Digital Media Centre

GREYSON’S GOES GREEN! ALDI BECOMES THE FIRST SUPERMARKET TO LAUNCH OWN-LABEL PAPER GIN BOTTLE 

ALDI’S FESTIVAL RANGE IS BACK WITH GLASTO ESSENTIALS – WITH NOTHING OVER £20

ALDI’S GOT (AWARD WINNING) BUNS HUN

• Aldi’s brioche burger buns – costing just over £1 – win the prestigious Good Housekeeping ‘Best Burger Bun’ accolade for the third year in a row
• The Specially Selected Sliced Brioche Burger Buns are available all year round for £1.05

If you’re looking for something high quality and low cost, whilst cooking up your favourite burgers at home, then look no further than Aldi’s Specially Selected Sliced Brioche Burger Buns. Costing just £1.05 and also available in a seeded version – Aldi’s buns won the coveted title of ‘Best Burger Bun’ in the annual Good Housekeeping BBQ Taste Test – scooping the top prize for the third year in a row.

CHIP, CHIP HOORAY!

ALDI ANSWERS TO SHOPPERS’ PLEAS WITH RETURN OF POPULAR GARLIC BREAD CRISPS

• The Specially Selected Garlic Bread Crinkle Cut Crisps make their much-anticipated return to Aldi stores on 19^th May
• Available for £1.15, the crinkle cut crisps will also be joined by the punchy Specially Selected ‘Nduja Spice flavour

ALDI’S POPULAR PET COOLING RANGE RETURNS WITH NEW MUST-HAVES FOR HOT DOGS 

Pet owners up and down the country will be thinking of ways to keep pets cool this summer as research shows 75% of heatstroke in dogs results from exercising on hot days¹. But supermarket Aldi has plenty of solutions to keep pets chilled with the return of its sell-out ‘Keep Your Pet Cool’ range, available in stores from 16^th May with further products available from 30^th May. With returning favourites including cooling mats and freezable toys, as well as new sprinkler mats and pools, responsible paw-rents best be quick if they want to get their hands on these furry-friend must-haves, as with all Specialbuys once they’re gone, they’re gone!  

ALDI LAUNCHES GARDEN PARTY RANGE FOR THE BANK HOLIDAY WITH PRICES FROM JUST £2.99

With the Bank Holiday approaching there is no better time to host a garden party – and Aldi has shoppers covered with the return of its popular Garden Get Together range. Those looking to be the host with the most this summer can pick up everything from BBQs to outdoor rugs, with prices starting from just £2.99, available in stores from 16^th May. However, party planners had better be quick as with all Specialbuys once they’re gone, they’re gone.

SUPERMARKET ALDI PREDICTS BUMPER SALES OF TOP TIPPLES, ICE LOLLIES AND BBQ STAPLES AHEAD OF UPCOMING HEATWAVE

• The supermarket predicts at least a 20% uplift in ready-to-drink cans this weekend as temperatures FINALLY soar
• A 100% uplift in ice lolly sales is also expected this weekend as Brits prepare to keep cool
• Plus, BBQ staples are set to be in demand with a 75% uplift in sausages and burgers and 41% uplift in packs of buns

IT’S GETTING HOT IN HERE!

COOLING BEDDING RANGE LANDS IN ALDI STORES JUST AS MINI HEATWAVE HITS

• Launch comes as Brits are due to bathe in weather hotter than Greece from this weekend
• Shoppers can save up to 78% compared to Dreams
• Range includes pillowcases, duvets, and fitted sheets starting from just £3.49

TAYLOR SWIFT FANS BRACE THEMSELVES AS ALDI BRINGS OUT FRIENDSHIP BRACELET KITS IN TIME FOR ERAS TOUR 

Taylor Swift fanatics rejoice – in the run up to her record-breaking Eras Tour, Aldi is launching Friendship Bracelet Kits (£3.99), giving concert goers the perfect accessory to swap with other fans on the night. Available in stores from 16^th May, any Swiftie knows all too well these bracelets are a necessity for her shows, but fans better be Swift as with all Specialbuys, once they’re gone, they’re gone!