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FIFE FARM’S ONGOING SUCCCESS WITH ALDI SCOTLAND THANKS TO SCOTTISH FOOD AND DRINK FORTNIGHT

The Buffalo Farm has now secured a permanent listing with Aldi Scotland following a SpecialBuy stint during last year’s Scottish Food and Drink Fortnight  

While Fife may not traditionally be known for its buffalos, Auchtertool’s The Buffalo Farm put the areas buffalos on the map with its unique Scottish Buffalo Mozzarella.  

Made from the milk of grass-fed water buffalo, which are selected from the best herds across Europe, Scottish Buffalo Mozzarella is sumptuously creamy, full of flavour and boasts a wonderfully soft texture. The product offers a locally produced alternative to the hugely popular Italian cheese.  

After setting his sights on bringing his unique product to the market, founder and owner of The Buffalo Farm, Steven Mitchell, CrowdFunded over £800,000 and signed a deal with Aldi Scotland for last year’s Scottish Food & Drink Fortnight, making Aldi the first supermarket in the world to stock Scottish Buffalo Mozzarella.  

Scottish Food & Drink Fortnight, which returns on Friday, 2 September, celebrates Scotland’s unbeatable larder, and this year more than ever will shine a light on those who are driving the industry forward with new and exciting products. New products will appear across Aldi stores to mark the annual campaign, delivered in association with Scotland Food & Drink, to celebrate the produce that is manufactured, grown and reared across the country. 

Since signing with Aldi, The Buffalo Farm has gone on to win multiple awards for its mozzarella, most recently at The Scottish Retail Food & Drink Awards where the team won Gold in the Large Producer category.  

Thanks to the product’s popularity, The Buffalo Farm has secured a permanent listing under Aldi’s Specially Selected range and expects to triple its production of Scotland’s only Buffalo Mozzarella over the next two years. Steven also anticipates sales from Aldi Scotland will account for as much as 50% of The Buffalo Farm’s total revenue.  

Steven Mitchell, founder and owner, The Buffalo Farm, said: “Aldi Scotland has been a central part of our story. Without its support, my vision wouldn’t now be a reality, and we are hugely grateful for the guidance its team has provided to help us bring our product to the people of Scotland. 

“While there is no denying the exceptional quality of Italian Buffalo Mozzarella, our product has a distinctive difference in taste and texture and is much fresher. I am so pleased that Aldi took a chance on us and were willing to make the most of Scotland’s natural larder. It’s clear to see their strong support of the Scottish food and drink industry.”  

Graham Nicolson, Group Buying Director, Aldi Scotland, said: “It’s fantastic to see how far The Buffalo Farm has come since we first stocked their Buffalo Mozzarella, and it really shows what a difference Scottish Food & Drink Fortnight can make. It’s an event that we all look forward to and really gives us the opportunity to put the spotlight on our fantastic range of Scottish suppliers.  

“I am looking forward to another year of bringing the diversity, creativity and passion of our Scottish suppliers to our shelves across the country.”  

The Specially Selected Scottish Buffalo Mozzarella is available at all 103 Aldi Scotland stores for only £1.69. You can find your nearest Aldi here.  

For more information, please contact the Aldi Scotland Press Office on:
T: 0131 557 5252 or aldipr@bigpartnership.co.uk