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ALDI LAUNCHES PIGS IN BLANKETS DELIVERY SERVICE FOLLOWING SOARING DEMAND FOR RESTAURANT

  • Aldi is launching a Pigs in Blankets delivery service – available in London on 30th November
  • Shoppers can enjoy cooked Pigs in Blankets delivered to their doorstep, including the new Cheese Pigs in Blankets and the unique Ultimate Vegan Footlong Pig in Blanket
  • The service is launching following the huge popularity of Aldi’s Pigs in Blankets Restaurant, where tables were largely booked up within 24 hours of being released
  • Those outside the delivery area needn’t miss out! Aldi is giving away 30,000 pigs in blankets so shoppers nationwide can enjoy its best range yet – enter to win a share by emailing AldiPIBgiveaway@clarioncomms.co.uk

The Britain’s cheapest supermarket[1] is launching a UK first – the Aldi Pigs in Blankets Delivery Service.  Serving up an extensive range of pigs in blankets, customers can pre-order a delivery to their doorstep for just £5, with all proceeds going to Neighbourly.

The service, which will take place in London* on 30th November, has been announced following a huge level of demand for the supermarket’s iconic Pigs in Blankets Restaurant, which launches for the second consecutive year on 29th November on Bethnal Green Road in Shoreditch.

With 80% of tables being booked up within the first 24 hours of availability and walk-ins likely to go just as quickly, the restaurant promises to be even more popular than its predecessor.

Aldi is giving shoppers nationwide the chance to enjoy its best range yet with a festive pigs in blankets giveaway. From 25th November, the first 1,000 shoppers to email aldiPIBgiveaway@clarioncomms.co.uk with their name, age and address will receive a £5 voucher to purchase up to 30 of the supermarket’s pigs in blankets.

With Brits predicted to devour 761 million pigs in blankets this Christmas, Aldi is treating shoppers to its biggest ever range of pigs in blankets, with the delivery menu boasting an abundance of its tastiest offerings. Not only this, but the discount supermarket has also gained the ultimate title of “Best Place to Buy Pigs in Blankets” this Christmas by consumer group Which?[2] beating the likes of M&S, Tesco and Sainsbury’s.

Julie Ashfield, Managing Director of Buying at Aldi UK, says: “The response to our Pigs in Blankets Restaurant has been phenomenal, and we’ve listened to our customers who want a way to enjoy these festive favourites even if they can’t make it to the venue. This UK-first service is our solution, delivering Aldi’s Pigs in Blankets experience directly to shoppers’ homes.”

The delivery menu includes:

Meat:

  • Specially Selected Ultimate Pigs in Blankets – the standout pig in blanket promises the ultimate tasting experience with every bite. Chunky pork sausages packed with flavour, wrapped in delicious smoked streaky bacon
  • Specially Selected Truffle Chipolata Pigs in Blankets – a decadent take on a true classic, these truffle-flavoured chipolatas are wrapped in deliciously crispy streaky bacon
  • Specially Selected Honey & Ginger Candy Cane Pigs in Blankets – a sweet blend of honey and ginger-flavoured sausages wrapped in streaky bacon, charmingly shaped as a festive candy cane
  • Specially Selected Cheese in Blankets – a molten medley of cheddar, mozzarella, and cream cheese, lovingly wrapped in crispy, oak-smoked streaky bacon. Pure cheesy heaven!
  • Ashfields Loaded Yorkshire Sliders – the king of combos: a perfectly cooked pig in blanket resting on a succulent pork stuffing ball and cradled between two crisp, airy Yorkshire puddings

Vegan:

  • Plant Menu Ultimate Footlong Vegan Pig in Blanket – a supersized treat made with Good Housekeeping Institute approved[3] Ultimate No Pork Sausage wrapped in smoky vegan bacon
  • Plant Menu Ultimate Pigs in Blankets – a no-meat must-have: bite-sized Ultimate No-Pork Sausages wrapped in smoky vegan bacon

Want a bite of the action? 

  • Available from today, shoppers can visit aldipigsinblanketsdelivery.co.uk to pre-book their delivery slot (limited postcodes available for launch) *
  • Delivery timeslots are from 5pm – 9pm on Saturday 30th November
  • To be in with a chance of winning a £5 voucher to purchase up to 30 Aldi pigs in blankets, shoppers can email aldiPIBgiveaway@clarioncomms.co.uk stating their name, age and address.

*Service available within the E2 postcode region.

Terms and conditions for Aldi’s Pigs in Blanket Delivery service are here.

Terms and conditions for Aldi’s Pigs in Blankets Giveaway T&Cs are here.

-ENDS-


[3] Good Housekeeping


[2] Which? (to be added when non paywall article is live)


[1] Which?

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk