Aldi shoppers have just one week left to secure sport club vouchers when they shop at its stores.
The supermarket has been offering anyone who spends more than £30 in store a voucher for free taster sessions of Team GB or ParalympicsGB sports, to help children try a new sport for free this summer.
From trying out triathlons to giving gymnastics a go or having a crack at wheelchair basketball, customers can still secure the vouchers for their children until Monday 31st July. The codes on the vouchers will need to be claimed online by Monday 11th September, although participants have until 31st March next year to use their session.
According to research by Aldi, around two thirds (68%) of hard-up parents will make sacrifices to pay for their child to attend sports clubs this summer, with the supermarket’s campaign aiming to relieve this pressure on parents*.
Richard Thornton, Communications Director at Aldi UK, said: “Our ‘Get a Taste for Sport’ initiative has been the perfect opportunity to help our customers keep their children entertained in the build-up to summer.
“We’ve worked with our partners at Team GB and ParalympicsGB to bring this to life and we’ve seen lots of take-up so far, with children across the country set to try out new sports over the coming weeks.”
Throughout July, Aldi stores have also been raising funds for the supermarket’s dedicated charity, Teenage Cancer Trust (TCT), helping to drive donations to support children in TCT wards across the country.
The supermarket renamed its Super 6 promotion to Super 7, with a proportion of profits from the seventh item — a little gem lettuce — being donated to TCT. It has also joined forces with Tata Consumer Products for the TC-TEA initiative, donating 10p for every pack of Tetley tea sold.
ENDS
* Research was conducted by Censuswide between 19th-26th May 2023, with a sample of 2,000 UK parents from low-income households (as defined by the government department of work and pensions)
For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk