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SOUP-ER…CALIFRAGILISTICEXPIALI-DELICIOUS

ALDI’S NEW AND IMPROVED FRESH SOUP RANGE 50% CHEAPER THAN LEADING BRAND

  • Aldi’s new and improved chilled soup range is in stores now
  • Shoppers can save up to 50% compared to leading brand
  • A packaging makeover will prevent 60 tonnes of plastic going to landfill each year

Savvy shoppers are in for soup-er savings as Aldi relaunches its Soupreme fresh soup range. Starting at just 85p the British made range is up to 50% cheaper than leading brand, New Covent Garden Soup Co. In addition to being wallet-friendly, the new microwaveable carton design is also set to prevent over 60 tonnes of plastic ending up in landfill each year.

Packed full of punch and flavour the relaunch sees six delicious and newly improved recipes available in stores now.

For an ideal winter warmer, try the tangy Minestrone (85p), which is packed full of tasty veggies and a handful of basil. For a more traditional option, grab the Tomato (85p) soup, made with juicy and succulent tomatoes for a boost of goodness. Veggie lovers can get their fix with the Country Vegetable (85p) soup, the perfect wholesome bowl.

Have the best of broth worlds with Chicken & Vegetable (£1.25 per carton) or Chicken & Sweetcorn (£1.25, per carton), made with tender roast chicken so good, shoppers will be flocking to get their hands on it. Get the peel deal with Aldi’s Carrot & Coriander (£1.25 per carton), a beautifully classic taste, flavoured with fragrant coriander – so flavoursome shoppers carrot believe it!

What’s more, soup lovers can save up to 50% when compared to the leading brand:

ALDI Soupreme Tomato Soup (560g) – £0.85NEW COVENT GARDEN SOUP CO. Tomato & Basil Soup (560g) – £1.70  

   
                        
SAVING: £0.85 (50%)
ALDI Soupreme Carrot & Coriander Soup (560g) – £1.25NEW COVENT GARDEN SOUP CO. Carrot & Coriander Soup (560g) – £1.65  


SAVING: £0.40 (24%)

Aldi’s Soupreme chilled soup range is now available in stores nationwide.

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk

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