Product News

NEW ALDI WINE TASTES JUST LIKE STRAWBERRY BON BONS

The future is rosé for retro confectionery lovers as Aldi’s latest arrival, the Mimo Moutinho Vinho Verde Rosé, £5.79 (75cl) brings back memories of classic penny sweet – the Strawberry Bon Bons. Shoppers can take a sip down memory lane and rediscover ‘the good old days’ through rose coloured glasses.

Wine expert Sam Caporn, aka Mistress of Wine, believes the new, pink-hued tipple, has some real nostalgic aromas:“For those among us who love a ripe, juicy, and flavourful style, this fun pink tipple will hit the spot perfectly. Its notes of strawberry and cherry, remind me of a classic confectionery favourite – Strawberry Bon Bons.”

Shoppers will be delighted to discover old favourite flavours this Summer, and where better to find it than rosé wine, which is more popular than ever[1]. Sales are at an all-time high and Aldi saw 12 million bottles of the pink tipple fly off its shelves last year.

Sam also has some top tips on what to pair this fruity tipple with this summer: “Distinctive and fun, it’s a beautiful accompaniment to Thai food, salads and seafood.”

Image of a bottle of Mimo Moutinho Vinho Verde Rosé

Aldi’s Mimo Moutinho Vinho Verde Rosé is just one of thesupermarket’s Spring Summer Rosé collections, which features 21 new rosé wines – making it its biggest and best range yet. All available to buy in-store or via Click & Collect now.

-ENDS-

For further information, images or to request a sample, please contact the Aldi BWS team on: alditeam@clarioncomms.co.uk

020 7479 0910

www.facebook.com/AldiUK

www.twitter.com/AldiUK

www.instagram.com/AldiUk

Please contact the Aldi team at Clarion to confirm product details and availability prior to print

*Scottish and Welsh customers are not able to buy products that fall below the MUP. Any orders placed to Scottish and Welsh addresses which do not meet the requirements of MUP will be refunded.


[1] Sourced 20.04.22 – https://www.beveragedaily.com/Article/2021/11/23/Big-and-bold-beverage-flavors-to-trend-in-2022

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk