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ALDI’S POPULAR BABY EVENT RETURNS

7 January, 2026

• The Mother & Baby Awards ‘Supermarket of the Year’ winner[1]is returning its much-loved Baby Event to stores nationwide from 8^th January

Savvy parents can stock up on everything from everyday essentials to educational play items, including the Sohl Learning Tower

Savvy parents are expected to flock to the middle aisle as Aldi’s highly anticipated Baby Event returns on 8^th January with prices starting from just 75p.

Recently crowned ‘Supermarket of the Year’ by the Mother & Baby Awards, Aldi is the go-to destination for baby essentials – from everyday basics to educational play must-haves.

Back by popular demand, the Sohl Learning Tower (£34.99) returns for 2026.Designed for curious toddlers, it allows them to safely reach the perfect height to join in on kitchen activities or everyday play. The versatile tower also transforms into a handy table for arts and crafts, complete with a built-in chalkboard for endless doodling.

Bath time is more fun with the NEW Nuby Foldable Bath (£14.99). Compact and foldable, it’s ideal for everyday use at home or in spaces where storeage is limited.

Potty training is easier with the Nuby My Real Potty (£17.99) which offers realistic flushing sounds and handy wipe storage to help little ones gain confidence. For toddlers ready to make the next step, the Nuby Travel Go Potty (£14.99) provides secure support by fitting onto a standard toilet seat, keeping tots safe from slips and tumbles.

Making feeding time easier, the Nuby Single RapidCool (£19.99) cools formula from boiling to the perfect temperature in as little as two minutes, with a digital display to show when it’s ready. Compact, easy to clean, and travel-friendly, it comes with bottles and a formula dispenser. For style-conscious parents, it’s now available in a chic leopard print, as well as classic blue and pink.

Finally, for mess-free mealtimes, the Munchkin Baby Tableware Set (£3.99 each) includes sectioned plates in adorable apple shapes and a first set of ergonomic cutlery. Designed to encourage confident, fuss-free self-feeding, the set comes in bright red, yellow, and green.

Aldi’s Baby Event is available in stores nationwide from 8^th January, while stocks last.

[1] Mother & Baby Awards 2025