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ALDI LAUNCHES GLYCOLIC BODY LOTION THAT IS 82% CHEAPER THAN DRUNK ELEPHANT
- Formulated with 10% AHA blend, Niacinamide, Sodium PCA and Shea Butter, the advanced product arrives as beauty lovers seek targeted body care solutions[1]
- Joining the line-up in stores now includes the returning antioxidant-rich Vitamin C & Turmeric Serum, innovative Microdermabrasion Scrub, exfoliating Glycolic Exfoliating Treatment, hydrating Intensive Eye Cream and antiaging Multi-Peptide Moisturiser
- Shoppers can make significant savings compared to brands such as Sunday Riley, Drunk Elephant, Wishful and Dermalogica
Skincare regimes just got better as Aldi’s popular health & beauty brand, Lacura, welcomes the NEW Glycolic Body Lotion (£4.99, 250ml) to its cruelty-free line-up.
Available in stores now, the new skincare must-have is specially formulated with hero ingredients including 10% AHA blend, Niacinamide, Sodium PCA, Shea Butter and a host of nourishing oils.
Shoppers may spot formulaic similarities to the famous T.L.C Glycolic Body Lotion by luxe brand, Drunk Elephant – so popular it has garnered over 140M views on TikTok alone[2].
Offering a gentle and lightweight formula, the lotion aims to exfoliate and refine rough skin while improving uneven tones for a visibly replenished and smoother finish.
As beauty lovers seek more targeted body care solutions, the new addition couldn’t have arrived at a better time. And priced at just £4.99 a bottle, shoppers could save an impressive £23 compared to brands including Drunk Elephant.[3]
| LACURA | DRUNK ELEPHANT |
 |  |
| GLYCOLIC BODY LOTION £4.99, 250ML | T.L.C GLYCOLIC BODY LOTION £28, 240ML |
| TOTAL SAVING: £23.01 / 82% | |
Lacura’s latest launch coincides with the return of its fan-favourite Premium Skincare range, which has gained a cult followership over the last two years.
The Lacura Vitamin C + Turmeric Oil (£5.99, 30ml) brightens dull complexions while reducing redness. Containing Ginger + Sweet Orange Essential Oils with a blend of Raspberry, Evening Primrose, and Jojoba Oil, this rejuvenating oil will leave skin soft and supple.
The advanced Lacura Microdermabrasion Scrub (£3.99, 100ml) boasts a unique formula that will gently buff away impurities and dead skin cells, leaving a visibly smooth and glowing complexion. Added Pineapple Extract and Enzymes will give complexions a much-needed dose of Alpha Hydroxy Acids for luminous radiance.
Tackle skin concerns with the Lacura Glycolic Exfoliating Treatment (£5.99, 30ml), enriched with 4.9% Glycolic Acid, Prickly Pear Extract and Lemongrass Oil for a moisturising and exfoliating mask that will reveal healthier and more radiant skin.
Diminish fine lines and wrinkles with the Lacura Intensive Eye Cream (£3.99, 15ml). Packed with Vitamin A, Wild Yam and Grape Seed Extract, as well as Pro-Vitamin B5 to deeply hydrate and smooth whilst protecting against further damage.
Improve skin tone, texture, and elasticity with the Lacura Multi-Peptide Moisturiser (£6.99, 50ml), formulated with a powerful complex of seven peptides, proteins, nutrients and enriched with Waterlily Extract to offer hydrating, anti-ageing benefits. What’s more this moisturiser now comes with 100% recyclable packing.
Aldi’s opulent Lacura skincare line offers beauty lovers premium quality products without the hefty price tag – saving them up to 94% compared to brands such as Sunday Riley, Drunk Elephant, Wishful and Dermalogica:
| LACURA | COMPETITOR |
 |  |
| VITAMIN C + TURMERIC OIL £5.99, 30ML | SUNDAY RILEY VITAMIN C + TURMERIC FACE OIL £68, 35ML[4] |
| SAVING: £62.01 / 91% | |
 |  |
| MICRODERMABRASION SCRUB £3.99, 100ML | WISHFUL GO GLOW AHA & BH ENZYME SCRUB £34, 100ML[5] |
| SAVING: £30.01 / 88% | |
 |  |
| EXFOLIATING GLYCOLIC TREATMENT £5.99, 30ML | SUNDAY RILEY GOOD GENES GLYCOLIC ACID TREATMENT £70 / 30ML[6] |
| SAVING: £64.01 / 91% | |
 |  |
| MULTI-PEPTIDE MOISTURISER £6.99, 50ML | DRUNK ELEPHANT PROTINI POLYPEPTIDE CREAM £61, 50ML[7] |
| SAVING: £54.01 / 89% | |
Aldi’s Premium Skincare range will be available in stores nationwide from 7th September, while stocks last.
-ENDS-
For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk
Product news
GREYSON’S GOES GREEN! ALDI BECOMES THE FIRST SUPERMARKET TO LAUNCH OWN-LABEL PAPER GIN BOTTLE
16 May, 2024- Made from 94% recycled paperboard, the lightweight and shatterproof bottle lands in stores just in time for Bank Holiday picnicking (23rd May)
- Shoppers can save 20% compared to Greenall’s Paper Bottle[i]
Product news
ALDI’S FESTIVAL RANGE IS BACK WITH GLASTO ESSENTIALS – WITH NOTHING OVER £20
16 May, 2024With 20,000 campers[1] expected to head to Glastonbury in 2024, Aldi’s budget-friendly range is back featuring festival essentials - all under £20, including a pop-up tent, power bank and festival trolley. Available in-store from 23rd May and the Two Man Pop Up Tent (£17.99) available from 30th May, shoppers better movefast, as with all Specialbuys, once they’re gone, they’re gone.