Digital Media Centre

ALDI UNVEILS SPOOK-TACULAR RANGE OF HALLOWEEN SWEET TREATS FROM JUST £2.99

• Aldi is launching the NEW Scaredy Cat Cheesecake and NEW Mummies & Tombstones – both scoring highly in this year’s Good Housekeeping Institute Halloween Taste Test
• Aldi also returns its fan-favourite Halloween Macarons with NEW Frankenstein designs and Spider Leg Churros 
• Available in stores from 16^th October and 27^th October

SPUD-TACULAR STYLE! ALDI LAUNCHES JACKET POTATO JACKET

• Aldi unwraps the perfect fashion item for falling autumnal temperatures, a Jacket Potato Jacket, delivering ‘comfort-food chic’ for chilly days as 85% of Brits admit to hating the autumn cold 
• The puffer has been baked in collaboration with bespoke London fashion house, Agro Studio – celebrated for crafting looks for the likes of Beyonce and Lady Gaga 
• Over a third (40%) of the nation say that October marks the start of jacket potato season 
• Shoppers have the chance to get their hands on the must-have Jacket Potato Jacket via a social giveaway on Aldi’s TikTok, Instagram and Facebook channels 
• 2 million individual Ready Baked Jacket Potatoes (£2.35) will be enjoyed by Aldi shoppers across October and November 

ALDI LAUNCHES SHOWSTOPPING CHRISTMAS NUTCRACKER DESSERT

• Aldi welcomes showstopping ‘Hazel Nut-Cracker’ dessert to stores, featuring dazzling gold exterior and mouthwatering ganache centre
• The festive must-have is just £7.99, available in stores now

Shoppers looking to wow guests with a Christmas dessert that they will go nuts for is Aldi’s latest creation — Specially Selected Hazel Nut-Cracker (£7.99, 400g). Golden, gooey and crafted into a charming festive nutcracker design, the NEW dessert, available in stores now, is guaranteed to be the star of every festive table.

SPREAD THE COST! ALDI’S FROZEN TURKEYS LAND IN STORES CHEAPER THAN ANY OTHER SUPERMARKET

With the countdown to Christmas on, Aldi’s range of succulent British frozen turkeys have arrived in stores cheaper than any other UK supermarket.

ALDI LAUNCHES WINTER PET MUST HAVES

• Pet owners and their furry friends can stay safe on winter walks with the supermarket’s essential outdoors collection
• Including Aldi’s affordable LED Dog Harness
• Available in stores from 23^rd October

As shorter days and darker evenings approach, Aldi is launching a collection of dog walk essentials designed to ensure both late-night walkers and their furry friends stay visible. Aldi is answering pet owners’ need for practical and affordable solutions that make winter outings enjoyable and safe. Available in stores from 23^rd October, winter walkers must be quick because as with all Aldi Specialbuys, once they’re gone, they’re gone!

NO MORE CRUSTS: ALDI LAUNCHES £1.99 CAKE SANDWICH TO MEET SHOPPER DEMAND

•The NEW Cake Sandwich (£1.99, 2 pack) features golden vanilla sponge, vanilla frosting, and rainbow sprinkles

ALDI REVEALS ITS 2025 CHRISTMAS RANGE

ALDI SLASHES PRICE OF HEROES AND QUALITY STREET TUBS

• Aldi is dropping the price of infamous Christmas tubs to help shoppers spread the cost of Christmas
• Shoppers can now stock up on their favourite festive tubs early from just £4.39

ALDI’S WOODEN TOY EVENT IS BACK WITH ITS BIGGEST RANGE YET 

• With all products starting from just £3.49, shoppers can get ahead on Christmas gifts for little ones  

• The sell-out range features NEW products including a Mechanic’s Car, Double Air Fryer, Ice Cream Cart and Spa Station 

• Plus returning favourites including the Wooden Aldi Supermarket, Wooden Cuthbert Cake and new designs for Wooden Kitchens