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ALDI LAUNCHES £3.99 HAIRCARE SERUMS THAT ARE 80% CHEAPER THAN THE ORDINARY

  • Specially formulated with cult ingredients including Caffeine, Hyaluronic and Amino Acids, the specialist products arrive as experts report hair health will be a focus for 2024
  • Available in stores nationwide from 17th March, while stocks last

Aldi’s popular health & beauty brand, Lacura, is set to welcome the NEW stimulating Multi-Peptide Serum for Hair & Scalp (£3.99, 60ml) and protecting Hydrate & Moisturise Scalp Serum (£3.99, 60ml) to stores nationwide this spring. 

The scientifically formulated products arrive as industry experts report that 2024 will go beyond the ‘skinification of hair’, with a focus on hair health starting at the root.

Available in stores from 17th March and priced at just £3.99 each, the specialist beauty buys promise to maximise and nourish locks without the hefty price tag.

Formulated with Multi-Peptides, Pea and Soybean Extracts, the Lacura Multi-Peptide Serum for Hair & Scalp (£3.99, 60ml) offers a lightweight, overnight treatment that fortifies straight from the root. Optimising conditions for healthy hair growth, the haircare essential is also fuelled with stimulating Caffeine to promote density. With similar call outs to The Ordinary’s Multi-Peptide Hair Density Serum, shoppers could save an impressive 80% (£16.81) when opting for Lacura.

Enriched with Hyaluronic and Amino Acids, the Lacura Hydrate & Moisturise Scalp Serum (£3.99, 60ml) offers ultimate hydration and moisturisation for scalp protection. Also producing a lightweight and overnight treatment, the serum helps to maintain the scalp’s barrier and reduces dryness to help maximise conditions for healthy hair growth. What’s more, at just £3.99, it’s 70% (£10.01) cheaper than The Ordinary’s Natural Moisturising Factors + HA Scalp Serum.Aldi’s Lacura Hair Care Serums will be available in stores from 17th March, while stocks last.  

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk