Supermarket Aldi is searching for an Official Beer Taster to review its new range of beers launching on 11th September.
The successful applicant will receive four pale ales, three IPAs, two beers, four ciders, one stout and one lager, all of which will need to be tasted and reviewed. The feedback will help to guide Aldi bosses ahead of key decision making for its next range.
The unique job will require applicants to have a love of lager, passion for ale and hop-timistic attitude, as they will be asked for feedback on the whole range.
To be in with a chance of landing the role, all budding beer tasters need to send an email explaining why they think they should be chosen for the role – as well as outlining what their favourite Aldi beer is and why.
Emma Budd, 27, from Milton Keynes, was chosen to become Aldi’s first-ever Official Beer Taster in 2022. The beer fanatic impressed judges with her application, in which she explained she loved beer so much, she had tried locally brewed tipples in 51 countries including Antigua, Mykonos, and St Lucia.
Emma, who works for the NHS says: “It was a great opportunity to support Aldi and be part of something I have a passion for – a career highlight!
Being able to taste and share beers ahead of anyone else felt exciting and I loved the variety of flavours on offer. I would encourage anyone who has a passion for beer to apply.”
Julie Ashfield, Managing Director of Buying at Aldi UK, says: “We are always looking to innovate and excite when it comes to our beer range, experimenting with flavours such as coffee, caramel and watermelon.
Emma’s opinions were instrumental in guiding us for this year’s product offering, particularly with regards to the flavoured beers, so we look forward to seeing what this year’s applicants bring.
For beer lovers, it’s the ultimate opportunity. Best of luck to all.”
To apply for the Official Beer Taster role, shoppers simply need to send an email to Aldibeertaster@clarioncomms.co.uk with the following details:
Entries are open until Monday 21st August. The chosen winner will be selected by Friday 25th August with samples to follow for review.
To enter now and for the full terms and conditions, click here.
Supermarket Aldi has just launched the ultimate indulgence for the festive season - the NEW Specially Selected Truffle Flavoured Butter (£1.59, 110g), and it’s sending Aldi shoppers into a frenzy. Users of the Aldi Shoppers UK Facebook Group have been singing the praises of the luxurious new spread which has just landed in stores, with one exclaiming ‘this truffle butter is amazing’ and another commenting ‘at £1.59, that’s really cheap!’
AND IT INCLUDES A PIGS IN BLANKETS YORKSHIRE PUDDING WRAP!
Aldi has just unveiled its most extensive collection of pigs in blankets to date featuring a range of unique offerings. Shoppers on the hunt for the ultimate festive side are in luck, as along with some returning favourites, Aldi is welcoming brand-new additions to store this Christmas, including a quirky Pigs in Blankets Yorkshire Pudding Wrap.