The countdown to Christmas is on and Aldi has been named the UK’s cheapest supermarket yet again by consumer group Which?. Championing high quality products at accessible, everyday low prices, Aldi shoppers can be confident they’re cutting household costs where it counts as the nation heads into the festive season.
Which? conducted its monthly Cheapest Supermarket price comparison and looked at the cost of a basket of 48 items, including groceries and household essentials, with Aldi coming in cheapest at just £75.79. The same shopping cost a whopping £16.93 more at Morrisons and £10.42 more at Tesco.
The independent consumer group’s research also found Aldi to be a massive £25.38 cheaper than the most expensive supermarket, Waitrose, for an equivalent basket of items.
The full results of the research are as follows:
Retailer | Average basket total |
Aldi | £75.79 |
Lidl | £77.68 |
Asda | £84.98 |
Tesco | £86.21 |
Sainsbury’s | £86.36 |
Morrisons | £92.72 |
Ocado | £93.99 |
Waitrose | £101.17 |
The news comes as Aldi’s Specially Selected Rum & Salted Caramel Mince Pies (£2.29, 6 pack) have been named the Best Flavoured Mince Pies in this year’s Good Housekeeping Christmas Taste Test. Filled with a rum and caramel mincemeat and topped with a caramelised biscuit crumb, these delicious Christmas staples are available in stores from 10th November.
-ENDS-
For further information, images or to request a sample, please contact the Aldi press team on: alditeam@clarioncomms.co.uk
020 7479 0910
For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk