The popularity of gluten free food is set to continue with 27% of consumers having purchased or eaten it in the last six months. However, a gluten-free diet can come at a price, often costing three to four times more than standard alternatives2. But it doesn’t have to with supermarket Aldi’s gluten free Specialbuys in store from Thursday 6th August where shoppers can get their hands on a range of gluten-free foods for as little as 99p.
Whip up delicious meals without spending a fortune with Aldi’s fantastic gluten free range which is available in store all year round. From flour to breakfast cereals and pizzas, you can see the full range here: www.aldi.co.uk/special-diets/gluten
For more information, please contact the Aldi Consumer Press Office on:
T: +44 207 693 6995 or E: email@example.com
1 https://www.mintel.com/press-centre/food-and-drink/just-37-of-brits-agree-its-easy-to-identify-which-allergens-a-product-is-free-from-by-its-label-22 https://www.coeliac.org.uk/information-and-support/living-gluten-free/the-gluten-free-diet/gluten-free-diet-on-a-budget/
Last night The Great British Bake Off featured caterpillar cakes in Party Week of the popular baking show. The technical challenge saw the quarter finalists take on the task of making a caterpillar cake.
The UK’s favourite supermarket couldn’t resist responding to the episode with a series of social posts, including an open letter to Channel 4, which shoppers have found hilarious. It reads:
“To Channel 4, We are intellectual caterpillar counsel to Aldi UK. We write to you regarding Channel 4’s violation of Cuthbert’s rights. Aldi has always been a big fan of the Great British Bake Off, and we’ve long craved a Hollywood handshake… But tonight’s episode really took the biscuit.”