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ALDI HITS 1.4 MILLION MILESTONE OF FREE PERIOD PRODUCTS IN FIRST YEAR OF NEW INITIATIVE
20 March, 2026
Aldi is marking one year since becoming the first UK supermarket to offer free period products in all customer and colleague toilets.
Over the past year, Aldi has provided 1.4 million free period products, with customers and colleagues able to take what they need, when they need it – no code word or loyalty scheme needed.
Launched in March 2025, the initiative was introduced to help tackle period poverty head on and ensure that essential items such as tampons and pads are accessible to everyone who needs them.
The initiative responds to the ongoing issue of period poverty across the UK, with research showing that over one in three struggle to afford period products, and many are forced to choose between these and other everyday essentials.
Julie Ashfield, Chief Commercial Officer at Aldi UK, said: “We believe that access to period products is a basic right, not a privilege and we know that period poverty is still a very real issue for many across the UK. That’s why we took the step to make free period products available in all our store toilets – for both our customers and colleagues.
“One year on, we continue to offer this support and to play our part in helping remove the barriers that some face when accessing period products.”
The move to provide free period products in customer and colleague toilets forms part of Aldi’s wider commitment to supporting communities and ensuring access to everyday essentials.
ENDS
For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk
Business news
ALDI IS LOOKING FOR PARENTS TO JOIN NEW PANEL – WITH UP TO £400 IN SHOPPING VOUCHERS UP FOR GRABS
18 March, 2026Aldi has today announced it is on the lookout for 10 parents from across the UK to join its new Aldi Parent Panel – offering families the chance to bag up to £400 in shopping vouchers and free products, in return for their valuable input into future family focused products and initiatives.
Aldi, who was recently named as Supermarket of the Year at the 2026 Loved By Parents Awards, is inviting parents of children ranging from babies through to teenagers to apply, with successful applicants reflecting the diversity of family life across the UK.
Those selected will be asked to take part in short surveys and product reviews at key points throughout the year, helping to inform Aldi’s family-focused initiatives and wider customer experience. In return, parents will receive £100 in Aldi vouchers every time they complete a survey, alongside free Mamia products and selected Specialbuys.
Julie Ashfield, Chief Commercial Officer at Aldi UK, said: “Families rely on Aldi every day, and it’s important that we continue to listen to what really matters to them. The Aldi Parent Panel gives parents from across the UK the opportunity to play a role in shaping how we support families - from the products we offer to the experience we provide in-store and beyond.
“We want the panel to reflect families of all shapes, sizes and experiences, so we can continue delivering the quality and value Aldi is known for.”
Parents who would like to apply to join the Aldi Parent Panel are invited to submit either a short written application (up to 200 words) or a short video explaining why they would like to take part. Applications should be sent to aldiparentpanel@aldi.co.uk by Wednesday 15th April 2026.
For more information, please visit: https://www.aldipresscentre.co.uk/terms-and-conditions-for-aldi-parent-panel-the-panel/
The launch of the Aldi Parent Panel follows the return of the Mamia New Parent Fund for 2026, which will see Aldi will give away £100 vouchers every week for 12 months - totalling £5,200 - to help parents cover the cost of essentials including nappies, wipes, baby food pouches and toiletries.
