Digital Media Centre

ALDI BECOMES FIRST UK SUPERMARKET TO STOCK ASTI ROSÉ DOCG – FOR JUST £4.99 

• In stores nationwide on 4^th June, the new bubbly joins Aldi’s award-winning line-up of Italian fizz 

ALDI BRINGS BACK “AMAZING” MARGHERITA PIZZA CRISPS BUT SHOPPERS NEED TO ACT FAST 

• The shopper-favourite Cucina Margherita Pizza Crisps return to stores, joining the cult-classic Cucina Garlic Bread Crisps 

ALDI LAUNCHES NATIONWIDE SEARCH FOR BRITAIN’S BEST WATCH PARTY GARDEN THIS SUMMER

• The supermarket is on the hunt for the UK’s most impressive outdoor hosting space ahead of this summer’s packed sporting and entertainment calendar 

• One lucky winner will receive £1,966 in Aldi vouchers — a nod to England’s iconic 1966 victory plus NEW outdoor entertainment products 

• The launch follows a 158%¹ increase in UK Google searches for ‘outdoor screens and projectors’ as Brits prepare for summer entertaining 

ALDI LAUNCHES SUMMER GARDEN RANGE

• Recent research reveals that creating a low-maintenance garden is a top priority for one in five Brits²– the new range is perfect for an effortless garden glow-up
• Available in stores 11^th June

CUTHBERT IN BLOOM FOR FAMOUS FLOWER SHOW 

• Giant topiary Cuthbert has been given a spring “glow-up” with a fresh prune and floral makeover ahead of surprise appearance outside RHS Chelsea Flower Show 

• Stunt comes as Chelsea judges urge gardeners to embrace caterpillars and celebrate biodiversity with a natural “riot of colours” in show gardens 

• Free bunches of Aldi’s Specially Selected Luxury Bouquets were handed out to floral fans outside the London location 

ALDI SLASHES PRICES ON BBQ MUST-HAVES JUST IN TIME FOR THE BANK HOLIDAY HEATWAVE

PITCH PERFECT PRICES – ALDI’S FESTIVAL RANGE RETURNS

• Aldi’s festival gear range includes essentials from tents to portable chargers, ensuring shoppers are always headline-ready 

• Available in stores from 31^st May 

3-YEAR-OLD LANDS DREAM JOB AS ALDI’S FIRST EVER WOODEN TOY TESTER 

• Ireayo’s love for Aldi’s famous Wooden Toys earned him exclusive access to the new range 

• Ireayo from Manchester becomes Aldi’s coveted Wooden Toy Tester as the first ever Specialbuys mini specialist 

• Aldi’s Summer Wooden Toy range is in stores 17^th May 

ALDI LAUNCHES £3.99 SANGRIA FRIZZANTE JUST IN TIME FOR SUMMER

• Aldi introduces Baron Amarillo Sangria Frizzante (£3.99, 75cl), bringing a fresh twist on summer celebrations – available in stores 21^st May
• This launch coincides with Aldi’s Spanish-inspired range with prices starting from just 59p