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PUMP UP THE VOLUME! ALDI LAUNCHES TEXTURISING HAIR SPRAY THAT IS 89% CHEAPER THAN ORIBEPUMP UP THE VOLUME!
- Specially formulatedwithZeolite, Aloe Vera, Mango and Watermelon Extract,the revitalising spray promises to volumise and add body to everyday looks
- Priced at just £3.49 a bottle, shoppers could save almost 90% compared to leading luxe hair care brands
Affordable hair styling just got better, as Aldi’s popular health & beauty brand, Lacura, welcomes the NEW Dry Texturising Spray (£3.49, 198ml) to its dermatologically tested and cruelty-free line-up. Available in stores from 22nd June, while stocks last.
Specially formulated with a host of vitamins and minerals including Zeolite, Aloe Vera, Mango and Watermelon Extract, the innovative spray offers a high-performing formulation that lifts from the root for volume and body. The styling must-have also promises to absorb oil and refresh locks while leaving a smooth and shiny finish.
The addition arrives as ‘Bubble Hair’emerges as the latest hair care trend, with beauty lovers looking to embrace voluminously nostalgic hairstyles as a theme for 2023; notably, content tagged with #HairVolume has reached over 2.5 million views on TikTok alone.
Offering va-va voom styles at a tenth of the price, Aldi’s new innovative hair essential could also save shoppers a root lifting 89% (£41.51) compared to luxe brand, Oribe.
| LACURA | COMPETITOR |
 |  |
| LACURA TEXTURISING SPRAY £3.49, 198ML | ORIBE TEXTURISING SPRAY £45.00, 300ML [1] |
| TOTAL SAVING: £41.51 / 89% (£0.13 PER ML) | |
Aldi’s new Lacura Texturising Spray is available in stores from 22nd June, while stocks last.
For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk
Product news
ALDI’S SELL-OUT MILK FROTHER RETURNS WITH A SCANDI-INSPIRED LOOK
1 May, 2024
With over 66.9M views[1] on TikTok, those looking to jump on the Scandi trend need look no further than Aldi as its sell-out Milk Frother has got a stylish new look. Available in stores from 9th May, coffee fans will have to be quick to grab this kitchen gadget, as with all Specialbuys, once they’re gone, they’re gone!
