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ALDI PARTNERS WITH BRITISH SUPPLIERS TO LAUNCH NEW BEERS TO TACKLE FOOD WASTE

8 November, 2024

Aldi has partnered with two British suppliers to introduce new beers to tackle food waste.

Available in Aldi stores across the UK from 11^th November, customers will be able to enjoy two exclusive beer products, developed in partnership with Toast Brewing and Freedom Brewery:

• The Hop Foundry x Toast Brewing Another Round Session IPA (£1.99, 440ml)
• The Hop Foundry x Freedom Brewery Misfits Summer Fruits (£1.49, 440ml)

By rescuing surplus or wonky ingredients such as Tiger bread and berries, these products will prevent an estimated 4,000 loaves of bread and almost a tonne of fruit from ending up as food waste annually.

Following their successful partnership in 2021, Aldi has partnered with Freedom Brewery, to produce the Misfits Summer Fruits, which is brewed using surplus raspberries and other “wonky” fruit from Aldi’s fruit supplier, Chambers.

Meanwhile, Toast Brewing is launching its first ever product with Aldi, Another Round Session IPA, which is made with Aldi own-brand Tiger bread.

Julie Ashfield, Managing Director of Buying at Aldi UK, said: “We’re always looking for ways to improve sustainability across our business and our partnerships with Toast Brewing and Freedom Brewery will help reduce food waste, support British suppliers and offer customers high-quality products.

“These beers are a perfect example of how we can work together to make a positive impact on the environment, while still delivering great value and taste.”

Matt Willson, Managing Director at Freedom Brewery, said: “This is an incredibly exciting time for our brand as we collaborate again with Aldi. Our Misfits Summer Fruits Beer celebrates the flavours of fruit that might otherwise go to waste, showing that sustainability and great beer can go hand in hand.”

Louisa Ziane, Co-founder at Toast Brewing, says: “We’re excited to partner with Aldi for the first time on an IPA that’s as kind to the planet as it is to beer lovers’ taste buds. By using Aldi’s surplus Tiger bread to prevent food waste, this is a big win for nature and Aldi’s carbon footprint.”

Aldi has recently published its 2023 sustainability report, alongside a commitment to verify its long-term climate targets in line with the Net-Zero Standard from the Science Based Targets Initiative (SBTi).

To view the full report, please visit: Corporate Responsibility – ALDI UK

ENDS