Digital Media Centre

REVOLUTIONARY BOOZY KOMBUCHA WINS LIFE-CHANGING ALDI CONTRACT IN CHANNEL 4 SHOW 

• Zach of Manchester-based Stiff Tea was crowned winner of the ‘Party’ episode of Aldi: The Next Big Seller  

• Stiff Tea’s alcoholic kombucha (£1.49, 330ml) hits Aldi shelves* as an exclusive Specialbuy from 13^th November   

ALDI ANNOUNCES FESTIVE SUPER SIX DEAL AND CHRISTMAS DINNER FOR JUST £1.36 PER PERSON – CHEAPER THAN ANY OTHER SUPERMARKET

• Shoppers can host a full festive Christmas feast for just £1.36 per person, available in stores from 19^th to 24^th December
•  This includes Aldi’s Festive Super Six promotion, with Christmas veg staples slashed to just 8p
• The feast is centred around Aldi’s British Whole Fresh Turkey, the cheapest of any major supermarket at just £2.95 per kg

ALDI’S ULTIMATE KEEP COSY RANGE RETURNS FROM JUST £2.49 TO HELP BRITS BEAT THE FREEZE

• Aldi’s warming Keep Cosy range returns to help households stay toasty without cranking up the thermostat
• Create the ultimate cosy retreat this winter with returning favourites including the Heated Airer (£29.99), Heating Blankets (£24.99), and cosy Slippers (£5.99)
• Landing in stores from 19^th November, prices start from just £2.49

ALDI’S ICONIC CHRISTMAS AD PLUSH TOYS RETURN  

ALDI SETS TWO-PERSON LIMIT ON ICONIC CHRISTMAS AD PLUSH TOY CAULI DOG TO MEET DEMAND 

• Aldi announces NEW collection of Kevin the Carrot plush toys inspired by its Christmas advert 

• Fans can find the advert’s star Cauli Dog (£3.99) plush alongside Kevin, Katie and other festive characters in the middle aisle with prices starting from just £3.49 

• Popular Cauli Dog plush is limited to just two per customer due to expected demand 

• Available in stores from 12^th November 

 ALDI LAUNCHES NEW PREMIUM WINE COLLECTION

• Starting from just £6.99, the NEW Winemaster’s Choice range gives shoppers the chance to discover carefully curated wines from some of the world’s most celebrated wine regions
• The collection includes Champagne Rosé for under £20 and an Alsace Grand Cru Riesling for less than £10
• The first offering lands in stores from 9^th November, with new bottles arriving throughout 2027

ALDI LAUNCHES ITS CHRISTMAS ADVERT AND KEVIN’S ON A MISSION TO BRING MISSING CAULI DOG HOME

• The new Christmas advert will hit TV screens on Thursday 5^th November at 8pm

A MERRY LITTLE CRISP-MAS! ALDI’S POPULAR FESTIVE CRISPS RETURN FOR JUST £1.25  

• Shoppers can elevate their festive snacking with Aldi’s limited-edition Hand Cooked Crisps 

• Back by popular demand, the range features the return of the popular Black Truffle flavour, as well as festive classics Pigs in Blankets and Turkey & Stuffing 

• Aldi’s Specially Selected Black Truffle Crisps come in at just £1.25

ALDI’S SELL-OUT CAST IRON COOKWARE RANGE RETURNS

• Aldi’s popular Cast Iron Cookware range returns to stores from 5^th November 

• Cook, bake and serve for less with cookware and accessories starting from just £1.99 

Aldi is bringing back its sought-after Cast Iron Cookware range from 5^th November. Featuring cookware, bakeware and kitchen accessories at a fraction of the cost of premium alternatives, the collection offers shoppers an affordable way to upgrade their kitchen for less. But culinary enthusiasts had better be quick, as with all Specialbuys, when they’re gone, they’re gone! 

ALDI’S CULT-FAVOURITE INCLUSION CANDLES RETURN

• Aldi’s striking Inclusion Candle range returns in three sizes, including a showstopping 4.5kg XXL design
• Prices start from just £5.99
• Available in stores nationwide from 1^st November, just in time for Christmas gifting season