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FIRST SCOTTISH STRAWBERRIES OF THE SEASON TO HIT ALDI SHELVES THANKS TO FIFE FARM

Aldi customers are set to be the first Scottish shoppers to enjoy a fruitful trip to the supermarket this week as punnets of the first Scottish strawberries of the season hit their St Andrews store today (Thursday 31st March).  

The first retailer to stock fresh Scottish strawberries this year, Aldi’s berries were grown by Tim Stockwell at his farm in Fife for Angus Soft Fruits, who have been supplying Aldi stores across Scotland with fresh berries since 2012.  

A select group of 18 growers based across Tayside and Fife, the heart of the traditional Scottish berry growing region, work with Aldi to ensure shelves are fully stocked with their delicious berries for the warmer months ahead. This crop of strawberries is hitting the shelves earlier than the last two years, making spring that bit sweeter.  

Tim Stockwell, owner of Barnsmuir Farm in Fife, said: “I’m really proud to be sending the first Scottish strawberries of the season to Aldi. For our hard-working growers across Tayside and Fife, it really is the perfect way to celebrate the new harvest. This is our earliest supply to Aldi in three years, so I hope customers will enjoy that sweet taste of the warmer months ahead.”  

Graham Nicolson, Group Buying Director, Aldi Scotland, said: “We are very pleased to be the first supermarket to offer the first Scottish strawberries of the season once again. The arrival of these delicious berries is always highly anticipated by our customers. Our work with Angus Soft Fruits shows our commitment to the best locally sourced and quality Scottish produce.”  

Aldi currently works with over 90 local suppliers and stocks 450 Scottish products and is constantly looking to bring more of what Scotland’s vibrant food and drink industry has to offer its customers. 

First pick Scottish strawberries will be delivered to the St Andrews store today (Thursday 31st March), with availability increasing throughout all stores through the spring. You can find you nearest Aldi here.  

For more information, please contact the Aldi Scotland Press Office on:
T: 0131 557 5252 or aldipr@bigpartnership.co.uk