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ALDI LAUNCHES 2% BHA TONER THAT IS 85% CHEAPER THAN PAULA’S CHOICE
- Specially formulated with Salicylic Acid, Camellia Sinensis Leaf Extract and Methylpropanediol, the new innovative beauty buy is both fragrance-free and vegan-friendly
- At just £4.99, skincare fanatics can save up to £29.01 (85%) compared to Paula’s Choice, which is favoured by celebs including Selena Gomez
Skincare regimes just got better as Aldi’s popular health & beauty brand, Lacura, welcome’s the new fragrance-free and vegan-friendly 2% BHA Toner (£4.99, 100ml) to its dermatologically tested and cruelty-free line-up.
Available in stores from 18th May, this new skincare must-have is specially formulated with cult ingredients including Salicylic Acid, Camellia Sinensis Leaf Extract and Methylpropanediol – like the famous Paula’s Choice 2% BHA Liquid Exfoliant, which reportedly sells one bottle every seven seconds[1].
Offering a gentle and lightweight formula, the toner promises to effectively remove dead skin for a smoother, clearer, and more luminous complexion. Additionally, its BHA ingredient offers anti-inflammatory properties to help reduce the appearance of breakouts and blackheads.
The latest addition to Aldi’s cult range comes as celebs such as Selena Gomez, ‘swear by’ similar toners on the market[3] – with the likes of #PaulasChoice generating 471M views on TikTok alone.
Offering similar results at the fraction of the price, Aldi’s new innovative routine essential will have beauty lovers achieving celeb skincare without pulling on the purse strings as they could save an impressive 85% (£29.01) compared to specialist brands including Paula’s Choice.
| LACURA | COMPETITOR |
 |  |
| LACURA 2% BHA TONER £4.99, 100ML | PAULA’S CHOICE SKIN PERFECTING 2% BHA LIQUID EXFOLIANT[4] £34.00, 118ML |
| TOTAL SAVING: £ 29.01 / 85% (£0.24 PER ML) |
Aldi’s new fragrance-free and vegan friendly Lacura 2% BHA Toner is available in stores from 18th May, while stocks last.
For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk
