Digital Media Centre

LOVELY BUBBLY! ALDI CELEBRATES NATIONAL PROSECCO DAY WITH AWARD-WINNING RANGE STARTING FROM £5.49 

Aldi has popped the cork on its top award-winning bubbly ahead of this year’s National Prosecco Day (13^th August). 

Shoppers will be delighted to hear that Aldi’s shelves are filled with fizz-tastic, award-winning options without the hefty price tag.  

A firm fan favourite, Aldi’s best-selling Costellore Prosecco Spumante DOC (£5.49, 75cl) is so popular that over 25 bottles are sold every minute in the UK¹. 

WINE EXPERT INSIGHT: WHY SCREW CAP WINES ARE GREAT FOR SUMMER

This summer is all about screw cap wines! Despite some wine enthusiasts dismissing these easy-to-drink options, wine expert, Sam Caporn, says that screw caps make summer sipping a breeze.

ALDI’S LAUNCHES POOL AND GARDEN RANGE INCLUDING 12FT SWIMMING POOL

Summer is officially back at Aldi as the supermarket is set to launch its latest range of pool and garden must-haves. From quick to inflate pool to metal frame pools, Aldi has all shoppers need to transform gardens into a summer sanctuary from 21^st July. But sunworshippers had better be quick as with all Specialbuys once they’re gone, they’re gone!

ALDI TO LAUNCH HASH BROWN FRIES FOR JUST £2.79

• Brand new to shelves, Aldi’s Four Seasons Hash Brown Fries land in stores from 15^th July
• Aldi will be the only UK supermarket selling hash brown fries

For those looking for an option that’s perfect for breakfast, lunch, dinner, and as a snack, Aldi has shoppers covered with its brand-new Four Seasons Hash Brown Fries (£2.79, 550g).

ALDI PREDICTS 6 MILLION CANS OF BEER AND 3 MILLION PACKS OF CRISPS TO FLY OFF SHELVES IN LEAD UP TO ENGLAND’S FINAL

• Shoppers set to stock up ahead of England’s match against Spain on 14^th July, 8pm, which could see them win the Euros tournament
• Aldi says 37 beers will fly off the shelf every SECOND

Ahead of England’s final against Spain on 14^th July, 8pm, Aldi predicts shoppers will be stocking up for watch parties and celebrations.

NHS WORKER LANDS DREAM JOB AS ALDI’S CRISP TASTER 

• George Critchley, 38, won a nationwide competition to become Aldi’s first ever Crisp Taster 

• The role will involve reviewing Aldi’s crisp range to help guide the supermarket’s buying team for next year’s range 

• Snack-mad George, who is a father of two, even had crisp themed tables at his wedding 

HELLO AGAIN! SYRIAN CHEESEMAKERS’ ‘HELLO-MI ROLLS’ RETURN TO ALDI SHELVES FOLLOWING CHANNEL 4 SUCCESS

• Shoppers have a second chance to taste Hello-Mi Rolls – winner of Aldi’s Next Big Thing TV series, the Party episode
• The couple are ‘overjoyed’ that their speciality squeaky cheese is back on shelves
• Hello-Mi Rolls (£2.99, 230g) return to stores from 14^th July as a Specialbuy

ALDI CREATES HILARIOUS AUTO-REPLIES FOR SHOPPERS — AND IT’S NOT TOO LATE TO GET YOUR OWN! 

Aldi’s social media team has gone viral again after creating humorous auto-replies for shoppers heading off on holiday this summer.

ALDI PREDICTS SURGE IN SNACK AND BEER SALES IN LEAD UP TO ENGLAND’S QUARTER-FINAL SHOWDOWN

• Supermarket on course to sell 5 million packs of crisps and snacks, almost 1 million dips and 2.5 million pizzas ahead of England’s quarter-final against Switzerland, 6^th July, 5pm
• Almost 800,000 cans of own-label lager and 2 million bottles of wine are expected to fly off shelves as fans prep for viewing parties across the country