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FANCY YOURSELF A TOP JOKER?

ALDI’S MAMIA IS ON THE HUNT FOR THE NATION’S BEST DAD JOKE TO CELEBRATE FATHER’S DAY

  • #BestDadJoke competition launches today (4th May) – a nationwide search for the best Dad joke
  • Dads should look to the likes of Ryan Reynolds and President Obama for cheesy inspiration
  • Renowned British comedian Mark Watson will judge the competition to crown the winner

Mamia, Aldi’s baby and toddler brand, has today announced a nationwide search for the #BestDadJoke, to celebrate all the Dad jokers this Father’s Day. From the head scratchers to the knee slappers, with the help of British comedian Mark Watson, the supermarket is encouraging Dads to share their most hilarious jokes for the chance to be crowned Aldi’s Best Dad Joker.

Fathers across the UK can take inspiration from the top five celebrity dad kings of comedy, who love to share the entertaining trials and tribulations of fatherhood:

  1. Tom Hanks
  2. President Obama
  3. Ryan Reynolds
  4. Will Smith
  5. Dax Shepard

A father himself, head judge Mark Watson has appeared on Mock the Week, Would I Lie to You? and Have I Got News For You. Mark is the perfect judge to step up to the Dad joke panel, using his expertise in cracking jokes to hunt down the UK’s Best Dad Joker. Mark will select a shortlist of five of the best Dad jokers in the lead up to Father’s Day, with one overall winner receiving the crown.

Mark Watson said, “Everyone loves a dad joke and I think that telling some truly awful ones really is a rite of passage when becoming a dad – I’ve definitely told my fair share much to my kids’ embarrassment! I’m excited to see what dads around the UK have up their sleeves and can’t wait to crown the winner.”

Dads who fancy themselves as a connoisseur of jokes and all things punny should submit their entries via Facebook and Twitter from 4th May to 16th May using the hashtag #BestDadJoke. The winner will be crowned Aldi’s Best Dad Jokerand will take home a £100 Aldi voucher to spend on Mamia products or a treat for themselves, Dad can decide.

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk