Digital Media Centre

ALDI NAMED WHICH? CHEAPEST SUPERMARKET FIVE MONTHS IN A ROW

• The latest research from consumer group Which? has revealed that Aldi is the UK’s cheapest supermarket for May
• A shop at Aldi is over £36 cheaper than Waitrose
•  Aldi has secured the title of Which? Cheapest Supermarket of the Year for three years running (2021-2023)

ALDI INVESTS £750M WITH BRITISH APPLE GROWER

A family-owned Kent-based fruit farm has signed a new £750 million deal with Aldi.

AC Goatham & Son has supplied Britain’s fourth largest supermarket with a variety of apples and pears since 2016 and was announced earlier last year as Aldi’s sole supplier of British apples.

ALDI MOCKS COMPETITOR PRICE MATCH ATTEMPTS WITH BOLD ‘CAN’T MATCH THIS’ TV AD

ALDI LOWERS PRICES OF FRUIT AND VEG PRODUCTS  

Aldi has lowered the prices on over 45 fruit and veg products. 

From today, shoppers at the UK’s cheapest supermarket* will enjoy even lower prices on items including berries, oranges, tomatoes and its fresh salad range.

ALDI MOVES TO 100% RECYCLED PLASTIC PACKAGING ON WASHING UP LIQUID

Aldi has introduced 100% recycled plastic (rPet) in some of its own-brand washing up liquid bottles. 

The move, which applies to its standard Magnum washing up liquid, as well as its Antibacterial and 1 litre Magnum Classic variants – excluding the caps and labels – is rolling out into stores nationwide.

ALDI’S WAGYU BEEF SUPPLIER RECEIVES KING’S AWARD FOR INNOVATION

Aldi’s wagyu beef supplier has received the King’s Award for Enterprise in the innovation category for 2024.

ALDI INTRODUCES RECYCLABLE BUTTER PACKAGING IN A UK SUPERMARKET FIRST

Aldi is rolling out a new recyclable wrap packaging on two of its own-label butter lines in a UK supermarket first.

WHICH? NAMES UK’S CHEAPEST SUPERMARKET – AND IT’S NOT LIDL, ASDA, OR TESCO

• Latest findings from consumer group Which? show that Aldi is officially the UK’s cheapest supermarket for April
• A shop at Aldi is over £31 cheaper than Waitrose
• Aldi has invested over £125m in price cuts this year, to ensure it continues to be the nation’s cheapest supermarket

ALDI’S NEXT NEW STORE: SUPERMARKET SEEKS INPUT FROM PUBLIC TO HELP FIND NEW LOCATIONS

Aldi has launched a new nationwide initiative to pinpoint prime locations for new store openings.

Recognising the invaluable input of its customers, the UK’s fourth-biggest supermarket is calling on the nation to help it identify where in Britain needs new Aldi stores most.