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ALDI LAUNCHES NEW COCKTAIL-INSPIRED BEER RANGE THAT IS PERFECT FOR SUMMER SIPPING 

5 June, 2024

  • NEW flavoured pale ales including Passion Fruit Martini Pale Ale and Peach on the Beach Pale Ale join Aldi’s ready-to-drink range 
  • The supermarket is also launching cider cocktails for just 99p  

With ‘beer cocktails’, or ‘beertails’ continuing to be an ongoing trend1,  supermarket Aldi is introducing a range of cocktail-inspired ale and cider cans this summer for as little as 99p. Available in store from 30th June.  

Featuring three crafty new flavours, these unique tipples offer a new way to enjoy beer this summer.  

The Hop Foundry Passion Fruit Martini Pale Ale (£1.99, 440ml) 

A light and refreshing cocktail-inspired pale ale. Brewed with award-winning, aromatic English Cascade hops for a burst of citrus, and partnered with tropical passion fruit notes for that extra twist.  

The Hop Foundry Strawberry Daiquiri Pale Ale (£1.99, 440ml) 

An aromatic cocktail-inspired pale ale. Also brewed with English Cascade hops, it is paired with fragrant strawberry notes to create a summer sensation that is bursting with vibrant flavours! 

The Hop Foundry Peach on the Beach Pale Ale (£1.99, 440ml)  

This cocktail-inspired pale ale features mellow peach notes, capturing the essence of summer in every sip.  

And that’s not all, shoppers will be be-cider  themselves, as the supermarket is also launching a range of cocktail flavoured ciders. The three new exotic flavours are perfect for enjoying on warm summer days as an alternative to traditional cocktails. 

As National Pina Colada Day approaches2, enjoy Aldi’s Taurus Pina Colada Flavoured Cider (£0.99, 330ml) for under £1. Sweet and creamy with pineapple alongside rich coconut flavours, shoppers will be transported to a sun-kissed tranquil beach. 

Aldi’s Taurus Passion Fruit Martini Flavoured Cider (£0.99, 330ml) promises hints of citrus and floral notes, transporting you to a tropical paradise with every sip. Serve cold over ice with a fresh slice of passion fruit or a wedge of lime.  

Finally, with National Mojito Day nearing3, Aldi’s NEW Taurus Raspberry Mojito Flavoured Cider (£0.99, 330ml) offers the tangy taste of ripe raspberries and a hint of zesty fresh mint. The burst of flavourings tantalise the taste buds and offers a cool respite on a hot summer’s day. 

Alongside the new range of cocktail-inspired beers and ciders in stores and via Click & Collect now are: 

Älska Cherry Swedish Premium Cider (£3.99, 4 x 330ml) 

Top of the tinnies! A berry infused cider, bursting with ripe, sweet floral fruitiness.  

Taurus Blood Orange Cider (£3.99, 4 x 440ml)  

Bursting with a vibrant blood orange flavour, this refreshingly light citrus specialty is best served cold over ice with a slice of fresh orange. Ideal for a relaxing summer afternoon. 

Taurus Island’s Premium Apple Cider (£3.49, 4 x 440ml) 

A crisp finish, granting prominent apple aromas – this is the perfect choice for those seeking a twist on traditional ciders.  

The Hop Foundry Pineapple Pale Ale (£1.79, 440ml) 

Pale and hazy, tropical and tasty! Upfront notes of pineapple, complimented by a Bru-1 dry-hop addition, followed by medium-bodied swigs that finish sweet but sessionable.  

Aldi’s range of Hop Foundry Pale Ale Cocktails and Taurus Cider Cocktails will be available in stores and via Click & Collect from 30th June, while stocks last. Aldi’s wider range of beer and ciders are available in store now.  

-ENDS- 

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk