crowd pleaser this year.

Giotti Spumante Prosecco Jeroboam, £39.99
Available in stores and online from 14^th November
Size: 3L
For something slightly smaller but equally as impressive, try the Jeroboam Giotti Spumante Prosecco bottle which holds 20 glasses!

Prosecco Magnum, £13.99
Available in stores and online from 1^st October
Size: 1.5l
This stylish bumper bottle offers a double helping of the delicious 2017 Ca'di Pietra Prosecco DOC. With aromas of sherbet, lemon and lime giving way to freshly picked grapefruit peel, you’ll be grateful it comes in a magnum size!

Wine Advent Calendar, £49.99
Available in store and online from 4^th November
Size: 24 x Mini Wines (187ml – 200ml)
For the ultimate indulgence in the lead up to Christmas, look no further than Aldi’s Wine Advent Calendar. Filled with 24 mini bottles of Red, White, Rosé and Fizz, including customer favourites such as The Exquisite Collection Touraine Sauvignon and our award-winning Fleurs de Prairie Côtes de Provence Rosé, there’s no better way to get into the festive spirit than sharing a miniature bottle or two with your nearest and dearest this season.

12 Gins of Christmas, £34.99
Available in stores nationwide and online from 14^th November
Size: 12 x 5cl miniatures and 12 x 150ml tonic waters
For 12 days, each window of this unique advent calendar offers a new mini bottle of gin and tonic.

Bottoms Up Gin crackers, £19.99
Available in stores and online from 14^th November
Size: 6 x 5cl miniatures
The ultimate cracker this Christmas! These six table crackers are like having your own bartender, and with a mini bottle of gin per pull on offer, as well as a perfect tonic match, they are sure to set the party off with a bang.

Metallic Label Edition 3 Bottle Bordeaux Gift Pack £27.99
Available in stores nationwide and online from 14^th November
Complete with deep garnet reds and crisp whites, this gift case offers a fantastic opportunity to buy an exclusive collection of classic French château wines from across the famed Bordeaux region. The perfect gift for wine connoisseurs.

Maynard’s Premium Port Selection, £34.99
Available in stores nationwide and online from 14^th November
Size: 4 x 20cl
This beautifully presented gift set featuring a selection of port styles is perfect for the port professional. Sip through a tempting tower of Ruby, Pink and White Ports in their 20cl mini bottles.

-Ends-
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

7
Sep

ALDI CROSSES OVER TO LATEST FITNESS CRAZE

Far from traditional aerobics and weight lifting fitness regimes, the latest work out trend which is helping the UK keep in shape incorporates various training methods such as High Intensity Interval Training (HIIT), running, strength training and even gymnastics to boost overall performance. When combining multiple exercise regimes, clothing needs to be versatile and flexible, and equipment durable. Aldi’s high quality new Cross Training range is perfect for those looking to mix up their workout at home or at the gym, and with prices starting at just £2.99, the range is sure to get shoppers pumped up.

The Cross Training range will be available to pre-order online from 9^th September and in stores on 16^th September and as with all Specialbuys, once they’re gone, they’re gone.

Gear up…
Up the ante for a full body workout at home with Aldi’s 12m Battle Rope (£24.99), This dynamic and powerful training tool is designed for functional workouts to help improve strength and power, whilst also working core and ab muscles.

Let off steam by incorporating Aldi’s range of Slam Balls into training, available in two weights - Slam Ball 9kg (£19.99) and Slam Ball 3kg (£14.99). Designed to withstand repeated drops, these weights are textured for maximum grip and control and will aid endurance, co-ordination and strength.

Look the part…

Fly through workouts in style with Aldi’s Cross Train Shorts (£7.99), made from lightweight fabric to ensure ease of movement during training.

Stay cool with Aldi’s selection of Cross Train Shirts/Tanks (£6.99), which are soft, breathable and ideal for high performance exercise.

Designed for high impact activities, Aldi’s Cross Train Bra (£5.99) provides a secure fit to offer support during even the most strenuous workouts.

Train whatever the weather with Aldi’s sleek Cross Train Jacket (£16.99), made from durable material for protection come rain or shine.

Complete with mesh panels which allow for breathability and stability, Aldi’s Cross Train Socks (£2.99) are specifically designed to offer support during workouts and heaving lifting.

Aldi’s Cross Train range is available to purchase online here from Sunday 9^th September and in stores from Sunday 16^thof September, while stocks last.

Buyer	Product Code	Product Description	Price
SV	85799	12M BATTLE ROPE	£24.99	* Online Only
SV	86844	SLAM BALL 9KG	£24.99	* Online Only
SB	83777	ML CROSSTRAIN JACKET	£16.99
SV	86847	SLAM BALL 3KG	£19.99	* Online Only
SB	83773	LADIES CROSSTRAIN TIGHTS	£9.99
SB	83776	ML CROSSTRAIN SHORTS	£7.99
SB	83774	ML CROSSTRAIN T-SHIRTS/TANKS	£6.99
SB	83779	LADIES CROSSTRAIN BRA	£5.99
SB	84415	ML CROSS FIT SOCKS	£2.99

31
Aug

ALDI’S HERE TO HELP WITH THE BACK TO SCHOOL BLUE(S)BERRIES

Beat the back to school blues with Aldi’s kid-friendly blueberry pack, in stores from Thursday 23rd August.

Costing just £2.95 for 400g, this super-size pack is a perfect solution for adding a healthy snack to lunchboxes thanks to the refillable mini-pot, perfect for little ones which is eco-friendly too. And, did you know, Aldi sell an average 4200 tonnes of blueberries per year, that’s the same weight as 60 space shuttles!

31
Aug

BRING THE TASTE OF ASIA TO YOUR TABLE THIS SUMMER WITH ALDI’S ASIAN SPECIALBUY RANGE

Bring some Asian fusion into the kitchen this summer with Supermarket Aldi’s Asian Specialbuy range, in stores from Sunday 26th August. But be quick, as with all Specialbuys, once they’re gone, they’re gone!

Serve up a delicious Japanese inspired Chicken Katsu Curry with Aldi’s Katsu Curry Kit for just £1.89. With delicious Panko breadcrumbs, mouth-watering Katsu curry sauce and spicy chilli paste, this kit is bound to be a hit at the dinner table. Serve with some delicious Brown Basmati and Wild Rice (85p) to complete the dish.

Or why not cook up a delicious Chinese inspired stir-fry with Aldi’s Stir-Fry Sauces (39p) available in Black Bean, Hoisin & Garlic, Satay or Teriyaki flavour. Pair with some Rice Ready to Wok Noodles (99p) and serve with a fresh salad, such as Aldi’s Carrot Ribbon Asian Salad recipe.

For an added kick, why not try Aldi’s Sriracha Chilli Sauce (£1.99) and Sriracha Mayonnaise (£1.69) to give your food some Asian spice? Both are suitable for vegans and go great with a variety of meals.

You can also enjoy the taste of Asia on-the-go with Yushoi’s Katsu Curry Baked Black Beans Snacks (99p). These healthy snacks are also a great source of protein. Or try Aldi’s Indonesian Style Cracker Mix or Tarka Dhal Flavour Lentil Snack Mix (99p), that are great for sharing with family and friends.

Don’t forget to check out Aldi’s Super Six Fruit and Veg offerings on sale this week to create a delicious side salad:

• Flat Peaches, Pack of 4 - £0.35
• Cucumber - £0.35
• Radish, 250g - £0.35
• Maris Peer/Baby Potatoes, 1kg - £0.35
• Beef Tomatoes, Single - £0.35
• Sweetcorn, Pack of 2 - £0.35

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

31
Aug

STUDENT SUPERMARKET SAVINGS WITH ALDI

This September, students all over the country will be preparing to head off to University, some for the first time. Living on a student budget can be a tricky balance to strike, with 78% of students saying that they worry about making ends meet 1, which is why supermarket Aldi is here to help!

There are plenty of ways to help university students save a little here and there and Aldi have some top tips for making the most of shopping:

• Buying in bulk can be an effective way of saving and getting the most out of ingredients. Staples like pasta and rice will keep for a long time.
• Splitting the cost of essential groceries with flatmates is also a good way to avoid food wastage and opens the door to collaborative cooking!
• Meal planning can help students stick to their budget and get the most out of the ingredients by finding different ways to repurpose ingredients
• Making the most of regular offers is a no brainer! While Aldi always offers incredible value across their entire range, they also offer deals on fresh fruit, vegetables and fresh meats as part of the Super 6 and Fresh Meat Offers. What’s more, weekly themed Specialbuys can range from Mexican inspired products to Italian, so there’s plenty of opportunity to mix it up and try new things.
• Whip up your own fakeaway rather than spend money on a takeaway! Check out these step by step video recipes on how to create the perfect fakeaway pizza, korma and stir-fry – they’re easy to make and easy on the budget, so there’s no need to fork out for an expensive takeaway when you can recreate your favourites using ingredients at home!

We’ve put together a typical student shop below for just £19.81 to show how Aldi can really help you save the pennies. You’ll be amazed at how far your money can go with supermarket Aldi!

Cupboard Essentials Product Price
Baked Beans                  Everyday Essentials Baked Beans - 420g £0.23
Tuna                               Tuna Chunks In Spring Water - 160g £0.75
Chopped Tomatoes       Everyday Essentials Chopped Tomatoes - 400g £0.29
Pasta                              Everyday Essentials Penne - 500g £0.30
Rice                               Everyday Essentials Long Grain Rice - 1kg £0.45
Cooking Oil                     Vegetable Oil – 1L £1.09
Tea                                 Red Label 160 Tea Bags - 500g £1.25

Luxury Staples       Product
Pizza                         Specially Selected Tomato & Mozzarella Pizza - 560g £3.29
Fajita Kit                    Hot Fajita Dinner Kit - 500g £1.25
Pesto                         Specially Selected Pesto 190g £0.99
Granola                     Specially Selected Granola (Nutty/Berry) - 500g £1.79
Pasta Sauce              Specially Selected Pasta Sauces - 340g £0.99

Fresh produce    Product
Bananas               Bananas (5 Pack) £0.88
Apples                  Royal Gala Apples (6 Pack) £1.19
Peppers                Mixed 3 Pack Peppers £0.91
Onions                  Brown Onions- 1kg £0.53
Mince meat           Beef Mince 12% Fat 500g £2.19
Chicken                Chicken Breast Fillets 300g £1.55

Total:   £19.92

Students can find their nearest Aldi with our handy Store Finder and start saving on groceries from day one!

-ENDS-

References:
1 https://www.savethestudent.org/news/student-finance-affects-mental-health.html

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

24
Aug

GET MEX-CITED FOR THE RETURN OF ALDI’S MEXICAN SPECIALBUYS!

Fancy a speedy and delicious Mexican feast with friends or family? Then look no further as supermarket Aldi is bringing back its Mexican Specialbuy range from Sunday 26^th August. Staying true to authentic Mexican flavours, Aldi’s Fiesta Kits take inspiration from the Old El Paso kits but at better than half the price!¹ From lip smacking tacos to milder herby fajitas, the range includes a variety of classic Mexican step-by-step kits that aim to suit everyone’s tastes. Remember - as with all Specialbuys once they’re gone they’re gone!

Kits:
Fiesta Nacho Kit (£1.35) - The perfect dinner for busy weeknights or tasty weekend snacking. This kit contains the base for perfect nachos. Just add your favourite toppings!

Contains: Crunchy tortilla chips, tomato salsa
Add: 150g cheese, guacamole, soured cream, jalapeños (optional)
Preparation time: 10 minutes
Serves: 3-4

Fiesta Crunchy Taco Kit (£1.59) - Extra crunchy tacos loaded with Mexican spice and juicy salsa….what’s not to love?

Contains: 12 taco shells, tomato salsa, taco seasoning
Add: 500g minced beef, 15ml vegetable oil, ½ shredded iceberg lettuce, 1 chopped large tomato, 125g grated cheddar cheese
Preparation time: 30 minutes
Serves: 3-4

Fiesta Mild Fajita Kit (£1.29) - Perfect for Mexican food lovers who prefer a milder Fiesta feast.

Contains: 8 wheat tortilla wraps, tomato stir in sauce and a cool herb seasoning mix

Add: 500g chicken breast fillets, cut into thin strips; 30ml oil; 1 lettuce shredded; tomatoes thinly sliced; 100ml sour cream
Preparation time: 15 minutes
Serves: 3-4

Fiesta Chilli & Garlic Rice Kit (£1.59). Fiesta Mexican rice is infused with a complex flavour of tomatoes, chilli and garlic for a bowl full of flavour to please everyone.

Contains: Long grain rice, chilli and garlic sauce, rice seasoning
Add: 500g diced chicken breast, 1 red and 1 yellow pepper sliced, 1 sliced onion, 15ml vegetable oil. Optional: fresh coriander and jalapeño slices
Preparation time: 25 minutes
Serves: 3-4

Seasoning:
For a spice mix to add in to your own combination of ingredients, stock the cupboards with Fiesta Mexican Recipe Mixes (30g, 49p each). Choose from:
Garlic and Paprika Taco Seasoning - This Mexican Taco seasoning brings vibrant flavours that go well with any meat. It has a gentle heat with punchy spices and garlic.

Cajun Seasoning - This Cajun Seasoning makes your Cajun dish look and taste amazing. It is a hot and spicy marinade with a kick of heat and great texture.
Fajita Seasoning - This seasoning has a beautiful smoked rounded flavour. It has a blend of warming cayenne, ginger and garlic that really finishes off any meat for your Fajita!

Also look out for Aldi’s Fiesta Mexican Condiments which include Sour Cream, Guacamole and Salsa (87p).

Some tasty additions:
Whether you’re a veggie or just craving something fresh and light, why not try Aldi’s recipe for Healthy Summer Tacos? Swap your taco shell for iceberg lettuce leaves, currently reduced from £0.48 to £0.35 as part of the Super Six fruit and veg deal.
Look out for the other Super Six fruit and veg deals that can add some extra vibrancy to your Mexican feast!
Flat Peaches, Pack of 4 - £0.35
Cucumber - £0.35
Radish, 250g - £0.35
Maris Peer/Baby Potatoes, 1kg - £0.35
Beef Tomatoes, Single - £0.35
Sweetcorn, Pack of 2 - £0.35

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com or visit www.aldi.co.uk

References:

https://www.tesco.com/groceries/en-GB/search?query=old el paso&icid=tescohp_sws-1_old el paso

24
Aug

ARE YOU READY TO GIVE IT A WHIRL? BANK HOLIDAY BONANZA WITH ALDI’S NEW MIGHTY MEATY OFFER

Celebrate the end of an epic summer of al fresco dining this bank holiday with mighty meat offers from supermarket Aldi. On Thursday 23^rd August, look out for Aldi’s NEW take on the standard banger with the flavoursome Outdoor Bred Pork & Chorizo Sausage Whirls as well as other great meat deals available across all Aldi stores at incredible everyday low prices.

Outdoor Bred Pork & Chorizo Sausage Whirls £2.99 (400g, 4 pack) - Made with British outdoor bred, RSPCA assured pork and Spanish chorizo, these mouth-watering and gluten free whirls are seasoned with black pepper, paprika, smoked paprika, cayenne pepper and cumin.

Don’t miss out on Aldi’s other fresh meat specials this week, including Sundried Tomato & Feta Pork Burger (£2.49, 380g) and Richmond Sausages (£1.49, 681g), but you’ll have to be quick, as with all Specialbuys once they’re gone, they’re gone!

If you’re planning a trip in store over the bank holiday weekend, check out the store opening times below:

August Bank Holiday opening times

Saturday 25th August - 8am-10pm
Sunday 26th August - 10am-4pm
Monday 27th August - 8am-8pm

Please note that the times shown above apply to most of our Aldi UK stores, but this may vary. For more specific information please use our Store Finder to check your local stores opening hours.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

24
Aug

ENJOY THE TASTE OF THE CARIBBEAN WITH QUICK AND EASY RECIPE IDEAS FROM ALDI

Give in to your Caribbean cravings this Caribbean Food Week (21st-28th August) with supermarket Aldi's island inspired recipes. Whether you're a Caribbean cuisine aficionado or just a food enthusiast who loves trying new recipes, let Aldi help you embrace Caribbean Food Week in style.

For an exotic, flavourful dish with a Caribbean twist try Aldi’s Jamaican Jerk Chicken Thighs for a delicious main…
Ingredients:

1 x 1kg pack chicken thighs
6 spring onions
15g piece peeled ginger
45g dark brown soft sugar
2 tbsp dark soy sauce
1 large green chilli
4 cloves garlic
5g fresh thyme
Juice of 1 lime
35ml orange juice
2 tsp paprika
2 tsp mixed spice

Method:

Pre-heat the oven to 200°C/450°F/Gas Mark 6.
To make the jerk sauce, first wash and chop the spring onions.
Chop the ginger finely.
Peel and mince the garlic cloves.
Cut the chilli in half and then thinly slice.
For a milder taste, discard the seeds.
Chop the thyme.
Put all the ingredients except the chicken in a food processor and process to a thick chunky liquid.
Put the chicken thighs into a baking dish, then add a few slashes to the top of each thigh.
Pour over the jerk sauce and, with your fingers, rub into the chicken cuts.
At this point you can leave to marinate for a few hours or just continue to cook.
Bake in the oven for 45 minutes.
Remove from the oven and serve with rice for a more filling meal

For a colourful, healthy and delicious lunch alternative try Aldi’s Caribbean Style Chicken & Rice Salad…
Ingredients:

400g pack frozen cooked chicken breast pieces
2 125g sachets of easy cook boil-in-the-bag long grain rice
3 oranges
3 fun size apples
½ pineapple
½ tsp dijon mustard
130ml olive oil
280g jar marinated grilled peppers, drained & cut into pieces
150g frozen garden peas
salt and pepper

Method:

Defrost the chicken pieces as per pack instructions.
Cook the rice and frozen garden peas as per pack instructions and put to one side.
Peel 2 oranges and cut into segments.
Core and chop the apples into bite size pieces then finally peel the pineapple and chop into bite size pieces.
Place all the fruit into a bowl.
Then in a separate bowl squeeze the juice from the remaining orange then stir in the mustard.
Add the olive oil and beat well.
Pour the dressing over the fruits, add the warm rice, the peppers, and the garden peas, season with salt and pepper.
Stir through the chicken pieces.

For a healthy dessert that’s high in flavour indulge in an explosion of sumptuously refreshing Caribbean fruit with Caribbean Honeydew Melon.
Ingredients:

1x honeydew melon
Juice of 2x limes
Zest of 1x lime
15g fresh peeled ginger – grated
6x fresh mint leaves – chopped

Method:

Mix the ginger, chopped mint, lime juice and rind together.
Cut the melon into quarters lengthways, remove the seeds, and then cut away from the skin to leave four boat shapes.
Slice the melon quarters thinly, put into a bowl, add the lime mixture and toss well.
Refrigerate for 30 minutes before serving.
Great to serve after a curry to refresh the palate.

Enjoy sip after sip with tangy pineapple flavours with a creamy texture, this Piña Colada Mocktail is bound to go down well.
Ingredients:

2 scoops vanilla ice cream
1 pack let’s eat… pineapple chunks
300ml Asia specialities coconut milk
2 cherries

Method:

Place the ice cream, pineapple chunks and coconut milk into a blender and blend until all ingredients are well combined and the texture is smooth.

24
Aug

COULD YOU BE NEXT BIG ARTIST? GET CREATIVE WITH ALDI’S NEW CONTEMPORARY ART RANGE

From pencils and paint brushes, to easels and oil pastels, budding or established artists will find a whole host of high-quality essentials to get creative this month, thanks to Aldi’s new Contemporary Art range. Prices start at just £3.99, with the full range available online to pre-order from Sunday 9^th September and in stores from Sunday 16^th September, but shoppers must be quick as with all Specialbuys – once they’re gone, they’re gone!

A fantastic starter set for the aspiring creative, or perfect for the more experienced artist, this 90 Piece Art Set (£14.99) is bursting with paints, pens, pencils and brushes. Plus, it is packaged in a practical carry case that’s great for on-the-go artists.

Whatever masterpiece is in the making, a blank canvas is a fantastic place to start. Bring designs to life with Aldi’s Canvas Assortment (£3.99), including three pre-stretched and primed canvases. Create a workspace in just about any area with this handy Table Easel (£12.99) which folds down for easy storage and carrying.

Create something to treasure with this Acrylic Paint Set (£6.99) - ideal for beginners, students and accomplished artists alike, or why not take on a new project with Aldi’s Colour Pencils and Oil Pastels for just £4.99.

Aldi’s high-quality Paint Brushes (£4.99) are a stroke of genius and a must-have for every artist. This Artist Storage Box (£14.99) is perfect for organising and storing paints, brushes and other essential painting supplies.

Aldi’s Contemporary Art range is available to pre-order online from Sunday 9th September and in stores from Sunday 16^th September, while stocks last. The full range can be found below:

Buyer	Product Code	Product Description	Price
CM	85322	90 PIECE ART SET	£14.99
CM	85091	ARTIST STORAGE BOX	£14.99
CM	85093	TABLE EASEL	£12.99
CM	85107	ACRYLIC PAINT SET	£6.99
CM	85095	PAINT BRUSHES SET	£4.99
CM	85096	COLOUR PENCILS AND OIL PASTELS	£4.99
CM	85094	CANVAS ASSORTMENT	£3.99

24
Aug

GRAPE YEAR FOR ALDI’S AWARD-WINNING CHAMPAGNE

Supplier of Aldi’s award-winning Champagne has announced earliest Champagne harvest to date, after exceptional year for grape production across the Champagne region
1.25 million bottles of Aldi’s award-winning Veuve Monsigny Champagne Brut were sold last year alone
2018 vintage set to be outstanding, owing to perfect growing conditions

Supermarket Aldi’s renowned Champagne supplier has announced its earliest grape harvest ever, following an exceptional growing season across the region which saw record winter rainfall and hot summer temperatures soaring well above long-term averages.
Grape pickers across the Champagne region started the harvest on Tuesday this week, following the official go-ahead from industry organisation Comité Champagne, which sets the official start-date each year.
Usually taking place in September, this makes 2018 the fifth harvest to take place in August in the last 15 years, starting five days earlier than in 2017.
Aldi’s bestselling bubbly, the award-winning Veuve Monsigny Champagne (£11.49), is made by Champagne house Philizot & Fils, a world-renowned producer that Aldi has been working with for over five years to consistently bring quality fizz to its shelves for shoppers to enjoy.
Aldi’s relationship with Philizot began in 2012, with an order of 120,000 bottles. Since then, the supermarket has consistently increased sales of Champagne, peaking in 2017 with a record 1.25 million bottles sold to shoppers.
Aldi’s wine expert Sam Caporn, The Mistress of Wine said: “It has been a remarkable year for production in the Champagne region, with rainfall at its highest since 1965, followed by a warm and sunny period during the flowering season.
“This means that the grapes used in Aldi’s Champagne – a blend of Chardonnay, Pinot Noir and Pinot Meunier – have had the ideal growing conditions to produce a vintage that is likely to be of exceptional quality in 2018.”
Julie Ashfield, Managing Director of Buying at Aldi UK, comments: “Our close working relationship with Philizot et Fils has gone from strength to strength over the past five years – a partnership that is integral to bringing great quality, affordable fizz to our stores.
“They have expanded their production facility to accommodate the continued customer demand for our award-winning Champagne, and we are delighted that such an important relationship is proving to be mutually beneficial.”
Pioneers of innovation in the wine aisles, this year Aldi has launched more new wines than ever before, with over 100 bottles having received international awards already. The supermarket’s Veuve Monsigny Champagne Brut has won three international medals for its quality, including a ‘Silver Outstanding’ medal at the International Wine & Spirit Competition.
-Ends -

For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk

17
Aug

AWARD GINNING! ALDI’S OWN BRAND GINS ARE NAMED AMONGST BEST IN THE WORLD

Own-label gins receive international medals
Aldi’s Topaz Blue Premium Gin beat Berry Bros. & Rudd London Dry Gin, which retails at 2 times the price
Supermarket sells over 12,000 bottles of its highly acclaimed Oliver Cromwell London Dry Gin every day

Supermarket Aldi has been awarded two accolades at the world-renowned Spirits Business Gin Masters, including a coveted Gold medal for its Topaz Blue Premium Gin (£13.99), beating off stiff competition from bottles costing up to 2 times the price[1], and beating well-known brands including Beefeater and Berry Bros & Rudd.

Entered into the Spirits Business Gin Masters for the first time this year, Aldi’s Topaz Blue Premium Gin (£13.99) is distinctive by its wild botanicals and select fruits taste. The gin’s unique flavour tickled the judges taste buds during the stringent blind taste tests, and beat Berry Bros. & Rudd London Dry Gin, which sells at twice the price1.

Silver medal winner, Aldi’s Oliver Cromwell London Dry Gin 70cl (£9.99), remains a firm favourite amongst experts and shoppers alike, having already been awarded Gold at this year’s International Spirits Challenge, as well as scooping three industry awards in the last 12 months and Good Housekeeping Institute’s seal of approval. Aldi now sells a whopping 12,000 bottles of this sought-after gin every day, one of its bestselling spirits.

The results come at a time when gins phenomenal popularity is still soaring. According to the WSTA, sales of ‘mother’s ruin’ in the UK broke another record last month, reaching £1.5 billion or roughly 55 million bottles in the 12 months to the end of March 2018[2]. Unlike ‘peak prosecco’, the gin trade shows no sign of slowing down, and is set to become a 2 billion industry by the end of the year.

Julie Ashfield, Managing Director of Buying at Aldi, said: “It’s always an exciting moment when a distinguished awarding body recognises our range on the international stage, and we’re delighted to see that our great-value gins have trumped the competition yet again.

“The UK’s thirst for gin is still going strong, so we’re delighted to have expanded our range and launched our first ever Gin Festival this summer. From artisan gins, to gin liqueurs, there is something to suit all tastes and budgets at Aldi.”

These accolades for Aldi’s trophy cabinet add to a fantastic year so far for the supermarket’s spirits range, which has taken home over 34 medals so far in 2018. Aldi was also awarded the coveted title of ‘Own Brand Range of the Year’ for the second year running at the International Spirits Competition.

[1] https://www.bbr.com/products-49011-berry-bros-and-rudd-london-dry-gin-uk-customers-only-40-6%

[2] https://www.thedrinksbusiness.com/2018/06/uk-gin-sales-reach-1-5-billion-in-a-year/

2
Aug

GET FRUITY THIS SUMMER WITH ALDI

From papaya to peaches and passion fruits, supermarket Aldi has added these delicious premium fruits to their Super 6 offering this summer meaning they’re available at an unbeatable price.

Aldi’s premium summer fruits start at just 89p and are on offer from Thursday 26^th July, perfect for switching up your summer fruit salad.

Honey Dew Melon: now: £0.89 was £1.65
Passion Fruit: now £0.49 was £0.89
Papaya: now £0.89 was £1.15
Cherries: now £0.89 was £0.99
Peaches: now £0.49 was £0.89
Kiwi Fruit: now £0.49 was £0.72

And why not check out some delicious recipe inspiration from Aldi?

Chocolate Covered Frozen Kiwi Rounds

Ingredients:

6 kiwi fruit
100g dark chocolate
6 wooden lollipops

Method:

Place a wooden lollipop stick into the side of each of the kiwi fruit rounds.
Place these on some greaseproof paper and then into the freezer until frozen.
When the kiwi pops are frozen break up the chocolate and place into an oven proof bowl over a pan of boiling water to melt, making sure the bottom of the bowl doesn’t touch the water.
Dip each kiwi pop in the melted chocolate and put straight back into the freezer to harden before serving.

Pork Burgers with tangy Peach Salsa

Ingredients:

For the burgers:

500g pork mince
1 small red onion
1 tsp Stonemill ground cumin
2g fresh mint leaves
50g Brooklea Greek yoghurt

For the salsa:

2 ripe peaches
1 green chilli (approx. 17g)
½ pointed red pepper
Juice of 1 lime
3g fresh coriander
1 garlic clove
3g fresh ginger

Method:

To make the burgers:

Peel, half and finely chop the red onion.
Finely chop the mint.
In a bowl, mix the pork mince, red onion, chopped mint, ground cumin and the yogurt and mix well.
Divide the mixture into 4 rounds, flatten with the palm of your hand to make 4 burgers and put in the fridge to chill for 15 minutes.

To make the salsa:

Cut the peaches in half – remove the stones and finely chop the flesh.
Cut the chili and the red pepper in half, lengthways, remove and discard the seeds, then chop finely.
Peel and grate the ginger.
Peel and mince the garlic.
Finely chop the coriander.
Mix all the above together along with the lime juice and mix well – allow to rest for 15 minutes.
Grill or barbecue the pork burgers on each side for 6-7 minutes, then serve alongside the peach salsa.

1
Aug

ALDI’S £3.49 WAGYU BURGERS ARE BACK BY POPULAR DEMAND!

On Thursday 2^nd August, supermarket Aldi will be selling its popular Specially Selected Wagyu Burgers, in stores across the UK for just £3.49!

Made with premium quality Wagyu beef from cattle bred and grass-fed on open New Zealand pastures, the burgers will be available in stores for a fraction of the price of high-end restaurants which can cost as much as £40 per 100g^{. 1}

Taking their name from the famous Japanese Kobe Wagyu, which can sell for up to £500 a kilo in Japan,² the meat is renowned for its distinctive marbling which melts while it cooks, making for a super succulent, tender, melt-in-the-mouth burger.

Also, look out for the other great deals on Fresh Meat in store this week:

Specially Selected Jamaican Style Jerk Sausage £1.89 (400g)
Chicken Burgers £1.99 (454g)
Paprika Pork Loin Steaks with Tomato and Sherry Butter £2.79 (350g)

1
Aug

MAMMA MIA! PASTA LOVERS REJOICE, ALDI’S ITALIAN SPECIALBUY RANGE IS BACK!

From Thursday 9^th August, Supermarket Aldi’s Italian Specialbuy range will be in store, with prices starting at just 75p! From amazing pasta variations to delicious balsamic vinegar, these mouth-watering Italian ingredients are bound to be a hit at the dinner table this summer. But, be quick, as with all Specialbuys, once they’re gone, they’re gone.
Prepare a delicious pasta dish using one of the many types of pasta on offer including Aldi’s Organic Spinach Trottole (£1.49), a delicious pasta resembling the shape of spinning tops and made with 100% durum wheat. For a bit of variation try the Cucina Gourmet Egg Pasta (£1.39) - available in a variety of shapes, including Armoniche, Capricci or Gemelli.

For those who prefer their pasta bigger, Aldi’s Specially Selected Large Pasta (£1.29) is bound to satisfy with larger than life versions of Lumaconi and Pappardelle, perfect for soaking up a delicious, creamy or tomato sauce.

Why not serve them with Aldi’s Specially Selected Pasta Sauce (99p) or Napolina Chopped Tomatoes (75p), or for a quick and easy weekday meal, try a Dolmio Tray Bake in Italian herbs and garlic flavour for just 99p.

If risotto is your Italian dish of choice, then look no further as Aldi are also stocking Arborio Rice (£1.69) – perfect for making a tasty risotto dish. For a twist on the Italian classic, try Aldi’s Tropical Beef Risotto.

You can also pick up a bottle of Aldi’s Premium Balsamic Vinegar (£2.49), perfect drizzled on a refreshing tomato salad or for dipping fresh bread. Grab Aldi’s Salad Tomatoes alongside some Italian Mozzarella (49p) for an authentic Italian inspired salad.

If you prefer pizza instead, check out Aldi’s amazing Specially Selected Pizzas for just £3.29, in stores across the UK all year round! From Semi-Dried Tomato and Buffalo Mozzarella to Limited Edition Smoky BBQ Beef, these pizzas are hand-stretched with a light sourdough base, and they’re delizioso! Meat lovers can rejoice with Limited Edition Chicken & Chorizo, Italian Ham, Portobello Mushroom & Mascarpone and Spicy Salami!

1
Aug

ALDI LAUNCHES BABY BLENDER NEARLY 50% CHEAPER THAN NUTRIBULLET IN BABY & TODDLER EVENT!

1
Aug

GET YOUR DAILY FIX WITH LACURA’S NEW VEGAN COFFEE BODY SCRUB

It’s the latest skincare craze that people can’t get enough of; Coffee Body Scrubs! So, whether it’s smoother skin, amazing skin tone or improved circulation. Supermarket Aldi’s new vegan Coffee Body Scrub is a beauty must have!

Comparable to Frank Body Original Coffee Scrub at (£12.95), from Thursday 9^th August you can pick up TWO of the Lacura Coffee Scrubs, (£6.99), for the same price. But, be quick as with all Specialbuys once they’re gone, they’re gone!

Available in three choices chocolate, coconut and orange, these invigorating scrubs all have a coffee and sugar base to help keep the skin feeling and looking great. With extracts of robusta coffee to promote blood circulation, cane sugar to help clean the pores and Vitamin E to keep the skin youthful. As well as high-quality oils including avocado, argan, coconut, sunflower and linseed to help lock in moisture during exfoliation.

Aldi’s Coffee Body Scrubs are vegan friendly, containing a minimum of 98% substances of natural origin. They are also packaged in a trendy and environment-friendly cardboard bag with pressure lock. And that’s not all, did you know? Aldi’s Lacura range is Leaping Bunny certified. The Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals, meaning that they are one of the few supermarkets across UK and Ireland to guarantee all its beauty range are not tested on animals.

The only globally recognised certification for cosmetics, personal care and household cleaning products, the Leaping Bunny is awarded when a genuine commitment to no animal testing is demonstrated by a company. So, using this coffee scrub will make you feel just as good on the inside as it does on the outside.

1
Aug

LACURA’S SPA AND SKINCARE SUPERHEROES ARE BACK!

Supermarket Aldi’s spa-inspired beauty range is back this summer, including the sell-out Lacura Exfoliating Mud Mask at only £5.99. Beauty fans everywhere will also be excited to know that Lacura’s Hot Cloth Cleanser 200ml, which rivals the premium equivalent from Liz Earle, is also back in stores at only £3.99.

Inspired by the well-loved GlamGlow YOUTHMUD ® Tinglexfoliate treatment (£42.00), this anti-ageing mask is a ‘facial in a jar’- but at a fraction of the price. Visibly minimising the appearance of pores, fine lines and wrinkles, the mask leaves skin feeling firmer, revitalised and more radiant.

Packed full of hard- working ingredients, including Witch Hazel, Red Algae Extract, Clay and Green Tea Extract- the tingling mask leaves skin looking visibly clearer and healthier in just four weeks.
Worried your bathroom won’t create the spa- like atmosphere you had in mind? Turn the lights down, run the bath and create the perfect ‘hygge’ experience by adding a scented diffuser or lighting a candle. Aldi’s popular Indulgence Spa Candles (£3.99) and Reed Diffusers (£2.99) have calming notes of jasmine, lavender and violet.
Following the unprecedented customer demand, the Lacura Hot Cloth Cleanser will also be returning in store and online as a Specialbuy.
Made with rosemary, chamomile, cocoa butter and eucalyptus oil, the Lacura Hot Cloth Cleanser works to gently soften, tone and purify the skin. Massaged onto dry skin, the rich formula works to remove makeup and cleanse skin, leaving the face feeling refreshed. As with the Liz Earle equivalent, the Lacura product comes with a 100% muslin cloth to polish off the cleanser, all included in the mere £3.99 price tag.

You could buy six of Aldi’s Lacura Hot Cloth Cleansers and have change left over for the same price as the comparable Liz Earle Cleanse and Polish (£26, 200ml) - a massive 85% saving!

Following their sell-out success, these skincare favourites will be available to pre-order online from 22^nd July and instore from Sunday 29^th July. But as with all Specialbuys, you’ll need to be quick – as once they’re gone, they’re gone!
And that’s not all, did you know? Aldi’s Lacura range is Leaping Bunny certified. One of the few supermarkets across UK and Ireland to guarantee its beauty ranges are not tested on animals, Aldi’s Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals.

The only globally recognised certification for cosmetics, personal care and household cleaning products, the Leaping Bunny is awarded when a genuine commitment to no animal testing is demonstrated by a company.

-ENDS-

Exfoliating Mud Mask
ALDI	Glam Glow
Lacura Exfoliating Mud Mask, 50ml £5.99	Glam Glow YOUTHMUD® Tinglexfoliate Treatment 50g £42.00
% SAVED WHEN SHOPPING AT ALDI	SAVE 86% (£32.01)

1
Aug

BACK BY POPULAR DEMAND, ALDI RE-LAUNCH THE LACURA MIRACLE CREAM

Skincare lovers rejoice, Aldi is officially re-launching their Lacura Miracle Cream (£3.99) and Lacura Glycolic Daily Cleansing Pads (£2.49) available in stores from Thursday 9^th August, but be quick as with all Specialbuys, once they’re gone, they’re gone!

Back by popular demand, Lacura’s Miracle Cream is a miracle indeed, costing just £3.99. That’s 85% less than high-end Elizabeth Arden’s Eight Hour Cream (£28.00 / 50ml).[1] The Lacura miracle cream works to protect, moisture and soothe normal, dry and irritated skin, leaving skin feeling irresistibly smooth. But that’s not all, the cream can also be used to soften chapped lips and aid dry cuticles.
The sell-out Lacura Glycolic Cleansing Pads (£2.49) are another beauty steal, costing 80% less than Nip and Fab’s Glycolic Daily Cleansing Pads (£13.59)[2]. The Lacura pads work to refine, re-texture and resurface the skin, providing a brighter, more radiant looking complexion.

Did you know? Aldi’s Lacura range is Leaping Bunny certified. One of the few supermarkets across UK and Ireland to guarantee its beauty ranges are not tested on animals, Aldi’s Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals.
The only globally recognised certification for cosmetics, personal care and household cleaning products, the Leaping Bunny is awarded when a genuine commitment to no animal testing is demonstrated by a company.

[1] https://www.boots.com/elizabeth-arden-eight-hour-cream-skin-protectant-50ml-10029058

[2] https://www.superdrug.com/Skin-and-Hair/NipFab-Glycolic-Fix-Exfoliating-Facial-Pads-x60/p/685756

1
Aug

WE HEARD IT THROUGH THE GRAPEVINE! ALDI TO STOCK ON-TREND ORANGE WINE

Rare Orange Wine is set to hit the supermarket’s shelves on Thursday 9th August
Aldi will be the only UK supermarket to currently stock the unique style, which has become popular in Canada & Italy
Forming part of the supermarket’s August Wine Festival range, the wine is the cheapest on the market at only £5.99 per bottle

Supermarket Aldi is set to introduce a rare ‘Orange Wine’ to its shelves this month, making it the only UK supermarket to stock the unique style.
Previously only found at trendy wine bars, luxury hotels such as The Ritz and high-end wine merchants, the rare style – dubbed the “fourth wine” by industry experts - has seen huge success in markets such as Canada and Italy.

Made with 85% Chardonnay and 15% Sauvignon Blanc grapes and combining the weight of red wine with the freshness of white, this Orange Wine (named after its amber hue due to a long fermentation of the lightly crushed grapes with full skin contact at low temperatures) is distinctive by its exuberant nose of vanilla, peach and apricot fruits.

Launching as part of Aldi’s highly anticipated August Wine Festival, the incredibly versatile, small batch wine is certain to be sought after by trend-hunters and discerning wine lovers alike when it hits stores on the 9th August. As well as ensuring wine cellars are perfectly en-vogue, the new addition, which is priced at only £5.99, is among the best value orange wine offerings on the market.
The Instagrammable orange tipple is also sure to be popular with lovers of natural products too, as it is free from added yeasts, sulphates and other additives, contributing to its unique taste-profile.
Julie Ashfield, Managing Director of Buying at Aldi UK, said: “We know that our customers are open to new influences and are regularly seeking new experiences when it comes to wine. Inspired by the international success of orange wine in countries such as Canada and Italy, we’re excited to be able to offer our customers something a little different this summer, without breaking the bank.”
Aldi’s wine expert Sam Caporn MW, The Mistress of Wine comments: “Orange wine is more popular than ever throughout the wine world but has yet to be made available to UK supermarket shoppers. It’s exciting to see Aldi opening up this sought-after style to its customers, and I’m sure it will prove just as popular as it has around the globe.”

The Orange Wine forms part of Aldi’s August Wine Festival, which sees the retailer championing the finest wine styles from across the globe. Carefully curated by Aldi’s expert UK based wine buying team, the twelve-bottle collection brings together a host of new and exciting varietals ranging from £5.99 - £8.99.

20
Jul

ALDI IS RAISING THE WAGYU STEAKS AGAIN!

Impressing your guests for less is easy with supermarket, Aldi who will be offering the most expensive steak cuts in the world[i], for only £7.99! Aldi’s Specially Selected Wagyu Sirloin Steak and Specially Selected Wagyu Ribeye Steak will be available in stores across the UK on Thursday 26th July, at the amazing price of £7.99 each! But, you’ll have to be quick, as with all Specialbuys, once they’re gone, they’re gone!

Taking their name from the famous Japanese Kobe Wagyu, which can sell for up to £500 a kilo in Japan, the meat is renowned for its distinctive marbling of fat which melts while it cooks, making for a super succulent and tender, melt-in-the-mouth steak.

The Ribeye cut comes from between the rib bones of the bull and is marbled with more fat than most steaks, meaning it offers the boldest flavour. Whilst equally full-of-flavour, the Sirloin cut is slightly denser with a smaller proportion of fat. Both are best cooked on a high heat on a BBQ or frying pan. Also, look out for the other great meat deals in store this week!

[i] http://www.steak-enthusiast.com/2010/06/8-of-the-most-expensive-cuts-of-beef-you-never-knew-you-had-to-have/

18
Jul

ALDI NAMED BEST PLACE TO BUY WINE

Aldi named best place to buy wine in international wine competition
Supermarket beat off stiff competition from upmarket rivals Waitrose and Marks & Spencer

Supermarket Aldi has been crowned best supermarket at the prestigious International Wine Challenge (IWC) Merchant Awards, announced at the awards ceremony in London last night.

Aldi pipped upmarket rivals Waitrose and Marks & Spencer to the title of ‘Supermarket of the Year’ thanks to its excellence in wine retailing over the last year. The news comes hot off the heels of the supermarket’s recent success at the International Wine & Spirit Competition, where its bestselling Veuve Monsigny Champagne (£10.99) was awarded a coveted Silver Outstanding medal.

Julie Ashfield, Managing Director of Buying at Aldi UK, said: “Being recognised by the International Wine Challenge, not just for the quality of our wine range, but also for our UK buying team’s hard work is a fantastic achievement.

