Product News

IT’S OFFICIAL: ALDI’S MÉDOC BORDEAUX CROWNED BEST VALUE RED WINE FOR CHRISTMAS  

  • Tipple awarded one of only two Best Buy accolades in the Which? Best Red Wines for Christmas taste test – but is cheapest by 40%  
  • Scoring 77/100 in a rigorous blind tasting, it also beat Waitrose and Tesco wines costing up to 36% more 

Budget supermarket, Aldi, is set to be the go-to destination for outstanding wines at irresistibly low prices this Christmas, as its deliciously refined Médoc Bordeaux (£7.99, 75cl) lands a highly coveted Which? Best Buy award.  

According to consumer champion, the autumnal tipple is this year’s best value red wine following a rigorous blind taste test – scoring an impressive 77/100.  Highly praised for its quality and value, judges noted its “smoky aromas” and how they contrasted well with notes of “ripe redcurrants and a peppery finish.”

The bottle was pipped to the post by an El Duque de Miralta Rioja Reserva 2017 from M&S, which scored 80%, but at £13, is almost 40% more expensive than Aldi’s Médoc Bordeaux. 

At just £7.99 a bottle, the best buy red beat bottles from competitors such as Waitrose and Asda – with wines costing up to 36% more. Waitrose’s No.1 Cederberg Syrah 2020 (£11.79, 75cl) scored 73% while Asda’s Extra Special Marques del Norte Rioja Gran Reserva (£12.50, 75c) scored 72%.  

With the cost of living crisis continuing to hit the nation, Aldi’s latest Which? accolades demonstrates that low prices doesn’t mean taste or quality is compromised.   Aged for 8 months in French oak barrels, the supermarket’s Médoc Bordeaux boasts delicious blackberry and strawberry notes that pair perfectly with aromas of vanilla and cocoa – making it an ideal winter drop for Christmas.  

The grape result comes following the announcement of the supermarket’s fifth award win for the Which? Cheapest Supermarket of the Year 2022.2 

Aldi’s Médoc Bordeaux is available in stores now and via Click & Collect now. 

  

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk