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ALDI’S SUPERFAN CARD RETURNS – APPLY NOW TO WIN SUPERFAN STATUS AND A YEAR’S FREE SHOPPING

21 August, 2025

Aldi’s exclusive Superfan Card is back – and the perks have got even better.

Following the success of last year’s launch, which saw Charlotte Mellor from Oldham bag Aldi’s first-ever Superfan Card offering a year’s worth of free groceries, the supermarket is launching its exclusive Superfan Card for 2025.

Just one lucky shopper will get their hands on this coveted card – the golden ticket to a year of free shopping, worth a whopping £5,000. Whether it’s your weekly essentials or those middle-aisle treasures, Aldi’s got you covered.

And this year, the Superfan Card holder will also receive exclusive access to a selection of Aldi’s new product launches before they land in stores.

How it works

Think you’ve got what it takes to be chosen to receive Aldi’s exclusive Superfan Card? Aldi is inviting customers to tell them – in no more than 250 words – exactly why they deserve to be this year’s Superfan. Passion, creativity, and a dash of Aldi obsession are all encouraged.

To apply, entrants can share their application via the email address: AldiSuperfan@aldi.co.uk along with their name, age and where they are from.

Rebecca Heley, Communications Director at Aldi UK, said: “The response to last year’s competition was phenomenal, and Charlotte set the bar high as our very first Superfan Card winner. We can’t wait to hear from this year’s hopefuls and discover who will carry the Aldi Superfan Card for 2025.”

The deadline for entries is Thursday 18th September at 11:59pm and the successful applicant will be contacted by Wednesday 1st October 2025.

Terms and conditions apply. For full T&Cs visit: https://www.aldipresscentre.co.uk/?page_id=16649

ENDS

For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk

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ALDI ACCELERATES LONDON EXPANSION WITH £40M INVESTMENT IN EIGHT NEW STORES

20 April, 2026

Aldi is expanding in London with eight new stores this year, bringing hundreds of new jobs and more affordable food options to communities lacking discount retailers.

The £40m expansion targets areas in the capital and Greater London, where many communities still rely on higher-priced convenience stores or traditional full-price supermarkets for their weekly shop.

New stores are planned for Hanworth (Twickenham Road), Willesden (High Road), Watford, Marble Arch, Hoxton, Orpington West, Epsom and Stepney Green. Existing Aldi stores in Enfield and Kilburn will also undergo refurbishments in 2026.

Last year, the UK’s biggest discounter opened new stores inside the M25, including Wimbledon, Fulham Broadway, Shoreditch, Caterham, Uxbridge, Old Kent Road and Kentish Town, alongside an extension in Colindale, helping bring its award-winning products and low prices to even more Londoners.

Jonathan Neale, Managing Director of National Real Estate at Aldi UK, said: “We know household budgets are still under pressure, and too many Londoners don’t have an Aldi within easy reach. These new stores will bring our unbeatable value to more families while creating around 200 new jobs across the capital.”

The expansion forms part of Aldi’s wider investment in Britain, with the supermarket set to invest over £370 million in opening new stores across the country this year.

Aldi was named the UK’s cheapest supermarket by consumer champion Which? for the fifth consecutive year. In the monthly Which? analysis of 89 popular branded and own-brand products, Aldi also started the year strongly, being named Which? Cheapest Supermarket for January, February and March 2026.

ENDS

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