“At Aldi, we like to keep things simple. We have a concise range of wines on offer, meaning that each bottle, which is bought specifically for the UK market, is excellent quality and is sold at the best possible price – truly earning its place on our shelves.”

Pioneers of innovation in the wine aisle, this year Aldi has launched more new wines than ever before, with over 100 bottles having received international awards already.

-Ends-

13
Jul

GO NUTTY THIS SUMMER WITH ALDI’S COCONUT RANGE

Kickstart a healthier summer with Supermarket Aldi’s amazing Eat Clean and Coco Specialbuy, in store from Thursday 19^th July. From delicious snacks to healthy cooking alternatives, fans of this superfood can reap all the health benefits without breaking the bank.

Why not try Meridian Coconut Peanut Butter (£1.99). Healthy, great tasting, and now thanks to Aldi, affordable too! Put a tropical twist on this Peanut Butter and Strawberry Jam Cake with Meridian Coconut Peanut Butter.

Add flavour and colour to everything from vegetables to chicken with Coconut Oil Frylight (£1.49), which uses 95% less fat than oil. For a quick and healthy mid-week meal, cook fresh chicken breast in a few sprays of Coconut Oil Frylight to create marinated chicken skewers and pair with Tilda’s Coconut, Chilli and Lemongrass Steamed Basmati rice (£0.85) to give your meal a refreshingly Thai twist!

Or if it’s a healthy snack you’re after, try Coconut Curls (£0.79). These crispy, high in fibre curls are a great on the go snack, plus they’re gluten free!

But if you can’t wait to get your hands on Aldi’s delicious coconut inspired range, you can try some of Aldi’s great coconut items in store every day:

Aldi’s Coco Loco Coconut Oil is just £2.29 and 45% cheaper than Vita Coco Coconut Oil*
Coco Loco Coconut Water offers refreshingly good value at £1.59 (1 litre)

* https://www.tesco.com/groceries/en-GB/products/286318417
-ENDS-

13
Jul

CHEER FOR CHERRIES AT ALDI

With the cherry season under way, supermarket Aldi is celebrating with a range of dazzling menu ideas to coincide with National Cherry Day on 16^th July.
Demand for cherries has grown in recent years, with the fruit being named as the fastest growing sub-category in the stone fruit market last year,[i] and at just £1.19 for 200g, Aldi customers can enjoy this delicious summer fruit without the premium price tag.
Why not pick up a punnet in store and put the cherry on top of your day with our selection of delicious recipes?
BLACKBERRY AND CHERRY HARVEST CRUMBLE

Ingredients

200g pack cherries
150g pack blackberries
1 x 270g jar apple sauce
80g butter at room temperature
30g ground almonds
60g plain flour
60g caster sugar
40g oats
1 x heaped teaspoon ground ginger

Method

Preheat the oven to 200c/400f/gas 6
Stone the cherries and cut in half
Put into an ovenproof shallow dish along with the blackberries and apple sauce and mix together
In a mixing bowl add the flour, almonds, oats, ginger and sugar
Cut the butter into bits and add to the mixture and rub in with your fingers
Sprinkle the crumble over the fruit
Bake in the oven for 20/25 mins – till the top is golden brown
Serve with cream, custard or vanilla ice cream

CHERRY AND ALMOND CAKES

Ingredients

125g Creamy Butter Unsalted
175g Greek Style Yogurt
200g Self Raising Flour
100g Ground Almonds
1 Large Egg
200g Cherries - pitted and halved
150g Caster Sugar
1 tsp Baking Powder

Method

Preheat the oven to 180°C/350°F/Gas Mark 4.
Line a 12 hole muffin tin with paper cases.
In a pan melt the butter. Once melted mix with the rest of the ingredients and beat well.
Divide the mixture between the paper cases and bake in the oven for 20 minutes, until golden and risen.

VERY CHERRY

Ingredients

20ml Brandy
10ml cherry juice from four season frozen cherries
1 teaspoon sugar
1 vanilla pod
175 ml Valdobbiadene Prosecco Spumante DOCG

Decoration/To serve:

Garnish with several Four season frozen cherries on a cocktail stick.

Method

Add the Napoleon Brandy, cherry juice, vanilla pod and sugar to a glass and stir until sugar has dissolved.
Top with Valdobbiadene Prosecco Spumante DOCG.
Finally, garnish with cherries.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on: T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

[i] 28% YOY value growth, 12 w/e 18 June 2017, fruit - cherry data, Kantar Worldpanel

13
Jul

ALDI’S SELL OUT LUXURY FRAGRANCE IS BACK… AND IT’S A PERFECT WAY TO SAY THANKS TO THE TEACHER!

Supermarket Aldi have brought back their sell-out luxury fragrance and at just £5.99 for 100ml it’s the perfect thank you gift for teachers to mark the end of the school year.
The previously sold out fragrance, which comes in three beautiful scents – Pomegranate, Freesia & Pear and Lime, Basil & Mandarin, is in stores from Thursday 5th July. But, be quick, as with all Specialbuys, once they’re gone, they’re gone!

Also available in the collection is Aldi’s Luxury Body Crème (£4.99, 175ml), which is available in the complementing scents of Pomegranate, Freesia & Pear, or Lime, Basil & Mandarin to really give the fragrance a boost .

And, if you really want to be top of the class, Aldi’s beautiful Candle and Diffuser gift sets are the perfect relaxing fragrances to help teachers unwind at the end of term. At just £4.99 the gift set is available in Provence and Soleil.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

6
Jul

BRING THE OUTSIDE IN WITH ALDI’S SUMMER TROPICS RANGE

This season, a heatwave of tropical inspiration is set to hit UK homes, and shoppers can bring this trend to life with Aldi’s Summer Tropics range. This stylish collection features everything needed to give the home a fresh new colourful look.

Available to pre-order online from 22^nd July and purchase in stores from 26^th July, but be quick, because as with all Specialbuys once they’re gone, they’re gone!

Bring the bedroom to life with this bold Summer Tropics King Duvet set (£14.99), which is also available as a double (12.99). The vivid blue and colourful pink floral pattern adds vibrancy and instantly brings an exotic influence. Each polycotton set includes a duvet and two pillow cases, so shoppers can tumble into tropical sheets for a sound slumber.

Want a refresh but not a complete overhaul? Aldi’s Tropical Bed Spread (£24.99) is great for adding a splash of colour without needing to change an entire room (Available in three designs).

Make a statement with these Summer Tropics Cushions – great value at only £6.99 each. Available in five designs – Toucan, Tropicana, Flamingo, Pineapple and Tropics prints, these cotton linen blend cushions are perfect for adding to chairs, beds and sofas, and can even be used with outdoor furniture on days spent relaxing in the sun.

Add the finishing touches with Aldi’s Summer Tropics Coir Mats (£3.99) and Washable Door Mats (£2.99). With multiple designs to choose from including unicorns, cacti and pineapples, these magical mats will have every guest leaving their troubles at the door.

The Summer Tropics range is available to pre-order online at www.aldi.co.uk from 22^nd July or purchase in stores from 26^th July

Description	Price
SUMMER TROPICS BED SPREAD	£24.99
SUMMER TROPICS DUVET SET KING	£14.99
SUMMER DOUBLE DUVET SET	£12.99
SUMMER TROPICS CUSHION	£6.99
SUMMER TROPICS COIR MAT	£3.99
SUMMER TROPICS WASHABLE DOOR MAT	£2.99

29
Jun

GET THE REAL TASTE OF AMERICA WITH ALDI’S AMERICAN SPECIALBUY THEME

Planning a party to celebrate Fourth of July? Swap your everyday menu for an American feast with Aldi’s American themed Specialbuys, in stores from Sunday 1^st July.

Why not start the day as you mean to go on and treat the family to a scrumptious American breakfast with Aldi’s Taste of America American Pancakes, (£1.39, 6 pack).

Enjoy your pancakes in true American style by adding state side classics such as Skippy Peanut Butter (£1.79) and Taste of America American Pancake Syrup (£1.79) available in butter maple or maple praline.

If you prefer something lighter, opt for a bowl of Taste of America Cinnamon Chips (£1.99, 750g) with a cup of Beanies Low Calorie Flavoured Instant Coffee (£1.99, 50g), available in caramel popcorn, cinder toffee or cookie dough flavours to give you the real taste of America.

Looking for something more savoury? Enjoy Aldi’s Taste of America American Style Hotdogs for the true American diner feeling. These frankfurters taste just like the real deal and are a bargain at only 79p for 6 hot dogs!

Wash your hotdogs down with Vive American Style Sodas available in cream soda, root beer or American grape, at just 37p for a litre!

No Independence Day would be complete without American-style toasted marshmallows, so spark up the BBQ or get a bonfire going and enjoy Aldi’s American BBQ Marshmallows (99p, 300g).

Visit your nearest Aldi store to see what other American themed Specialbuys the supermarket has to offer and don’t forget to hurry, as with all Specialbuys, once they’re gone, they’re gone!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

29
Jun

LOOKING FOR HEALTHY AND FILLING MEAL SOLUTIONS AHEAD OF SUMMER? ALDI’S ‘SLIM WELL’ READY MEALS COULD BE THE ANSWER

Meals cost from just £1.99 each
Range includes vegetarian options and NEW Slim Well Beef Lasagne
Available in all UK stores

Low in fat and full of flavour, Aldi’s Slim Well ready meals are here just in time for the summer countdown. And from just £1.99, the healthy ready meals offer a quick, tasty and balanced solution for those looking to get beach body ready!

Packed full of lean meat, pasta, pulses and vegetables, the range includes: Chicken Tikka Masala, Chicken Saag, Three Bean and Vegetable Chilli, Sweet Potato Curry and Chicken Chow Mein. A new addition, Slim Well Beef Lasagne, will be available in stores from the end of June.

The nutritious meals can be cooked quickly and easily from frozen in the microwave or oven and are perfect for those who are time-poor but like to eat well.

Julie Ashfield, Managing Director of Buying at Aldi UK, comments: “Eating well doesn’t need to cost a fortune and when shopping at Aldi, customers can feel confident that they’re getting unbeatable value without sacrificing on quality. The Slim Well meals are perfect for those who enjoy healthy, easy-to-prepare meals, but don’t want to spend a fortune.”

With a variety of dishes to choose from, customers can enjoy great tasting, low calorie meals every night of the week:

Slim Well Chicken Tikka Masala, 500g

Chicken in a spicy tikka sauce made with onions, tomatoes, ginger, garlic, cumin and red chilli.

Slim Well Chicken Saag, 500g

Chicken with spinach in a healthy saag curry sauce packed with mushrooms, chillies, garlic, ginger and turmeric.

Slim Well Three Bean and Vegetable Chilli, 500g

A mixed bean hearty vegetable chilli with red peppers, tomatoes, onion and courgette.

Slim Well Sweet Potato Curry, 550g

A tasty combination of juicy sweet potatoes with red peppers and spinach in an aromatic curry sauce.

Slim Well Chicken Chow Mein, 550g

A favourite from the Chinese menu, made with pieces of tender chicken in an aromatic Oriental-inspired sauce with noodles and vegetables.

Slim Well Beef Lasagne, 550g

A classic family favourite, made with mince beef in a rich tomato sauce.

-ENDS-

29
Jun

ALDI SERVES A WIMBLEDON (STRAWBERRY) JAM SLAM

Aldi prove they offer taste AND value when it comes to their strawberries this Wimbledon

Did you know that last year’s Wimbledon Champions, Roger Federer and Garbine Muguruza, burned a whopping 1,100 calories between them per hour?¹ Playing for a total of 22 hours^2,3across the tournament that’s 24,200 calories burnt in total.
Can you even imagine how many strawberries the Wimbledon champions would need to eat to fuel that – and at what cost? Fortunately, supermarket Aldi have done the maths so you don’t have to!
With the average strawberry containing just 2 calories,⁴ Roger Federer and Garbine Muguruza would have needed a whopping 12,100 strawberries to power their way through the championship. That’s a lot of strawberries and at Wimbledon prices, (£2.50 for a serving of 10)⁵ that’s a lot of money too! In fact, it would cost £3,025 to pay for that many strawberries at Wimbledon.⁶
However, tennis fans will be relieved to discover that Aldi offers fresh British strawberries at just £1.69 for a 400g pack. Meaning our Champions could spend as little as £818 on strawberries to fuel their winning ‘jam slam’!⁷
Julie Ashfield, Managing Director of Buying, says: “Wimbledon and strawberries go hand-in-hand, and the tournament is a great occasion to enjoy the best British fruit of the season. There’s no denying that Aldi’s fresh British strawberries, pack more than just a punch in the taste department, they are amazing value and quality too. Now that, is something to cheer about.”
-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com or visit www.aldi.co.uk

Calculated on average 600 calories burned per hour for male weighing 85kg and 500 calories burned per hour for female weighing 73kg; source Harvard Health Publishing
Federer 2017 Wimbledon stats: http://2016.wimbledon.com/en_GB/players/overview/atpf324.html
Muguruza 2017 Wimbledon stats: http://www.wimbledon.com/en_GB/players/overview/wta316239.html
Calories per strawberry: https://www.calorieking.com/foods/calories-in-fresh-fruits-strawberries-raw_f-ZmlkPTYzNjMy.html
Cost of strawberries at Wimbledon: https://www.telegraph.co.uk/news/2017/07/06/wimbledon-strawberries-revealed-have-subsidised-keep-price-last/
12,100 / 10 x £2.50 = £3025
12,100 / 25 x £1.69 = £817.96

29
Jun

ALDI’S SUMMER ICONS RANGE IS EVERYTHING YOU NEED THIS SUMMER

Who doesn’t want to add a splash of fun to their holiday? Thanks to Aldi’s brand new range of summer must-haves, this year’s getaway is set to be nothing short of fabulous.
Whether you’ll be looking like a ‘fineapple’ on a fruity inflatable or relaxing on the beach with a cool towel, Aldi’s instagrammable range of fantastic value accessories is set to make you want to dive into summer already.

Available to pre-order online from 1^st July, and purchase in store from 8^th July, shoppers need to be quick, as with all Specialbuys, once they’re gone, they’re gone!
Make a statement with this summer’s ultimate pool accessory. Aldi’s range of Summer Icon Inflatables (£9.99) are sure to help rack up the likes on Instagram; available in pineapple, watermelon and shell varieties.
Ideal for packing to take on holiday, Aldi’s Inflatable Watermelon Ball (£4.99) is a great way to keep kids (and adults) entertained.
Perfect for drying off after a refreshing swim, or simply make a statement on the beach, these new giant Round Beach Towels (£19.99) are available in six quirky prints.
Just the thing for covering up from the sun, the Ladies Summer Icon T-Shirt (£4.99) can be thrown over a bikini while at the pool, or pair with shorts for a relaxed afternoon stroll.

As the sun goes down, take the hassle out of the holiday beauty and grooming regime by packing this handy 3 Piece Cosmetic Bag Set (£4.99), available in several sizes and in four quirky designs – flamingo, lobster, melon and cactus.

Aldi’s Animal Ice Lolly Moulds (£2.99) ensure a fun and tasty way for the kids to cool off in the sun, available in dinosaur, penguin, polar bear and unicorn designs. Liven up snack time even further with Aldi’s fantastic range of Drinks Accessories (£2.49) – including cow and unicorn milk mixers, a rainbow scoop, spoons and re-usable straws.

Aldi’s Summer Icons range is available to pre-order online from 1^st July and in store from 8^th July, but be quick, as with all Specialbuys, once they’re gone they’re gone!

Description	Price
Round Beach Towel	£19.99
Summer Icon Inflatables	£9.99
Ladies Summer Icon T-Shirt	£4.99
3 Piece Cosmetic Bag Set	£4.99
Inflatable Watermelon Ball	£4.99
Animal Ice Lolly Moulds	£2.99
Ice Cube Trays	£2.99
Drinks Accessories	£2.49

22
Jun

Game, Set, Match…make this year’s Wimbledon a smash hit with Aldi

Shoppers can save up to 70% on summer favourites with Aldi - including Austin’s Summer Punch (£5.99)

Nothing says British summertime quite like the return of the Wimbledon Championships, so get ready to have a ball with Aldi’s summer favourites. From a quintessentially British cocktail made with Austin’s Summer Punch, to the ultimate treat of strawberries and cream, shoppers will love the supermarket’s Wimbledon offerings.

A favourite amongst Aldi shoppers, the Austin’s Summer Punch (£5.99) is expected to fly off the supermarket’s shelves as the warmer weather continues. At almost a third of the price of Pimm’s No.1[1], this tasty alternative paired with lemonade and fruit makes for the perfect refreshing, summer cocktail.
Watching those intense Wimbledon sets will certainly work up an appetite and tucking in to strawberries laden with cream is the ultimate way to feel like you’re sat on Murray Mound. At the incredible price of £1.39 for a 400g punnet this summer, Aldi is leading the way with its British Nature’s Pick Strawberries and to top it off, tennis fans will be excited to know that there will also be a Wimbledon themed version of the Cowbelle Double Cream (300ml) available in stores, for only 89p.
All Aldi Wimbledon Food and Drink items are available in stores nationwide, as well as Aldi’s Summer Punch available to purchase online at www.Aldi.co.uk
-Ends -
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print

A full list of the Wimbledon bundle products is below:

Veuve Monsigny Champagne Brut Wimbledon Edition (£12.99, 75cl) – in stores from 1^st July whilst stocks last
Austin’s Summer Punch (£5.99, 1L) – online and in stores now
Nature’s Pick Strawberries (£1.39 400g) – in stores now
Wimbledon Themed Cowbelle Double Cream (89p, 300ml) – in stores from 18^th June

[1] £15.00 retail price Waitrose Cellar, as seen on 25/04/18

22
Jun

Aldi serves an Ace Toast with its Limited Edition Wimbledon Champagne

To celebrate the return of Wimbledon, Aldi has launched a limited edition design of its award-winning Veuve Monsigny Champagne Brut NV for just £12.99

Tennis fans are sure to love relaxing with a chilled glass of bubbly this summer as Aldi is serving up its best-selling Veuve Monsigny Champagne Brut NV in a specially designed Wimbledon wrap - sure to get shoppers taste buds tingling.

The supermarket’s award-winning Veuve Monsigny Champagne Brut (£12.99) will be wrapped in a limited-edition Wimbledon design, featuring a pristine lawn wrapping and tennis racquet motif – the perfect tipple to toast with and celebrate this year’s hotly anticipated tournament.

It’s not only the striking bottle design which is sure to impress garden party guests this season. Originating from the renowned Champagne house of Philizot & Fils, the complex and elegant blend of Chardonnay, Pinot Noir and Pinot Meunier grapes in this this highly acclaimed fizz creates a unique and beautiful taste.

Julie Ashfield, Managing Director of Buying at Aldi, comments: “We’re excited to be continuing our support for British sports, especially as the Wimbledon Championships are such a poignant activity during British summertime.

We’ll be cheering on our nation’s players throughout the season, and our limited edition Veuve Monsigny Champagne Brut NV is the ideal way for our customers to join us in celebrating the championships’ success.”

Aldi’s Veuve Monsigny Champagne Brut Wimbledon edition is available in stores nationwide from 1^st July, whilst stocks last.

-Ends –

22
Jun

DON’T SWEAT IT! COOL DOWN WITH ALDI’S BOOZY LOLLIES, CARAMEL CORE ICE CREAM AND COCONUT WATER POPSICLES

With temperatures set to soar and many places across the UK about to experience 30 degrees heat, preparation is key to surviving the sun!

Those who argue that nothing can beat a cold beer in the sunshine haven’t tried Gianni’s Alcoholic Ice Popsicles (£1.99, 4 pack), less calories and far more sophisticated! You can choose from four classic tipples, including refreshing Gin & Tonic, fruity Peach Bellini, sparkling Bucks Fizz and delicious Cosmopolitan flavours.

Head out to your nearest Aldi to get your hands on American Caramel Core Ice Cream for just £2.49 (480ml), a great saving on the popular Ben & Jerry’s Karamel Sutra Core at £4.50 (500ml). If you like the sound of a delicious blend of half-chocolate ice cream with chocolate chunks and half caramel ice cream with a caramel sauce centre, then all you’ll need is a spoon…

If you’re not feeling ice-cream then don’t worry as you can also cool off with Aldi’s Coco Loco Coconut Water Popsicles (£1.99, 4 pack).* Made from naturally refreshing coconut water, the Coco Loco popsicles are available in both Coconut Water and Tropical Coconut Water flavours. What’s more, with less than 75 calories per popsicle, they are the perfect guilt-free summer treat, and vegan too!

-ENDS-

*Not available in Scotland

22
Jun

ALDI’S STRAWBERRY SERVE DISCOVER A NEW SIDE TO STRAWBERRIES WITH ALDI’S FRESH NEW SERVINGS

Strawberries - an iconic symbol of British summertime - and, the predictable partner to cream. But, this summer supermarket Aldi is appealing to strawberry lovers to step out of their strawberries-and-cream comfort zone and discover a wealth of new ways to enjoy fresh British strawberries.

With a 400g punnet of British strawberries costing just £1.39 at Aldi, you can enjoy a taste of British summer at its finest and best value, too. Moreover, with handfuls of delicious yet simple new recipes available from Aldi, strawberry lovers can bask in a variety of tasty ways to celebrate this delightful fruit.

Why not try sweetening up your fresh greens with a Chicken and Strawberry Salad:

Ingredients
 400g Strawberries
 1 x 375g pack Mini Chicken Fillets
 100g Cheddar
 Romaine lettuce heart
 80g Watercress or Spinach leaves
 2 Avocados
 4 sticks Celery
 1 x 150g pack Sweet Mini Peppers
 ½ Cucumber
 Juice of ½ Lemon
 15ml Balsamic Vinegar
 Pinch Chilli Powder
 Sea Salt and Black Pepper
 50ml Olive Oil, plus a little extra for frying

Method
 Wash, hull and chop 100g strawberries.
 Put them into a food processor along with the lemon juice, balsamic vinegar, olive oil and the chilli
powder.
 Season with a little salt and some black pepper, then process until smooth.
 Wash the lettuce – dry and shred.
 In a large salad bowl add the lettuce along with the watercress or spinach.
 Wipe the celery, chop and add to the salad.
 Slice the cucumber and add to the salad.
 Cut the peppers in half lengthways, remove any seeds, slice and add to the salad.
 Cut the avocado in half lengthways, remove the stone, scoop out the flesh and slice, then gently toss
with the salad.
 Wash, hull and slice the remaining strawberries and add these.
 Sauté the chicken strips in a frying pan in some olive oil until cooked through.
 Crumble the cheese.
 Add the warm chicken strips and the crumbled cheese.
 Drizzle over the dressing and serve.

For a new twist on a classic, how about our Strawberry, Spinach and Goats Cheese Salad:

Ingredients
 400g Strawberries
 200g bag Spinach leaves
 130g bag Walnuts
 150g log soft Goat’s Cheese
 100ml Olive Oil – plus a little extra for frying
 Juice of 1 lime
 1 tsp Dried Parsley
 Salt and Black Pepper

Method
 Saute the walnuts in a little oil in a large frying pan or wok until
slightly burnt, cool, then chop roughly.
 Wash and hull the strawberries, then slice.
 Gently rip the spinach leaves.
 Put the spinach leaves, walnuts and strawberries into a large bowl.
 Gently break the goats’ cheese and sprinkle over the salad.
 To make the dressing, whisk the lime juice, parsley and the olive oil together. Season with some salt and pepper, pour over the salad, gently toss and serve.

For dessert, choose our classic Strawberry Tart, or get game, set and match ready with a special Wimbledon-inspired Strawberry Tart with a Net Top?

Ingredients
 2 packets Ready Rolled Shortcrust Pastry
 225g Strawberry Conserve
 200g Strawberries
 1 tbsp Icing Sugar
 300ml Double Cream (to serve)

Method
 Pre-heat your oven to 180˚C/350˚F/Gas Mark 4.
 Roughly chop the strawberries and place them in a pan with the strawberry jam. Cook on a medium heat until the strawberries begin to soften and the jam is bubbling. Chill this mixture and prepare the pastry.
 Using one packet of the shortcrust pastry line the 6 individual tart tins, pressing a rolling pin over the top to remove any excess pastry.
 Place a small circle of scrunched up greaseproof paper over each tart, place some baking beans on top (dried lentils or rice will also
work) and bake for 10 minutes. Remove the baking beans and greaseproof paper and return to the oven for another 5 minutes until the pastry is cooked.
 In the meantime, using the second pack of pastry, cut 1cm wide strips (long enough to go across the tart cases). You will need 8 strips per tart.
 When the strawberry filling has cooled, distribute between the cooked tart cases.
 Place 4 strips of the pastry in diagonal lines on top of each tart. Turn back the 2nd and 4th strips of pastry, lay a horizontal strip across then place them back. Repeat with the 1st and 4th strips and place another horizontal strip across. Do this for the other 2 strips until you have created a lattice top.
 Press the edges of the raw pastry strips onto the tart and place in the oven for 15 minutes until the pastry is cooked and golden.
 Finally, lightly sieve the icing sugar over the tarts when they are still hot (as the heat of the filling will melt the sugar so that only the pastry will look dusted), to finish the ‘net’ and serve with a dollop of cream.

To satisfy even the most indulgent tastes, how about our Strawberries Dunked in Dark Chocolate with
Amaretto

Ingredients
 400g Strawberries
 100g Belgian Dark Chocolate
 45ml Amaretto
 20g Unsalted Butter

Method
 Break up the chocolate and put into a heat-resistant bowl, along with the Amaretto and the butter.
 Place the bowl over a pan of boiling water, stirring gently until melted, making sure the bottom of the bowl doesn’t touch the water.
 Wash and dry the strawberries, then dip them into the bowl while the mixture is still warm. Transfer to a plate and pop them in the fridge to
harden.
For more inspiration to shake up your serving of strawberries and wake up your taste buds with our recipe ideas visit www.aldi.co.uk

-ENDS-

22
Jun

If this year’s Islanders were an Aldi drink…

It’s the show of the summer, and with such a mixture of personalities in the villa, it’s sure to get heated! Why not keep cool with Aldi’s award-winning range of beers, wines and spirits that best reflect your favourite contestants…

Alex
Classy and refreshing… everyone’s favourite Doctor has got to be Aldi’s award-winning Oliver Cromwell London Dry Gin (£9.99). Whynot match it in a Gin, Lime and Cucumber Cooler ?

Rosie
THE tipple of the summer, Islander Rosie could only ever be a bottle of on-trend Castellore Pinot Grigio Blush Rosé… (£4.29)

Adam
There’s no denying he’s got a bit of a dark side… just like Aldi’s Old Hopking Dark Rum (£9.99)

Dani
Full of fun and ever so giggly – Dani has got to be the ultimate party drink! Couple Aldi’s Cocobay Rum & Coconut (£4.29) with coke for a taste of the Caribbean

Eyal
The deepest contestant to ever enter the villa, Eyal has to be a bottle of aromatic Bourbon Aged Cabernet Sauvignon Red wine… (£8.99)

Georgia
Full of bubbles, Georgia is clearly Aldi’s award-winning Prosecco Superiore DOCG (£7.99)

For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk

Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

Notes to editors:

Aldi is the UK’s fifth largest supermarket with over 750 stores and over 30,000 employees.
The company has more than doubled its market share since 2010. In the 12 weeks to 20th May, Aldi grew sales by 6.7% and has a 7.3% share of the market (Kantar Worldpanel data).
Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices.

22
Jun

CAPTURE AND COLLECT MEMORIES WITH ALDI’S BARGAIN CANON CAMERA AND PRINTER

Capture memories that can be kept forever with this Canon Ixus 185 Camera and Canon CP1300 Selphy Printer, available in Aldi stores and online from Sunday 1^st July, whilst stocks last.
Simply point and shoot with fantastic results every time using this slim, stylish and versatile Canon Ixus 185 Camera, for just £79.99, featuring a 6.8 cm LCD screen and 28mm wide 8x optical zoom lens. Capture precious moments at home or on holiday and have fun with a range of easy creative modes, including Fish-eye, Miniature, Super Vivid and Monochrome. Plus, budding photographers can effortlessly record creative and versatile HD movies at the touch of a button.
Shoppers can even enjoy fast wireless prints from smart devices thanks to the Canon CP1300 Selphy Printer, for just £99.99. Small and neat, this printer is easy to carry for fast, reliable, lab-quality photo printing on-the-move.
The Canon CP1300 Selphy Printer and Canon Ixus 185 Camera are available at Aldi stores and online from Sunday 1^st July, whilst stocks last. However, shoppers will have to be quick as with all Specialbuys, once they’re gone, they’re gone!

Product Code	Product Description	Price
85562	CANON IXUS 185 ESSENTIALS KIT CAMERA	£79.99
85551	CANON CP1300 SELPHY PHOTO PRINTER	£99.99

Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

- Ends -
For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910

15
Jun

ALDI’S ‘MEX-ELLENT’ SPECIALBUYS ARE BACK!

For quick and easy Mexican meals, perfect for a fun night in with friends and family, check out supermarket Aldi’s amazing Mexican Specialbuy theme, returning to stores from 14^th June.
Inspired by Old El Paso kits, Aldi’s Fiesta kits contain the same ingredients, packed with all the great Mexican flavours, plus they’ll cost you half the price![1] Check out the full range of fantastic value offers, from easy to use step-by-step kits, to juicy jalapenos but, as with all Specialbuys, once they’re gone they’re gone!
Kits:
Fiesta Nacho Kit (£1.35) - The perfect dinner for busy weeknights or tasty weekend snacking. This kit contains the base for perfect nachos. Just add your favourite toppings!

Contains: Crunchy tortilla chips, tomato salsa
Add: 150g cheese, guacamole, soured cream, jalapeños (optional)
Preparation time: 10 minutes
Serves: 3-4

Fiesta Crunchy Taco Kit (£1.59) - Extra crunchy tacos loaded with Mexican spice and juicy salsa,….what’s not to love?

Contains: 12 taco shells, tomato salsa, taco seasoning
Add: 500g minced beef, 15ml vegetable oil, ½ shredded iceberg lettuce, 1 chopped large tomato, 125g grated cheddar cheese
Preparation time: 30 minutes
Serves: 3-4

Fiesta Mild Fajita Kit (£1.29) - Perfect for Mexican food lovers who prefer a milder Fiesta feast.

Contains: 8 wheat tortilla wraps, tomato stir in sauce and a cool herb seasoning mix

Add: 500g chicken breast fillets, cut into thin strips; 30ml oil; 1 lettuce shredded; tomatoes thinly sliced; 100ml sour cream
Preparation time: 15 minutes
Serves: 3-4

Fiesta Chilli & Garlic Rice Kit (£1.59). Fiesta Mexican rice is infused with a complex flavour of tomatoes, chilli and garlic for a bowl full of flavour to please everyone.

Contains: Long grain rice, chilli and garlic sauce, rice seasoning
Add: 500g diced chicken breast, 1 red and 1 yellow pepper sliced, 1 sliced onion, 15ml vegetable oil. Optional: fresh coriander and jalapeño slices
Preparation time: 25 minutes
Serves: 3-4

Recipe Mixes:
For a spice mix to add in to your own combination of ingredients, stock the cupboards with Fiesta Mexican Recipe Mixes (30g, 55p each). Choose from:

Garlic and Paprika Taco Seasoning - This Mexican Taco seasoning brings vibrant flavours that go well with any meat. It has a gentle heat with punchy spices and garlic.
Cajun Seasoning - This Cajun Seasoning makes your Cajun dish look and taste amazing. It is a hot & spicy marinade with a kick of heat and great texture.
Fajita Seasoning - This seasoning has a beautiful smoked rounded flavour. It has a blend of warming cayenne, ginger and garlic that really finishes off any meat for your Fajita!

Head down to your nearest Aldi store on14th June to bag yourself a bargain - with such a large choice of delicious and flavour filled Mexican themed meal ideas, you can cook up a feast to impress your friends and family without breaking the bank!
-ENDS-

[1] https://www.tesco.com/groceries/en-GB/search?query=old el paso&icid=tescohp_sws-1_old el paso

15
Jun

ALDI CROWNED GROCER OF THE YEAR AT THE GROCER GOLD AWARDS

Aldi has taken home the prestigious Grocer of the Year trophy at the Grocer Gold Awards 2018 – marking the supermarket’s fifth triumph in the category since 2009. Beating stiff competition from across the grocery sector, this accolade reflects the positive impact that Aldi continues to have in the UK.

Aldi’s impressive win is recognition of the supermarket’s longstanding commitment to delivering the highest quality products at unbeatable prices. And, it’s not just shoppers who benefit from Aldi’s commitment to be the best; Aldi also works to support British farmers and growers by championing British quality across its entire range, whilst many of the products from further afield have been sustainably sourced and fairly traded.

Aldi is the UK’s fifth largest supermarket with over 750 stores, over 30,000 employees and is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands. The company has more than doubled its market share since 2010 and has a 7.3% share of the market (Kantar Worldpanel data).

Giles Hurley, CEO - UK and IRE at Aldi, said: “It’s a real honour to be named Grocer of the Year once again at the 2018 Grocer Gold Awards. This recognition provides consumers with the assurance that Aldi really is the best supermarket in Britain.
“We remain dedicated to offering our customers the highest quality products at everyday low prices, and as we continue to open new stores in 2018, we are confident that more and more people throughout the UK will choose to come to us for their full weekly shop.”

The Grocer Gold Awards celebrates and recognises the very best standards in grocery retail, and rewards only the highest levels of service, initiative and commitment in the FMCG sector.

For more information about Aldi’s award-winning range, please visit www.aldi.co.uk.

ENDS

15
Jun

ALDI LAUNCHES TRENDY NEW BOURBON WINE FOR FATHER’S DAY

Popular wine aged in ex whisky barrels has achieved cult status in US
Supermarket Aldi now bringing one of these unique wines to its shelves, for just £8.99

Supermarket Aldi has launched a premium Bourbon Aged Cabernet Sauvignon wine aged in old whisky barrels, for just £8.99, after similar products gained a cult following in the US.
Bourbon aged wines break from tradition by being aged in used bourbon barrels rather than new oak barriques as is customary, resulting in a refined and full-bodied wine with bold, spicy flavours.
Bourbon aged wines have been taking the US by storm, developing a cult following driven by bourbon’s huge boom in popularity (American whiskey volume up 6.4% YOY[1]), and now Aldi is amongst the first UK supermarkets to bring the trend to its shelves.
Hailing from the vineyards of California, Aldi’s £8.99 premium offering is made by winemakers Stave & Steel, who have seen huge growth within the US retail sector for these innovative bourbon aged wines, which have grown sales by 180% YOY.
The wine is full of rich ripe dark cherry and blackberry flavours, combined with smoky bourbon aromas of subtle spice, vanilla and caramel with a smooth, long finish – perfect for dads who enjoy both punchy characterful red wines and a nip of bourbon.
Aldi’s wine expert Sam Caporn, The Mistress of Wine comments: “In the same way that a much-loved Malbec or Zinfandel appeals to lovers of full-bodied reds, Aldi’s Bourbon Barrel Aged Cabernet Sauvignon is ripe, spicy and long with dark berry fruits – the perfect Father’s Day gift for dads who love their rich reds!
“It’s great to see Aldi adding new and innovative wines to its award-winning range, especially at such amazing value prices. It means that the wonderful world of wine can be opened up to all, with more shoppers being offered the opportunity to try something new.”
Pioneers of innovation in the wine aisles, this year Aldi has launched more new wines than ever before, with over 70 bottles having received international awards already. The supermarket recently launched a wedding wines service online at Aldi.co.uk, offering its shoppers the ideal way to stock up before their big day.
-Ends-
For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK

[1] The Distilled Spirits Council’s annual economic briefing. Source: https://bit.ly/2xR3KOp

15
Jun

HAVE A SUPER SUMMER WITH ALDI’S BARGAIN PADDLEBOARD SET

Counting down the days to get outdoors this summer? On the 21^st June, Aldi is bringing back it’s must-have Stand Up Paddle Board Set, available exclusively online for just £249.99.

A fun and low impact way to explore calm seas and peaceful lakes, this Stand Up Paddle Board Set includes everything needed to have a great time on the water.
Easy to pack, carry and store, it even includes an inflatable seat which, when inflated, turns the paddleboard into a kayak - ideal for first timer paddlers.
The set also contains a variety of accessories, including a paddle with detachable options, repair kit, pump, carry bag and detachable fin. The board has an anti-slip surface and a comfortable safety leash for added stability.
Water babies can save up to 60% when compared to a similar set from iRocker which retails at £625.00.

Aldi Stand Up Paddle Board Set	iRocker Kayak Bundle

£249.99	£625.00
Total Savings: £375.01 (60%)

Aldi’s Stand Up Paddleboard Set is available as an online exclusive on www.aldi.co.uk, from 21^st June, but remember, once they’re gone, they’re gone!

Product Description	Price
Stand Up Paddle Board Set	£249.99

15
Jun

SAY ‘THANKS’ BEFORE SCHOOL IS OUT WITH ALDI

With the end of the school year here, what better way to say thank you than with Aldi’s new gifting range. Featuring a selection of great presents, from mugs for the tea lover, to weekly planners for the super-organised, show your appreciation in style. The range is available to pre-order online from Sunday 1^st July and to buy in stores from Thursday 5^th July. As with all Specialbuys, shoppers will have to be quick though, as once they’re gone, they’re gone!

Organisation is key, and Aldi’s beautifully designed A5 Diary or Notebook (£2.99), available in on-trend spots and colourful stripes, is the perfect gift for helping teachers keep up with their busy schedules.

Team these with great-value Weekly Planners (£2.99) to help give them a colourful and structured week. Choose from a pad of weekly sheets, or a sticky note and paper pad folder, complete with a pencil.

Brighten up their mid-morning coffee with Aldi’s trendy Gift Mugs (£2.99). Available in a range of designs, such as Kissing Flamingo, You Are a Star, Tropical Pink and Black.

Along with these great gifts, Aldi also has a range of Everyday Greetings Cards & Wrap (from £0.89), which comes in a range of sizes and designs to suit all, from traditional to humorous and contemporary to fun.

Aldi’s Say Thank You range is available to pre-order online from Sunday 1^st July and available in stores from Thursday 5^th July.

The full range can be found below:

Version Description	Retail
A5 DIARY/NOTEBOOK	£2.99
WEEKLY PLANNER	£2.99
GIFT MUG	£2.99
EVERYDAY GREETINGS CARDS & WRAP	£0.89

-Ends-

For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk

8
Jun

ALDI STEPS IN TO SUPPORT BRITISH STRAWBERRY GROWERS

Aldi to maintain price paid to its growers and will sell larger punnets at £2.95 per/kg to increase sales.
Additional volume is the equivalent to more than nine million strawberries.

Aldi, the UK’s lowest-priced supermarket, has bought an additional 112 tonnes of strawberries to support British growers facing a glut due to the later-than-usual start to the season.

The supermarket will sell larger punnets at a market-leading £2.95 per kg across its stores in Wales, Scotland and the north of England, with the berries set to hit the shelves on 7^th June. This will be alongside Aldi’s existing punnet sold nationwide (£1.39 - 400g).

The additional orders have helped relieve the pressure on four of the supermarket’s growers facing a surplus of stock, as well as preventing unnecessary food waste. This also follows the agreement Aldi made last week to purchase 700,000 potatoes from a UK supplier that was left with a glut following a bumper crop.

Each grower will be paid the same rate per kg of produce, as Aldi always agrees a fixed price with its growers which is unchanged regardless of promotional activity.

Julie Ashfield, Managing Director of Buying at Aldi UK said: “The recent warm weather has led to our growers needing to harvest a vast amount of their crop much later than usual. We always try to find ways to support them in times like this, while at the same time reducing unnecessary food waste.

“British strawberries are also typically brighter in colour and tastier compared with imported varieties, meaning our customers can enjoy more of the fruit at the best time of the year.”

Aldi recently won Fresh Produce Business of the Year at this week’s FPC Fresh Awards, and was the first supermarket to sign up to the NFU’s Fruit and Veg pledge. It currently sources more than 40 per cent of its fresh produce from British growers, a figure that is higher than the industry average.

ENDS

8
Jun

TREAT DAD TO ALDI'S 16oz BIG DADDY RUMP STEAK AND THE HUGE 1KG TOMAHAWK STEAK THIS FATHER’S DAY

For those struggling to show Dad how much they care this Father’s Day, supermarket Aldi has the perfect solution with their Tomahawk Steak and ‘Big Daddy’ Extra Thick Rump Steak in stores from Thursday 14^th June, especially for Father’s Day,

Aldi’s melt-in-the-mouth Tomahawk Steak weighs in at an average 1.3kg and costs just £12.99/kg, making it up to 52%* cheaper than the Waitrose equivalent. The 14-day matured British ribeye steak is made with 100% British beef and is best served pan seared and rested for 15 minutes.

Aldi will also be bringing back the 21-day matured 16oz ‘Big Daddy’ Extra Thick Rump Steak, for only £4.99. This lean steak with a great texture and rich flavour is best cooked over a very high heat, with a generous resting time.

Pair with Aldi’s award-winning Exquisite Collection Argentinian Malbec (£5.99) for the ultimate taste combination. This bright and intense ruby-red wine has youthful purple tints and aromas of fresh fruits – a premium wine with great structure and a long and intensely fruity finish on the palate.

These mouth-watering meats are available in stores across the UK from Thursday 14^th June, but you’ll have to be quick, as with all Specialbuys, once it’s gone it’s gone!

If you want to serve up a healthy fruit salad for dessert after cooking up a tasty steak, make sure you keep your eyes out for some delicious ingredients in Aldi’s Super 6 this week and next week:

Sharon Fruit (3 pack) – 49p
Apricots (320g) – 45p
Satsumas (600g)– 79p
Cherries (200g)) – 79p
Peaches (4 Pack) – 49p
Gallia Melon – 79p

Did you know? All of Aldi’s everyday fresh meats are 100% British and Red Tractor Assured.

-ENDS-

* https://www.waitrose.com/ecom/products/beef-tomahawk/724169-498040-498041?gclid=EAIaIQobChMIst7_-tnI2gIVB7gbCh3jcQOgEAQYASABEgLvBfD_BwE&gclsrc=aw.ds&dclid=COfn0fzZyNoCFRYy0wod1g0KsA

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

1
Jun

CORE BLIMEY! ALDI’S NEW CARAMEL CORE ICE CREAM ALMOST HALF THE PRICE OF BEN & JERRY’S!

Clear some space in the freezer! Supermarket Aldi is bringing customers American Caramel Core Ice Cream for just £2.49 (480ml), a great saving on the popular Ben & Jerry’s Karamel Sutra Core at £4.50 (500ml).[1] If you like the sound of a delicious blend of half chocolate ice cream with chocolate chunks and half caramel ice cream with a caramel sauce centre, then all you’ll need is a spoon!

This summer, you can also enjoy these delicious desserts at Aldi:
For a luxurious show stopper dessert, try Specially Selected Salted Caramel Baked Alaska (£4.99, 340g). Everyone will love this soft, semi frozen dessert made with mascarpone and British cream with mallow peaks made lovingly by hand. For best results, remove from the freezer and allow it to sit at room temperature for 30 minutes, then grill or use the oven to toast the mallow until golden. Alternatively, if you fancy yourself a culinary whizz, you could use a chef’s torch to caramelise the mallow!

For a classic sweet treat the whole family will enjoy, pick up Cornish Ice Cream (£2.99, 1 litre). An indulgent and creamy ice cream that’s perfect in a cone with fruit or simply with a spoon!
Available in:
Strawberry & Clotted Cream - Cornish clotted cream vanilla and strawberry ice cream with strawberry fruit sauce
Salted Caramel - Cornish clotted cream salted caramel ice cream with butter croquant pieces and a salted caramel ripple
-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

[1] https://www.tesco.com/groceries/en-GB/products/272391079

1
Jun

THE ‘BEST BURGER IN BRITAIN’ IS RETURNING TO ALDI

With the weather hotting up and BBQ season finally upon us, supermarket Aldi’s award-winning Specially Selected Aberdeen Angus Picanha Beef Burgers will be back in stores from Thursday 7^th June for just £2.69.

Crowned winner at the Grocer Own Label Awards 2018, Aldi’s Specially Selected Aberdeen Angus Picanha Beef Burgers scored well with judges who commented that they were “beautifully moist” with a well-seasoned “peppery, herby taste”.

But, if you want to get your teeth into one of these succulent burgers, you’ll have to be quick as once it’s gone, it’s gone!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com or visit www.aldi.co.uk

25
May

GRAB A SLICE OF THE ACTION THIS BANK HOLIDAY WITH ALDI’S PIZZA OVEN

Back by popular demand, Aldi’s sell-out 3-in-1 Pizza Oven that whirled shoppers into a frenzy last summer will return to stores on Thursday 24^th May, just in time for the bank holiday. With temperatures set to sizzle this weekend, the Pizza Oven, available for just £99.99, is the perfect way to bring a touch of Italian alfresco cooking to the back garden.
With a multitude of functions, it can also be used as a traditional BBQ or a smoker BBQ, making it suitable for everything from baking artisan pizzas to grilling burgers, or even smoking a joint of meat. This versatile and well-built pizza oven is an essential for any bank holiday party and is a sure-fire way to keep everyone well fed whatever their preferences.
Features include a pizza stone and chrome plated cooking grill, two foldable side shelves, a temperature gauge, flue damper and air vents for temperature control, and a tray for collecting ash.
The Pizza Oven is available to pre-order now and in stores from Thursday 24^th May, available whilst stocks last. However, shoppers will have to be quick as with all Specialbuys, once it’s gone, it’s gone!

- Ends -
For further information, images or to request a sample, please contact the Aldi Specialbuys team on:
aldispecialbuys@ClarionComms.co.uk
020 7479 0910

25
May

FORGET MILLENNIALS – IT’S PENSIONERS WHO JUST WANNA HAVE FUN ACCORDING TO ALDI

Supermarket Aldi is celebrating the people willing to grab life by the trolley handles and give new things a go, with a nationwide hunt to find the nation’s favourite hobbies.

Surprisingly, Aldi’s Specialbuys survey found millennials, who are renowned for being the thrill-seeker generation, would rather try their hands at more sedate past times that would traditionally be associated with an older generation, such as gardening (25%), crafting (17%) and caravanning (15%).

The nation’s love affair with Mary Berry continues as baking is currently the top hobby undertaken by Millennials (49%) and rated as being more popular than going to the gym (40%). The same age group also list fishing (17%) and sewing (20%) as hobbies they enjoy, according to Aldi’s Specialbuys research.

On the other hand to Millennials, thrill-seeking pensioners are desperate to try out more extreme pursuits (53%) with their bucket lists including: flying a plane (20%), scuba diving (14%), jet skiing (9%) and hang gliding (9%). It’s not just the older generation that are keen to give new experiences a whirl - jet skiing came out top overall, and if cost was no issue sky diving, flying a plane and car racing are all new hobbies shoppers would like to try.

Aldi’s Specialbuys experts looked into the UK’s favourite hobbies to celebrate the launch of its new TV ‘Specialbuy-ers’ ad, which shows what happens when shoppers encounter Aldi’s Specialbuys aisles. These have-a-go heroes are seen trying out things exuberantly and enthusiastically, not always with 100% success, but with energy and spirit that perfectly encapsulates the Specialbuys brand.

Julie Ashfield, Managing Director of Buying at Aldi, comments: “Our Specialbuys offering is what makes Aldi so unique, and with two thirds of the nation desperate to take up a new hobby, we are excited to be able to help our shoppers in a quest to becoming a ‘Specialbuy-er’.

“We found that over 56% of people think cost is a huge factor when deciding to take up a new hobby, however with our Specialbuys offering every Thursday and Sunday, our customers can always find exciting and affordable products to discover on our shelves. We are proud to be able to make every day an amazing day, for our customers.”

Aldi’s research also found that men are more likely to spend the most on taking up hobbies, as they spend £73.66 a month versus women who spend just £50.36. This comes as no surprise as 14% of men supposedly take up a hobby for some ‘me-time’. 26-35-year olds unashamedly take part in order to keep up appearances on social media as it provides them with Instagramable fodder, whilst 12% of Millennials do it to make sure they are seen to be ‘on-trend’.

The UK’s Top 10 Hobbies

Gardening
Baking
Swimming
Hiking/walking
DIY
Gym based sports (weights, yoga, pilates, etc)
Camping
Growing vegetables
Drawing/painting
Cycling

The UK’s Top 10 Extreme Pursuits Bucket List

Jet skiing
Flying a plane
Car racing
Segway riding
Sky diving
Scuba diving
Skiing
Water skiing
Horse riding
Bungee jumping

ENDS

Notes to editors:
Aldi is the UK’s fifth largest supermarket with over 750 stores and over 30,000 employees.
The company has more than doubled its market share since 2010. In the 12 weeks to 22nd April, Aldi grew sales by 7.7% and has a 7.3% share of the market (Kantar Worldpanel data).
Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices.
In 2018 Aldi will open 70 new stores and by 2022 will operate over 1,000 stores.
The company’s current achievements and initiatives include:

Aldi is currently the UK’s highest paying supermarket. Store Assistants receive a minimum hourly rate of £8.85 nationally and £10.20 in London. This is significantly higher than the Government’s National Living Wage and also above the Living Wage Foundation’s recommended national rates.
Aldi’s investment in people was recognised at the Grocer Gold Awards, which celebrate outstanding achievement and practice across the grocery sector – Aldi was crowned ‘Employer of the Year’ 2017.
Aldi was named Britain’s favourite supermarket in the Which? 2018 Customer Satisfaction Survey voted for by UK shoppers, replacing Waitrose, which held this position for the previous three years. The survey said Aldi topped the rankings thanks to its ‘fantastic value for money combined with quality products’.
Aldi has a five-year partnership with the Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK.
Aldi launched its eCommerce platform in January 2016, selling a range of high quality wines and Specialbuys – receiving approximately over 11,000 orders per week.
Aldi is the official supermarket partner of Team GB and ensures every member of the team has access to fresh healthy Aldi food via monthly shopping vouchers, and that 1.2 million 5-14 year olds will learn about the benefits of cooking fresh, healthy food via its Get Set to Eat Fresh education initiative. Aldi has been a partner since 2015 and extended its commitment to the 2020 Tokyo Olympic Games.
Aldi is the lowest priced supermarket in the UK (The Grocer 33, published 13th January 2018).
In 2017, for the fourth consecutive year Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.
Research from the Centre for economics and business research (Cebr) showed that the value of Aldi’s relationships with UK suppliers will increase by £2.2bn during the next five years to £6.7bn in 2022. Additionally, in 2016 Aldi supported 146,000 direct and indirect jobs in the UK and this figure is set to rise to 205,000 by 2022.

Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards

25
May

ALDI’S WINE RANGE SCOOPS 27 MEDALS AT WORLD’S BIGGEST WINE COMPETITION

(Tuesday 23^nd May 2018, UK) Supermarket Aldi’s wine range has excelled once again, scooping 27 medals at the Decanter World Wine Awards , the world’s largest wine competition, which took place in London earlier this month.

Judged by a panel of 270 top wine experts, including 59 Masters of Wine, this prestigious competition pits the very best wines from around the globe against each other in a series of rigorous blind taste tests.

Amongst the coveted Silver medal winners were five Aldi wines, including bottles mad e by some of the world’s leading winemakers. The Exquisite Collection Marsanne (£5.99), made by world renowned Jean Claude Mas, hails from the celebrated Languedoc region and is characterised by its floral pear, dry-fruit and honey aromas.

Aldi’s Leaf Plucker Sauvignon Blanc (£6.99, 75cl) also got the nod of approval and took home a Silver gong - a unique bottle originating from the vineyards home to legendary winemaker Thys Louw. This sumptuous Sauvignon has been fermented in French oak barrels, resulting in a wine of outstanding quality, with intense tropical and zesty citrus flavours and a subtle toasty roundness.

The supermarket’s range of Toro Loco Spanish wines also fared well in the competition, with its Toro Loco Rosé (£3.89, 75cl) and Toro Loco Blanco (£4.49, 75cl) being awarded Bronze medals, proving that great tasting bottles of wine needn’t cost the earth. Stocked in Aldi’s wine aisle for over 20 years, the bestselling Toro Loco range has gone from strength to strength. Since January 2017, Aldi has sold over 200,000 bottles of its Toro Loco Blanco - showcasing its popularity with Aldi’s shoppers.

Aldi’s sparkling wine was recognised for its excellence, with its Veuve Monsigny Champagne Brut (£10.99, 75cl) Commended and on-trend Exquisite Collection Crémant du Jura (£7.99, 75cl) taking home a Bronze medal.

Julie Ashfield, Managing Director of Buying at Aldi UK, said: “We are committed to opening up the wonderful world of wine to all, and believe that everyone should be able to enjoy high quality bottles, whatever their budget.

“In order to achieve this, our wine buyers travel the globe, working with some of the world’s top winemakers to ensure that we have a fantastic range on offer for our customers to enjoy. The Decanter World Wine Awards are highly regarded within the industry, so we’re immensely proud to see our great-value offering win so many accolades.”

Aldi has had a stellar year so far, winning more than 100 awards for its beers, wines and spirits range and knocking Waitrose off the top spot as Britain’s favourite supermarket in the Which? customer satisfaction survey 2018.

Aldi’s Decanter World Wine Awards 2018
Silver

Leaf Plucker Sauvignon Blanc (£6.99, 75cl)
Exquisite Collection Muscadet Sevre et Maine sur Lie (£5.69, 75cl)
Exquisite Collection Côtes de Provence Rosé (£6.69, 75cl)
Exquisite Collection Marsanne (£5.99, 75cl)
Exquisite Touraine Sauvignon Blanc (£5.49, 75cl)

Bronze

Central Otago Pinot Noir (£8.99, 75cl)
Exquisite Collection Crémant du Jura (£7.99, 75cl)
Exquisite Collection Rias Baixas Albariño (£6.29, 75cl)
Exquisite Collection Touraine Rosé (£5.99, 75cl)
Exquisite Collection Mâcon-Villages (£6.99, 75cl)
Toro Loco Rosé (£3.89, 75cl)
Exquisite Collection New Zealand Pinot Noir (£6.59, 75cl)
Domaine Ferrandière Réserve (£4.99, 75cl)
Domaine Ferrandière Merlot (£4.99, 75cl)
Exquisite Clare Valley Riesling (£6.99, 75cl)
Iron Horse Barossa Valley Shiraz (£6.99, 75cl)
Grande Alberone Platinum Zinfandel (£7.99, 75cl)
Toro Loco Blanco (£4.49, 75cl)
Exquisite Collection Picpoul de Pinet (£6.29, 75cl)
Frizzante Rosé (£3.49, 75cl)
Belletti Prosecco Frizzante DOC (£5.25, 75cl)

Commended

Exquisite Collection Sud De France Rose (£5.99, 75cl)
Exquisite Collection Alsace Pinot Gris (£7.49, 75cl)
Estevez Chilean Cabernet Sauvignon (£4.79, 75cl)
Exquisite Collection Leyda Sauvignon (£5.49, 75cl)
Veuve Monsigny Champagne Brut (£10.99, 75cl)
Organic Pinot Grigio (£5.99, 75cl)

Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards
-Ends-

25
May

TO-MAY-TO… TO-MAH-TO… It’s time to celebrate British Tomato Week with Aldi

With at least 170m tonnes produced globally¹ the humble tomato is officially the world’s most popular fruit. So important is the ‘fruit’ that this week sees the start of British Tomato Week, which aims to highlight both the benefits and the quality of Britain’s homegrown tomatoes.
Tomatoes have so many benefits. Low in calories and rich in vitamin C, they contain a powerful antioxidant called lycopene, which is linked to various health benefits, including reducing the risk of heart disease and some cancers. If that wasn’t enough there’s even evidence to suggest eating tomato paste very high in lycopenes - can protect your skin against sunburn².

So, why not join in the celebrations? Pick up Aldi’s Specially Selected British Regal Vine tomatoes (pack of 4, £1.45) in store, and try out one of Aldi’s delicious, tomato inspired recipes below.

Courgetti with Roasted Tomatoes & Pesto

Ingredients

1 x 340g pack Courgetti
250g Tomatoes
2 tbsp Olive Oil
2 cloves Garlic crushed
2 tbsp Specially Selected Pesto Genovese
50g Frozen Peas
1 x 215g pack Mozzarella, drained and cut into cubes
Handful of Basil Leaves, roughly torn
Salt and Black Pepper

Method

Preheat oven to 220°C/Fan 200°C/Gas Mark 7.
Halve or chop the tomatoes, place in a single layer on a baking tray and sprinkle with 1 tablespoon of olive oil and salt and pepper.
Roast in the oven for around 10 minutes until just starting to colour.
Sauté the garlic for a minute whilst draining the courgetti pack to remove excess water.
Add the courgetti and sauté until tender.
Add the pesto and peas and heat very gently for 2 minutes.
Finally, add the roasted tomatoes, mozzarella cubes and torn basil.
Mix well and serve immediately.

Spiced Tomato Tray Bake Cake

Ingredients

300g Vine or Salad Tomatoes
250g The Pantry Caster Sugar
250g The Pantry Plain Flour
130g Unsalted Butter
2 Large Eggs
1 flat tsp Stonemill Ground Cinnamon
1 tsp The Pantry Bicarbonate of Soda
50g The Pantry Walnut Pieces
50g The Pantry Sultanas
Pinch Salt
450g tub The Pantry Vanilla Flavour Frosting
30cm x 20cm shallow baking tray

Method

Pre-heat the oven to 180°C/350°F/Gas Mark 4.
Line the base of the baking tray with some greaseproof paper.
Cut the tomatoes in half and remove the seeds and discard.
Chop the flesh finely – put into a sieve to drain while you make the sponge.
Cream the butter and sugar together in a food processor.
Add the eggs and process until thick.
Put this mixture into a bowl and add the flour, bicarbonate of soda, walnuts, cinnamon, salt and sultanas, then mix well.

For more vegetarian recipes, visit www.aldi.co.uk/recipes.

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com

25
May

MAXIMISE YOUR BBQ WITH ALDI’S COLOSSAL MEAT OFFERING

To celebrate National BBQ Week[i] and the Bank Holiday weekend, supermarket Aldi has gone ‘BIG’ with its meat offering with a showstopping Colossal Beef Burger, supersized South Carolina Foot Long Sausage and, back by popular demand, their legendary ‘Big Daddy’ 16oz Rump Steak - all on sale across Aldi stores nationwide from 24^th May, as part of their Fresh Meat Offers.

The Big Burger
For a tender and succulent seasoned beef burger, made with 100% British beef, meaty in both texture and stature, you’ll love Aldi’s Colossal Beef Burger. Equivalent to four quarter pounders, at just £2.69 (454g).

The Big Sausage
Go even bigger with your banger with Aldi’s South Carolina Foot long Sausage (£1.79, pack of 2), a flavoursome and succulent 100% British pork sausage, blended with a rich and sweet BBQ sauce. For a match made in BBQ heaven, enjoy the South Carolina Footlong Sausage in a Part Baked Baguette (45p, 2 pack).

The Big Steak
Back by popular demand, the 16oz ‘Big Daddy’ Extra Thick Rump Steak is returning! The 21-day matured steak costs only £4.99 and is best cooked over a very high heat, with a generous resting time.

But, if you want to get your teeth into one of Aldi’s BIG BBQ offers, you’ll have to be quick as once it’s gone, it’s gone!

-ENDS-

For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com or visit www.aldi.co.uk/easter

[i] http://www.nationalbbqweek.info/

23
Mar

CELEBRATE EASTER WITH ALDI’S AMAZING FIZZ OFFERING

Whether you’re hosting a big family meal or planning on a quiet weekend this Easter, celebrate the bank holiday with Aldi’s amazing value fizz offering. With prices starting at just £5.99 and a Prosecco Magnum for just £12.99, there’s no reason not to toast!

Julie Ashfield, Joint Managing Director of Corporate Buying at Aldi, comments: "We are proud to offer customers great value products without compromising on quality and our fizz range does just that.

"We’re dedicated to sourcing a range of products that suit all tastes and budgets and we are expecting everything from our award-winning Veuve Monsigny Champagne Brut NV to our great value Belletti Prosecco to be a real hit for those looking to celebrate Easter with family and friends".

Belletti Prosecco Spumante DOC (£5.99, 75cl)
Available in stores and online from nationwide now
The ideal partner for refined appetizers and delicate fish, white meats and fresh cheese dishes. Citrus fruit and flowery features characterise this wine's scent.

Veuve Monsigny Champagne Brut NV (£10.99, 75cl)
Available in stores nationwide and online now
A bestseller and highly acclaimed award-winning wine from the Champagne house Philizot & Fils, this fizz is blended from a complex and elegant mix of Chardonnay, Pinot Noir and Pinot Meunier grapes, before being carefully aged in cellars to create its unique and beautiful taste. A chilled glass of this fizz is ideal to celebrate precious memories with a loved one.

Prosecco Magnum (£12.99, 1.5l)
Available in stores nationwide and online from 20th March
A 2017 Vintage Treviso Prosecco, with aromas of sherbet, lemon and lime giving way to freshly picked grapefruit peel. In the mouth, this wine is soft, subtle and exciting. An excellent balance of sweetness and acidity make this a deliciously more-ish wine.

Organic Prosecco DOC 2017 (£7.99, 75cl)
Available in stores nationwide and online now
Go organic with your Prosecco choice this Easter with this fresh and elegant fizz from Aldi, which is made using organic cane sugar. Sweet and fruity with notes of pear, green apple and honey notes, this is an ideal tipple to enjoy with friends – vegans and vegetarians alike.

Valdobbiadene Prosecco Spumante (£7.99, 75cl)
Available in stores nationwide and online now
Enjoy a glass of crisp and dry Prosecco with a slice of cake as an afternoon treat. Light and refreshing with pleasing bubbles, attractive autumn fruits and delicate floral touches makes this an easy drinking bottle of fizz.

Exquisite Collection Crémant du Jura (£7.99, 75cl)
Available in stores nationwide and online now
This fantastically crisp and elegant wine is vinified the same way as Champagne, but in a different French region. Made exclusively from Chardonnay grapes, this wine has a sophisticated subtlety with stimulating fresh citrus notes and a lovely length. A glorious tipple for an Easter banquet!

Aldi’s fizz range is available in stores nationwide and online now.

-Ends-

For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk
020 7479 0910
www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk
Please contact the Aldi team at Clarion to confirm product details and availability prior to print

Notes to editors:

Aldi is the UK’s fifth largest and fastest growing supermarket with over 750 stores and over 30,000 employees.

The company has more than doubled its market share since 2010. In the 12 weeks to 25th February, Aldi grew sales by 13.9% and has a 7% share of the market (Kantar Worldpanel data).

Aldi is attracting hundreds of thousands of new customers every year with its award-winning range of exclusive brands, passing low operating costs on to customers in the form of low prices.

In 2018 Aldi will open 70 new stores and by 2022 will operate over 1,000 stores.

The company’s current achievements and initiatives include:

Aldi is currently the UK’s highest paying supermarket. Store Assistants receive a minimum hourly rate of £8.85 nationally and £10.20 in London. This is significantly higher than the Government’s National Living Wage and also above the Living Wage Foundation’s recommended national rates.
Aldi’s investment in people was recognised at the Grocer Gold Awards, which celebrate outstanding achievement and practice across the grocery sector – Aldi was crowned ‘Employer of the Year’ 2017.
Aldi was named Britain’s favourite supermarket in the Which? 2018 Customer Satisfaction Survey voted for by UK shoppers, replacing Waitrose, which held this position for the previous three years. The survey said Aldi topped the rankings thanks to its ‘fantastic value for money combined with quality products’.
Aldi has a five-year partnership with the Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK.
Aldi launched its eCommerce platform in January 2016, selling a range of high quality wines and Specialbuys – receiving approximately over 11,000 orders per week.
Aldi is the official supermarket partner of Team GB and ensures every member of the team has access to fresh healthy Aldi food via monthly shopping vouchers, and that 1.2 million 5-14 year-olds will learn about the benefits of cooking fresh, healthy food via its Get Set to Eat Fresh education initiative. Aldi has been a partner since 2015 and extended its commitment to the 2020 Tokyo Olympic Games.
Aldi is the lowest priced supermarket in the UK (The Grocer 33, published 13th January 2018).
In 2017, for the fourth consecutive year Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.
Research from the Centre for economics and business research (Cebr) showed that the value of Aldi’s relationships with UK suppliers will increase by £2.2bn during the next five years to £6.7bn in 2022. Additionally, in 2016 Aldi supported 146,000 direct and indirect jobs in the UK and this figure is set to rise to 205,000 by 2022.

Full details of Aldi’s awards and achievements are detailed at https://www.aldi.co.uk/awards

25
Jan

ALDI’S LUXURY ROOM SPRAY RETURNS...AND THIS TIME IT’S HERE TO STAY

Supermarket Aldi has announced the return of its luxury room spray range, which went on sale as a Specialbuy in December and quickly gained favour with customers. The collection proved so popular in fact that it is set to return permanently in stores across the UK from 23^rd January.

The luxe 100ml spray comes in three beautiful scents: Lime, Basil & Mandarin, Pomegranate, and Freesia & Pear, and at just £3.49 each, customers can save over 86% compared to premium brand, Jo Malone.[1]

The sprays join Aldi’s successful range of luxury candles and diffusers, all of which have been inspired by premium brand, Jo Malone. Aldi’s luxury collection offers customers the chance to indulge in guilt free luxury all year round, without breaking the bank.

Julie Ashfield, Joint Managing Director of Corporate Buying at Aldi, said: “Aldi’s luxury home fragrance range is yet another example of our ongoing commitment to offer premium products at everyday low prices.”

-ENDS-
For more information, please contact the Aldi Consumer Press Office on:
T: 020 7025 6611 or E: aldiconsumer@redconsultancy.com.

[1] Jo Malone – 175ml room sprays costing £45.00 (£25.71 per 100ml) https://www.jomalone.co.uk/product/11913/22239/for-the-home/room-sprays/lime-basil-mandarin-scent-surround-room-spray

27
Jan

Super sales see Aldi selling coconut oil all year round

Aldi becomes the first discount supermarket to permanently offer Coconut Oil to its customers
Own-label Coco Loco Coconut Oil will cost up to 40% less than similar products
The supermarket sold 60,000 units in just one week
Permanently on Aldi’s shelves from 8th February 2016

Aldi has announced that it is to become the first discounter to sell coconut oil permanently, due to its huge popularity with customers.

The supermarket’s Coco Loco Coconut Oil sold out within days of going on sale when it was first introduced to customers as a Specialbuy in September 2015.

After selling 60,000 units sold in just one week, Aldi increased the stock levels by 98 per cent when Coco Loco was introduced again in January 2016, in order to meet customer demand.

Sales of coconut oil have more than tripled nationally in the past year, from £4.4m to £14m, according to market researcher Kantar World Panel (52 weeks ending 13th September 2015). Favoured by A-list celebrities including Gwyneth Paltrow and Miranda Kerr, coconut oil is famed for its versatility. It can be used for healthier frying, mixing in salads as a dressing, in smoothies and even as a beauty treatment.

In response to growing customer demand in the UK, Coco Loco Coconut Oil, made from organic, 100% raw pressed coconut oil will be available in all Aldi stores from 8th February 2016 and the discounter has promised to secure the price at just £2.99 for 300ml.

The low price means it will cost up to 40 per cent less than similar coconut oils sold at supermarkets and health food shops. In contrast, Asda is selling The Groovy Food Company Organic Virgin Coconut Oil at £4.00 for 283ml, with the same product also being sold at Tesco for a more costly £5.99.

Health-food specialist Holland & Barrett’s Perfectly Pure Coconut Oil is priced at £15.49 for 453g, offering customers a saving of over £2.40 per 100ml when they choose to shop at Aldi.

Tony Baines, Joint Managing Director of Corporate Buying at Aldi, said: “Coco Loco Coconut Oil has proven to be hugely popular with our customers. Its unbeatable combination of high quality and great value makes it extremely attractive to shoppers.”

“By making Coco Loco Coconut Oil part of our core all year round range, we’re offering our shoppers another reason to make healthy choices at affordable prices both in the kitchen and in their beauty regimes.”

For more information about Aldi’s product offering please visit www.aldi.co.uk.

19
Jan

Aldi begins selling online in the UK

New website www.aldi.co.uk selling award-winning wines by the case
Over 90 wines available online including rosé, sparkling and premium ranges
1 in every 13 bottles of wine purchased in the UK is currently bought in an Aldi store
Varieties of Aldi’s premium Lot Series now available exclusively online
Aldi is investing £35m to establish online platform

Aldi today (19/01) launches its online shopping service, offering an extensive range of award-winning wines by the case.

More than 90 different wines are available at www.aldi.co.uk. These include best sellers from the existing in-store range, and a number of varieties from Aldi’s premium Lot Series, which can only be bought online.

Aldi’s commitment to selling wines of outstanding quality at affordable prices has proven popular with UK consumers.

1 in every 13 bottles of wine purchased in the UK is currently bought in an Aldi store, with Champagne sales even higher at a staggering 1 in every 12 bottles. In addition, more than 10,000 bottles of wine from the retailer’s Exquisite Collection are sold per week, with year on year sales up 33 per cent between 2014 and 2015.

The online launch is part of the retailer’s long-term strategy to make Aldi’s unique combination of award winning quality at everyday low prices available to as many people as possible, particularly those who are not located near a store.

Aldi is investing £35m to establish its eCommerce operation and will expand the service in Q2 to include non-food Specialbuys such as premium cycling wear, electrical items, camping equipment, clothing, gardening and DIY tools.

Matthew Barnes, CEO of Aldi UK, said: “We’re applying our well established Aldi principles of simplicity and efficiency to our new online operation. All of the wines available in our stores are being sold alongside a limited number of online exclusives.

“In 2015, Aldi was named Multiple Wine Retailer of the Year and one in every 13 bottles of wine purchased in the UK was bought from an Aldi store. Starting with wines is a logical first step for us. It’s a stand-out category for Aldi and often the entry point for customers who haven’t shopped with us before.

“We regularly receive feedback from customers who are astonished by the outstanding quality of our wines and so we’re particularly keen to expand their availability into new parts of the country where we don’t currently have physical stores. Selling online is an important step forward for our business.”

Aldi currently operates over 630 UK stores and plans to open a further 83 this year. The retailer is on course to reach 1,000 stores by 2022.

Aldi’s online service is available to consumers throughout the UK, with the exception of Northern Ireland.

Free delivery will apply for all orders over £50. For orders under £50, a standard delivery charge of £3.00 is applied. Customers can also collect their orders from over 5,500 Collect+ locations.

Return to Aldi.co.uk

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