Digital Media Centre

ALDI INTRODUCES FULLY RECYCLABLE HANDWASH PUMPS IN A SUPERMARKET FIRST

Aldi has become the first major UK retailer to offer fully recyclable own-label handwash packaging in a bid to reduce packaging waste.

The UK’s fourth-largest supermarket has removed the glass and metal components from the pumps, making its handwash packaging fully recyclable at home.

CUTHBERT HAS HIS CAKE AND EATS IT IN HILARIOUS NEW TV AD

• The UK’s favourite supermarket caterpillar returns to screens along with his rival
• Shoppers have once again jumped to the support of Aldi’s Cuthbert as new ad was teased on social media, with one even saying with one even saying “Shots FIRED”

Aldi has teased a new comical TV ad which features multi-legged megastar, Cuthbert, his adversary Colin, and three other high street cake characters (#CuthParty).

ALDI ENHANCES ALLYSHIP SUPPORT BY ROLLING OUT TRAINING TO MORE THAN 800 MANAGERS

Aldi is rolling out allyship training to all of its managers across the UK to help ensure that its workforce of around 40,000 colleagues feel respected and included in the workplace.

The training aims to empower and encourage managers to better support, collaborate with and advocate for colleagues from minority groups.

ALDI SCORES 10 OUT OF 10

SUPERMARKET NAMED CHEAPEST IN THE UK YET AGAIN

• Latest research from consumer group Which? has found Aldi to be the cheapest UK supermarket for the tenth consecutive month
• Shoppers can save an impressive £20.01 compared to the most expensive supermarket, for the same basket of items

Aldi has yet again been named the cheapest UK supermarket, marking the supermarket’s tenth consecutive win.

ALDI BOOSTS ITS SUSTAINABILITY AMBITIONS THROUGH LEAF MARQUE

Aldi, Britain’s fourth-largest supermarket, is accelerating its sustainability commitments across its entire UK fresh produce supply chain through LEAF Marque certification.

The supermarket is aiming for all its UK fresh produce growers to be LEAF (Linking Environment And Farming) Marque certified by the end of 2023. The system will support Aldi’s growers to advance their sustainable farming practices in key areas such as soil and water management, reducing waste, enhancing wildlife and biodiversity, energy efficiency and carbon footprinting.

ALDI NAMED ‘GROCER OF THE YEAR’ AT PRESTIGIOUS RETAIL WEEK AWARDS 

• The retailer beat rivals Tesco, Sainsbury’s and Ocado 

 Aldi has been officially named Grocer of the Year at the Retail Week Awards 2023 held last night (30^th March). 

Following record growth – Aldi now has a 9.9% market share according to the latest Kantar figures¹ – the nation’s cheapest supermarket² beat its more expensive rivals Tesco, Sainsbury’s and Ocado to take the home the big award of the night, ‘Grocer of the Year’. 

ALDI SET TO DONATE UP TO 400,000 MEALS TO GOOD CAUSES OVER EASTER SCHOOL HOLIDAYS 

Aldi will be supporting charities, community groups and food banks across the UK by donating up to 400,000 meals to people in need during the Easter holidays.

The supermarket’s stores across the UK have paired up with local charities, community groups and foodbanks through its partnership with community giving platform Neighbourly to donate surplus food.

ALDI LAUNCHES AN ADULT’S BREAKFAST CLUB AS RESEARCH REVEALS NEARLY HALF OF PARENTS FROM LOWER INCOME FAMILIES ARE SKIPPING MEALS TO ENSURE THEIR CHILDREN CAN EAT