Business News

Download Image

SHOPPERS CAN SAVE ALMOST £900 IN SIX MONTHS BY SWITCHING FROM WAITROSE TO ALDI

2 August, 2024

  • The latest research from consumer group Which? has revealed that Aldi is the UK’s cheapest supermarket for July 
  • Aldi remains the cheapest supermarket in the UK to do your weekly shop, with shoppers saving a huge £33.11 versus Waitrose
  • Shoppers save up to £34 per week on average by shopping at Aldi vs Waitrose- that’s £884 saved in the first six months of 2024

Research[1] shows that shoppers could have saved £884 by switching from Waitrose to Aldi this year, enough to take a family of four on holiday to Center Parcs!

Leading consumer group Which? has confirmed that Aldi was the UK’s cheapest supermarket for July. The nation’s favourite supermarket is a huge £33.11 cheaper than the most expensive supermarket, Waitrose.

Those who thought they might be getting a good deal when they use their Nectar or Clubcard are still better off shopping at Aldi — even when loyalty cards are used.

Consumer group Which? included loyalty prices in its monthly Cheapest Supermarket price comparison, looking at the cost of groceries and household essentials. The results showed Sainsbury’s to be £15.94 more expensive, while Tesco was £13.63 dearer, when using loyalty prices, solidifying the message that the only place to get Aldi prices is at Aldi.

The full results are below: 

Retailer Average price for 65 items 
Aldi£113.87
Lidl£116.24
Asda£125.61
Tesco Clubcard£127.50
Sainsbury’s Nectar£129.81
Tesco£130.27
Morrisons£133.28
Sainsbury’s£134.41
Ocado£140.76
Waitrose£146.98

Julie Ashfield, Managing Director of Buying at Aldi UK, said: We’ve always promised our customers that we will never be beaten on price and the latest Which? analysis has shown just how much shoppers can save when they shop at Aldi!

“Over the course of the past six months shoppers could have saved a significant amount, showing that when it comes to price – nobody can match Aldi!”

-ENDS-   


[1] Which? Cheapest Supermarket

£34 saved on average weekly Aldi shop vs Waitrose shop in 2024

£34 x 26 weeks (6 months) = £884

For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk

Latest Business News

Business news

ALDI ACCELERATES LONDON EXPANSION WITH £40M INVESTMENT IN EIGHT NEW STORES

20 April, 2026

Aldi is expanding in London with eight new stores this year, bringing hundreds of new jobs and more affordable food options to communities lacking discount retailers.

The £40m expansion targets areas in the capital and Greater London, where many communities still rely on higher-priced convenience stores or traditional full-price supermarkets for their weekly shop.

New stores are planned for Hanworth (Twickenham Road), Willesden (High Road), Watford, Marble Arch, Hoxton, Orpington West, Epsom and Stepney Green. Existing Aldi stores in Enfield and Kilburn will also undergo refurbishments in 2026.

Last year, the UK’s biggest discounter opened new stores inside the M25, including Wimbledon, Fulham Broadway, Shoreditch, Caterham, Uxbridge, Old Kent Road and Kentish Town, alongside an extension in Colindale, helping bring its award-winning products and low prices to even more Londoners.

Jonathan Neale, Managing Director of National Real Estate at Aldi UK, said: “We know household budgets are still under pressure, and too many Londoners don’t have an Aldi within easy reach. These new stores will bring our unbeatable value to more families while creating around 200 new jobs across the capital.”

The expansion forms part of Aldi’s wider investment in Britain, with the supermarket set to invest over £370 million in opening new stores across the country this year.

Aldi was named the UK’s cheapest supermarket by consumer champion Which? for the fifth consecutive year. In the monthly Which? analysis of 89 popular branded and own-brand products, Aldi also started the year strongly, being named Which? Cheapest Supermarket for January, February and March 2026.

ENDS

< Back to All Business News