Digital Media Centre

ALDI LAUNCHES VITAMIN EYE PRIMER 90% CHEAPER THAN BOBBI BROWN 

• Product hits shelves following success of last year’s Vitamin Face Primer, which also returns to stores from 18^th May 
• Joining the line-up includes Lacura’s fan favourite and five-star rated CC Glowing Serum, Hyaluronic Acid Foundation, Vitamin C Brightening Concealer and Collagen Lip Oil – highly praised by ITV This Morning’s beauty expert, Nadine Baggott 

SHOPPERS GO WILD ON SOCIAL MEDIA OVER LATEST ALDI LAUNCH

• Aldi launches brand new Ice Cream Mini Bites including Cookies and Cream, which tastes just like Oreo, and Chocolate Brownie
• Eagle-eyed shoppers brand the product a ‘need not a want’

ALDI LAUNCHES FIRST EVER JAPANESE GIN AND IT’S ALREADY WINNING AWARDS

• The new Haysmith’s Yuzu & Mandarin Gin scooped a Silver medal at the prestigious International Wine and Spirits Competition (IWSC)
• At just £16.99, shoppers can save 55% compared to alternative Japanese gin brands  

MCMUFFIN COMPARES TO ALDI’S BREAKFAST MAKER

Shoppers can now make their very own breakfast muffins with ease, thanks to Aldi’s latest launch. Available in stores from 7^th May, Aldi’s Breakfast Muffin Maker (£29.99) lets fast-food fans recreate popular McDonald’s McMuffins® at home for just 78p per serving. Those looking to start their day right will need to be quick though as with all Specialbuys once they’re gone, they’re gone.

ALDI LAUNCHES FIRST JAFFA FLAVOUR TEA

Aldi has launched a brand-new range of biscuit flavoured teas, including two supermarket firsts, and one which is sure to cause some debates amongst tea lovers.

Launching in stores from 15^th May, shoppers can get their hands on three different flavoured teas, Jaffa, Salted Caramel and Biscuit – all costing just £1.49 for 40 bags.

ALDI SLASHES PRICE OF AWARD-WINNING PROSECCO TO JUST £4.99 FOR CORONATION CELEBRATIONS

ALDI NAMED CHEAPEST SUPERMARKET FOR ELEVENTH MONTH IN A ROW 

• Latest research from consumer group Which? has found Aldi to be the cheapest UK supermarket for the eleventh consecutive month 
• A basket of shopping at Aldi is over £8 cheaper than Tesco 
• Shoppers can save a significant £17.34 compared to the most expensive supermarket, for the same basket of items 

For the eleventh month in a row, Aldi has been named the cheapest supermarket in the UK. 

ALDI PREDICTS RECORD SALES AS BRITS PREPARE FOR ROYAL KNEES UP

• Supermarket expects to sell more than 30 quiches every minute this week
• Sales of scones set to soar by +150%, while jam, clotted cream, and Coronation chicken sales expected to jump by +40%
• Aldi shoppers will raise an incredible 4.2 million glasses of gin and 1.4 million glasses of Austins to celebrate new King

Brits are gearing up for a celebratory weekend as the country prepares to welcome a new King, according to supermarket Aldi.

ALDI RELEASES KING-SIZE RUMP STEAK AHEAD OF THE CORONATION

Shoppers looking to serve up a royal feast over the Coronation weekend need look no further, as supermarket Aldi is set to launch the brand-new Specially Selected King Rump Steak with West Country Butter (£5.49, 474g) from 4^th May.

Perfect for those wanting to channel their inner royal for the Coronation, the brand-new supersized steak will be the regal centrepiece to any celebration this Bank Holiday weekend.