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After a season of indulgence, Aldi is helping shoppers prioritise their new year health kick without breaking the bank thanks to its NEWplant-based and gut healthy range.
Now Christmas is over, the countdown to Easter is on and shoppers were excited to see NEW Aldi Easter goodies already hitting the shelves – all at eggshellent prices.
The NEW Filled Mini Eggs (£1.99, 150g) are available in three delicious flavours — Nutoka, Jaffa, and Caramelised Biscuit. All filled with a yummy soft centre, these melt-in-the-mouth eggs have got shoppers hopping for joy – already gaining over 5k likes on social media.
Aldi recorded its best Christmas ever in 2024 with sales topping £1.6 billion in the four weeks to Christmas Eve.
British supermarket shoppers traded up over Christmas, using premium own-label products to treat themselves following a difficult financial year for many.
The UK’s fourth biggest supermarket saw total sales increase 3.4%, while its seasonal Christmas products rose by 10% year-on-year and its premium Specially Selected range jumped by 12% compared with the same period in 2023.
