Digital Media Centre

GOODBYE JUNE-UARY! ALDI PREDICTS A SURGE IN ICE CREAM SALES AHEAD OF HEATWAVE

• Supermarket predicts sales of ice cream to double during a week of hotter temperatures
• Over 12 million ice creams and lollies expected to fly off shelves

ALDI’S SQUEAKY CLEAN LAUNDRY DETERGENT BRINGS HOME A HAT-TRICK OF WHICH? ACCOLADES

• Aldi’s own-brand Almat Triple Chamber Bio Laundry Capsules have been awarded Best Buy, Great Value and Eco Buy accolades by Which?
•  The supermarket scored higher than leading brands Persil and Ariel
• The capsules are a whopping 60% cheaper per wash than Persil

ALDI WINE EXPERT SAYS “CHILLED REDS ARE THE NEW GO-TO VINO” FOR SUMMER 

Did you know that chilled red wine is the perfect tipple for summer? Wine expert, Sam Caporn, says that while wine lovers may be tempted to opt for a refreshing Pinot Grigio or a crisp, light rosé, chilled reds are also a great option for summer sipping.  

ALDI ANNOUNCES RETURN OF CULT CLASSIC INFLATABLE KAYAK  

Supermarket Aldi has announced the return of its sell out, iconic Inflatable Kayak.  Available in stores from 30^th June, this beach must-have will cost shoppers just £49.99 – that’s half the price compared to Asda¹. But those looking to chase the tide better act fast as with all Specialbuys once they’re gone, they’re gone. 

BEER WE GO: NEARLY FIVE MILLION PINTS WILL GET SPILT EVERY TIME ENGLAND SCORES AT EUROS 

• Scientists calculate how much beer goes flying during wild goal celebrations 
• Aldi is offering FREE beer vouchers for England fans to spend in store to replace spilt pints, simply by emailing aldibeercheer@clarioncomms.co.uk

SHOPPERS CAN PICK UP THE TASTE OF TOKYO FOR UNDER £4 WITH ALDI’S NEW POKE BOWLS

• Aldi’s brand-new Poke Bowls come in at just £3.69
• The bowls are available from 19th June in two delicious flavours

ALDI LAUNCHES GIANT ITALIAN SAUSAGE — AND IT’S OVER 3FT LONG!

Supermarket Aldi is onto a weiner as it is launching a supersized Italian sausage that is bound to wow guests this BBQ season.

ALDI BRINGS BACK POPULAR SLEEP SUIT JUST IN TIME FOR GLASTONBURY

ALDI’S OLIVE OIL NAMED ONE OF BRITAIN’S BEST, DESPITE BEING HALF THE PRICE OF COMPETITORS

• Consumer champion Which? ranked Aldi’s olive oil as one of the best premium supermarket offerings
• Aldi’s olive oil received a higher score than Waitrose’s – which costs over double the price

With the prices of olive oil drastically rising in recent years, shoppers will be pleased to hear that Aldi’s £5.19 option has been ranked as one of Britain’s best olive oils by consumer champion Which? – a high quality option whilst saving you cash along the way too.