Digital Media Centre

LOVE IT OR HATE IT! ALDI LAUNCHES MARMITE INSPIRED BURGER

• Aldi launches Mighty Burger infused with marmite flavours in a thrilling supermarket first
• Available from 12^th May for just £2.29

ALDI LAUNCHES NEW SUB ROLL RANGE – NEARLY 40% CHEAPER THAN SUBWAY

Supermarket Aldi has today revealed it is launching a brand-new sub-lime range of mouth-watering sub rolls to rival Subway, at a purse friendly £2.19 – almost 40% cheaper than the fast food chain.

Crust around the corner, the Meatball Marinara, Triple Meaty Feast and Steak and Cheese sub rolls are set to land in Aldi’s food-to-go counters on 27^th April* – meaning shoppers will no longer have to wait for their six-inch lunch time fix! What’s more, the delicious rolls can be enjoyed either cold or heated up, for a warm satisfying treat.

BLOOMING LOVELY! ALDI LAUNCHES BRAND-NEW CHERRY BLOSSOM GIN LIQUEUR

BEST BANGERS FOR BANK HOLIDAY BBQS ARE FROM ALDI

ALDI LAUNCHES BIGGEST EVER RANGE OF ROSÉ WINE FOR SUMMER

• Aldi has cemented its reputation as a destination for great rosé wine, selling over 12 million bottles annually
• The supermarket has partnered with Mistress of Wine Sam Caporn to curate top picks from the selection, along with food pairing suggestions
• Wine expert, Caporn, says when it comes to matching rosé with food, it is the only wine for which there are NO rules

ALDI WELCOMES TWO BRAND-NEW WOMEN’S FRAGRANCES INSPIRED BY CULT FAVOURITES

Shoppers can save over 93% compared to leading brands Carolina Herrera and Escentric Molecules.

This spring, Aldi’s popular health & beauty brand, Lacura, welcomes two new fragrances to its dermatologically tested line-up; Lacura Lady Pour Femme and Lacura Atom. Available to pre-order online from the 10^th April and in stores from the 14^th April while stocks last.

HOPPY DAYS!  ALDI’S EASTER CHOCOLATE BUNNY IS BACK BY POPULAR DEMAND – AND IT’S UP TO 50% CHEAPER THAN LINDT’S OWN VERSION 

Easter wouldn’t be the same without a delicious chocolate bunny and Aldi has brought back the nation’s favourite chocolate animal! Available now, Aldi’s Moser Roth Chocolate Bunny (100g) is priced at an incredible £1.49, making it up to a whopping 50% cheaper¹ than the infamous Swiss rabbit. 

ALDI TO STOCK HARBOUR BREWING CO. ‘STAND WITH’ BEER WITH 100% PROFITS DONATED TO UKRAINE.

To show solidarity and to #StandWithUkraine, Aldi is stocking a special fundraising beer, Stand With IPA, brewed by The Harbour Brewing Co. All profits raised from sales will be donated to the Disasters Emergency Committee’s (DEC) humanitarian efforts in Ukraine.

GRAPE PRONUNCIATION! ALDI LAUNCHES MOST DIVERSE WINE RANGE YET WITH ‘HOW TO’ PRONUNCIATON GUIDE   

• Over 50 new wines land in Aldi stores this Spring, starting from as little as £4.49
• New products include everything from Austrian Zweigelt to Greek Assyrtiko
• The supermarket has teamed up with Mistress of Wine Sam Caporn to create a handy pronunciation guide, for its lesser-known varietals