Product News
TEA-LOVING BRITS SLURP A STAGGERING 127 MILLION CUPPAS A DAY – BUT NEARLY A QUARTER ARE MAKING IT ALL WRONG, ALDI FINDS*
3 July, 2025- Colleagues make the worst brew (45%), while over three-quarters give specific instructions when someone offers to do a tea run
- Almost a quarter of Brits are making their tea wrong, as majority agree the water goes in first
- Supermarket Aldi announces launch of NEW Smart Kettle to solve Brit’s teatime woes
Product News
LOYALTY PRICES UNABLE TO BEAT ALDI PRICES FOR A WHOLE YEAR – PROVEN BY WHICH? INDEPENDENT RESEARCH
3 July, 2025- New research from Which? has revealed that Aldi is still the cheapest place to buy everyday supermarket essentials, even after factoring in loyalty prices
- Shoppers can save £8501 each year by switching from Sainsbury’s to Aldi – even with a Nectar Card
Research by consumer group Which? has found that Aldi is yet again the cheapest supermarket for 79 essential items this month.
Product News
ALDI BRACES FOR KNOCK OUT SALES DURING WOMEN’S EUROS
25 June, 2025- The supermarket expects to sell 6.5 million packets of crisps, almost 7 million pizzas and 10 million packs of beer while the football is on[1]
- This news comes as a record number of Brits are expected to watch the Lionesses from home this July[2]
With the 2025 tournament fast approaching, the UK’s Cheapest Supermarket[1], Aldi, is anticipating a drastic spike in sales of beer, crisps and pizza, with quantities in the millions expected to fly from shelves.[2]
Product News
ALDI LAUNCHES SPARKLING ORANGE WINE FOR UNDER £10
23 June, 2025- Supermarket launches its first-ever Sparkling Orange Wine (£9.99, 75cl), bringing the exclusive wine bar favourite to the masses
- Following the booming popularity of orange wine, Aldi makes this sought-after style accessible and affordable
- Available in stores now