Product News

Steak cooked to medium rare on a plate decorated with butter and tomato vines Download Image


Shoppers looking to serve up a royal feast over the Coronation weekend need look no further, as supermarket Aldi is set to launch the brand-new Specially Selected King Rump Steak with West Country Butter (£5.49, 474g) from 4th May.

Perfect for those wanting to channel their inner royal for the Coronation, the brand-new supersized steak will be the regal centrepiece to any celebration this Bank Holiday weekend.

A sizzling sensation that can be seared to perfection on the BBQ, this succulent steak is topped with West Country Butter, Cornish Sea Salt and British rapeseed oil for a luxurious finish, making the most delicious of feasts.

Shoppers can serve alongside Aldi’s extensive range of Coronation delights including the Coronation Chicken Kebabs (£3.99, 320g), Coronation Pizza (£4.29, 465g), Breaded Chicken Crowns (£2.99, 420g) and DINE Coronation Mayonnaise (£1.79, 190g). And for those after a royal themed sweet treat, can pick up Aldi’s new King’s Coronation Cupcakes (£2.59, 6 pack) or King’s Coronation Biscuits (£0.95) from 20th April.

Aldi’s Coronation Fresh Meat Specials including the King’s Rump Steak with West Country Butter will be available in-store from 4th May.


For further information, images or to request a sample, please contact the Aldi press team on:  

020 7479 0910 

Please contact the Aldi team at Clarion to confirm product details and availability prior to print. 

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or