Product News Archives

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Product News

ALDI CELEBRATES ORGANIC MONTH WITH NEW CAVA

14 August, 2024

The launch comes as interest in organic wine continues to grow, with shoppers making more sustainable choices [1]

Supermarket Aldi is raising a glass to all things organic this September with the launch of the NEW Contevedo Cava (£8.99, 75cl),launching in stores on 9^th September. The new addition comes as demand for sustainable wine grows, with shoppers increasingly opting for products that align with their values.[2]

ALDI SET TO LAUNCH VIRAL BAGEL SEASONING

13 August, 2024

Aldi is officially the only UK supermarket to stock viral Bagel seasoning
Available in stores from 22^nd August

It’s official — America’s staple seasoning that the UK have long sought after is finally launching this side of the pond in Aldi following shoppers’ pleas on TikTok [1].

ALDI UNVEILS ITS LATEST CLOTHING RANGE FROM JUST £5.99

12 August, 2024

The supermarket is set to launch stylish new canvas sneakers, adorned with its iconic branding
The drop marks the latest collection in the supermarket’s sellout Aldimania range

ALDI LAUNCHES 0% GINS

12 August, 2024

The NEW Greyson’s 0% London Dry and Greyson’s 0% Pink Berries are in stores from 12^th August

With almost half of Britain’s youngest drinkers turning down booze for low or no-alcohol alternatives [2], supermarket Aldi has expanded its offering with two NEW Greyson’s 0% (£8.99, 70cl), available from 9^th September.

PLONKERS! WINE BUFFS FOOLED IN UNDERCOVER STUNT BY SUPERMARKET ALDI

6 August, 2024

Aldi goes undercover at a royal show jumping event with spoof wine merchant ‘Justin Youraldi’
£4.99 bottle of Aldi red mistaken for nearly 10 times the actual price and £12.49 rosé that experts say rivals Whispering Angel ranked as favourites in blind taste test
40% of Brits say wine rules are snobbish, and 1 in 6 (17%) think rosé is made from mixing red and white wine
New data from Aldi suggests shoppers are increasingly shunning top-price wines for supermarket alternatives

TROPIC LIKE ITS HOT!

2 August, 2024

ALDI RETURNS VIRAL BOOTY BALM FOR JUST £4.99

Product lands as part of the ‘Tropical Essence’ range alongside NEW hydrating holiday must-haves including Body Scrub, Hair Mask, Shampoo and Conditioner
Sporting an exotic aesthetic, the fan favourite beauty buys arrive following reports of a tropical takeover for 2024 – with shoppers seeking escapist aesthetics and holiday nostalgia¹
Available in stores from 11^th August, while stocks last

ALDI LAUNCHES NEW 1.5L WINE POUCHES FOR SUMMER

1 August, 2024

Shoppers can now enjoy the equivalent of TWO bottles in ONE pouch
Aldi’s Specially Selected Sauvignon Blanc Colombard Pouch is available in stores now and Specially Selected Cotéaux De Beziers Rosé Pouch is available in stores from 1^st August

ALDI SENDS OVER 100 REUSABLE CARRIER BAGS TO 10-YEAR-OLD SUPER-FAN

31 July, 2024

ALDI RETURNS £2.99 HOLIDAY-INSPIRED BODY MISTS WITH NEW TROPICAL ESSENCE ‘SEVENTY’ SCENT

30 July, 2024

The new addition hits shelves alongside returning fan favourite mists, Tropical Essence Twenty-Eight and Thirty-Two

‘Body Mists’ are having a nostalgic revival, helping fragrance fans to build a ‘scent wardrobe’ without pulling on the purse strings [1]

Available in stores nationwide from 11^th August, while stocks last