Digital Media Centre

SMELL SCENT-SATIONAL WITH LACURA’S VALENTINE’S DAY BEAUTY BUYS

• Back by popular demand, Aldi announces the return of its five-star rated Hotel Collection Eau de Toilettes; Peony Blush, Bergamot Oud and Myrrh & Sweet Tonka
• Shoppers could save up to 95% on fragrances compared to Jo Malone

Aldi has announced the return of its Hotel Collection Eau de Toilettes, just in time for Valentine’s Day. The popular fragrances, including the floral Hotel Collection Peony Blush, woody Bergamot Oud and rich Myrrh & Sweet Tonka Eau de Toilettes, will be in stores from the 6th February. Priced at just £6.99 for 100ml, these cult buysoffer a saving of 95% compared to similar smelling brand Jo Malone.

Aldi’s sausage roll maker goes viral after it proves a hit with Lad Baby!

SHOW SOMEONE SPECIAL HOW MUCH THEY MEAN TO YOU THIS VALENTINE’S DAY

Supermarket Aldi is giving fans of its famous Specialbuys the chance to send a middle-aisle inspired message of love this Valentine’s Day, with its first ever I Love You More Than Specialbuys (99p) Valentine’s Day card.

SHOPPERS CAN GET A ROMANTIC DINNER FOR TWO FOR UNDER £3 EACH AT ALDI THIS VALENTINE’S DAY

• Aldi has shared its Valentine’s Day meals with the cheapest coming in at just £2.59 each – only £5.17 per couple
• The Valentine’s menu includes a three course heart shaped meal, luxurious wagyu pies,
  a seafood lovers’ special, and a delicious plant-based option

HAVE YOUR CAKE AND DRINK IT! ALDI LAUNCHES BRAND-NEW BALLYCASTLE RED VELVET CREAM LIQUEUR AHEAD OF VALENTINE’S DAY  

• Shoppers could save 67% compared to rival Baileys

ALDI LAUNCHES BBQ FLAVOURED BAO BUN KIT FOR LESS THAN £4

ALDI EXPANDS POPULAR CARLOS RANGE WITH NEW DONER KEBAB PIZZA

Athletes to the Frozen Aisle, Athletes to the Frozen Aisle… Aldi offers Team GB hopeful opportunity to train for Winter Olympics in its freezer

• Aldi is helping Team GB snowboarder Katie Ormerod prepare for the Winter Olympics by letting her train in their freezer at temperatures of up to minus 19
• Katie is set to compete in the Beijing Winter Olympics in February after recovering from a potentially career-ending injury

ALDI TEAMS UP WITH MENSA AND TV FINANCE ADVISOR TO HELP SAVE BRITS £600 A YEAR

• Only a quarter of UK shoppers are ‘savvy’ according to the Mensa Savvy Shopping Test
• New School of Aldinomics launches to help nation save more at a time when the cost of living continues to rise

Britain’s shoppers can now find out just how good they are at household budgeting and navigating supermarket aisles to spot the best deals – after Mensa has joined forces with the UK’s lowest priced supermarket, Aldi, to create a new unique savvy shopper test.

In its first ever partnership with a supermarket, the world’s largest and oldest IQ society has helped create a set of ten questions that will help Brits understand more about how to save money by becoming more aware of their spending habits.