Digital Media Centre

LOOK INTO MY SPROUTS! ALDI AND HYPNOTIST PAUL MCKENNA LAUNCH WORLD’S FIRST HYPNOSIS TO SAVE THE NATION’S SPROUTS

There’s no sprout about it…the nation is divided when it comes to the humble sprout, so this year supermarket Aldi has partnered with renowned hypnotist Paul McKenna, to create the world’s first mass online hypnosis to convert the nation’s 15 million sprout haters into sprout lovers this Christmas.

ALDI LAUNCHES ITS MOST PREMIUM AND DECADENT CHRISTMAS FOOD EVER

• The Exquisite Range includes British King Scallops, Crab Claw Meat, and
  Artisan Chocolate

Aldi is pulling out all the stops this festive season by launching its most premium Christmas food range ever! The Exquisite range, which is available in store throughout December, is full of luxurious, decadent, quality flavours for shoppers to enjoy from just £2.49.

THE 12 DAYS OF CHRISTMAS (According to Aldi)

The 12 Days of Christmas are upon us and Aldi has created a special song to celebrate…

(To be sung in F Major)

Sunday 13^th December marks just twelve days left to go until the big day, to celebrate, Aldi has 12 essential festive suggestions for your Christmas trolley…

IT’S BEGINNING TO SMELL A LOT LIKE CHRISTMAS… ALDI LAUNCHES CHRISTMAS CANDLES SCENT-ERED AROUND THE NATION’S FAVOURITE FESTIVE FOOD

Adore the smell of turkey in the oven, or the sweet aroma of brandy pudding? Wish it could smell like Christmas dinner every day? Aldi shoppers will be waxing lyrical about the supermarket’s Novelty Christmas Candle Collection, arriving in stores 16^th December.

WOULD WAGYU BELIEVE IT? ALDI LAUNCHES ITS MOST LUXURY STEAK RANGE TO DATE

• Aldi launches premium A4 Japanese Wagyu Steaks in a supermarket first
• New luxury range offers high end restaurant cuts £100 cheaper
• Available in stores from Thursday 9^th December – but shoppers will have to be quick, because once they’re gone, they’re gone!

Supermarket Aldi is launching its most luxury meat offering to date with lavish steaks, including a premium quality Japanese A4 Wagyu steak, allowing shoppers to recreate top restaurant-worthy dinners at home for a fraction of the price.

ALDI LAUNCHES FOOTLONG PIGS IN BLANKET SANDWICH IN SUPERMARKET FIRST

• Aldi is launching a footlong Pigs in Blankets brioche roll for £3.49
• Available in stores from 10^th December as part of Aldi’s food to go range
• The new festive sandwich range also includes a Specially Selected Turkey and Pigs Under Blanket Bloomer

Aldi has announced it is launching a Footlong Pigs in Blankets Sandwich in a supermarket first. Priced at just £3.49– these heavenly 30cm long sarnies will be trotting into stores on 10^th December nationwide.

ALDI LAUNCHES NEW MAPLE AND PECAN TARTS AND DROPS PRICE OF TRADITIONAL MINCE PIES TO JUST 49P

Mince pie lovers will rejoice at the news that Aldi is adding an alternative twist to its award-winning range with new Maple & Pecan Tarts. The supermarket is also reducing the price of its traditional Deep Filled Mince Pies to just 49p from 2^nd December.  

HUGE SAVE-WINGS! ALDI IS SELLING CHEAPEST SUPERMARKET TURKEYS THIS CHRISTMAS

• Aldi is selling the UK’s cheapest fresh whole British turkeys for just £6.90
• Shoppers can get award-winning frozen turkey for as little as £2.43 per kg
• Aldi’s whole turkeys are all Red Tractor certified

Aldi has today announced it is selling the UK’s cheapest fresh whole turkey this Christmas, available for as little as £6.90 (£3.45 per kg). The supermarket’s golden whole turkeys are Red Tractor certified and packed full of flavour, making them the perfect Christmas dinner centrepiece.

THE CHRISTMAS CATCH OF THE DAY! ALDI’S SMOKED SALMON FINNISHES FIRST IN CHANNEL 4’S BLIND TASTE TEST

Supermarket Aldi took the top spot in the premier episode of Channel 4’s new show, Luxury Christmas for Less, where its Specially Selected Islay Whiskey Infused Smoked Scottish Salmon was voted the tastiest in a blind taste test – and at just £2.99 it was also revealed as the cheapest!