Product News
ALDI LAUNCHES TONGUE-IN-CHEEK AD RIVALLING DESIGNER FRAGRANCE ADS
11 June, 2026BRITS GET MORE COMPLIMENTS WEARING BUDGET SCENTS THAN DESIGNER ONES, ALDI REVEALS AS IT LAUNCHES NEW FRAGRANCE AD
Brits are ditching expensive designer fragrances in favour of affordable alternatives, according to new research by Aldi.
Research found two thirds of Brits (67%) believe cheaper perfumes and aftershaves smell better than luxury originals, while more than half (57%) say they’ve received more compliments wearing affordable fragrances than designer scents.
Product News
ALDI LAUNCHES FATHER’S DAY RANGE INCLUDING HUGE GODFATHER STEAK AND NEW ‘FLAT IRON MAN’ STEAK
10 June, 2026- The supermarket’s epic Father’s Day meat range also includes the return of the legendary 28oz ‘Godfather’ Rump Steak and a new luxurious Flat Iron Steak
- The range is landing in stores from 15th June
Product News
ALDI PREDICTS OVER 74 MILLION CANS OF BEER WILL FLY OFF SHELVES DURING THE WORLD CUP
8 June, 2026- The supermarket reveals enough cans to line the length of 72,705 football pitches end-to-end will be sold across the World Cup tournament (11th June – 19th July)1
- That works out at over 1,330 cans flying off shelves every minute2
- Aldi also predicts shoppers will snap up over 14 million pizzas and 9 million packs of crisps as fans gear up for viewing parties across the country3
Product News
ALDI’S SELL OUT £5 SCHOOL UNIFORM BUNDLE RETURNS WITH EVERYDAY ESSENTIALS FOR LESS
8 June, 2026- Aldi’s sell-out Back to School £5 Uniform Bundle returns offering a 12-month satisfaction guarantee
- Get classroom-ready with A+ essentials, including real Leather Shoes for just £7.99, pitch-perfect Football Boots and NEW Hair Accessories
- The range starting from just £1.50 is available in stores from 28th June, but shoppers must be quick
Product News
ALDI’S £16.49 GIN CROWNED ‘BEST IN BRITAIN’
3 June, 2026- Aldi’s Specially Selected Haysmith’s London Dry Gin (£16.49, 70cl) has won ‘Best in Country’ at the prestigious World Drinks Awards 2026[1]
- Aldi is the ONLY supermarket to be awarded a ‘Country Winner’ title for gin this year
- Two of Aldi’s flavoured gins also scooped SILVER medals, including the popular Rhubarb & Ginger and Seville Orange & Persian Lime flavours