Search
Digital Media Centre
Business News
Download Image
ALDI’S SUPERFAN CARD RETURNS – APPLY NOW TO WIN SUPERFAN STATUS AND A YEAR’S FREE SHOPPING
21 August, 2025
Aldi’s exclusive Superfan Card is back – and the perks have got even better.
Following the success of last year’s launch, which saw Charlotte Mellor from Oldham bag Aldi’s first-ever Superfan Card offering a year’s worth of free groceries, the supermarket is launching its exclusive Superfan Card for 2025.
Just one lucky shopper will get their hands on this coveted card – the golden ticket to a year of free shopping, worth a whopping £5,000. Whether it’s your weekly essentials or those middle-aisle treasures, Aldi’s got you covered.
And this year, the Superfan Card holder will also receive exclusive access to a selection of Aldi’s new product launches before they land in stores.
How it works
Think you’ve got what it takes to be chosen to receive Aldi’s exclusive Superfan Card? Aldi is inviting customers to tell them – in no more than 250 words – exactly why they deserve to be this year’s Superfan. Passion, creativity, and a dash of Aldi obsession are all encouraged.
To apply, entrants can share their application via the email address: AldiSuperfan@aldi.co.uk along with their name, age and where they are from.
Rebecca Heley, Communications Director at Aldi UK, said: “The response to last year’s competition was phenomenal, and Charlotte set the bar high as our very first Superfan Card winner. We can’t wait to hear from this year’s hopefuls and discover who will carry the Aldi Superfan Card for 2025.”
The deadline for entries is Thursday 18th September at 11:59pm and the successful applicant will be contacted by Wednesday 1st October 2025.
Terms and conditions apply. For full T&Cs visit: https://www.aldipresscentre.co.uk/?page_id=16649
ENDS
For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk
Business news
ALDI’S UNBEATEN RUN CONTINUES AS IT IS CROWNED WHICH? CHEAPEST SUPERMARKET FOR MAY
4 June, 2026- Consumer champion Which? has named Aldi the UK’s Cheapest Supermarket for May – a 100% record in 2026 which extends back to November 2025
- Shoppers can save a total of £67.19 by switching from Waitrose to Aldi
New analysis from consumer champion Which? has once again confirmed Aldi as the UK’s cheapest supermarket for May 2026, based on a basket of 95 popular grocery items.
Even after loyalty discounts were applied, shoppers would still have paid up to £30 less at Aldi than at Sainsbury’s (priced £198.79) and Tesco (£196.88). Morrisons was £29.20 steeper (£197.50), while Waitrose was a whopping £67.19 more than Aldi for the same basket at £235.49.
The result continues Aldi’s strong start to 2026, having topped the Which? rankings every month so far this year and building on its recognition as Cheapest Supermarket of the Year for 20251.
The retailer was also recently named Which?’s ‘Best Value Brand of the Year’, recognised for consistently delivering strong quality at low prices2.
Julie Ashfield, Chief Commercial Officer at Aldi UK, said: “Being named the UK’s cheapest supermarket once again by Which? is fantastic recognition of our unwavering commitment to offering customers the very best value. At Aldi, we know how important it is for shoppers to make their money go further, especially as we head into the summer months. Our low prices mean shoppers can enjoy great quality food without overspending.”
The full May results are below:
| Retailer | Average price for 95 items |
| Aldi | £168.30 |
| Lidl (inc loyalty discount) | £170.58 |
| Lidl | £170.66 |
| Asda | £192.58 |
| Tesco (incl. Clubcard) | £196.88 |
| Morrisons | £197.50 |
| Sainsbury’s (including Nectar) | £198.79 |
| Tesco | £202.27 |
| Sainsbury’s | £206.18 |
| Ocado | £217.86 |
| Waitrose | £235.49 |
-ENDS-
